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International Journal Administration, Business & Organization
Published by Asosiasi Ahli Administrasi Indonesia
ISSN : 27215652     EISSN : 27215652     DOI : https://doi.org/10.61242/ijabo.xx.xxx
Core Subject : Economy, Humanities, Science, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences
International Journal Administration Business and Organization (IJABO) is an international peer-reviewed scientific journal with open access, publishing high quality conceptual and measure development articles in the areas of management, business administration, and related disciplines. IJABO publishing interesting articles in a highly readable format in English or Indonesian (bilingual). First published in 2020 for an online version and receive original research articles and any review papers. The aims of IJABO are disseminate research results and to improve the productivity of scientific publications for worldwide audience . IJABO is published four monthly (3 issues per year) with the scope and focus of the research areas that covers a wide variety of topics in management (but not limited to): Business Administration, Organization and Behavior, Marketing, Retail, Small Business, Entrepreneurship, Human Resources, Management Finance, Public Administration, Education Administration, Public Policy, and Organization.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 233 Documents
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The Influence of Mcdonald's Application on Consumer Satisfaction and Purchasing Decisions among Students in Bandung City Zaydan, Fathi
International Journal Administration, Business & Organization Vol 5 No 2 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.339

Abstract

This research aims to explore the impact of the McDonald's application on satisfaction and purchasing decisions among Bandung City students. The application is considered a symbol of the company's adaptation to technological advances and digitalization in the modern era. The research method applied was descriptive-quantitative, with data collection using questionnaires, involving 109 Bandung City students as respondents. The research results concluded that the McDonald's application had a significant role in influencing student satisfaction and purchasing decisions. The application of technology through applications creates a satisfying experience for consumers, having a positive impact on purchasing decisions. These findings highlight the need for companies to adapt to technological developments to meet consumer expectations, especially among digitally active students. In conclusion, the McDonald's application plays a positive role in creating satisfaction and influencing student purchasing decisions in Bandung City.
Pengaruh Media Sosial Sebagai Faktor Risiko dan Edukasi Terhadap Scam Online dalam Mempengaruhi Perilaku Konsumsi Mahasiswa di E-commerce: Studi Kasus Pada Mahasiswa di Bandung Raya Putri Hasifah Rahmawati
International Journal Administration, Business & Organization Vol 5 No 1 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.344

Abstract

The purpose of this study was to determine the effect of social media on online scams in influencing the consumption behavior of students in Greater Bandung. This study used 114 respondents as its sample using quantitative descriptive methods. The data analysis used is descriptive variable test, correlation test and regression test. The data from this study were obtained through distributing questionnaires in the form of Google Forms on social media and offline by face-to-face. This study shows that social media is able to influence online scams by 27.3%, then social media and online scams become two factors that can influence consumer behavior, each level of influence is 45.8% and 45.3%.
The Influence of Key Opinion Leaders (KOLs) on Consumer Purchase Interest of Student in Bandung, Indonesia Saputra, Ramadhan; Chaniago, Harmon
International Journal Administration, Business & Organization Vol 5 No 2 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.345

Abstract

This study aimed to determine how Key Opinion Leaders (KOLs) influence student buying interest in Greater Bandung, Indonesia. Respondents in this study came from vocational students and university students in Greater Bandung who have used social media. This study uses a quantitative descriptive method using statistical analysis in the form of validity and reliability tests, simple linear regression tests, correlation tests, and normality tests. The sample in this study amounted to 115 respondents. The data collection technique used was distributing questionnaires to respondents via Google Forms. The results showed that key opinion leaders have a significant effect on buying interest, which means that key opinion leaders can influence the buying interest of students in Greater Bandung, Indonesia.
Keberanian Dalam Memulai Bisnis E-Commerce: Mengelola Risiko Dan Sukses (Studi Kasus Mahasiswa Politeknik Negeri Bandung) muhammad hafidz fakhrudien
International Journal Administration, Business & Organization Vol 5 No 1 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.353

Abstract

This research was conducted with the aim of assessing the impact of courage and risk management skills on the success of e-commerce businesses among students at Bandung State Polytechnic. The research method employed was a quantitative descriptive approach, with data collected through the online distribution of questionnaires using the Google Form application to 100 respondents who are students at Bandung State Polytechnic. The gathered data was then analyzed using descriptive and multiple regression analyses conducted with SPSS software. The findings of this study indicate that both courage and risk management skills have an impact on the success of e-commerce businesses, with the risk management variable showing dominance as the most influential factor.
Pengaruh Penerapan E-Commerce terhadap Keputusan Pembelian pada skala UMKM Ayu Falufi, Delfi; Chaniago, Harmon
International Journal Administration, Business & Organization Vol 5 No 2 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.356

Abstract

This research aims to analyze the influence of implementing e-commerce on purchasing decisons on the MSME in Bandung, Indonesia. The research methodology used was descrptive quantitative, with primary data collected through distributing questionnaires to 108 respondents who implemented e-commerce. Data analysis involved descriptive, correlation and simple regression approaches. The findings of this research show that the application of e-commerce has a positive and significant effect on purchasing decisions on the SMEs scale.
Pengaruh Media Sosial Terhadap Produktivitas di Fasilitas Ruang Kerja : Studi Pada Kedai Kopi di Kota Cimahi, Indonesia Azhar, Muhamad Faisal
International Journal Administration, Business & Organization Vol 5 No 2 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.361

Abstract

This study aims to determine and analyze the influence of social media on productivity in workspace facilities located in coffee shops. Employing a quantitative descriptive research method, primary data were collected through questionnaires distributed to 106 respondents who use these workspaces in Cimahi City. Data analysis was conducted using simple regression to measure the relationship between social media usage and productivity levels. The results indicate that social media has a significant positive impact on productivity within coffee shop workspaces, demonstrating a strong correlation between the two variables. These findings have important implications for both the development of knowledge in productivity management and for coffee entrepreneurs. Coffee shop owners are encouraged to leverage social media as a tool to attract customers, build community engagement, and enhance interaction, all of which can contribute to increased visitor productivity. This research also opens avenues for further studies on additional factors influencing productivity in collaborative workspaces in public venues.
Pengaruh Strategi Call To Action Marketing dalam Konten Tiktok dan Instagram Terhadap Keputusan Pembelian Pelanggan di Kalangan Mahasiswa Politeknik Negeri Bandung Muhammad Fadhil Maulana
International Journal Administration, Business & Organization Vol 5 No 1 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.365

Abstract

The aim of this research is to determine the extent of the influence of the call to action marketing strategy in TikTok and Instagram content is on customer purchasing decision among Politeknik Negeri Bandung students. A total of 101 respondents, consisting of Politkeknik Negeri Bandung students with various study programs. Data processing in this research utilize descriptive analysis, correlation analysis, and simple linear regression. This research results stated that the call to action marketing strategy in TikTok and Instagram content had a low influence on customer purchasing decision, which had 25,2%, while the remaining 74,8% was influences by other variables beyond the ones investigated.
Kepercayaan sebagai Anteseden Perilaku Inovatif di Tempat Kerja Efawati, Yen
International Journal Administration, Business & Organization Vol 4 No 3 (2023): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.23.381

Abstract

This study aims to analyze the factors determining individual innovative workplace behavior. Trust as an antecedent of innovative behavior mediated by knowledge sharing. The approach uses a quantitative approach with 120 respondents from 60 Muslim fashion industries in Indonesia. Hierarchical multiple regression analysis approaches were applied to test the research model. The analysis found that trust values ​​significantly influence individual innovation behavior, which is mediated by knowledge sharing. This research highlights the influential role of promoting individual innovation behavior in management practices. It is shown that mutual trust between subordinates and coworkers needs to be improved. Also, openness and sustainable learning can be developed to improve individual innovation capabilities.
Primary school student’s mental wellbeing at schools considering the current situation in Afghanistan Delju, Zulaikha
International Journal Administration, Business & Organization Vol 5 No 1 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.385

Abstract

This study investigates the mental wellbeing of children in primary school in Afghanistan during periods of political instability, specifically focusing on the Taliban's takeover of power in 2021. The study addresses the complex obstacles encountered by children, such as gender-based limitations on education, financial difficulties resulting in child labor, restrictions on personal independence, and changes in educational objectives, through the use of qualitative interviews conducted with teachers and students from different regions. The findings indicate significant impacts on the mental well-being of students, characterized by gender inequalities, financial difficulties, and limited liberties. Teachers also face obstacles such as evolving rules and financial hardships, which can impact their mental health. The evaluation also emphasizes the lack of supportive programs and healthcare services in Afghan schools. This research offers valuable perspectives on the experiences of students and instructors, which can help address the mental health crisis affecting primary school children in Afghanistan.
Pengaruh Kebijakan Utang, Profitabilitas dan Kepemilikan Manajerial terhadap Nilai Perusahaan Djuharni, Darti; Kuncahyo, Adhin Achmad; Sonhaji, Sonhaji; Mauludin, Hanif
International Journal Administration, Business & Organization Vol 5 No 1 (2024): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.24.386

Abstract

The purpose of this study is to determine the effect of debt policy, profitability, and managerial ownership on company value mediated by dividend policy. Data was obtained from the Indonesia Stock Exchange without financial sector companies during the period 2019-2021. The population for this type of company was 264, with a purposively determined sample of 35 companies obtained over three years of observation. The results of this study show that debt policy is not able to have a positive and significant influence on company value, but profitability is able to have a positive and significant influence on company value, In addition, managerial ownership is able to have a positive and significant influence on company value, The results of this study show that dividend policy cannot mediate positively and significantly the effect of policy Debt to company value, also cannot mediate positively and significantly the effect of profitability on company value, and cannot mediate positively and significantly the effect of managerial ownership on company value

Page 10 of 24 | Total Record : 233

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