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Daisy Kee Mui Hung
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Journal of the Community Development in Asia
Published by AIBPM Publisher
ISSN : 26858819     EISSN : 26547279     DOI : https://doi.org/10.32535/
Core Subject : Humanities,
Humanities
JCDA aims to feature narrative, theoretical, and empirically-based research articles. The journal also accepts articles with data taken from reflections as well as experiences (qualitative research) relevant to community development in Asia. As it explores the community development broadly, the journal also welcomes manuscripts related with the examination of community problems, and theory making. The mission of JCDA is to improve the knowledge and practice in the field of purposive community development. With more research done in this field, we hope that it can contribute into making an excellent community in Asia.
Arjuna Subject : Umum - Umum
Articles 431 Documents
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Farmer Empowerment in Improving Beef Cattle Farming Business in Tonsewer Village, Regency Minahasa Lenzun, Gam D.; Lainawa, Jolyanis; Tumewu, Judy. M.
Journal of The Community Development in Asia Vol 6, No 2 (2023): May 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v6i2.2299

Abstract

The research objective was to examine the relationship between social engineering, economic engineering, technological engineering and value-added engineering with beef cattle business development in Tonsewer Village, West Tompaso District, Minahasa Regency based on farmers' perceptions. The analysis found that there is a significant relationship between the engineering variables and the variable of beef cattle business improvement. The level of relationship strength falls into the "strong relationship" category. Furthermore, this relationship is unidirectional, which means that if engineering increases, then beef cattle farming business will increase. Farmer empowerment strategies through; strengthening farmer institutions, counseling, and human resource development, access to capital, markets, achieving agreement on recommended technology with farmer habits, vertically and horizontally coordinated off farm business development.  
PT. Indofood Sukses Makmur Tbk Strategies for more International growth & Global Competition. Ba Wazir, Abdulrahman Khaled; Kee, Daisy Mui Hung; Siregar, Aric Farrel Gunawan; Tian, Chan Siow; Loong, Chang Seng; Yamaputra, Andre Wijaya; Wahbeh, Sara
Journal of The Community Development in Asia Vol 3, No 1 (2020): January 2020
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v3i1.710

Abstract

This research aims to explore the internationalization process of PT.Indofood Sukses Makmur Tbk. To know how the strategies deployed by the company compete in the international market as well as suggest potential internationalization method for PT.Indofood Sukses to pursue for more internationally existence. In this research the author used secondary data, such as previous journal and report issued by the company. The conclusion of this research is that the key of success from PT.Indofood Sukses Makmur Tbk, is the mix marketing strategy and also their cooperation with multi-national companies. Their cooperation with other multi-national companies also will help the company to avoid being collapsed and instead growing steadily in the local market and international market as well. For that reason the author will try to analyse the strategies deployed by PT.Indofood Sukses Makmur
How Top Glove Becomes the Largest Glove Producer Kee, Daisy Mui Hung; Lee, Jia Yee; Lee, Yue Si; Lim, Poh Lian; Loh, Yi Min; Hoe, Yhixuan
Journal of The Community Development in Asia Vol 4, No 2 (2021): May 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v4i2.1077

Abstract

Top Glove as the world’s largest glove producer provides quality and efficient gloves for healthcare purposes. This study is conducted to investigate key success factors that lead Top Glove to become a successful company. The study also gathered information about the challenges that Top Glove is facing to examine how Top Glove took over the obstacles and used its success factors to maintain its position in this industry. The findings indicate leadership, image and reputation, organizational innovation and employee satisfaction are the main contributing factors of Top Glove success.
Study of People’s Opinion about Tanjung Lesung Tourist Destination Ismail, Yunita; Vennecya, Debora
Journal of The Community Development in Asia Vol 5, No 1 (2022): January 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v5i1.1383

Abstract

Tanjung Lesung is a possible tourism attraction. This is consistent with the rising amount of investment in Tanjung Lesung's ecotourism sector, but the growth in poverty in Tanjung Lesung is not. The goal of this study is to examine people's perceptions of Tanjung Lesung. The elements that impact people's opinions will be categorized as economic, socio-cultural, and environmental. The survey approach was used to collect data for this study, with a questionnaire serving as the instrument. This study's sample size is 103 respondents chosen at random among Tanjung Lesung visitors. Descriptive and multiple regression analyses were employed in this study. The findings reveal that economic and environmental factors have a substantial effect on people's opinions. The socio-cultural factor, on the other hand, has no substantial impact on people's opinions.
The Sultan Center AlNuwaif, Maryam; Edrees, Sara
Journal of The Community Development in Asia Vol 2, No 1 (2019): January 2019
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v2i1.345

Abstract

What makes “them” the best? The purpose of this research is to enhance what makes sultan center different from all the other supermarkets. Sultan center has been successful, doesn’t it make you wonder, how are they successful? “It is because they use good performance management?” This research is going to include what is sultan center, and we will interview their manager to have full feedback about their company, how they work, mission/vision, goals and market segment. As we as how did they accomplish having loyal customers and how they manage to overcome their competitors. In the interview, we will reveal more of sultan center secrets and their great success.
MSME Development Strategy in Tourism Destination Tanjung Lesung, Tanjung Jaya Village,District Panimbang, Pandenglang Goenadhi, Felix; Santoso, Adhi Setyo
Journal of The Community Development in Asia Vol 6, No 1 (2023): January 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v6i1.2104

Abstract

Tanjung Jaya Village as one of the villages in Panimbang Regency provides a number of very high business potentials. promising. However, this business opportunity has not been fully utilized by the people of Tanjung Jaya and MSME actors. Therefore, this program aims to develop strategies regarding human resources, marketing, bookkeeping, and MSME products in a professional and independent manner to support income and improve the welfare of the people in Tanjung Jaya Village. The implementation method used is interviews, and seminars for MSME actors. First of all, the researcher asked MSME actors in Tanjung Jaya Village about the concept of managing a business professionally, innovatively, creatively and independently. Next, researchers will score and triangulate the results of interviews with the Tanjung Jaya community to carry out MSME development strategies. With the implementation of these activities, it has a positive impact on the people of Tanjung Jaya Village to increase business potential, especially in the MSME sector. In the end, this program can support income and improve the welfare of the people of Tanjung Jaya Village and also contribute to increasing economic growth in Panimbang Regency.
Diversification of Gorontalo Cake Products (Belekoa) In Order to Increase Income for The Group of Businesses Together in Gandaria Village, Tolangohula District, Gorontalo District Dungga, Meriyana Fransisca; Bokingo, Agus Hakri
Journal of The Community Development in Asia Vol 2, No 3 (2019): September 2019
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v2i3.583

Abstract

Today's society is undergoing a very rapid and complex change, due to advances in science and technology. Overall change occurs in almost all aspects of life. The job market has changed dramatically, both due to the influence of information and global technology. Changes that are so fast have an impact on the demands of society. The impact of these changes requires changes in patterns and institutional management strategies that are more appropriate, so that they can provide an appropriate response to the challenges that exist. Likewise, what happens in the management of the Production Unit requires effort in order to develop it. Guidance on product development and its quality is needed. Product development (produck development), basically is an effort to always create new products, improve old products in order to meet market demands and customer tastes. The demands and desires of customers always develop in line with the development of science, technology and information, therefore developing products, including product diversification is a challenge that must be sought. Customers need products that are always new and specific. To realize this, continuous innovation is needed so that the production unit as a business will continue to live and develop.
Effective/Differentiating Marketing Strategies of McDonald’s in Malaysia And Indonesia D, Dilip; Sinha, Rupesh; Wei, Ooi Ler; Kee, Daisy Mui Hung; Leei, Oh Jia; Shuang, Pua Ke; En, Teoh Jia; Permatasari, Velia Nofira; Sin, Liem Gai; Boadu, Eugene; Saifi, Junaid
Journal of The Community Development in Asia Vol 4, No 1 (2021): January 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v4i1.995

Abstract

McDonald's has become one of the world's most known fast-food companies. The success of McDonald's in growing business makes some individuals genuinely curious as to how McDonald's developed their marketing process and strategy as marketing strategies perform crucial roles for businesses to grow eventually. This case study aims to determine the effective marketing strategies of McDonald in Malaysia compared to with those in other countries such as Indonesia and provide recommendations to deal with the situation McDonald's is faced with. This research, using comparative analysis and focusing on 4P marketing mix components, focuses on the analysis of products, prices, places, and promotions.
Stakeholder Role Analysis in Managing the Special Purpose Forest Areas (KHDTK) of Mungku Baru, Central Kalimantan, Indonesia Hanafi, Nanang; Jauhari, Ahmad; Hatta, Gusti Muhammad; Hafizianor, Hafizianor
Journal of The Community Development in Asia Vol 8, No 2 (2025): May 2025
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v8i2.3861

Abstract

The change in status of forest areas to Special Purpose Forest Areas (KHDTK) aims to optimize forest resource management to support sustainability and sustainable use. KHDTK Mungku Baru is one example of an area managed by the local government and universities, but it faces various challenges, especially conflicts of interest between stakeholders. This research aims to analyze the role of stakeholders in managing KHDTK Mungku Baru and understand the interests and influence of each party in the management process. Data were collected through in-depth interviews with various parties involved, such as local governments, academics, NGOs, and the surrounding community. The results of the study indicate that stakeholders in the management of KHDTK Mungku Baru can be categorized into four groups based on their level of influence and interests: key players, context setters, subjects, and crowd. Local communities have high interests but low influence in the management of KHDTK, thus requiring a more effective empowerment approach. Meanwhile, local governments and academic institutions, as key players, play a major role in decision-making and policy implementation. To optimize the management of KHDTK Mungku Baru, a collaborative strategy that actively involves all stakeholders is needed.
The Authority of Local Government Regarding Decentralization on Managing Islands in The Borders Areatowards Indonesia the World Maritime Axis Pailah, Steven Yohanes
Journal of The Community Development in Asia Vol 4, No 3 (2021): September 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v4i3.1178

Abstract

The authority of Local Government regarding on management islands in the border area requires access from the Central Government. The purpose of this research is to find a new concept of local government authority at the border. The methodology used is the normative juridical method. The results of the study: there is an overlapping authority of the Central Government and Local Government, limited access and authority of the Local Government to develop border areas, border development requires decentralization and the authority of the Local Government. In conclusion, the Central Government handed over the federative authority to the Local Government regarding the managing islands in the border areas, the budget for developing the potential of the border areas and the managing islands in the border areas towards the World Maritime Axis.

Page 27 of 44 | Total Record : 431

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