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Asia Pacific Journal of Management and Education

APJME
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Published by AIBPM Publisher

ISSN : - EISSN : 26552035 DOI : https://doi.org/10.32535/

Core Subject : Education,

Education Languange, Linguistic, Communication & Media Other

APJME aims to feature narrative, theoretical, and empirically-based research articles relevant to management and education area. We also strive to develop a better understanding on education as well as management fields. APJME has a mission to be carried out which is to bring up the latest topic research on management and education fields in hope to contribute to the community in Asia Pacific countries.

Arjuna Subject : Umum - Umum

Articles 349 Documents

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Implementation of School Principal Entrepreneurship Leadership in the Covid-19 Pandemic Era at Karitas Catholic High School in Tomohon City Pontoh, Bernadette E.; Tambingon, Henny N.; Lengkong, Jeffry S.J.; Rotty, Viktory Nicodemus Joufree
Asia Pacific Journal of Management and Education (APJME) Vol 4, No 1 (2021): March 2021
Publisher : AIBPM Publisher

The purpose of this study is to describe the implementation of entrepreneurial leadership during the Covid-19 pandemic at Karitas Catholic High School in Tomohon City, the supporting and inhibiting factors as well as the solutions for handling them. This research used a descriptive qualitative approach. The research subjects were five people consisting of a school principal and four vice principals. The data were collected from interviews, observation, and documentation studies. The data were analyzed by an interactive model. The findings indicate that entrepreneurial leadership was implemented through the principal role as an explorer, a miner, an accelerator, and an integrator. The supporting factors are teachers’ IT skills, government allowances, parents’ support and proactivity, online learning facilities, and entrepreneurial instincts of teachers and students. The inhibiting factors are the late payment of tuition fees, the uncertainty of parents' income, the late disbursement of the government's school operational assistance (BOS) funds and the foundation's compulsory funds, the complexity of the foundation's centralized system, and the lack of online learning facilities. The efforts to overcome the inhibiting factors are coordination with parents, overcoming arrears, recording the number of students without online learning facilities, and conducting offline learning for them. The results suggest continuing to implement entrepreneurial leadership more openly and creatively, increase the supporting factors, and minimize the inhibiting factors with various efforts.

Proposed Integrated Marketing Communication Strategy to Promote Brand Awareness of Online Learning Portals: Study of MOJADIAPP.COM Mietra, Andhika Bayu; Wibowo, Satya Aditya
Asia Pacific Journal of Management and Education (APJME) Vol 5, No 1 (2022): March 2022
Publisher : AIBPM Publisher

Indonesia as one of the largest countries in the world, with a projected population of 274 million people in 2020, will enjoy a demographic dividend in 2030-2040. Amidst the Covid-19 Pandemic, this opens new opportunities for those in the education sector to develop a feasible business in online learning. New players in the online learning industry face tough competition with over 200 existing local brands in the country. Strong brand awareness is needed to be recognized and thus compete in the existing competition. This paper aims to find an appropriate marketing strategy to improve brand awareness. For analysis, the researchers use a market survey to understand the preferred marketing strategy from a customer’s point of view, and interviews with the founders of Mojadiapp.com, a newly developed online learning portal based in Indonesia, understand the internal and external condition of the company. The study shows that Integrated Marketing Communication could help improve brand awareness for these new players.

Marketing Mix Strategy and Consumer Intention to Buy (Empirical Study on Retail Store at Manado City) Ohy, Juliana
Asia Pacific Journal of Management and Education (APJME) Vol 2, No 1 (2019): March 2019
Publisher : AIBPM Publisher

Retail store at Manado city from year 1990 to 2017 facing fascinating development. The competition between them obviously forced to make excellent strategy. Cutting price, interesting layout, excellent and unique services are the examples of marketing strategy could conduct by retail store. The successful retail store has to fulfill the need of consumer such as served with high quality product, compete price, services and other promotion. Meanwhile, location and another facilities retail store has also to be aware. Unsatisfied consumer will make negative effect on moving consumer to other store who served better services. If the situation continues the store will facing decreasing sales and profit. Hence, to prevent that loss, retail store has to create loyal consumer. This research tried to examine marketing mix on consumer intention to buy at Alfa Mart at Manado City. The analysis data used path analysis. The respondent is Alfa mart consumer, reached by accidental sampling. The number of samples is 161 data. The result of study was all the marketing mix variable such as product, price, place and promotion significant influenced on consumer intention to buy. Keywords: marketing mix, competition, intention tu buy, retail store, Alfa Mart.

Program Management Approach for Concurrently Managing Projects – A study from Khairun University Fahri, Johan; Arilaha, Muhammad Asril; Pratama, Rheza
Asia Pacific Journal of Management and Education (APJME) Vol 3, No 1 (2020): March 2020
Publisher : AIBPM Publisher

Complexity and uncertainty has led organizations to sustaining the strategic operations for future challenges. Project management is expected to uplift its scope in managing complex projects into strategic level. The study aims to offer a prospective angle in realizing organization’s goals by managing a number of small projects that are reached through a competition of limited resources within an organization. Program management is suggested as methodological paraphernalia, particularly in refining pathways of strengthening an organization, including a higher education institution such as Khairun University. The study demonstrated a solution to manage small and separated projects concurrently.

Implementation of media Mind Mapping and Power Points as A Media in Increasing Student Learning Motivation Fajriyah, Lutfiana; Wardoyo, Cipto; Putri, Sheila Febriani
Asia Pacific Journal of Management and Education (APJME) Vol 3, No 3 (2020): November 2020
Publisher : AIBPM Publisher

This study examines whether concept map and power point influence learning motivation. This study is a quantitative research using a quasy experiment method. The population used in this study is all students in SMKS Kepanjen 2017/2018. simple random sampling is used to obtain 32 students of class X AK 4 to apply mind mapping and 32 students of class X AK 1 to apply power point. Methods of data collection using a closed questionnaire using a Likert scale of 1 to 5. Descriptive statistics, independent sample t-test are employed to analyze the data. The results of this study show that (1) application of mind mapping further increases student’s motivation from the media power point with sig level of 0,003

Profitability in The Automotive and Component Industry Kumajas, Lydia I.; Wuryaningrat, Nikolas F.; Lembong, Herningsih S.
Asia Pacific Journal of Management and Education (APJME) Vol 4, No 3 (2021): November 2021
Publisher : AIBPM Publisher

The Covid 19 pandemic caused a slowdown in economic growth, which resulted in decreased production and sales of several industrial sectors. The automotive and components sectors faced the same condition, which impacted their production and sales. Paired sample t-test data analysis choose to analyses tend to measure the effect of Profitability during the pandemic and before the pandemic. The result of this study shows that even the automotive industry predicts having contraction on their Profitability at the pandemic period. However, the decline in sales and production is not always followed by a decline in financial performance, especially Profitability, due to financial management policies and efficiency factors. Hence, he automotive and components sub-sector in this study showed no significant difference in Profitability before the Covid 19 pandemic and during covid 19.

Analyze One Issue Faced by The Company and Then Provide Relevant Solution Wen, Ng Yi; Kee, Daisy Mui Hung; Ling, Koid Wang; Xuang, Ng Sok; Kai, Yang; Alfertaj, Eman
Asia Pacific Journal of Management and Education (APJME) Vol 2, No 3 (2019): November 2019
Publisher : AIBPM Publisher

This report is about a study on analyzing one issue faced by the company and provide some relevant recommendations to solve the problem. The company we chose is Kopitan Classic Penang Delight which is a well-known food and beverage chain business model in Malaysia. Customers satisfaction is the most common and important criteria in any organization particularly in food industry. Due to the market competition, a company should always focus on the needs and wants of the target customers to ensure that the customers are satisfied with their product and services. The company should able to adapt the changes of the demand of customer in order to sustain in the market. Besides focus on the external factor, the internal control is also vital to build a good reputation of company. The training of workers and their attitude gives an important impact on whether the customers are satisfied with the service provided by the company. The well management of an organization can attract more customers and contribute to a higher profit. There is some methodology employed in this research. The main issue faced by the company is illustrated in the results of analysis and finding. After identifying the issue, a few steps are recommended so that the company can apply to overcome it.

Development of Nursing Management Learning Devices Based on A Scientific Approach to Maintain Science Process Skills During The Pandemic at Nursing Student of Stikes Hang Tuah Surabaya Setiadi, Setiadi; Farida, Imroatul; Rustini, Sri Anik; Irawandi, Dedi
Asia Pacific Journal of Management and Education (APJME) Vol 4, No 3 (2021): November 2021
Publisher : AIBPM Publisher

This research is development research that aims to develop learning tools for nursing management courses based on a scientific approach that is valid, practical, and effective for nursing students at Stikes Hang Tuah Surabaya to improve science process skills during a pandemic. The research parameters measured include device validity, practicality, and effectiveness. Data collection techniques comprise validation methods, observation and tests, and questionnaires. The results of the study indicate that the learning tools for nursing management courses based on a scientific approach are valid, practical, and effective.

Studying Management Issue Faced by Malaysian Airlines System Sdn. Bhd. Wai, Kang Kok; Kee, Daisy Mui Hung; Yong, Lau King; Yi, Lim Jing; Wey, Leong Chi; Alqabandi, Nouf Khalid
Asia Pacific Journal of Management and Education (APJME) Vol 2, No 2 (2019): July 2019
Publisher : AIBPM Publisher

In facing the challenging business world, including in the aviation industry, Malaysian Airlines System Sdn. Bhd. had come through the ups and downs of the turbulence economy, since 1st May 1947. For the last few years, Malaysian Airlines System Sdn. Bhd. had faced a lot of challenges in managements, operations and financial problems. Our research findings will be focused on the management issue faced by Malaysian Airlines System Sdn. Bhd. and suggesting the best solution academically for this company. Moreover, our research reflects that even the management problem had been solved, there are still several uncontrollable external issues that will haunt the company such as the financial uncertainties. Not to mention that the performance will be greatly affected by the foreign exchange and laws implementation by foreign countries because Malaysia Airlines operates in other countries too. Lastly, our research reflects that if the management problems had been solved, their performance should be better in terms of daily operation management and financial management.

Employee’s Performance at PT. Mitra Tri Sakti Saraswati, Ni Putu Ayu Sintya; Widyani, Anak Agung Dwi; Sagita, Luh Putu Diah Inten
Asia Pacific Journal of Management and Education (APJME) Vol 3, No 2 (2020): July 2020
Publisher : AIBPM Publisher

This study aims to determine the effect of organizational culture on employee’s performance to work motivation as an intervening variable on PT. Mitra Tri Sakti. The population is all of PT. Mitra Tri Sakti employees. The samples are 50 regular employees. Data analysis technique uses alternative methods of Structural Equation Model Partial Least Square obtained by Smart PLS. The results show that organizational culture has a positive and significant effect on employee’s performance, and work motivation. Work motivation, and organizational culture have a positive and significant effect on employee’s performance through work motivation as an intervening.

Page 5 of 35 | Total Record : 349

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Contact Name
Ira Kristiana

Contact Email
editor.apjme@aibpm.org

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+62341366222

Journal Mail Official
editor.apjme@aibpm.org

Editorial Address
JL. Kahuripan No. 9 Hotel Sahid Montana, Malang, Indonesia

Location
Kab. malang,

Jawa timur

INDONESIA

Abstract

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Ira Kristiana

Contact Email editor.apjme@aibpm.org

Phone +62341366222

Journal Mail Official editor.apjme@aibpm.org

Editorial Address JL. Kahuripan No. 9 Hotel Sahid Montana, Malang, Indonesia

Location Kab. malang, Jawa timur INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Ira Kristiana

Contact Email
editor.apjme@aibpm.org

Phone
+62341366222

Journal Mail Official
editor.apjme@aibpm.org

Editorial Address
JL. Kahuripan No. 9 Hotel Sahid Montana, Malang, Indonesia

Location
Kab. malang,

Jawa timur

INDONESIA