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An-Nashiha: Journal of Broadcasting and Islamic Comunication Studies
Published by Institut Pesantren Sunan Drajat Lamongan
ISSN : 28084020     EISSN : 28083830     DOI : https://doi.org/10.55352/an-nashiha.v1i1
Core Subject : Social,
Social Sciences
Jurnal AN-NASHIHA: Journal of Broadcasting and Islamic Comunication Studies ini dikelola oleh Program Studi Komunikasi dan Penyiaran Islam Fakultas Dakwah Institut Pesantren Sunan Drajat Lamongan dan diterbitkan oleh Lembaga Penelitian dan Pengabdian Masyarakat (LP2M) Institut Pesantren Sunan Drajat Lamongan. Jurnal ini berisikan artikel ilmiah baik penelitian kualitatif maupun kuantitatif, dengan fokus kajian bidang Broadcasting dan Islamic Comunication Studies, Jurnal ini terbit dua kali dalam setahun, yaitu bulan April dan Oktober
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 109 Documents
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Analisis Semiotika Makna Kesepian Dari Lirik Lagu ‘Kota Ini Tak Sama Tanpamu’ Karya Nadifh Basalamah Julaeha
AN-NASHIHA Journal of Broadcasting and Islamic Communication Studies Vol. 6 No. 1 (2026): April : Jurnal AN-Nashiha Journal of Broadcasting and Islamic Communcation Stud
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/an-nashiha.v6i1.3256

Abstract

This study aims to analyze the representation of loneliness in the song lyrics of "Kota Ini Tak Sama Tanpamu" by Nadhif Basalamah using Roland Barthes' semiotic approach. A qualitative descriptive method was employed, with analysis conducted across three layers of meaning: denotation, connotation, and myth. The object of analysis was focused on three lyric excerpts selected purposively based on thematic relevance, symbolic density, and cultural representation. The findings indicate that loneliness is represented in multiple layers: at the denotative level, it is depicted through the changing atmosphere of the city, a longing for emotional fulfillment, and a redefinition of home as togetherness; at the connotative level, the three lyrics collectively construct loneliness as a profound emotional loss; while at the mythological level, the song naturalizes the ideology that happiness and meaning in life depend on the presence of another person. This study concludes that song lyrics do not merely function as entertainment, but also as symbolic communication that reflects and reinforces social constructions of loneliness in modern life.
Analisis Framing Pemberitaan Kasus Little Aresha pada CNN Indonesia, Kompas.com, dan Detiknews Lailatul Ramah; Muhammad Anshori; Kristya Nur Asiyah
AN-NASHIHA Journal of Broadcasting and Islamic Communication Studies Vol. 6 No. 1 (2026): April : Jurnal AN-Nashiha Journal of Broadcasting and Islamic Communcation Stud
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/an-nashiha.v6i1.3257

Abstract

The research problem of Analysis of Framing of News Reporting of Little Aresha Case on CNN Indonesia, Kompas.com, and Detiknews lies in the possibility of differences in the way the three media frame facts, choose sources, and highlight certain aspects of the same case so that they can form different public perceptions of the event. Therefore, this research is important to identify the construction of reality built by each media and understand how the framing process influences the delivery of information to the public. This study aims to analyze how online media framed the news coverage of alleged child abuse cases at Little Aresha Daycare Yogyakarta on CNN Indonesia, Kompas.com, and Detiknews. This research used a qualitative method with the framing analysis approach of Zhongdang Pan and Gerald M. Kosicki through syntactic, script, thematic, and rhetorical structures. The results showed that CNN Indonesia framed the case from a victim protection perspective, Kompas.com emphasized institutional responsibility and law enforcement, while Detiknews focused more on the chronology of events and the facts of the violence that occurred. These framing differences indicate that the media play an important role in shaping public opinion through language selection, fact emphasis, and specific perspectives in news reporting
Strategi Komunikasi Pemasaran Akun @Mnofficialstore di Media Sosial Tiktok dalam Meningkatkan Keterdedahan Pelanggan Euis Fauziah; Desi Hasbiyah
AN-NASHIHA Journal of Broadcasting and Islamic Communication Studies Vol. 6 No. 1 (2026): April : Jurnal AN-Nashiha Journal of Broadcasting and Islamic Communcation Stud
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/an-nashiha.v6i1.3290

Abstract

The development of digital technology has brought very significant changes to marketing communications. The presence of social media provides opportunities for business actors so they can market their products more effectively and efficiently. One of the social media that is currently widely used as a means of marketing communication is the TikTok platform. This platform provides many features that enable users to create and distribute content creatively so that it can reach a wider audience. This research aims to find out about the marketing communication strategies used by the @mnofficialstore account to increase customer availability. This research uses a qualitative approach with descriptive methods. Data collection techniques were carried out by means of observation, in-depth interviews and documentation of the activities of the TikTok account @mnofficialstore. Research informants consisted of account owners, buyers and people who knew the account. The results of this research show that the marketing communication strategy used by the @mnofficcialstore account is used by utilizing the TikTok platform and TikTok features such as live streaming, comment columns, hashtags and following what is currently viral. This marketing communications strategy is implemented to build relationships between audiences and account owners, increase interaction, and expand the reach of content published on the home page (FYP). Customer availability can be seen from the frequency of content viewing, as well as the intensity of interactions through comments, likes and shares. This research found inconsistencies in content upload schedules and live streaming which could be an obstacle in optimizing marketing communication strategies. Therefore, consistency in uploading video content using the TikTok platform and the features that must be used to its maximum potential is an important factor in increasing customer availability.
Dakwah di Balik Algoritma: Analisis Echo Chamber dan Filter Bubble dalam Pembentukan Opini Publik  terhadap Kasus Ustadz  di Pati Hendra Prasetia; Ikbal Nursamsi; Asep Iwan Setiawan
AN-NASHIHA Journal of Broadcasting and Islamic Communication Studies Vol. 6 No. 1 (2026): April : Jurnal AN-Nashiha Journal of Broadcasting and Islamic Communcation Stud
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/an-nashiha.v6i1.3291

Abstract

Religious digitalization has shifted the dawah stage from traditional pulpits to visual-interactive platforms mediated by algorithms. This study aims to analyze how the mechanisms of Filter Bubbles and Echo Chambers on Instagram social media shape Indonesian netizens' public opinion, specifically in responding to moral scandals involving religious authorities in Pati Regency. Using a qualitative research method with a netnographic approach, the researcher conducted passive observation (lurking) of organic interactions in Instagram comment columns. The results show that the Instagram algorithm creates information isolation that reinforces confirmation bias among loyalists, but simultaneously triggers destructive polarization when the scandal penetrates public information bubbles. These findings identify four dominant narrative typologies: institutional delegitimization, dogmatic sarcasm, negative generalization, and demands for mass justice. This study concludes that digital dawah under algorithmic control creates new vulnerabilities for religious authorities, where radical social media transparency can instantly collapse institutional reputation through the phenomenon of Cyber-Balkanization.
Rezim Kebenaran dan Kuasa Negara: Analisis Wacana Kritis atas Kontroversi Kuota Haji Khalid Basalamah Ikmal Maulana Akbar; Dzulfikar Adirais; Dono Darsono
AN-NASHIHA Journal of Broadcasting and Islamic Communication Studies Vol. 6 No. 1 (2026): April : Jurnal AN-Nashiha Journal of Broadcasting and Islamic Communcation Stud
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/an-nashiha.v6i1.3292

Abstract

This article analyzes the 2024 Hajj quota controversy involving Khalid Basalamah through the lens of Michel Foucault's theory of truth regimes. Using a Critical Discourse Analysis (CDA) approach, this study demonstrates how the state, bureaucracy, and digital media collectively produce "social truths" that do not always align with legal facts. Key findings demonstrate three discursive mechanisms at work: procedural normalization by the state bureaucracy, the production of social stigma through digital media framing, and the struggle for moral legitimacy in the public sphere. This case demonstrates that the Hajj pilgrimage has become a political-administrative arena where power operates subtly but effectively to shape public perception.
Mcdonaldisasi Sebagai Praktik Komunikasi Global (Studi Pola Konsumsi Generasi Z Di Tangerang Selatan) Fatimatuzahrotul Aini; Annisa Eka Mardiyah
AN-NASHIHA Journal of Broadcasting and Islamic Communication Studies Vol. 6 No. 1 (2026): April : Jurnal AN-Nashiha Journal of Broadcasting and Islamic Communcation Stud
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/an-nashiha.v6i1.3338

Abstract

The development of globalization and digital communication technology has transformed patterns of consumption in society, particularly among Generation Z, who live within an instant, fast-paced culture. This phenomenon reflects George Ritzer's concept of McDonaldization, the rationalization of modern life through the principles of efficiency, calculability, predictability, and control. This research is grounded in the aim of understanding McDonaldization not merely as an economic phenomenon, but also as a form of global cultural communication that shapes the social identity of Indonesia's younger generation, focusing on South Tangerang as an urban city with high global cultural penetration. The research objectives include identifying forms of McDonaldization activity within Generation Z's consumption patterns, analyzing the role of social media in reinforcing the spread of global values, and understanding the social and cultural factors driving young people's adoption of consumptive lifestyles. A qualitative descriptive approach was employed through in-depth interviews, participatory observation, and documentation studies, involving 43 Generation Z informants and two supporting informants from communication practitioners and franchise business operators, selected purposively. Data were analyzed using the Miles and Huberman interactive model. This research is expected to produce a conceptual model of global cultural communication based on consumption practices, along with recommendations for consumption literacy among young people amid Indonesia's increasingly digitalized urban society.
Sipakainge Sebagai Etika Komunikasi Dakwah dalam Budaya Bugis: Internalisasi Nilai-Nilai Islam Berbasis Kearifan Lokal Zulfahmi Mudir
AN-NASHIHA Journal of Broadcasting and Islamic Communication Studies Vol. 6 No. 1 (2026): April : Jurnal AN-Nashiha Journal of Broadcasting and Islamic Communcation Stud
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/an-nashiha.v6i1.3265

Abstract

The Bugis people inherited the pangngaderreng value system—comprising ade’, bicara, rapang, wari’, and sara’ as a way of life that binds the individual to the community, nature, and God. Within this system lives the philosophy of 3S: sipakatau, sipakalebbi, and sipakainge, which remain practiced in Bugis social interaction today. This article aims to examine the concept of sipakainge (mutual reminding toward goodness) as an ethic of da’wah communication and to explore its function as a vehicle for internalizing Islamic values rooted in local wisdom. This study employs a descriptive-qualitative method with a library research approach; data were collected from literature on Bugis cultural anthropology, studies on Islamic communication ethics, and relevant academic documents, then analyzed descriptively and interpretively through comparative reading. The findings indicate that the principles embedded in sipakainge honesty, gentleness, propriety, and the preservation of dignity (siri’) of the person being reminded correspond closely with the Qur’anic principles of da’wah communication, namely qaulan sadidan, qaulan layyinan, qaulan ma’rufan, and qaulan balighan. Sipakainge plays a dual role in Bugis society: as a customary (ade’) mechanism of social control and as a cultural bridge that facilitates the acceptance of shariah (sara’) values without provoking resistance, since Islamic messages are conveyed through familiar and respected cultural idioms. The implication is that strengthening culturally rooted da’wah based on sipakainge can serve as a more dialogical and contextual strategy for internalizing Islamic values without displacing the local cultural identity of the Bugis people.
Model Dakwah Digital Kreator Muslim di Tiktok dan Transformasi Pesan Dakwah pada Mahasiswa Universitas Islam  As’adiyah Sengkang Nurul Hidayah
AN-NASHIHA Journal of Broadcasting and Islamic Communication Studies Vol. 6 No. 1 (2026): April : Jurnal AN-Nashiha Journal of Broadcasting and Islamic Communcation Stud
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/an-nashiha.v6i1.3266

Abstract

The rapid growth of TikTok as one of the most widely used social media platforms has significantly transformed the dissemination of Islamic messages, particularly among young people. However, studies examining how Muslim content creators construct digital da'wah models and how these messages are transformed and interpreted by university students remain limited. This study aims to analyze the digital da'wah model employed by Muslim content creators on TikTok and examine the transformation of da'wah messages received by students of Universitas Islam As'adiyah Sengkang. The research employed a qualitative approach using a case study design. Data were collected through observation of TikTok da'wah content, in-depth interviews with Muslim content creators and university students, and documentation. Data were analyzed using the interactive model of Miles, Huberman, and Saldaña, consisting of data collection, data condensation, data display, and conclusion drawing. The validity of the data was ensured through source and method triangulation. The findings indicate that digital da'wah on TikTok has shifted from a linear communication pattern to a transactional, interactive, dialogical, and participatory communication process. This transformation is reflected in contextual and concise messages, creative audiovisual presentation formats, and communication styles that are more engaging and relevant to young audiences. Students use TikTok as a source of religious knowledge, spiritual motivation, and social interaction while maintaining a critical attitude by verifying information based on their religious literacy. The study concludes that TikTok has considerable potential as an effective platform for digital da'wah among young people. Nevertheless, its effectiveness depends on improving the quality of da'wah content, strengthening the digital communication competence of Muslim creators, and enhancing both digital and religious literacy to ensure that Islamic messages remain credible, moderate, and educational.
Etika Qur'ani Dalam Penggunaan Ai: Strategi Pencegahan Fasad Di Ruang Publik Media Sosial ARIF Aminin; Hotmanahan Pulungan; Sholeh Fikri
AN-NASHIHA Journal of Broadcasting and Islamic Communication Studies Vol. 6 No. 1 (2026): April : Jurnal AN-Nashiha Journal of Broadcasting and Islamic Communcation Stud
Publisher : Institut Pesantren Sunan Drajat Lamongan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55352/an-nashiha.v6i1.3370

Abstract

Perkembangan kecerdasan buatan (Artificial Intelligence/AI) dalam media sosial telah membawa perubahan besar dalam pola komunikasi publik, namun juga memunculkan potensi fasad berupa disinformasi, manipulasi opini, dan degradasi moral. Penelitian ini bertujuan untuk menganalisis peran etika Qur’ani sebagai landasan moral dalam penggunaan AI serta strategi pencegahan fasad melalui integrasi etika Qur’ani dan literasi digital. Metode yang digunakan adalah studi pustaka (library research) dengan pendekatan kualitatif melalui analisis isi terhadap berbagai literatur ilmiah, sumber keislaman, dan kajian teknologi digital. Hasil penelitian menunjukkan bahwa prinsip etika Qur’ani seperti tabayyun, amanah, ṣidq, dan ‘adl memiliki relevansi kuat dalam mengontrol penggunaan AI agar tidak menimbulkan kerusakan informasi di ruang publik media sosial. Selain itu, literasi digital berperan sebagai keterampilan praktis dalam memahami algoritma dan memverifikasi informasi. Integrasi keduanya terbukti menjadi strategi efektif dalam mencegah fasad digital dengan membangun kesadaran moral dan kemampuan kritis pengguna.

Page 11 of 11 | Total Record : 109

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