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Return : Study of Management, Economic and Bussines
Published by PT. Publikasiku Academic Solution
ISSN : 29640121     EISSN : 29633699     DOI : 10.57096
Core Subject : Economy,
Economics, Econometrics & Finance
The Journal RETURN is a double blind peer-reviewed academic journal and open access to social and scientific fields. The journal is published monthly by PT. Publikasiku Academic Solution. The Jurnal RETURN provides a means for sustained discussion of relevant issues that fall within the focus and scopes of the journal which can be examined empirically. The journal publishes research articles covering all aspects of social sciences, ranging from Economic, management and Bussines. Published articles are articles from critical and comprehensive research, studies or scientific studies on important and current issues, or reviews of scientific books
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 326 Documents
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The Role of Corporate Governance Perception Index Score in Increasing Stock Prices Anas Anas; Sri Hartono
Return : Study of Management, Economic and Bussines Vol. 3 No. 12 (2024): Return: Study of Management, Economic And Bussines
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v3i12.302

Abstract

This study analyzes the role of Corporate Governance, specifically using the Corporate Governance Perception Index Score (CGPI), in moderating the influence of Revenue, Net Profit Margin, and Return on Equity on stock prices of companies ranked in the Corporate Governance implementation ranking conducted by the Indonesian Institute for Corporate Governance (IICG). This study uses quantitative research, the population for this study includes all companies that participated in the CGPI ranking from 2014 to 2022, with the criterion of having ranking data for at least five consecutive years, resulting in data from nine companies. The statistical analysis employed descriptive analysis and Moderated Regression Analysis using E-views software, as the data type is panel data, which combines cross-sectional and time-series data. The analysis indicated that among the three independent variables examined, only Return on Equity had a positive effect on stock prices. In contrast, Revenue and Net Profit Margin did not significantly affect stock prices and tended to signal negative implications. After including Corporate Governance as a moderating variable, the results indicated that Corporate Governance could only slightly strengthen the influence of Revenue on stock prices. However, it was not effective in enhancing the influence of Net Profit Margin or Return on Equity on stock prices.
The Influence of Pedagogic Competence and Teacher Motivation on The Leadership Style of Principals at Nias Advent Private Junior High School Jaya Adil Harefa; Laura Lahindah
Return : Study of Management, Economic and Bussines Vol. 3 No. 12 (2024): Return: Study of Management, Economic And Bussines
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v3i12.303

Abstract

This research aims to analyze whether the principal's leadership style influences the pedagogical competence and motivation of teachers at Adventist Nias Private Middle School. The method used is qualitative. The research variables consist of: teacher pedagogical ability (X1), teacher motivation (X2), and leadership style (Y). This research was conducted at Nias Hilina'a Tafuo Adventist Private Middle School, Idanogawo District, Nias Regency, North Sumatra. This research uses a quantitative approach with a survey method with simple linear regression analysis. The results of the research, the calculated t value of the pedagogical competency variable is 2.376 > t table value 2.034 and the significant value is 0.024 < 0.05, so Ha is accepted and Ho is rejected, which means that the pedagogical competency variable has an effect on leadership style. The calculated t value of the motivation variable is 4,118 > t table value 2.034 and the significant value is 0.000 < 0.05, so Ho is rejected and Ha is accepted, which means that the motivation variable has an effect on leadership style.
Analysis of Teacher Performance in Improving the Learning Quality of Class XI TKJ Students at the Nias Adventist Vocational High School Elfarida Sinaga; Laura Lahindah
Return : Study of Management, Economic and Bussines Vol. 3 No. 12 (2024): Return: Study of Management, Economic And Bussines
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v3i12.304

Abstract

Education is the most important thing in the process of advancing a nation's civilization, with education, the exploration and empowerment of potential can be maximized to help direct humans to become better individuals. This research aims to analyze teacher performance in improving the quality of learning for class XI TKJ students at the Nias Adventist Vocational High School. The method used is a qualitative approach with data collection techniques through observation, interviews and documentation. The research variables consist of: teacher performance (x) and student learning quality (Y). The results of the analysis show that good teacher performance, characterized by careful learning planning, use of varied teaching methods, and positive interactions with students, contributes significantly to improving the quality of student learning. Apart from that, support for learning facilities and parent participation also play an important role in supporting the teaching and learning process. This research concludes that to improve the quality of student learning, there needs to be a synergy between teacher performance, school support and parental involvement.  
Determining Factors of Brand Loyalty on the Use of Social Media for Marketing with Brand Trust Playing a Mediating Role Erwin Setiawan; Nugraha Saefudin
Return : Study of Management, Economic and Bussines Vol. 3 No. 12 (2024): Return: Study of Management, Economic And Bussines
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v3i12.305

Abstract

The high level of social media use by Indonesian people has led companies to use it as a means of marketing communication for a brand. The study try to examine  the direct and indirect impacts on brand loyalty of the use of social media for marketing activities through brand trust as a mediator. The method used associative research with a research sample of 150 customers of Cafe Kopi Salarea, Bandung. The study proves that there was a direct and indirect effect social media marketing on brand loyalty through brand trust. While content marketing hasn’t a direct effect but has an indirect effect through brand trust. The results expand on the findings of earlier research that are still rare and can be used to develop subsequent research models. Marketing through social media is an effective strategy for companies to increase brand trust and brand loyalty. The findings of this study highlight the significant role of social media marketing in fostering brand loyalty, both directly and indirectly through brand trust. While content marketing does not have a direct effect on brand loyalty, its influence is mediated effectively by brand trust. These results emphasize the importance of social media as an impactful marketing strategy for enhancing brand trust and loyalty, providing valuable insights for companies aiming to strengthen their brand positioning in the digital era.
The Influence of School Principal Leadership, Work Environment, and Work Discipline on Teacher Performance at Yapparindo Klungkung Tourism Vocational School I Ketut Mandia; Tongam Sirait
Return : Study of Management, Economic and Bussines Vol. 3 No. 12 (2024): Return: Study of Management, Economic And Bussines
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v3i12.306

Abstract

This research aims to identify the influence of school principal leadership, work environment, and work discipline on teacher performance at Yapparindo Tourism Vocational School. The research method used is quantitative with a multiple linear regression approach. The population in this study consists of all teachers at Yapparindo Tourism Vocational School, while the sample includes 56 teachers. The results of the regression analysis indicate that simultaneously, the three independent variables (school principal leadership, work environment, and work discipline) significantly affect teacher performance. However, partially, only the work discipline variable has a significant effect on teacher performance. Although the school principal leadership and work environment variables are not statistically significant, they remain important as both play a crucial role in creating a conducive work atmosphere. The coefficient of determination (R-square) obtained shows that the constructed regression model can only explain a small portion of the variation in teacher performance. This indicates that there are still other factors not covered in this study that also influence teacher performance. Based on the research findings, it is recommended that Yapparindo Tourism Vocational School focus more on improving teachers' work discipline. Additionally, the school needs to continually strive to enhance the quality of school principal leadership and improve working conditions. For future research, it is suggested to examine other factors that may affect teacher performance, such as work motivation, workload, and support from colleagues.
The Transfer of Marine Ship Ownership as an Immovable Object Based on Sale and Leaseback Agreement Yeni Wijaya; Gunawan Djajaputra
Return : Study of Management, Economic and Bussines Vol. 3 No. 12 (2024): Return: Study of Management, Economic And Bussines
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v3i12.307

Abstract

Sale and Leaseback agreements  are one of the increasingly popular financing methods in strategic asset management. This agreement is considered to allow the owner of the ship to sell his assets to a third party with an agreement to re-lease the ship for a certain period of time. This method offers financial flexibility, but also presents various legal challenges, particularly related to ownership and certainty of the rights of the parties involved. This study aims to analyze the legal basis, characteristics of agreements, and their implications for the transfer of ship ownership. The approach used in this study is normative with analysis of relevant laws and regulations and case studies. The results of the study show that although  the Sale and Leaseback agreement  provides great benefits in terms of financing, the implementation in Indonesia still faces obstacles, especially for marine capital goods that include immovable objects. In addition, there is a potential for legal disputes if one party fails to fulfill its obligations. For this reason, more detailed legal arrangements are needed to protect the rights and obligations of the parties. This study recommends harmonization between the rules in the field of financing institutions and the rules applicable in shipping as well as stricter supervision of the implementation  of Sale and Leaseback agreements  on ship assets. With adequate arrangements, this agreement can be an effective solution in supporting financing in the shipping sector.  
Franchise Agreement as Legal Protection For Franchise Business Actors In Indonesia Brun Kartino Sudjanto; Gunawan Djajaputra
Return : Study of Management, Economic and Bussines Vol. 3 No. 12 (2024): Return: Study of Management, Economic And Bussines
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v3i12.308

Abstract

Franchise agreements play an important role in providing legal protection for franchise business actors in Indonesia, both for franchisors and franchisees. This study aims to analyze the effectiveness of franchise agreements in protecting the rights and obligations of the parties and identify potential legal problems that arise in their implementation. The approach used is normative juridical, with an analysis of related laws and regulations, such as Government Regulation No. 42 of 2007 concerning Franchises, as well as franchise agreement documents from various business sectors. The results of the study show that franchise agreements that are drafted by fulfilling the legal principles of the agreement, such as legal certainty, fairness, and balance, are able to provide adequate legal protection for both parties. However, there are still challenges in implementation, including inconsistencies in the content of the agreement with regulations, lack of understanding of legal aspects by business actors, and weak supervision of the implementation of the agreement. This research recommends strengthening regulations and education for franchise business actors to create a fairer and more sustainable business ecosystem. 
Analysis of Social Return on Investment (SROI) in Corporate Social Responsibility (CSR) of BPKH x BMM through the present value approach to the Free Cataract Surgery Program for 100 West Java residents in 2023 Karmila Eka Putri; Tri Wahyu Oktavendi
Return : Study of Management, Economic and Bussines Vol. 3 No. 12 (2024): Return: Study of Management, Economic And Bussines
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v3i12.310

Abstract

The high rate of blindness due to cataracts in Indonesia, especially in West Java, has prompted the Hajj Financial Management Agency (BPKH) in collaboration with Baitulmaal Muamalat (BMM) to carry out a free cataract surgery program for 100 West Java residents in 2023. This study aims to analyze the effectiveness of the program through the Social Return on Investment (SROI) approach that considers social, economic, and environmental impacts. The qualitative approach was used to analyze the social impact of the Free Cataract Surgery program in more detail, while the descriptive quantitative approach was used to measure social return on investment (SROI) and analyze the results of social impact calculations. The results of the analysis show a SROI ratio of 2.08, which means that every Rp1.00 invested generates social benefits worth Rp2.08. This program not only has a positive impact in the form of improving community health and productivity, but also economic benefits for stakeholders such as clinics, MSMEs, and medical personnel. The results of the study provide an overview of the evaluation that can be used to improve the sustainability of similar programs in the future.
Proposed Marketing Strategy for Products in a Niche Market (Case Study: 3Kurma) Yolanda Gabrita Kamal
Return : Study of Management, Economic and Bussines Vol. 4 No. 1 (2025): Return: Study of Management, Economic And Bussines
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v4i1.312

Abstract

Dates are widely consumed in Indonesia, especially during the Ramadan season. This study aims to identify innovative marketing strategies, understand date consumption patterns, and find obstacles that prevent dates from becoming a routine consumption option outside of Ramazan. The mixed-methods approach is employed, combining both quantitative and qualitative research methods to gain a comprehensive understanding of consumer behavior, motivation, and preferences related to date consumers. Data analysis was conducted using thematic analysis with the assistance of NVivo software to organize the data and identify key themes. The results from 235 respondents highlight key demographic and behavioral insights. Additionally, date type and quality are key factors in customer recommendations, indicating that sellers should balance traditional marketing with catering to younger generations by creating products aligned with healthy lifestyle trends and culinary innovation. 3Kurma can demonstrate the product's versatility and premium quality. Pop-up events at malls, markets, or popular local spots in Jakarta can be a highly effective marketing strategy to build brand awareness, create a sensory experience, and engage directly with their target audience in a unique and memorable way.
The Influence of Job Satisfaction, Work Motivation, and Work Environment on Employee Performance at PT. Gelora Mandiri Membangun Aryo Indro Prasojo; Mentiana Sibarani
Return : Study of Management, Economic and Bussines Vol. 4 No. 1 (2025): Return: Study of Management, Economic And Bussines
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/return.v4i1.315

Abstract

The purpose of this study is to look at how job happiness, work motivation, and work environment affect employee performance at the PT. Gelora Mandiri Membangun. Job satisfaction comprises addressing employees' emotional needs and expectations while carrying out their duties. Work motivation is classified into inner elements, such as a sense of accomplishment and self-development, and external factors, such as financial incentives and recognition. The work environment encompasses the physical and social circumstances that either help or impede employee productivity. This study employs a quantitative approach using survey methodologies. The sample comprised of 100 purposively selected respondents. Multiple linear regression approaches were used to determine the impact of independent factors (job happiness, work motivation, and work environment) on the dependent variable (employee performance). The research findings indicate that the third independent variable, job happiness, work motivation, and work environment, has a favorable and significant impact on employee performance. Work motivation was determined to be the most important element impacting employee performance. Furthermore, regression research reveals that the combination of these three factors may account for 65% of the variation in employee performance. Thus, enhancing job happiness, motivation, and work environment will have a major impact on staff performance at PT. Gelora Mandiri Membangun. According to the findings of this research, firms should prioritize techniques that raise motivation and job satisfaction, as well as improve the work environment, in order to boost productivity. Continuous staff development and welfare enhancement activities are recommended.

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