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Journal of Business, Social and Technology
Published by Politeknik Siber Cerdika Internasional
ISSN : 28072928     EISSN : 28076362     DOI : 10.59261
Core Subject : Economy, Social, Engineering,
Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences
This journal publishes research articles covering all aspects of information technology, information systems, agricultural technology, computer social and political sciences, and economics that belong to the business, social, and technological context.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 246 Documents
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The Effect of Compensation and Workload on Turnover Intention among Generation Z Employees in Jakarta City Chaesa Maheswara; Didin Kristinawati
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.680

Abstract

Background: The high turnover rate among Generation Z employees poses a major challenge for companies because it affects recruitment, training, and performance costs. In Jakarta, this phenomenon is often associated with dissatisfaction with compensation and workload pressure. Objective: This study aims to describe the conditions of compensation, workload, and turnover intention among Generation Z employees in Jakarta, as well as to analyze the impact of compensation and workload on turnover intention. Methods: This study was conducted with 150 respondents using a cross-sectional quantitative approach, a Likert-scale questionnaire, and purposive sampling. The data were analyzed using descriptive statistics and partial least squares structural equation modeling (PLS-SEM) to verify causal relationships. Results: Compensation and workload simultaneously had a significant positive effect on turnover intention, with R² = 0.878. Compensation was more dominant than workload, as indicated by its higher effect size (F² = 0.222) compared with workload (F² = 0.127). Workload and compensation each had a significant partial effect on turnover intention (t > 1.96; p < 0.05). The high R² value (0.878) is contextually justified, considering that both predictors are central structural determinants of turnover behavior among Generation Z employees, who are sensitive to compensation conditions and workload demands in the Jakarta labor market. The positive direction of the compensation effect (β = +0.540) reflects the reward–aspiration gap, in which higher compensation may increase market expectations and perceived professional recognition, thereby sustaining rather than suppressing exit intentions. Conclusion: Retention strategies for Generation Z employees should focus on improving fair and transparent compensation systems and ensuring proportionate workload management. The practical implications include evaluating compensation structures, task allocation, and working-time management to reduce employees’ intention to leave.
The Effect of Perceived Usefulness and Perceived Ease of Use on Intention to Use Shopee Paylater with Perceived Trust as a Mediating Variable among Generation Z in Bandung City Kiagus Muhammad Arsy; Dedi Iskamto
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.682

Abstract

Background: This research is motivated by the rapid development of Buy Now Pay Later (BNPL) services, especially Shopee Paylater, which is increasingly used by Generation Z in Bandung City. The high adoption of e-commerce and digital payment services highlights the need to understand the factors influencing users’ intention to use Shopee Paylater. Objective: This study aims to analyze the effects of perceived usefulness and perceived ease of use on intention to use Shopee Paylater, with perceived trust as a mediating variable. Methods: This study used a quantitative approach based on the Technology Acceptance Model (TAM). Data were collected through questionnaires distributed to 385 Generation Z Shopee Paylater users in Bandung City and analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). Results: The findings show that perceived usefulness and perceived ease of use have positive and significant effects on intention to use. Both variables also positively and significantly affect perceived trust. Furthermore, perceived trust has a positive and significant effect on intention to use and mediates the relationship between perceived usefulness, perceived ease of use, and intention to use Shopee Paylater. Conclusion: Perceived usefulness, perceived ease of use, and perceived trust are important factors in shaping Generation Z’s intention to use Shopee Paylater. Trust strengthens technology acceptance and supports sustainable fintech service adoption.
Brand-Generated Content, User-Generated Content, and Purchase Intention: The Mediating Role of Social Media Engagement Among Generation Z TikTok Users Neva Aliya Sagita; Elvira Azis
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.685

Abstract

Background: Social media has become a major communication channel for brands, especially in reaching Generation Z, who are highly active on digital platforms. TikTok enables both brands and users to create content that shapes consumer perceptions and purchase decisions. In the skincare industry, Skintific is frequently discussed through Brand-Generated Content (BGC) and User-Generated Content (UGC), making it important to examine their influence on Generation Z consumers in Bandung. Objective: This study aims to analyze the influence of BGC and UGC on purchase intention and examine the mediating role of social media engagement among Generation Z TikTok users. Methods: This study used a quantitative survey approach involving 400 Generation Z respondents in Bandung who actively use TikTok. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test the relationships among BGC, UGC, social media engagement, and purchase intention. Results: The findings show that BGC positively and significantly influenced purchase intention (β = 0.372, p < 0.001), while UGC also had a positive and significant effect (β = 0.316, p < 0.001). Social media engagement partially mediated both relationships, with an R² value of 0.737 for purchase intention. BGC showed the strongest effect on social media engagement (β = 0.510). Conclusion: BGC and UGC significantly influence purchase intention directly and indirectly through social media engagement. These findings highlight the importance of interactive, authentic, and engaging TikTok content in increasing Skintific purchase intention among Generation Z consumers.
Analysis of the Effectiveness of the Recruitment Pattern of Faction Experts in Supporting the Performance of Members of DPR RI for the 2024-2029 Period Budiyono Budiyono; Diah Pranitasari
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.689

Abstract

Background: The Indonesian House of Representatives (DPR RI) is mandated by the constitution to exercise legislative, budgetary, and oversight functions. To support these complex constitutional roles, Law No. 17 of 2014 formalized the establishment of Faction Expert Staff (Tenaga Ahli Fraksi/TAF) as substantive support for legislators. Objective: This study analyzes the effectiveness of the recruitment patterns of the PDI Perjuangan TAF in DPR RI for the 2024-2029 period and their impact on legislative, budgeting, and oversight functions. Methods: Employing a qualitative approach with a case study design, primary data were collected through in-depth interviews with key informants from the DPR RI Secretariat General and supporting informants from the PDI Perjuangan TAF, alongside secondary document analysis. The data were analyzed using a thematic approach and verified through triangulation. Results: The findings reveal a dualistic recruitment pattern dominated by the logic of party cadre formation rather than competency-based selection. The current formal assessment mechanism is non-binding, leading to patronage practices disguised as meritocracy. Furthermore, an implementation gap exists due to the absence of standardized performance evaluations and independent audits, which triggers moral hazard. All informants confirmed that TAF appointments are finalized based on faction recommendations regardless of assessment outcomes. In terms of performance, the ideal role of TAFs as policy knowledge brokers has shifted toward acting as personal assistants or justifiers of faction mandates. Conclusion: This study recommends systemic reforms, including the implementation of binding selection instruments, tailored recruitment profiles per commission, output-based performance evaluations, and development of a knowledge management system.
Analysis of Service Quality, Word of Mouth, and Hospital Image on Inpatient Satisfaction at X Jayapura Hospital Thalia Gabriella Siriwa; Cokki Cokki
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.691

Abstract

Background: Competition among hospitals is currently intensifying as public awareness of the importance of quality healthcare grows. Hospitals are required not only to provide excellent medical care but also to provide satisfactory patient care. Objective: This study aims to analyze the influence of service quality, word of mouth (WOM), and hospital image on inpatient satisfaction and the influence of WOM on the image of X Hospital, Jayapura. Methods: The research method used is quantitative with Structural Equation Modeling - Partial Least Square (SEM-PLS) analysis technique using SmartPLS software. The population in this study were inpatients at X Hospital, with a sample of 92 respondents taken using a simple random sampling technique based on the Slovin formula. Primary data collection was carried out through the distribution of questionnaires with a Likert scale. Results: The results of the hypothesis testing (bootstrapping test) indicate that service quality, word of mouth, and hospital image each have a positive and significant influence on inpatient satisfaction. Meanwhile, word of mouth did not significantly influence hospital image. The R-square value in this study is in the medium category for the patient satisfaction variable and in the low category for the hospital image variable. Conclusion: The conclusion of this study is that improvements in service quality, institutional image, and the spread of positive information by word of mouth have a significant effect on the satisfaction of patients treated at X Hospital.
Evaluation of Lightning Protection and Grounding System in a Hazardous Zone 2 Oil and Gas Facility Based Based on Field Testing and WinIGS Modeling Erwin Elysar; Iwa Garniwa
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.693

Abstract

Background: Oil and gas facilities operating in Hazardous Zone 2 require reliable lightning protection, grounding, bonding, and surge protection systems to ensure electrical safety, protect personnel and equipment, and maintain operational continuity under potential flammable conditions. Objective: This study aims to evaluate the overall performance of the lightning protection and grounding systems in a Hazardous Zone 2 oil and gas facility based on field testing, technical assessment, and grounding system modeling. Methods: The research methods consisted of soil resistivity measurement using the Wenner four-point method, grounding resistance testing using the fall-of-potential method, continuity testing of grounding and bonding connections using the four-wire Kelvin method, lightning risk assessment based on IEC 62305-2024, evaluation of the existing lightning protection layout using the rolling sphere method, and grounding system verification using WinIGS software based on IEEE Std 80. Field testing was conducted on grounding rods, grounding rings, busbars, air terminals, down conductors, grounding cables, control panels, and other bonding components within the oil and gas facility. Results: The measurement results showed that the average combined soil resistivity value was 4.98 Ω·m with a two-layer soil model. The results of the grounding resistance test showed that most of the grounding points still met the ideal limits with a value range of 0.410 Ω to 1.580 Ω. However, one grounding point was found to be in a rejected condition and required repair. Conclusion: This study demonstrates that evaluating grounding and lightning protection systems in hazardous areas requires an integrated approach, considering grounding resistance, soil resistivity, bonding continuity, physical grounding conditions, lightning protection, and grounding system simulations.
Machine Learning-Based Model Predictive Control for Energy Efficiency Optimization in Vertical Roller Mill Cement Grinding Elman Rudolf Pakpahan; Iwa Garniwa
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.704

Abstract

Background: Vertical Roller Mill (VRM) is the newest type of equipment in the cement milling process, which consists of grinding, drying and separation processes that have high energy efficiency. Objective: This research was conducted to create and develop a Model Predictive Control (MPC) Random Forest Regressor (RFR) in a process system that aims to improve the performance of the cement grinding process, where currently process control is still carried out using a conventional control system by humans/operators. Methods: Model creation is carried out by preparing input variable data, manipulated and output variables, data conditioning, statistical analysis, model development, validation, testing, and evaluation. Results: The MPC-RFR model achieved R²=0.99936, MAE=2.488, MSE=122.354, with SEC reduced from 35.47 to 29.46 kWh/ton (16.94% reduction) using MPC-RFR, and further to 27.47 kWh/ton (22.55% reduction) with SLSQP optimization, yielding potential annual savings of IDR 8.6–11.5 billion. Conclusion: The MPC-RFR-SLSQP approach achieved 22.55% SEC reduction in VRM cement grinding, demonstrating significant potential for industrial energy efficiency and production cost optimization in the cement sector.
Community Resilience in Facing Fire Risk Case Study: RW 08, Penggilingan Village, Cakung District Anastasia Chandra Lalita Meliala; Ayomi Dita Rarasati; Antony Sihombing
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.712

Abstract

Background: The concept of urban spatial planning should become the foundation for urban development and growth, as it determines the arrangement of communities, activities, buildings, infrastructure, and resources within a region. However, the aspect of fire disaster risk is often overlooked in residential area planning. In East Jakarta, particularly in Penggilingan Village, which has a high population density, the risk of fire disasters is considerably high. Objective: This study aims to examine community resilience through aspects of social resilience, economic resilience, and infrastructure and utility resilience. Methods: This study employed a convergent mixed-methods design. A total of 374 household heads (10% of 3,736 households across 15 RTs) were selected using proportional random sampling, while RT heads and officials from the East Jakarta Fire and Rescue Department (Gulkarmat) were recruited through purposive sampling. Data were collected through questionnaires and in-depth interviews, then analyzed using SPSS descriptive statistics and Miles and Huberman's thematic analysis. Results: Most RTs exhibited low social resilience, whereas economic and infrastructure-utility resilience were generally moderate. Low social resilience was mainly associated with limited community knowledge and fire preparedness, while inadequate hydrants and road access under 2 m reduced infrastructure resilience. Overall, community resilience was predominantly moderate (7 RT; 46.67%), followed by low (6 RT; 40.00%) and high (2 RT; 13.33%). Conclusion: Community resilience to fire disasters in RW 08 is generally moderate but requires further improvement. Strengthening hydrant availability, road accessibility, and community fire-preparedness programs should be prioritized to enhance resilience in densely populated neighborhoods across East Jakarta.
Pengaruh Social Media Use Work, Knowledge Management, dan Organizational Culture Terhadap Organizational Performance Rangkul Semarang Misbakhul Arrezqi; Rustono Rustono; Sinta Bela
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.649

Abstract

Latar Belakang: Media sosial terus berkembang sebagai alat strategis penting dalam organisasi. Organisasi mulai menyadari perlunya memanfaatkan media sosial untuk tumbuh secara berkelanjutan, dan mereka mulai mempertahankan kehadiran mereka dan membangun hubungan dengan publik. Perpaduan optimal antara pemanfaatan media sosial, manajemen bisnis, dan budaya bisnis yang kuat berdampak signifikan terhadap kinerja di industri kuliner. Tujuan: Penelitian ini bertujuan untuk memperjelas dampak penggunaan media sosial di tempat kerja, pengelolaan pengetahuan, dan budaya organisasi terhadap kinerja organisasi di kalangan pemilik usaha makanan yang tergabung dalam Rangkul Kuliner Semarang. Land Cruiser adalah asosiasi industri kuliner yang berlokasi di Kota Semarang. Metode: Populasi penelitian terdiri dari 380 pemilik usaha makanan yang tergabung dalam Rangkul. Kami mendistribusikan survei yang memverifikasi validitas dan keandalan serta mengumpulkan data. Metode throbin digunakan untuk mengumpulkan 79 sampel. Penelitian ini menggunakan alat analisis SPSS versi 25. Hasil: Hasil penelitian ini secara empiris menunjukkan bahwa penggunaan media sosial di tempat kerja memiliki dampak signifikan sebesar 0,025 terhadap kinerja organisasi. Selanjutnya, manajemen pengetahuan mendapat skor 0,003, dan budaya organisasi berdampak signifikan pada kinerja organisasi, dengan hasil signifikan 0,340. Kesimpulan: Sementara penggunaan media sosial dan manajemen pengetahuan di tempat kerja memiliki dampak positif dan signifikan pada kinerja organisasi, budaya organisasi tidak. Pada saat yang sama, tiga variabel berkontribusi 52,6% (R²=0,526), memberikan dampak yang signifikan.
Sustainability Reporting dan Tax Avoidance: Peran Moderasi Dewan Direksi Wanita Thia Margaretha Tarigan; Christianus Yudi Prasetyo; Andang Wirawan Setiabudi
Journal of Business, Social and Technology Vol. 7 No. 3 (2026): Journal of Business, Social and Technology
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jbt.v7i3.657

Abstract

Latar Belakang: Penghindaran pajak masih menjadi persoalan global karena dapat melemahkan kapasitas fiskal negara dan akuntabilitas perusahaan. Pada sektor energi di Indonesia, struktur keuangan yang kompleks dan celah regulasi dapat meningkatkan kecenderungan perusahaan untuk menerapkan strategi pajak agresif. Meskipun sustainability reporting diharapkan mampu meningkatkan transparansi dan menekan praktik tersebut, efektivitasnya bergantung pada konfigurasi tata kelola perusahaan, terutama proporsi perempuan di jajaran direksi. Tujuan: Riset ini ditujukan untuk menguji pengaruh sustainability reporting terhadap tax avoidance sekaligus mengeksplorasi peran dewan direksi wanita sebagai variabel moderasi. Metode: Penelitian ini menerapkan pendekatan kuantitatif dengan memanfaatkan data sekunder yang diambil dari laporan tahunan serta laporan keberlanjutan perusahaan-perusahaan di sektor energi yang terdaftar di Bursa Efek Indonesia dalam rentang waktu 2017 hingga 2022. Melalui teknik purposive sampling, dihimpun 273 observasi perusahaan-tahun. Data dianalisis menggunakan regresi data panel berbantuan perangkat lunak EViews 12. Hasil: Hasil penelitian menunjukkan bahwa sustainability reporting tidak berpengaruh signifikan terhadap tax avoidance, yang mengindikasikan bahwa praktik pengungkapan keberlanjutan masih cenderung bersifat simbolis dan belum mampu memengaruhi perilaku perpajakan perusahaan. Sebaliknya, dewan direksi wanita berpengaruh negatif signifikan terhadap tax avoidance, menunjukkan bahwa keberagaman gender mendukung tata kelola yang lebih etis dan hati-hati. Variabel interaksi turut signifikan, mengonfirmasi bahwa dewan direksi wanita mampu memperkuat pengaruh sustainability reporting dalam menekan tax avoidance. Kesimpulan: Sustainability reporting saja belum cukup untuk mengurangi tax avoidance, tetapi efektivitasnya meningkat ketika didukung oleh keterlibatan perempuan dalam tata kelola perusahaan.

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