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POLITEKNIK PRATAMA PURWOKERTO Alamat : Komplek Purwokerto City Walk (PCW) Jl. H.R. Bunyamin Blok A 11-12 Purwokerto 53121 email : admisi@politeknikpratama.ac.id, website : www.politeknikpratama.ac.id
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INDONESIA
Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Published by Politeknik Pratama Purwokerto
ISSN : 29638194     EISSN : 29637643     DOI : 10.55606
Core Subject : Science, Social,
Decision Sciences, Operations Research & Management Social Sciences
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Perilaku Organisasi dan Menejemen Sumber Daya Manusia
Articles 326 Documents
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Pengaruh Pelatihan Dan Lingkungan Kerja Terhadap Kinerja Karyawan Pada Bagian Produksi Genteng PT. KS Bangunan Leuwihalang Tasikmalaya Nurhalimatu Syaidah; Mila Karmila; Barin Barlian
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 2 No. 4 (2023): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v2i4.2588

Abstract

This study aims to analyze the influence of training and work environment on employee performance in the roof tile production department at PT. KS Bangunan Leuwihaalang Tasikmalaya. The research method used is a survey with primary data collection through questionnaires filled out by respondents who are employees in the roof tile production department. The collected data was analyzed using multiple regression analysis techniques. The results of the study show that training has a positive and significant influence on employee performance in the roof tile production department. This indicates that the training provided to employees can enhance their skills in carrying out their tasks and responsibilities. Additionally, the work environment also has a positive and significant influence on employee performance. A conducive work environment, including factors such as coworker support, good communication, and adequate facilities, can provide motivation and improve employee performance. This study provides recommendations to the management of PT. KS Bangunan Leuwihaalang Tasikmalaya to enhance the effectiveness of training provided to employees in the roof tile production department. Additionally, attention should be given to efforts to improve and maintain a conducive work environment, enabling employees to work well and contribute optimally to the company's performance.
Perancangan Sistem Informasi Akuntansi atas Penjualan Tunai pada CV. 99 Jaya Tasya Putri Nuria; Eka Jumarni Fithri; Anggeraini Oktarida
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 2 No. 4 (2023): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v2i4.2589

Abstract

The sales accounting information system is one of the company's main activities to generate company profits. So this process requires good process management to produce maximum profits. CV. 99 Jaya is a company engaged in the trading business which sells various types of sea fish. The data collection technique used is by survey in the form of interviews and documentation. From the information obtained by the author, a problem was found, namely that the company had not used computer tools in recording sales, so in this case, errors often occurred in the process of calculating sales transaction recaps so that it took quite a long time in the recording process to produce a profit and loss report. Based on these problems, the author designed a sales accounting information system that produces output in the form of a profit and loss report which is expected to overcome the problems that occur in the company. This discussion produces a sales accounting information system design that is tailored to the needs and agreement with the company.
Pengaruh Penggunaan Slogan Pada Iklan Terhadap Keputusan Pembelian Konsumen Teh Botol Sosro Dengan Mediasi Kesadaran Merek Yasmin Salsabilla; Aripin Ahmad; Dwi Asri Ambarwati
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 2 No. 4 (2023): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v2i4.2594

Abstract

This research aims to determine "The Effect of Using Slogans in Advertisements on Consumer Purchasing Decisions for Sosro Bottle Tea Mediated by Brand Awareness". In this research there are three variables, namely, slogans in advertisements as the independent variable, purchasing decisions as the dependent variable, and brand awareness as the mediating variable. The research method used in this research is quantitative with a descriptive approach distributed to 100 respondents using a questionnaire distributed online with a Likert scale technique. Based on the problem formulation and discussion of research results, the following conclusions are obtained: (1) Slogans have a significant effect on brand awareness. (2) Slogans have a significant effect on purchasing decisions. (3) Brand awareness has a significant effect on purchasing decisions. (4) Slogans do not have a significant effect on purchasing decisions through brand awareness as a mediating variable.
Pengaruh Social Media Marketing, Perceived Quality Dan Online Customer Review Terhadap Minat Beli Parfum Local Brand Hmns Pada Pengguna Instagram Dan Twitter Suci Niswatussolihah; Beby Karina Fawzeea Sembiring; Marhayanie Marhayanie; Setri Hiyanti Siregar
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 2 No. 4 (2023): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v2i4.2596

Abstract

Perfume is a secondary need that is in great demand and is used by various groups, from children, teenagers, to adults. Indonesia has various local and foreign perfume brands. The large number of perfume brands makes perfume business people use online platforms to sell and market products so that they can be known to many people and sell well in the market. This makes perfume business players compete fiercely to attract customers' buying interest, because customers make blind purchases. This research aims to determine the influence of social media marketing, perceived quality, and online customer reviews on interest in buying local brand HMNS perfume among Instagram and Twitter users. This type of research is associative research and the type of data used is quantitative. The population in this research is HMNS Instagram and Twitter followers. The sample in this study consisted of 100 respondents with the criteria of being at least 15 years old, active social media users who follow HMNS Instagram and Twitter accounts, and have purchased HMNS perfume at least once. The sampling technique is purposive sampling. The analytical method used in this research is multiple linear regression analysis processed with SPSS 26 software. The research results show that social media marketing, perceived quality, and online customer reviews simultaneously have a positive and significant effect on buying interest. Partially, social media marketing, perceived quality, and online customer reviews have a positive and significant effect on purchasing interest. The variable that has the greatest influence on purchasing interest in the local HMNS perfume brand is perceived quality, which has the highest significance value in the partial test.
Pengaruh Kompetensi Dan Disiplin Kerja Terhadap Prestasi Kerja Pegawai Di Puskesmas Wawo Kabupaten Bima Ahmad Kadafi; Mulyadin Mulyadin
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 2 No. 4 (2023): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v2i4.2603

Abstract

The importance of the existence of human resources in organizations originates from the increasing need for human resources functions for the implementation and development of organizations. The human resources function originates from the management function and strategic function. Organizations view it as important to make efforts to develop human resources because currently employees are a very important asset in achieving the stated goals of an organization. Human resource development is an activity related to increasing employee skills for sustainable growth within the organization. Human resource development is important to improve employee performance.
Pengaruh Stres Kerja Terhadap Semangat Kerja Pegawai Pada Dinas Pekerjaan Umum Dan Perumahan Rakyat Kabupaten Bima Sukarman Sukarman; Ikbal Irawan
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 2 No. 4 (2023): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v2i4.2604

Abstract

Human resources are the potential contained within humans to realize their role as adaptive and transformative social living beings. Human resources are able to manage themselves and all the potential contained in nature towards achieving a prosperous life in a balanced and sustainable order. The latest developments currently view human resources as no longer mere resources, but rather as capital or assets for institutions or organizations (Sedarmayati, 2012)
Pengaruh Dukungan Sosial Dan Pendidikan Kewirausahaan Terhadap Minat Berwirausaha Rico Septia B.
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 2 No. 4 (2023): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v2i4.2667

Abstract

The greater the convenience offered, the support and facilities that have been prepared, it is hoped that many people will be motivated to build businesses, especially the millennial generation. Of course, every individual will have an interest in entrepreneurship based on different causal factors. Therefore, this research was carried out, which aims to analyze the influence of social support and entrepreneurship education on interest in entrepreneurship. This research method uses a quantitative approach using multiple linear regression analysis. The population was taken from students of the undergraduate nutrition study program at University The results of this research show that the social support variable (X1) and the entrepreneurial education variable (X2) together have an influence on the entrepreneurial interest variable (Y) by 22.6%. Apart from that, it was also found that social support (X1) and entrepreneurship education (X2) separately also had a positive effect on interest in entrepreneurship (Y).
Analisis Strategi Pemasaran terhadap Peningkatan Penjualan pada UMKM Kebab Rendang Revita Sari
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 1 No. 2 (2022): Mei : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v1i2.2679

Abstract

This research discusses the analysis of marketing strategies to increase sales at UMKM Kebab Rendang in Medan City, the type of research used is a qualitative method with interview data collection techniques, and documentation is carried out to obtain data, the focus of this research is what marketing strategies should be carried out to increase sales MSME products (case study on Kebab Rendang)? The research results show that marketing strategy management includes: 1) segmentation, 2) targeting, 3) positioning, 4) Marketing mix. The results above are concluded as follows: Marketing strategy analysis to increase sales is currently effective with the components of segmentation, targeting, positioning and marketing mix so that it is able to increase sales
Analisis Pengaruh Faktor Pertumbuhan Ekonomi, Pendidikan, Dan Pengangguran Terhadap Ketimpangan Distribusi Pendapatan Di Indonesia Putri Mega Agustin; Dika Romadona; Muhammad Thoriqi; Umi Fadlilatunnisa
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 3 No. 1 (2024): Februari : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v3i1.2774

Abstract

High economic growth has not had a positive impact on reducing income inequality in Indonesia. Quality education can provide relevant skills and knowledge to obtain higher paying jobs. In addition, education can also raise awareness of the importance of equality and fight for equal economic rights for all individuals. Increased Employment Opportunities: Tackling unemployment is a priority in efforts to reduce inequality in income distribution. The government needs to create policies and programs that involve the private sector and promote investment that can create jobs. Improving the quality and relevance of workforce training also needs to be addressed to meet the changing demands of the job market.This discussion emphasizes the importance of the linkages between economic growth, education, unemployment, and income distribution inequality in Indonesia. By understanding these relationships, the government and stakeholders can design integrated and sustainable policies to create a more inclusive economy and reduce income inequality in Indonesia.
Penerapan Prinsip-Prinsip Syariah Pada Fintech: Studi Kasus PT Dana Syariah Indonesia Dontes Putra; Rozalinda Rozalinda; Ahmad Wira
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 3 No. 1 (2024): Februari : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v3i1.2823

Abstract

As ia icountry iwith ithe ilargest iMuslim ipopulation iin ithe iworld, ioverall isharia ifintech iin iIndonesia ihas igreat ipower ibecause iit ican iprovide isolutions ifor ithe iMuslim icommunity ithat icannot ibe iprovided iby iconventional ifinancial iinstitutions. iThis iresearch idiscusses iwhether isharia ifintech iis iin iaccordance iwith iSharia iprinciples. iThe iaim iof ithis iresearch iis ito ifind iout iwhether isharia ifintech iis iin iaccordance iwith iIslamic iprinciples. iThis iresearch iis ibased ion iqualitative iresearch iwith ia iliterature istudy imethod i(library iresearch). iThe iresearch iresults ishow ithat ithe isuitability iof ithe isharia ifintech iagreement, iDana iSyariah iin ithe iadministrative iaspect iis iin iaccordance iwith ithe iprovisions iin iforce iin iIndonesia. iDana iSyariah's isharia ifintech iagreement iwith ipeer ito ipeer ilending iis iin iaccordance iwith isharia iprinciples iand iin iaccordance iwith ithe iFatwa iof ithe iNational iSharia iCouncil iof ithe iIndonesian iUlema iCouncil i(DSN iMUI)

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