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Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Published by Politeknik Pratama Purwokerto
ISSN : 29638194     EISSN : 29637643     DOI : 10.55606
Core Subject : Science, Social,
Decision Sciences, Operations Research & Management Social Sciences
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Perilaku Organisasi dan Menejemen Sumber Daya Manusia
Articles 366 Documents
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Pengaruh Kualitas Kerja dan Iklim Kerja terhadap Disiplin Kerja pada Guru MIN 12 Kabupaten Bireuen Mona Selvia
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 3 (2026): Agustus: Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i3.6850

Abstract

This quantitative investigation with a causality approach evaluates the predictive determinants of work quality constructs and work climate on professional discipline compliance among Civil Servant (ASN) educators within MIN 12 Bireuen Regency. Through the application of a census technique (total sampling), the entire observational population comprising 60 teachers was fully integrated as research subjects (). Partial multiple linear regression estimation modeling confirms the presence of a positive and significant implication of the work quality variable on the formation of work discipline (; ). An independent pattern of positive and significant influence is also explicated by the work climate variable (; ). When evaluated orthogonally and collectively, the convergence of both independent variables is proven to transmit a highly significant simultaneous effect on the fluctuations of educator work discipline (; ). The efficacy of this relationship is reflected through a correlation coefficient () indicating a strong degree of association, alongside a coefficient of determination () value. This proves that a substantial proportion of the variance in teacher discipline levels is clearly projected by the interaction of work quality and the institutional environment atmosphere, while the remaining dynamic of the variable is influenced by exogenous determinants outside the scope of this modeling. The practical implications of these findings emphasize the urgency of optimizing work competence accompanied by maintaining a conducive institutional ecosystem.
Pengaruh Deskripsi Kerja dan Iklim Kerja terhadap Kinerja Guru di Pesantren Tahfidzul Qur’an Putri Aisyiyah Bireuen; Nurul Fatin Hamama
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 3 (2026): Agustus: Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i3.6851

Abstract

This study aims to examine the effect of job description and work climate on teacher performance at Pesantren Tahfidzul Qur’an Putri Aisyiyah Bireuen. The study employed a descriptive quantitative approach. The population consisted of all teachers at the institution, while the sample comprised 43 teachers using census sampling, excluding the researcher from the respondents. Primary data were collected through a five-point Likert questionnaire distributed using Google Forms and analyzed with multiple linear regression through IBM SPSS. Instrument testing showed that all questionnaire items were valid because the Pearson correlation values exceeded 0.30. The reliability test indicated acceptable internal consistency, with Cronbach’s alpha values of 0.684 for job description, 0.790 for work climate, and 0.872 for teacher performance. The partial test showed that job description had a positive and significant effect on teacher performance, with t = 5.526 and significance = 0.000. Work climate also had a positive and significant effect, with t = 3.904 and significance = 0.000. Simultaneously, job description and work climate significantly affected teacher performance, as indicated by F = 32.335 and significance = 0.000. The coefficient of determination (R²) was 0.618, meaning that the two independent variables explained 61.8% of the variation in teacher performance, while 38.2% was associated with other factors outside the model. The findings highlight the importance of clear work responsibilities and a supportive work climate in strengthening teacher performance.  
Pengaruh Gamifikasi, Monthly Event, dan Reward Koin Terhadap Minat Beli Ulang Pelanggan Shopee : Studi Kasus pada Pelanggan Shopee Gen Z di Kabupaten Bireuen Tahun 2026 Wahyu Widyananda; Fauzi Fauzi; Zuriani Ritonga
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 3 (2026): Agustus: Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i3.6878

Abstract

This empirical investigation is articulated to analyze the determinants of gamification interventions, monthly events, and coin reward incentives on the repurchase intention of Shopee customers among the Generation Z cohort in Bireuen Regency, Aceh Province. The rapid escalation of a highly competitive e-commerce ecosystem demands the acceleration of innovative digital marketing strategies to secure consumer retention, particularly within the digital native segment. Considering Bireuen Regency's Generation Z population of 123,100, this causal-exploratory quantitative research operationalizes a structured survey approach. Sampling was executed applying a purposive sampling technique based on precise criteria: active Gen Z customers who interact with gaming features (gamification), engage with monthly promotional campaigns, and redeem Shopee coin incentives. Sample threshold calculation operationalized Cochran's formula at a 10% margin of error, yielding a representative sample size of 102 respondents. Primary data were collected via a 5-point Likert scale structured questionnaire and subsequently computed using SPSS-based multiple linear regression estimation. Partial inferential testing results prove that gamification (), monthly events (), and coin rewards () contribute positively and statistically significantly to triggering an escalation in repurchase intention (). Evaluation via the t-test detected gamification as the most dominant predictor, achieving a regression coefficient of (). The coin reward variable followed with a regression coefficient of (), followed by monthly events, which recorded a coefficient of (). Simultaneous test (F-test) verification confirms a significant collective contribution of all three predictors toward repurchase intention, as demonstrated by (). The explanatory power of the model is articulated by a coefficient of determination () of 0.712, indicating that 71.2% of the variance in Generation Z repurchase intention in Bireuen Regency is predicted by the integration of these three strategies, while the remaining 28.8% is influenced by latent variables outside the model's estimation scope. The practical implications of these findings validate that the convergence of interactive entertainment, periodic promotional urgency, and digital economic incentives proves crucial in constructing young consumer loyalty within regional markets.
Pengaruh Kualitas Layanan Inti, Kepercayaan Layanan, dan Dukungan Layanan Terhadap Kepuasan Pelanggan PT PLN (Persero) Rayon Meureudu Nuriyanti Nuriyanti; Khairul Aswadi; Murni Murni
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 3 (2026): Agustus: Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i3.6879

Abstract

This study articulates an empirical investigation aimed at deciphering the determinants of Core Service Quality, Service Trust, and Service Support on Customer Satisfaction at PT PLN (Persero) Rayon Meureudu, Pidie Jaya Regency. A quantitative approach with a causal-associative design was adopted to explore the structural relationships among constructs. The research population encompasses all active PLN customer entities within the Meureudu Rayon operational area, with a sample size allocation of 100 respondents selected using a non-probability sampling technique. Primary data collection was executed through the distribution of a 5-point Likert scale structured questionnaire, which was subsequently analyzed using multiple linear regression estimation via SPSS software. Partial test results prove that Core Service Quality has a statistically significant positive effect on Customer Satisfaction (). Service Trust also confirms a significant positive influence on Customer Satisfaction (). Similarly, Service Support is proven to trigger a significant positive escalation in Customer Satisfaction (). Simultaneous evaluation confirms a significant collective contribution of these three independent predictors to Customer Satisfaction (). The correlation coefficient () reflects a strong degree of association, while the Adjusted R Square value indicates that the variance in customer satisfaction is predicted by these three factors, with the remainder influenced by variables outside the scope of the model estimation. The practical implications of these findings highlight the urgency of strengthening technical reliability and communication responsiveness as strategic pillars in sustaining public satisfaction over the long term.
Pengaruh Kesadaran dan Sikap Wajib Pajak terhadap Kepatuhan Pembayaran Pajak Bumi dan Bangunan Perdesaan dan Perkotaan (Pbb-P2) di Kecamatan Bathin Iii Ulu Kabupaten Bungo Doni Putra Pratama; Yudhi Novriansyah; Rendhi Zilpiando
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 3 (2026): Agustus: Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i3.6806

Abstract

This study examines the effects of taxpayer awareness and attitudes on compliance with Rural and Urban Land and Building Tax (PBB-P2) payments in Bathin III Ulu District, Bungo Regency. The study employed a quantitative associative approach involving 65 respondents selected through purposive sampling from Karak Apung, Muara Buat, and Buat villages. Data were collected through observation, interviews, and Likert-scale questionnaires and analyzed using multiple linear regression with SPSS version 26. The analytical procedures included validity and reliability tests, classical assumption tests, multiple linear regression analysis, coefficient of determination analysis, and hypothesis testing. The findings indicate that taxpayer awareness and attitudes each have a positive and significant effect on PBB-P2 tax compliance. Simultaneously, both variables have a positive and significant effect on taxpayer compliance. The coefficient of determination shows that taxpayer awareness and attitudes jointly explain 27% of the variance in tax compliance (R² = 0.270), while the remaining 73% is attributable to other factors beyond the scope of this study. The study recommends strengthening taxpayer outreach, improving tax-related information, and enhancing the quality of services provided by the Bungo Regency Regional Tax and Levy Management Agency (BPPRD) to increase taxpayer awareness and foster more positive attitudes toward tax compliance.
Pengaruh Live Streaming dan Flash Sale dalam Social Commerce Tiktok terhadap Perilaku Impulsive Buying Produk Fashion pada Generasi Z di Jakarta Selatan: Studi Kasus: Radio Dalam Gilang Rizki Ramadani; Darkiman Ruminta; Dudi Duta Akbar
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 3 (2026): Agustus: Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i3.6903

Abstract

The development of social commerce through TikTok has transformed consumer purchasing behavior, particularly among Generation Z. Live streaming and flash sale features have become widely used marketing strategies due to their ability to increase consumer engagement and stimulate spontaneous purchases. This study aims to analyze the effect of live streaming and flash sale on fashion product impulsive buying behavior among Generation Z in South Jakarta. A quantitative approach was employed using a survey method. Data were collected through questionnaires distributed to 99 members of the Gandaria Utara Youth Organization using a saturated sampling technique. The data were analyzed using multiple linear regression with IBM SPSS 25. The results indicate that live streaming has a positive and significant effect on impulsive buying behavior, with a t-value of 3.867 and a significance value of 0.000. Flash sale also has a positive and significant effect, with a t-value of 5.524 and a significance value of 0.000. Simultaneous testing reveals that live streaming and flash sale significantly influence impulsive buying, with an F-value of 85.222 and a significance value of 0.000. The coefficient of determination (R²) of 0.640 indicates that both variables explain 64% of the variation in impulsive buying behavior. Businesses are encouraged to optimize live streaming and flash sale features to improve the effectiveness of digital marketing strategies.

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