cover
Contact Name
Moh. Musleh
Contact Email
musleh.mohammad@hangtuah.ac.id
Phone
+6281232070297
Journal Mail Official
jab@hangtuah.ac.id
Editorial Address
Jl. Arif Rahman Hakim No.150, Surabaya
Location
Kota surabaya,
Jawa timur
INDONESIA
Journal of Accounting and Business
Published by Universitas Hang Tuah
ISSN : -     EISSN : 29869617     DOI : https://doi.org/10.30649/jab.v1i2
Core Subject : Economy, Education,
Journal of Accounting and Business (JAB), is published by Department of Business Administration, Hang Tuah University, Surabaya, Indonesia. This publication contains various scientific writings in the form of research result, theoretical and conceptual studies, practical applications from academics and business practitioners. We welcome novel, innovative, and ground-breaking contributions, the focus of authors’ work must be on addressing the Business Administration issues.
Articles 33 Documents
Analisis Attraction, Amenities, Accessability dan Ancillary Dalam Penawaran Produk Ekowisata di Pantai Klayar Edhy Purwanto, Firdiansyah Nugroho; Agus Subianto; Herman
Journal Of Accounting and Business Volume 2 Nomor 2
Publisher : Business Administration Dept. - Faculty of Social and Political Sciences, Hang Tuah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/jab.v2i2.145

Abstract

Klayar Beach is one of the tourist destinations in Pacitan Regency which is being developed in the form of ecotourism through collaboration between stakeholders and strengthening their interactions. The number of visitors to Klayar Beach in the last 4 years has seen an increase and decrease in unstable tourists, but it is still the highest number of tourists in Pacitan Regency. This is inseparable from the management of the Klayar Panti which can attract tourist visits related to the aspects of offering 4A tourism products (attraction, amenities, accessibility, and ancillary). The purpose of this research is to describe and analyze the aspects of ecotourism product offerings at Klayar Beach. The approach used in this research is qualitative by using descriptive method. The data used in this study are primary data and secondary data, namely the results of interviews, observations, and documentation. The result of the research is that there is a tourist attraction which is an unspoiled natural resource with an ocean flute icon which is the hallmark of Klayar Beach. In terms of the amenities component of Klayar Beach, it seems that it has not met the needs of tourists due to the lack of adequate accommodation infrastructure development, such as hotels and restaurants that do not yet exist on Klayar Beach. Likewise, access to Klayar Beach can only be accessed by land travel, lack of transportation such as airports and ports, the last component that supports tourist activities, namely Klayar Beach, has been managed by the local government through the Pacitan DISPARBUDPORA in collaboration with POKDARWIS in Sendang Village. The supporting factors are in the attraction because there is an oceanic flute as an icon of Klayar Beach while the inhibiting factors are still not fulfilled from the aspects of amenities, ancillary and accessability.
Pengaruh Labelisasi Halal dan Harga Terhadap Keputusan Pembelian: Studi Pada Produk Susu Sapi Merek Tharwa Ramadhani, Nurul; Herman; Febrina Hambalah
Journal Of Accounting and Business Volume 2 Nomor 2
Publisher : Business Administration Dept. - Faculty of Social and Political Sciences, Hang Tuah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/jab.v2i2.151

Abstract

This research was conducted to find out how much influence Halal Labeling and Prices have on Purchasing Decisions for Tharwa Brand Cow's Milk products. This research was conducted using quantitative methods. This research was conducted in Surabaya with the criteria of respondents being all buyers of Tharwa Cow Milk. The sampling technique was carried out using non-probability sampling and accidental sampling techniques with a sample of 96 respondents, and data analysis using multiple linear regression analysis with the help of SPSS (Statistical Program for Social Science) Version 25.0. The results of this study can be concluded that: 1) halal labeling has no significant effect on purchasing decisions; 2) price has a significant effect on purchasing decisions; 3) Halal labeling and price together have a significant effect on product purchasing decisions on Cow's Milk
Pengaruh Kemudahan Penggunaan, Persepsi Manfaat, dan Promosi Penjualan Terhadap Keputusan Pembelian Tiket Bioskop Pada Aplikasi TIX.ID Winda Sefhiani; Winarto
Journal Of Accounting and Business Volume 3 Nomor 1
Publisher : Business Administration Dept. - Faculty of Social and Political Sciences, Hang Tuah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/jab.v3i1.182

Abstract

This study aims to determine the effect of ease of use, perceived usefulness and sales promotion on cinema ticket purchase decisions on TIX.ID application. The approach used in this study is an associative approach. The population in this study were users of cinema ticket applications Online TIX.ID at Cinema XX1 Transmart Rungkut Surabaya City. The number of samples in this study was 100 respondents. The sampling technique is carried out using the non-probability method and the number of samples is calculated using the Slovin formula. The data analysis technique used in this study is multiple linear regression analysis using SPSS software version 25.0. The results of this study show that the Ease of Use Variable (X1) partially has a positive and significant effect on the purchase decision (Y) of cinema tickets on the TIX.ID application. the variable of perceived usefulness (X2) partially has a positive and significant effect on the purchase decision (Y) of cinema tickets on the TIX.ID application. The sales promotion variable (X3) partially has a positive and significant effect on the purchase decision (Y) of cinema tickets on the TIX.ID application.  The variables ease of use (X1), perceived usefulness (X2) and sales promotion (X3) together (simultaneously) have a significant effect on purchasing decisions (Y) cinema tickets on TIX.ID application.
Pengaruh Kualitas Layanan Terhadap Kepuasan Pengunjung Rumah Tahanan Negara (Rutan) Kelas IIB Gresik Putra, Nurendo Imam; Lestari, Damajanti Sri; Liling Listyawati
Journal Of Accounting and Business Volume 3 Nomor 1
Publisher : Business Administration Dept. - Faculty of Social and Political Sciences, Hang Tuah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/jab.v3i1.184

Abstract

This research aims to determine the influence of service quality on visitor satisfaction at the Class IIB Gresik State Detention Center, both simultaneously and partially and to determine the percentage influence of 5 variables, Reliability, Responsiveness, Assurance. , Empathy (Empathy), Tangibles (Physical Evidence) on visitor satisfaction at the Class IIB Gresik State Detention Center (Rutan). This research is quantitative research with a causal approach. The population in this study were all visitors to the Class IIB Gresik State Detention Center who visited within a period of 1 month, namely in January 2024. The number of samples determined was 100 respondents who had been distributed via a questionnaire via Google form which was distributed by the researcher to the visitors at the time. visitors visit the Class IIB Gresik Detention Center. This research uses a simple random sampling technique to collect respondents and uses the Unknown formula to determine the sample because the population size in this study is unknown. Next, the data was analyzed using instrument tests, classical assumption tests, multiple linear regression tests, F tests, t tests, and simultaneous and partial coefficient of determination tests. The results of the research show that the 5 variables Reliability, Responsiveness, Assurance, Empathy, Tangibles have an influence of 76.1%, both simultaneously and partially, on the satisfaction of home visitors. State Prisoner (Rutan) Class IIB Gresik. and 23.9% was influenced by variables not examined in this study.
Pengaruh Kompetensi dan Kompensasi Terhadap Kinerja Karyawan Airport Security PT. Angkasa Pura I Bandara Internasional Juanda Surabaya Putri Sariva Hamiidah Yulintyani; Setya Prihatiningtyas; Chasan Azari
Journal Of Accounting and Business Volume 3 Nomor 1
Publisher : Business Administration Dept. - Faculty of Social and Political Sciences, Hang Tuah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/jab.v3i1.186

Abstract

Study aims to determine the effect of competence and compensation on the performance of Airport Security employees of PT. Angkasa Pura I Juanda International Airport Surabaya using quantitative methods with a casual relationship approach. The sampling technique used is Stratified Random Sampling. The total population is 111 employees with a sample of 53 employees of the Airport Security section of PT. Angkasa Pura I Juanda International Airport Surabaya. The results of this study proved that the partial test (t-test) of the Competency variable (X1) obtained a significant value of 0.000 < 0.05 and tcount 3,824 > table 2,009 which had a significant effect, while the partial test (t-test) of the Compensation variable (X2) obtained a significant value of 0.000 < 0.05 and the tcount test of 7,942 > table 2,009 which had a significant effect. Simultaneously (Test F) by obtaining significant values of 0.000 > alpha 0.05 and Fcalculate 108. 844 > a value of Ftable 3.18 means that it has a significant effect on employee performance. The importance of attention to employee competency development and compensation system improvement as a strategy to improve performance in the Airport Security sector of PT. Angkasa Pura I Juanda International Airport Surabaya. This research is expected to provide guidance for PT Angkasa Pura in designing more effective human resource policies, focusing on developing employee competencies and improving the compensation system.
Analisis Penerapan Integrated Marine Information System (IMAIS) Pada PT Pelindo Marine Service Zahra Nur Annisa; Zsa Zsa Izazi
Journal Of Accounting and Business Volume 3 Nomor 1
Publisher : Business Administration Dept. - Faculty of Social and Political Sciences, Hang Tuah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/jab.v3i1.187

Abstract

In a business context, the implementation of information systems is very important both inside and outside the company. This study aims to evaluate the implementation of an Integrated Marine Information System (IMAIS) based information system at PT Pelindo Marine Service. The research method used is a descriptive qualitative approach, where the author explains the problems faced and describes how the management information system is implemented at PT Pelindo Marine Service, as well as evaluating it based on existing theory. The research results show that PT Pelindo Marine Service has succeeded in implementing the information system well. A thorough evaluation needs to be carried out on aspects of data availability, suitability to business needs, regulatory compliance, operational efficiency, usage and service quality. Regular system updates are important for relevance to developing needs. System flexibility in the face of changing business environments depends on continuous evaluation to ensure effectiveness.
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Masyarakat di Dinas Sosial Provinsi Jawa Timur Syahbani, Ahmad; Kartika Kusmayati, Nindya; Dhyah Wulansari
Journal Of Accounting and Business Volume 3 Nomor 1
Publisher : Business Administration Dept. - Faculty of Social and Political Sciences, Hang Tuah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/jab.v3i1.191

Abstract

The aim of this study is to determine how public satisfaction at the Social Service Office of East Java Province is influenced by service quality. A quantitative strategy involving the investigation of hypotheses related to public satisfaction and service quality is the research technique used. The sample, consisting of 35 respondents, represents the research population, which includes individuals receiving assistance from the Social Service Office of East Java Province. A questionnaire that has been tested for validity and reliability, free from heteroskedasticity, multicollinearity, and normally distributed, is the research tool used. Data were tested using standard linear regression techniques in SPSS 29.0.2.0. The equation Y = 7.669 + 0.765X was obtained using basic linear regression analysis. The research results reveal that high-quality services significantly affect public satisfaction. The determination coefficient of 63.4% indicates that although other factors influence the remaining percentage, service quality impacts public satisfaction. This suggests that the better the service quality, the higher the public satisfaction provided. Therefore, to consistently improve the level of public satisfaction, the Social Service Office of East Java Province must continuously enhance its service quality.
Pengaruh Bauran Pemasaran Jasa Terhadap Keputusan Berwisata Pada Taman Hiburan Pantai (THP) Kenjeran Surabaya Samulana, Vela; Herman; Chasan Azari
Journal Of Accounting and Business Volume 3 Nomor 2
Publisher : Business Administration Dept. - Faculty of Social and Political Sciences, Hang Tuah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/jab.v3i2.158

Abstract

Traveling decisions for tourists are influenced by various marketing mix factors including Product, Price, Location, Promotion, People, Process, and Physical Evidence. Of these various factors have an important role in improving travel decisions. The problem in this study is the effect of the service marketing mix on travel decisions at the Kenjeran Surabaya Beach Amusement Park (THP) both partially and simultaneously. The purpose of this study was to determine and analyze the effect of the service marketing mix on travel decisions at Kenjeran Surabaya Beach Amusement Park (THP) both partially and simultaneously. The population used in this study were all tourists at Kenjeran Surabaya Beach Amusement Park (THP). The sample used amounted to 96 respondents. This study uses quantitative methods with an associative approach, the sampling technique used is Incidental Sampling. The statistical analysis used in this study is the data instrument test, classical assumption test, multiple linear regression test, hypothesis testing using the t-test, f test, and the coefficient of determination using SPSS 25 for Windows. The results of testing with the t-test and f-test concluded that the variables of Product, Price, Location, Promotion, People, Process, and Physical Evidence simultaneously and partially had a significant effect on travel decisions. The test results with the Coefficient of Determination (R2) using Multiple Regression concluded that the influence of the seven variables, namely Product, Price, Location, Promotion, People, Process, and Physical Evidence was 92.1%.
Pengaruh Work Life Balance dan Lingkungan Kerja Terhadap Kinerja Karyawan (Studi Pada Karyawan Demandailing Cafe and Eatery) Andrianto, Aan; Arfah
Journal Of Accounting and Business Volume 3 Nomor 2
Publisher : Business Administration Dept. - Faculty of Social and Political Sciences, Hang Tuah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/jab.v3i2.178

Abstract

This study aims to examine the influence of work life balance and work environment on employee performance in the study of Demandailing Cafe and Eatery employees. This research method is quantitative research and the sampling technique in this research uses a questionnaire. The number of samples used was 67, using the Random Sampling method. Data test analysis uses multiple linear regression and hypothesis testing includes the t test and F test. The t test shows that the t count is 2.808 ≥ t table 1.999 Sig value. 0.007 ≤ 0.05 shows that Work Life Balance has a significant effect on employee performance and t count is 3.441 ≥ t table 1.999 and the Sig value. 0.001 ≤ 0.05 then the Work Environment variable has a partial and significant influence on Employee Performance. The calculated f result is 15.344 ≥ f table 3.14 and the sig value. 0.000b ≤ 0.05, then the results of this study indicate that Work Life Balance and Work Environment significantly influence employee performance.
Pengaruh Media Sosial Terhadap Niat Beli Produk Trifthing Ditoko Texar Store Surabaya Fikri, Kanzul; Nindya Kartika Kusmayati; Yourini Erawati
Journal Of Accounting and Business Volume 3 Nomor 2
Publisher : Business Administration Dept. - Faculty of Social and Political Sciences, Hang Tuah University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/jab.v3i2.192

Abstract

The increasing number of people considering social media applications as crucial elements in their daily lives, observing the tendency of individuals to use virtual platforms such as Facebook, Instagram, TikTok, and Twitter. This study involved 37 respondents. Data collection was conducted using snowball sampling method, and analysis was performed using PLS-Structural Equations Modelling (SEM). PR has a significant effect on purchase intention by (0.416) with a t-statistic result (2.468 > 1.96) or p-value (0.014 < 0.05). Changes in PR will significantly develop customer purchase intention. The PI factor also significantly influences purchase intention (0.562) with a t-statistic result (4.637 > 1.96) or p-value (0.000 < 0.05). However, changes in PI will significantly increase customer purchase intention. PC has no significant effect on purchase intention by (-0.096) with a t-statistic result (0.565 < 1.96) or p-value (0.572 > 0.05). Any changes in PC do not influence increasing customer purchase intention.

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