cover
Contact Name
Mursalin
Contact Email
editor.ejeset@gmail.com
Phone
+6285260880453
Journal Mail Official
editor.ejeset@gmail.com
Editorial Address
Jl. Banda Aceh - Medan, Mns. Mesjid, Muara Dua, Kota Lhokseumawe, Province Aceh, Indonesia, 24351
Location
Kota lhokseumawe,
Aceh
INDONESIA
Electronic Journal of Education, Social Economics and Technology
Published by SAINTIS Publishing
ISSN : -     EISSN : 27236250     DOI : https://doi.org/10.33122/ejeset
Electronic Journal of Education, Social Economics and Technology (eJESET) with ISSN 2723-6250 (online) is a open-access, peer-reviewed multidisciplinary international journal. The journal aims to provide an international platform for researchers, professionals and scientists for solve of problems with multidisciplinary approaches on all topics related to educational, social science, economics and technology to exchange, sharing and disseminate theoretical of current research results as widely as possible. Electronic Journal of Education, Social Economics and Technology (eJESET) publishes the latest research results in multidisciplinary approaches on all topics related to educational, social science, economics and technology. First published in 2020. The Journal is published biannually and is available in open access electronic version.
Articles 228 Documents
Search results for , issue "Vol 6, No 1 (2025)" : 228 Documents clear
Bibliomatric Analysis : Promotion of Halal Tourism on Social Media Alamsyah, Muh; Salahuddin, Muh; Nur, Sobihatun
Electronic Journal of Education, Social Economics and Technology Vol 6, No 1 (2025)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.190

Abstract

This study aims to analyze the bibliometric characteristics and publication trends of scientific research on halal tourism in Indonesia based on data from the Scopus database. Data collection was conducted in May 2024 using the keyword "halal tourism" and covered the period from 2019 to 2024. Data analysis was performed using the VOSviewer application. The results show an increasing number of scientific publications related to halal tourism in Indonesia in the Scopus database. The *Journal of Islamic Marketing* emerged as the most popular journal, and articles were the dominant type of document. The Scopus database analysis was applied to conduct a systematic literature review in this study. There are six research clusters based on a keyword-based search approach. The keywords "economic growth" and "perceived value" emerged as focal points of recent research in 2022. Articles on halal tourism continue to grow. The analysis results indicate that the halal industry, in the context of scientific publications, has developed significantly, as evidenced by the substantial number of publications in the halal industry sector. KEY WORDS:  Halal Tourism, Social Media.
Public Relations Strategies in Improving Brand Image and Institutional Competitiveness in the Digital Era Zahro, Fatimatus; Diana, Eka
Electronic Journal of Education, Social Economics and Technology Vol 6, No 1 (2025)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.912

Abstract

Competition among educational institutions in the digital age requires effective communication strategies to build a positive image and increase competitiveness. This study aims to analyze public relations strategies in shaping brand image and enhancing the competitiveness of MTs Walisongo 1 Maron amid the challenges of information technology development. The study employs a qualitative approach using a case study method, conducted through in-depth interviews, direct observation, and documentation of relevant parties within the madrasah environment. The results of the study indicate that public relations strategies at MTs Walisongo 1 Maron include the use of social media such as TikTok, Instagram, and Facebook to convey information and promotions, publish student achievements and school activities, and communicate directly with the community through print media and alumni involvement. The success of these strategies is supported by the school's A accreditation, student achievements in academic and non-academic fields, and the competitive quality of its graduates. However, the study also identified challenges such as limited human resources for content production, supporting facilities, and public relations staff working hours. Overall, public relations play a crucial role in building a positive institutional image and attracting community interest.
PRODUCT DIVERSITY: KEY TO PURCHASE DECISION AND SATISFACTION AT BINTANG COFFEE AND RESTAURANT, MOROWALI DISTRICT Lestari, Riska Nining; Auriza, Moh. Zeylo; Zahara, Zakiyah
Electronic Journal of Education, Social Economics and Technology Vol 6, No 1 (2025)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.884

Abstract

This study aims to determine the effect of product diversity on customer satisfaction through purchasing decisions at Bintang Coffee and Restaurant in Morowali Regency. This study uses a quantitative approach with Structural Equation Modeling (SEM) analysis techniques based on SmartPLS. The research sample consisted of 150 respondents. The results of the study indicate that product diversity has a significant effect on purchasing decisions and customer satisfaction, and purchasing decisions act as a mediator in the relationship. These findings reinforce the importance of managing product variety to improve customer satisfaction in the local restaurant sector.
The Existence of Information Technology Terminology Usage in Indonesian Among University Students Syahriandi, Syahriandi; Radhiah, Radhiah; Trisfayani, Trisfayani; Emilda, Emilda
Electronic Journal of Education, Social Economics and Technology Vol 6, No 1 (2025)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.681

Abstract

This study aims to describe the existence and usage of Indonesian equivalents for information technology terms among university students. Employing a qualitative descriptive method, the research utilized purposive sampling to select participants. The sample consisted of 31 students from the 2023 cohort of the Indonesian Language Education program. Data were collected through a questionnaire listing commonly used information technology terms, for which students were asked to provide their Indonesian equivalents. The responses were analyzed using simple percentage calculations and then described qualitatively to illustrate the extent of usage of Indonesian terms among the students. The results show that (a) overall, 70% of the students were unaware of the Indonesian equivalents of the terms, and fewer than 50% could provide accurate equivalents for any of the 14 terms presented, and (b) the popularity of foreign information technology terms is one of the factors contributing to students' reluctance to learn or use their Indonesian counterparts.
Empowering Student Behavioral Engagement in Thai EFL Writing Classes through a Multimodal Project Approach: Insight from Students' Perspectives Azalia, Ataillah Calista; Srikandi, Cut Novita
Electronic Journal of Education, Social Economics and Technology Vol 6, No 1 (2025)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.976

Abstract

This study aims to investigate how a multimodal project approach empowers student behavioral engagement in Thai EFL writing classes, based on learners’ perspectives. The research is grounded in the genre-based multimodal framework and guided by student engagement, focusing on peer interaction, teacher interaction, and content engagement. Using a quasi-experimental mixed-method design, 30 tenth-grade students at Islam Suksa Darulbir Satun School, Thailand, participated in a classroom action research intervention. Data collection involved surveys, classroom observations, multimodal writing products, and reflective responses. The intervention followed four stages: understanding multimodality, designing, revising drafts, and publishing with reflection. Results showed statistically significant increases in engagement across all domains (p 0.001). Students demonstrated improved collaboration, responsiveness, and focus. Reflections highlighted greater confidence and enjoyment, especially when writing tasks connected with daily experiences and allowed creative visual expression. The study concludes that multimodal writing projects effectively enhance behavioral engagement by aligning learning with students’ digital strengths and fostering autonomy. These insights offer practical direction for improving EFL writing instruction in similar educational contexts.
Development of an Adaptive Enrichment Module Aligned with the Learning Outcomes of the Kurikulum Merdeka Alvina, Sirry; Fitriani, Henni; Mauliza, Nisa Fazria; Dewi, Ucia Mahya
Electronic Journal of Education, Social Economics and Technology Vol 6, No 1 (2025)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.701

Abstract

This research aims to develop an enrichment module on chemistry materials in class XI odd semesters that are in accordance with the principles of the kurikulum merdeka. Development is carried out using the Research and Development (RD) model from Borg and Gall which is simplified into eight stages, including needs analysis, design, expert validation, teacher feasibility test, and student response. The results of validation by subject matter experts showed a validity rate of 86% (very valid category), while validation by media experts reached 91.42%. The feasibility test by the teacher obtained a score of 92.35%, and the students' response showed an acceptance rate of 84.56% (the category strongly agreed). These findings show that the enrichment modules developed are not only feasible and valid in terms of content and appearance, but also effective in supporting independent learning and improving students' understanding of chemical concepts. Thus, this enrichment module has proven to be effective and applicable as additional teaching materials in chemistry learning based on the kurikulum merdeka. This module can facilitate students in understanding the material in a more in-depth and structured way, as well as encourage independent learning. In addition, this module can also function as a solution to the limitations of contextual and systematic teaching materials in the school environment. Therefore, the results of this research are expected to be a real contribution in efforts to improve the quality of education, especially in the development of learning media that are adaptive to curriculum changes.
Analysis of Students’ Self-Efficacy in Solving Mathematical Problem through Problem Based Learning Rohantizani, Rohantizani; Nuraina, Nuraina; Mursalin, Mursalin; Hayati, Rahmi
Electronic Journal of Education, Social Economics and Technology Vol 6, No 1 (2025)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.673

Abstract

Students with good self-efficacy are generally able to overcome challenges in various aspects of life. This study aimed to measure students’ self-efficacy in learning mathematics in the Mathematics Education Department of Malikussaleh University during the 2024/2025 academic year. With technological support, PBL can be implemented more interactively and flexibly, enabling students to access learning resources, engage in online discussions, and develop problem-solving abilities independently. A qualitative research method was employed, with data collected through a questionnaire. The subjects of this study were students enrolled in the Mathematics Education Department at Malikussaleh University. The data analysis in this study was carried out through three stages: data reduction, data display, and conclusion drawing. A total of 41 students participated in the study. The results showed that 6 students (15%) had high self-efficacy, 31 students (75%) had moderate self-efficacy, and 4 students (10%) had low self-efficacy. The average self-efficacy score among students was 76.47%.  Based on these findings, students of the Mathematics Education Department at Malikussaleh University can generally be categorized as having a moderate level of self-efficacy. Analysis of the questionnaire data indicates that most students put significant effort into solving the problems assigned by lecturers, and some reported never procrastinating on tasks. While some students disagreed with completing tasks only at the deadline, others disagreed with the idea of never postponing tasks and stated that they preferred to work under deadline pressure.  Strengthening this psychological construct is crucial not only for deepening students' understanding of mathematical concepts but also for improving their preparedness and effectiveness as future mathematics teachers.
Culturally Responsive Pedagogy at Primary School Level: The Implication of Teachers’ Attitudes and Contributing Factors Idaryani, Idaryani
Electronic Journal of Education, Social Economics and Technology Vol 6, No 1 (2025)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.864

Abstract

The study aims to explore teachers’ attitudes and contributing factors in incorporating Culturally Responsive Pedagogy (CRP) in English Foreign Language classrooms for young learners in the primary school level and to draw the implications and solutions toward CRP integration. Employing a qualitative case study approach, the research involved two English language teachers as research participants from one of the public primary schools in Lhokseumawe, Aceh, Indonesia. Data was collected through interviews and classroom observations, followed by thematic analysis to interpret the findings. The findings showed that the participants have different attitudes towards CRP. One of the participants believed that CRP can improve learners’ attention while the other was skeptical. The interviews indicated that both participants lacked knowledge of TEYL, were unfamiliar with the CRP approach, and had textbook reliance resulting in crucial challenges to implementing CRP in their teaching practices. Both participants found it challenging to teach young learners and had difficulty integrating learners’ local cultures into their teaching practices. The findings highlight the teachers’ failure to integrate CRP for young learners due to a lack of teachers’ competency in TEYL and properly equipped knowledge of teaching CRP skills to the Participants. Likewise, teacher development is urgent to improve English teachers’ knowledge of TEYL and their skills to teach CRP to young learners in EFL classrooms. Moreover, the contributing factors and the implications of teaching CRP are further discussed.
The Role of Business Management, Government Support, and Business Networks in the Sustainability of Culinary Micro, Small, and Medium Enterprises (MSMEs) in Serdang Bedagai Regency Batubara, Khairul Faiz; Nasution, Yenni Samri Juliati; Yusrizal, Yusrizal
Electronic Journal of Education, Social Economics and Technology Vol 6, No 1 (2025)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.977

Abstract

This study aims to analyze the influence of business management, government support, and business networks on the sustainability of culinary micro and small enterprises (MSEs) in Serdang Bedagai Regency. The background of this study is based on the importance of the MSE sector in supporting the regional economy, but many business actors still face obstacles in terms of management, access to government support, and minimal business networks. This study uses a quantitative approach with an associative method and multiple linear regression analysis techniques. Data collection was carried out through questionnaires to 100 culinary MSE respondents selected using purposive sampling techniques. The results of the study show that partially, business management, government support, and business networks have a positive and significant effect on MSE sustainability. Simultaneously, the three variables contribute 97.1% to business sustainability. The business management variable is the most dominant factor in influencing MSE sustainability. This finding strengthens the theory of strategic management and sustainability, and is in line with several previous studies that emphasize the importance of managerial aspects, institutional support, and network collaboration in maintaining the existence of MSEs. This research provides important implications for business actors, local governments, and related parties in designing integrated strategies to strengthen the sustainability of culinary MSMEs in a sustainable manner.
Determinants of Behavioral Intention and Usage of Crowdfunding Platform Behavior at the National Zakat Agency (Baznas): UTAUT Model Approach 3 Ali, Amirul Listiyantomo; Nofrianto, Nofrianto
Electronic Journal of Education, Social Economics and Technology Vol 6, No 1 (2025)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.857

Abstract

This study aims to determine the effect of the factors Performance Expectancy, Effort Expectancy, Social Influence, Facilitating Condition, Hedonic Motivation, Price Value, Habit, Personal Innovativeness Behavioral Intention and Behavioral Usage using the BAZNAS Crowdfunding Platform. This study uses a quantitative approach with Structural Equation Modeling–Partial Least Squares (SEM-PLS) analysis. The population of the study were users of the Crowdfunding Platform in the Jabodetabek area, with a sample of 100 respondents taken through the non-probability purposive sampling method. Data were collected through online questionnaires and analyzed using SmartPLS 4.0. The results showed that performance expectancy, personal innovativeness, and social influence had a significant effect on behavioral intention, while price value and facilitating conditions did not have a significant effect. In addition, the habit variable also had no significant effect on behavioral usage. This study contributes to broadening the understanding of the adoption of digital payments using the Crowdfunding Platform, especially among the younger generation by considering technological and social factors.