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Ahmad Ashifuddin Aqham
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INDONESIA
Jurnal Manajemen dan Ekonomi Kreatif
Published by Universitas Kristen Indonesia Toraja
ISSN : 29641632     EISSN : 29641241     DOI : 10.59024
Core Subject : Science,
Decision Sciences, Operations Research & Management
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 195 Documents
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Dampak Karakteristik Individu Dan Karakteristik Pekerjaan Terhadap Kinerja Karyawan : Studi Kasus PT. Bank Nagari Cabang Painan Nynda Rahmatika; Zusmawati Zusmawati
Jurnal Manajemen dan Ekonomi Kreatif Vol. 2 No. 2 (2024): April : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v2i2.355

Abstract

Human resources are the key that must be paid attention to because human resources or workforce play an important role in the success and achievement of an organization's goals. The organization itself is a collection of several people who try to carry out the organization's goals as best as possible. By increasing the quality of human resources, it is hoped that it can improve employee performance. Every company will always try to improve the performance of its employees, with the hope that company and individual goals can be achieved. Work is a human obligation that must be fulfilled with the aim of meeting life's needs now and in the future. Working is not just about earning income and pursuing wealth, but working must also be based on the norms and rules that exist in the workplace.
Meningkatkan Kualitas SDM Untuk Mencapai Keunggulan Kompetitif Perusahaan di Era Digital: Tren, Inovasi, dan Tantangan Guruh Suksmono Aji; Iva Khoiril Mala
Jurnal Manajemen dan Ekonomi Kreatif Vol. 2 No. 3 (2024): Juli: Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v2i3.357

Abstract

To face the challenges of globalization and digital change, companies must focus on improving the quality of their workforce through training and HR development efforts. This is a crucial step in achieving competitive advantage in an ever-changing market Successful training is not just about improving technical skills, but also building a responsive and creative organizational culture. Quality human resources are identified as the main key in facing the challenges of changing dynamic business environments. This research uses literature analysis methods to examine various innovative strategies in developing HR training programs, including the use of AI and VR technology, microlearning and blended learning approaches, and the implementation of gamification. Proactive investment in training programs that are relevant to needs will have a significant impact in increasing company efficiency, productivity, innovation and adaptation to changes in the business environment. Therefore, the aim of this research is to provide comprehensive insight into the importance of investment in training and development of human resources (HR). It is hoped that by emphasizing improving the quality of human resources and continuity of training programs, companies can achieve and maintain their competitive advantage in the long term.
Peran Intermediasi Pasar Modal Dalam Meningkatkan Partisipasi Investor Di Pasar Modal Indonesia Harrington B. Silaban; Eka Valentina Manurung; Regita Amelia; Yemima Eleonore Nadapdap; Putri Kemala Dewi Lubis
Jurnal Manajemen dan Ekonomi Kreatif Vol. 2 No. 3 (2024): Juli: Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v2i3.358

Abstract

The role of capital market intermediation on economic development cannot be denied, especially in relation to investor participation in the Indonesian capital market. This study aims to examine the effect of intermediation on investor engagement. To collect data, a qualitative descriptive method was used, mainly through an extensive literature review. The results of this study emphasize the importance of the role of various capital market intermediary institutions, including underwriters, securities trading intermediaries, securities companies, investment managers, custodian banks, and investment advisors, in encouraging greater investor participation in the Indonesian capital market. Simplifying the investment process and reducing costs are key strategies to attract more investors, especially individuals and beginners. Improving financial literacy among the general public is also important to understand the benefits and risks associated with investing, ultimately leading to wider and sustained investor participation. Recommendations include simplifying investment procedures, lowering fees, and promoting financial education initiatives.
Mengoptimalkan Kinerja Perusahaan Melalui Tes dan Seleksi Karyawan Yang Akurat Sekar Aulia Inaya; Putri Mukminah Izzatul Jannah; Winda Sri Rahayu; Aditya Maulana Yusuf; Mochammad Isa Anshori
Jurnal Manajemen dan Ekonomi Kreatif Vol. 2 No. 3 (2024): Juli: Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v2i3.362

Abstract

This research examines the importance of human resource management (HR) in achieving organizational goals, highlighting that the success of a company depends not only on technology and operational funds, but also on the quality of human resources. Employee performance, which includes quantitative and qualitative achievements of assigned tasks, is greatly influenced by the recruitment, training and potential development processes. The validity and reliability of performance measurement tools and appropriate selection are the keys to obtaining quality employees. The study also outlines the different types of tests used in the selection process, including cognitive, physical, personality, and achievement tests, as well as the importance of background investigations to ensure a candidate's suitability. Ethical and legal considerations in employee testing are also discussed to ensure fairness and privacy. Through good HR management, companies can increase their productivity and competitiveness in the global market.
Peran Sektor Pariwisata Dalam Meningkatkan Pendapatan Asli Daerah Kabupaten Sumba Timur Virginio Y. L Ndjurumbaha; Maria I. H.Tiwu; Fransina W. Ballo
Jurnal Manajemen dan Ekonomi Kreatif Vol. 2 No. 3 (2024): Juli: Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v2i3.366

Abstract

Tourism has become the largest industry and shows consistent growth from year to year. This study aims to determine the role of the tourism sector in increasing local revenue. This research uses a qualitative approach, with data collection methods conducting interviews, observation, documentation. The results of this study indicate that the tourism sector plays a very important role in increasing local revenue which in turn can improve the welfare of the community around tourist sites and economic growth so that regional income occurs. But there are also obstacles from the tourism sector in increasing regional income, namely the lack of destinations that are managed directly by the tourism office so that of the existing destinations only 2 are included in the original regional income.
Pengaruh Kualitas Pelayanan Dan Citra Perusahaan Terhadap Kepuasan Pelanggan Pada KPR BTN Cabang Kupang Jenifa Carejeira Lopes; Petrus E. De Rozari; Maria Indriyani Hewe Tiwu
Jurnal Manajemen dan Ekonomi Kreatif Vol. 2 No. 3 (2024): Juli: Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v2i3.367

Abstract

This study aims to find out and explain the quality of service and the company's image towards customer satisfaction in KPR BTN Kupang branch. The type of research used by the researcher is quantitative research using primary data. This research was conducted at PT. Bank Tabungan Negara, Tbkl. Kupang Branch. The sampling technique used in this study is to distribute questionnaires (questionnaires). The data analysis techniques used include validity tests, reliability tests, and regression analysis using SPSS analysis tools. The results of this study show that the results of multiple linear regression tests, service quality variables and the image of the State savings bank (BTN) company have a significant effect on customer satisfaction.
Peran Ekonomi Biru Dalam Memperkuat Ketahanan Ekonomi : Studi Kasus Kawasan Wisata Mangrove di Surabaya Virna Febryaningrum; Sindi Mayangsari; Maria Yovita R. Pandin
Jurnal Manajemen dan Ekonomi Kreatif Vol. 2 No. 3 (2024): Juli: Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v2i3.368

Abstract

This article aims to investigate the role of the blue economy in strengthening economic resilience with a focus on its contribution to increasing economic diversification, food security, job creation, environmental sustainability, and resilience to climate change. This research uses a descriptive analytical approach by collecting and analyzing information from various primary and secondary sources, including scientific literature, research reports, and statistical data related to the blue economy and economic resilience. The blue economy has a significant role in strengthening economic resilience in several ways. First, the blue economy opens up new opportunities for economic diversification, especially for countries that depend on traditional sectors such as agriculture and mining. Furthermore, through the development of sustainable fish farming and marine agriculture, the blue economy can help improve food security
Analisis Pengaruh Kebijakan Pajak Terhadap Investasi Teknologi Digital Di Era Industri Naella Amalia Sri Amai; Eva Aditya Putri; Dien Noviany Rahmatika
Jurnal Manajemen dan Ekonomi Kreatif Vol. 2 No. 3 (2024): Juli: Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v2i3.374

Abstract

The industrial era 4.0 has triggered major transformation in various sectors, especially through the adoption of digital technologies such as the Internet of Things (IoT), artificial intelligence (AI), big data, and cloud computing. Investments in digital technology have become very important for companies to increase operational efficiency and global competitiveness. Favorable tax policies can play a significant role in encouraging companies to invest in these technologies. Tax incentives such as tax deductions for research and development (R&D) and tax credits for technology investments can help reduce the financial burden on companies and encourage them to allocate more resources into digital technology. However, the implementation of supportive tax policies often faces challenges such as a lack of awareness and understanding of taxpayers, the complexity of tax administration, and policy instability. Socialization and education regarding the benefits of tax incentives, simplification of administrative procedures, and policy stability are very important to increase the effectiveness of tax policies. Supportive regulations, such as intellectual property rights protection and cybersecurity, also play an important role in creating confidence among investors and companies. Collaboration between the government and the private sector can produce policies that are more suited to needs on the ground and increase the use of tax incentives. Although the Indonesian government has recognized the importance of digital technology and introduced various initiatives, there are still significant challenges to overcome. This research analyzes the influence of tax policy on digital technology investment in the industrial era 4.0, with the aim of providing recommendations for more effective and efficient policies in supporting digital transformation in Indonesia.
Pengaruh Customer Experience Management Terhadap Customer Loyalty Deni Krisyanto; Ayu Ekasari
Jurnal Manajemen dan Ekonomi Kreatif Vol. 2 No. 3 (2024): Juli: Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v2i3.383

Abstract

This research aims to examine the factors that influence consumer loyalty among consumers in the banking industry. Therefore, the author develops a framework that illustrates that there is a positive relationship between the physical environment, visual environment, and interaction services on consumer loyalty to banks. An online survey was conducted with a sample of 220 respondents as bank users. The results show that there is a positive influence of physical interaction management, visual interaction management, service interaction management on customer loyalty. This survey is aimed at customers who are loyal to the bank and have made transactions at the bank for more than three months, both physical transactions and visual transactions in the banking sector.
Kualitas Produk, Harga, Promosi, Dan Penempatan Lokasi Terhadap Minat Konsumen Kafe S-Mart Di Kecamatan Batang Kapas Pesisir Selatan M Syahfik Willfahni; Maria Magdalena
Jurnal Manajemen dan Ekonomi Kreatif Vol. 2 No. 3 (2024): Juli: Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v2i3.385

Abstract

This study aims to determine the influence of product quality, price, location, promotion, and service quality significantly on purchasing decisions at coffee shops in the city of Gresik. The grand theory in this study uses the theory of planned behavior (TPB) and theory of reasoned action (TRA). Researchers use quantitative methods. This method can be used to determine the effect of product quality, price, place, promotion, service quality on purchasing decisions. Product quality, price, place, promotion, service quality are used as independent variables and purchasing decision as dependent variables. In this study, the population used were men and women who lived in Gresik and had visited coffee shops in the city of Gresik with an infinite number. Purposive sampling method with criteria is men or women who live in the city of Gresik and have come to coffee shops in the city of Gresik who consume coffee with the age of 18-34 years. The determination of sample age criteria and sampling locations was based on the target consumers at the Kene Coffee coffee shop and the Honest Docs Team specifically conducted a survey of 385 respondents to find out coffee drinking habits in Indonesia. The results of this study are price variables, promotions, service quality do not have a significant effect on purchasing decisions and product quality variables, and location has a significant effect on consumer purchasing decisions coffee shops in Gresik City.

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