cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Arisman
Contact Email
researchhorizon@lifescifi.com
Phone
+6281280878415
Journal Mail Official
researchhorizon@lifescifi.com
Editorial Address
Gedongkuning St. No. 43, Banguntapan Bantul, Yogyakarta, Indonesia
Location
Kota yogyakarta,
Daerah istimewa yogyakarta
INDONESIA
Research Horizon
Published by Lifescifi
ISSN : 28080696     EISSN : 28079531     DOI : https://doi.org/10.54518/
Core Subject : Economy, Humanities, Education, Art, Social,
Arts Humanities Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences
The journal aims to make significant contributions to applied research and knowledge across the globe through the publication of original and high-quality research articles. It publishes original research articles, reviews, mini-reviews, case reports, letters to the editor, and commentaries, thereby providing a forum for reports and discussions on cutting-edge perspectives in social science, art, and humanities. It publishes works from a wide range of fields, including business, economics, education, history, law, criminology, linguistics, political science, public health, psychology, sociology, agriculture, and so on. Kindly learn more in the Author Guidelines on how to organize and prepare manuscripts.
Arjuna Subject : Umum - Umum
Articles 581 Documents
 36   37   38   39   40 
Fintech and Financial Inclusion: Evidence from Emerging Markets Ramadhan, Aryasatia; Vidianto, Muhammad Afiq; Muharam, Harjum; Mawardi, Wisnu
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.598

Abstract

This study examines the developing relationship between financial technology (fintech) and financial inclusion in emerging economies. The financial sector has undergone rapid transformation due to fintech, which offers cutting-edge digital solutions that extend financial services to previously unbanked or underserved communities. By systematically reviewing relevant literature, this study underscores the positive impact of fintech in reducing barriers to financial access, reducing transaction costs, and improving the availability of credit, payments, and savings tools in emerging economies. Fintech also plays a significant role in empowering marginalized groups, supporting micro-entrepreneurs, and fostering digital financial ecosystems. Although progress has been made, inclusive growth is still hindered by several obstacles, including fragmented regulatory frameworks, limited digital infrastructure, cybersecurity threats, and a general lack of financial literacy. The findings offer significant insights for policymakers, financial institutions, and technological developers aiming to utilize fintech to enhance long-term financial inclusion. This research adds to the expanding literature by situating fintech’s role in inclusive finance within the distinct economic and institutional frameworks of emerging markets, while also highlighting key areas for further study and policy action.
Adoption of New BRI Care: A Review Based on Theoretical Frameworks Analysis Rahadi, Hadrian; Herawati, Berlian Ferra; Perdhana, Mirwan Surya
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.599

Abstract

The adoption of internal digital platforms has become increasingly essential amid the rapid digital transformation in the banking sector. However, many innovations fail due to low user acceptance, especially when employee readiness and organizational capacity are overlooked. In response to this challenge, this study investigates the key factors influencing the adoption of the new BRI Care application, a customer handling management system developed by PT Bank Rakyat Indonesia (Persero) Tbk. Despite the platform’s potential to streamline complaint resolution, empirical research on internal user adoption remains limited. Addressing this gap, the study employs a literature review methodology grounded in the Technology Acceptance Model, Unified Theory of Acceptance and Use of Technology, and Diffusion of Innovation frameworks. The synthesis reveals that perceived usefulness and perceived ease of use are consistent predictors of adoption intention. Additionally, organizational support, user training, and system usability emerge as enabling factors, while positive user experience and effective complaint resolution reinforce sustained use. The findings offer strategic insight for aligning digital tools with user needs, ultimately enhancing service quality and operational efficiency.
Green Innovation and Competitive Pressure as Drivers of Sustainable Performance in the Fashion Industry Isdiana, Firdha Nurul; Sari, Devi Artika; Batu, Kardison Lumban
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.600

Abstract

The fashion industry, particularly the fast fashion segment, significantly contributes to environmental degradation through excessive resource use and waste. This study examines how competitive pressure, green product innovation, and green process innovation influence sustainable firm performance among fashion Micro, Small, and Medium Enterprises (MSMEs) in a region. Using the Natural Resource-Based View (NRBV) as a theoretical framework, the research highlights the strategic role of green innovation in building environmentally valuable, rare, inimitable, and non-substitutable (VRIN) capabilities. A quantitative method was employed, with data collected from 100 MSME actors via a structured questionnaire and analyzed using Covariance-Based Structural Equation Modeling (CB-SEM) in AMOS. The findings reveal that competitive pressure, as well as green product and process innovations, have a positive and significant effect on sustainable firm performance. Green product innovation, including eco-friendly materials and circular design, and green process innovation, such as waste-reducing technologies, are identified as crucial strategies for achieving environmental and business goals.
Green Manufacturing and CSR in Enhancing Firm Performance: The Mediating Role of Firm Reputation Jesika, Naomi; Putri, Fitria Rachmawati
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.601

Abstract

This study aims to examine the effect of green manufacturing and Corporate Social Responsibility (CSR) on company performance, with company reputation as a mediating variable. The theoretical basis used is the Natural Resource-Based View (NRBV), which states that resources and capabilities oriented towards sustainability can be the basis for long-term competitive advantage. Data were collected through a survey of manufacturing companies in Central Java Province that have implemented Life Cycle Assessment (LCA). The analysis was conducted using Structural Equation Modeling (SEM) to test the direct and indirect effects between variables. The results showed that green manufacturing and CSR had a significant effect on company reputation, which in turn had a positive effect on company performance. In addition, green manufacturing and CSR were also proven to have a direct effect on performance, although the mediating role of company reputation was not statistically significant. These findings emphasize the importance of reputation as a strategic intangible asset, but its effectiveness as a mediator can vary depending on the organizational context. This study recommends a broader application of environmental and social strategies, and encourages further research with a wider sample size and mediating variables.
The Influence of Social Media Content on Domestic Visit Intention at Candi Gedongsongo Mutamakkinah, Haniatul; Badi’ah, Latifata Nuril; Ferdinand, Augusty Tae
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.602

Abstract

This study aims to analyze the impact of social media content on the visit intention of domestic tourists to Gedongsongo Temple, with online reviews and social visibility acting as mediators. Based on Self-Congruence Theory, the research explores how the alignment between social media content and tourists' self-image can enhance personal engagement, ultimately driving visit intention. Using a quantitative approach with a survey, the study involves 113 respondents who have either visited or seen content about Gedongsongo Temple on social media, analyzed using Structural Equation Modeling (SEM-PLS). The findings indicate that appealing and authentic social media content increases online reviews that align with consumers' self-image, consequently boosting visit intention. Moreover, credible and informative online reviews about the destination also enhance social visibility and encourage more tourists to visit. Online reviews serve as a mediator that strengthens the relationship between social media content and visit intention. The social visibility gained through online reviews and interactions on social media amplifies the effect of social media content on tourists' intention to visit Gedongsongo Temple. These findings provide insights for destination managers to leverage authentic content and collaborations with influencers on social media to enhance destination appeal and attract tourists, supporting the sustainability of local tourism economies.
The Role of Empowerment in Improving Generation Z Engagement and Performance in the Workplace Nurmasari, Salwa Salsabila; Pala’langan, Reza; Hidayati, Retno; Lataruva, Eisha
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.603

Abstract

Generation Z is becoming a dominant force in the workforce, raising critical concerns for organizations aiming to maximize productivity and retain talent. To address this challenge, optimizing the potential of Gen Z through employee empowerment is essential. As this generation values autonomy and recognition for their contributions, employee empowerment plays a key role in enhancing both employee engagement and performance. This study explores the relationship between employee empowerment, employee engagement, and employee performance among Generation Z employees in formal sector companies in Semarang. A quantitative approach was employed, using questionnaires distributed to 100 Gen Z employees, with data analyzed through Structural Equation Modelling (SEM) using Partial Least Squares (PLS). The findings reveal strong correlation between employee empowerment, performance, and engagement. Additionally, the study emphasizes the role of employee engagement as a mediator in the connection between employee empowerment and performance, demonstrating that positioning employee engagement as a mediator is both relevant and impactful.
Internet Use Effects on Loneliness Through Self-Objectification Among Junior High School Students Kamila, Bina Aulia; Mulyono, Yatin; Pamungkas, Ari
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.604

Abstract

The rapid rise of digital technology has increased problematic internet use among adolescents, raising concerns about its impact on loneliness, particularly in non-Western contexts like Indonesia. This study aimed to examine whether self-objectification mediates the relationship between problematic internet use and loneliness among Indonesian junior high school students. A quantitative correlational design was employed, involving 357 students aged 13–15 years from five diverse schools in Central Kalimantan, selected via proportionate stratified random sampling. Data were collected using standardized questionnaires and analyzed with PROCESS Macro Hayes Model 4 with 5,000 bootstrap samples. Findings revealed a significant direct effect of problematic internet use on loneliness, but no significant relationships between problematic internet use and self-objectification or self-objectification and loneliness. The mediation effect of self-objectification was also non-significant. These results suggest that problematic internet use directly contributes to loneliness without self-objectification as a mediator, highlighting the need for digital wellness programs to promote balanced internet use and foster offline social connections among Indonesian adolescents.
Exploring Digital Marketing Strategies for Crisis Recovery in South Jakarta’s Culinary Tourism Putra, Halim Dwi Putra
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.605

Abstract

Culinary tourism in South Jakarta, a vibrant hub blending traditional and modern food services, has been reshaped by digital marketing, particularly amid boycott movements targeting certain businesses. These socio-political disruptions have highlighted gaps in how food services manage reputational crises and shifting consumer behaviour, especially among foreign workers. This study explores the interplay between culinary tourism and digital marketing in South Jakarta’s traditional and online food sectors, focusing on post-boycott recovery strategies and consumer responses. Employing a qualitative-comparative case study approach, data were gathered through semi-structured interviews with food service providers and digital marketing experts, complemented by online content analysis of customer reviews and campaign materials. Findings reveal that online food services effectively utilized targeted social media campaigns and influencer partnerships to restore consumer trust, while traditional vendors struggled due to limited digital literacy. However, traditional vendors leveraging authenticity and cultural heritage through digital storytelling showed recovery potential. The study expands the theoretical framework of digital culinary tourism by incorporating post-crisis consumer perceptions and emphasizes the need for culturally sensitive digital strategies. It advocates for capacity-building initiatives to empower traditional vendors, ensuring competitiveness in a digitally driven market.
Determinants of Firm Performance Based on Investment Opportunities and Capital Structure Saifi, Muhammad; Putri, Intan Lifinda Ayuning; Setyono, Langgeng
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.606

Abstract

This research investigates the impact of the Investment Opportunity Set (IOS) and capital structure on the performance of manufacturing firms in Indonesia. It explores how these two factors influence the enhancement of firm performance. A quantitative method was applied, utilizing secondary data sourced from the financial reports of manufacturing companies listed on the Indonesia Stock Exchange (IDX) during the 2019–2023 period, selected through purposive sampling. The data were analyzed using the Partial Least Squares - Structural Equation Modeling (PLS-SEM) approach. The findings reveal that both IOS and capital structure significantly affect firm performance. The study enriches the discourse on agency and signaling theories while offering managerial insights for optimizing capital structure and formulating strategic investment decisions to improve business competitiveness and operational efficiency. Additionally, it emphasizes the necessity of aligning financial policies with potential growth to foster sustainable value for stakeholders. Furthermore, it highlights the importance of aligning financial strategies with growth opportunities to ensure long-term value creation for stakeholders.
The Role of Exploration E-WOM to Improve Purchasing Decision for Online Retail Insurance Products in Indonesia Abdullah, Syukur; Diposumarto, Ngadino Surip; Muharam, Hari
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.607

Abstract

In the digital era, E-WOM has become an important factor influencing consumer behaviour, especially for high-risk products such as insurance. This study aims to explores the role of Electronic Word of Mouth (E-WOM) in increasing the purchase decision of bold retail insurance products in Indonesia. Using a survey method, this study uses a qualitative approach involving respondents from various digital platforms. Data analysis was carried out using statistical techniques to test the effect of source credibility, message content, media, and social interaction in E-WOM on purchasing decisions. The results show that the credibility of information sources, such as real user reviews and trusted influencers, has a positive effect on consumer trust and purchase intentions. Informative message content can reduce risk perception, while social media and marketplaces serve as the main channels for E-WOM. Social interaction through discussion strengthens trust and clarifies product information. This study contributes to the digital marketing strategy of retail insurance in Indonesia, with practical implications that insurance companies need to improve source credibility and message quality and maximize social interaction on digital platforms to encourage more effective purchasing decisions.

Page 38 of 59 | Total Record : 581

 36   37   38   39   40 

Filter by Year

2021 2025


Reset
Filter By Issues
All Issue Vol. 5 No. 6 (2025): Research Horizon - December 2025 Vol. 5 No. 5 (2025): Research Horizon - October 2025 Vol. 5 No. 4 (2025): Research Horizon - August 2025 Vol. 5 No. 3 (2025): Research Horizon - June 2025 Vol. 5 No. 2 (2025): Research Horizon - April 2025 Vol. 5 No. 1 (2025): Research Horizon - February 2025 Vol. 4 No. 6 (2024): Research Horizon - December 2024 (Thematic Issue) Vol. 4 No. 5 (2024): Research Horizon - October 2024 Vol. 4 No. 4 (2024): Research Horizon - August 2024 (Thematic Issue) Vol. 4 No. 3 (2024): Research Horizon - June 2024 Vol. 4 No. 2 (2024): Research Horizon - April 2024 Vol. 4 No. 1 (2024): Research Horizon - February 2024 Vol. 3 No. 6 (2023) Vol. 3 No. 5 (2023) Vol. 3 No. 4 (2023) Vol. 3 No. 3 (2023) Vol. 3 No. 2 (2023) Vol. 3 No. 1 (2023) Vol. 2 No. 6 (2022) Vol. 2 No. 5 (2022) Vol. 2 No. 4 (2022) Vol. 2 No. 3 (2022) Vol. 2 No. 2 (2022) Vol. 2 No. 1 (2022) Vol. 1 No. 6 (2021) Vol. 1 No. 5 (2021) Vol. 1 No. 4 (2021) Vol. 1 No. 3 (2021) Vol. 1 No. 2 (2021) Vol. 1 No. 1 (2021) More Issue