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Economos : Jurnal Ekonomi dan Bisnis
Published by Universitas Muhammadiyah Parepare
ISSN : 26157039     EISSN : 2655321X     DOI : https://doi.org/10.31850/economos
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
ECONOMOS : Jurnal Ekonomi dan Bisnis dengan nomor p-ISSN. 2615-7039 dan e-ISSN. 2655-321X. Jurnal ilmiah Ekonomi yang diterbitkan oleh Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare dengan frekuensi setahun tiga kali yaitu April, Agustus dan Desember sebagai wadah pengembangan Ilmu khususnya ilmu Ekonomi yang berfokus pada ilmu akuntansi, ekonomi pembangunan dan manejemen.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 148 Documents
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The Effect Of Entrepreneurial Orientation On Marketing Performance Of Street Food MSMEs In Pontianak City With Product Innovation as a Mediation Andrean; Heng , Lie
Economos : Jurnal Ekonomi dan Bisnis Vol. 8 No. 3 (2025): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v8i3.4048

Abstract

This study investigates the impact of entrepreneurial orientation on the marketing performance of Street Food MSMEs with product innovation as an intermediary. This study uses a quantitative method with an associative approach. Data were collected from 140 street food MSMEs from a population of 245 businesses selected using a purposive sampling technique, with the criteria of having been operating for at least three years and having a fixed/semi-fixed location. Data analysis used Structural Equation Modeling (SEM) with AMOS software. The results showed that entrepreneurial orientation had a significant positive effect on product innovation (0.531; p
The Influence Of Green Accounting And Financial Technologyon Financial Perfprmance Of MSMEs In Bima City Nafisah Nurulrahmatiah; Pratiwi, Aliah
Economos : Jurnal Ekonomi dan Bisnis Vol. 8 No. 3 (2025): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v8i3.4073

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are key contributors to Indonesia’s economy, yet their financial performance is increasingly influenced by environmental responsibility and technological advancement. This study examines the effect of green accounting and financial technology on the financial performance of MSMEs in Bima City. Using a quantitative explanatory survey approach, data were collected from 210 MSME owners selected through probability random sampling. A structured questionnaire with a six-point Likert scale was employed, and the data were analyzed using Structural Equation Modeling with the Partial Least Squares (SEM-PLS) approach through SmartPLS 4.0. The findings reveal that green accounting has a positive and significant effect on MSME financial performance, indicating that environmentally responsible accounting practices contribute to cost efficiency, improved business image, and sustainable financial outcomes. In addition, financial technology also has a positive and significant influence on financial performance by enhancing access to financing, increasing transaction efficiency, and supporting more effective financial management. The results further show that green accounting and financial technology jointly explain 64.3% of the variation in MSME financial performance. These findings support stakeholder theory, emphasizing that the integration of sustainable accounting practices and digital financial innovation is essential for improving MSME financial performance and ensuring long-term business sustainability.
The Influence of Halal Perception, Trust, and Social Influence on Gen Z Purchasing Decisions in Social Commerce Muhammad Nashiruddin Darajat; Bagus Pribadi
Economos : Jurnal Ekonomi dan Bisnis Vol. 8 No. 3 (2025): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v8i3.4079

Abstract

The rapid growth of social commerce in Indonesia has transformed consumer behavior, particularly Generation Z, who increasingly consider halal aspects, trust, and social influence in their purchasing decisions. This study aims to analyze the influence of halal perception, trust, and social influence on Generation Z (Gen Z) purchasing decisions in the context of social commerce. Gen Z, as digital natives, drives the growth of platforms such as TikTok Shop and Instagram Shopping, where their consumption decisions are heavily influenced by social dynamics and personal values. A quantitative method was used by distributing an online questionnaire to 150 Gen Z respondents in Indonesia who have experience shopping on social commerce. Data were analyzed using multiple linear regression analysis techniques. The results revealed that halal perception, trust (in sellers and platforms), and social influence (such as influencer recommendations and reviews) simultaneously and partially have a positive and significant effect on purchasing decisions. These findings emphasize that amidst digital trends, trust and halal assurance factors remain critical considerations, while social influence plays a key role. The implications of this study provide guidance for business actors to develop marketing strategies in social commerce that integrate product halal transparency, build a trusted reputation, and effectively leverage the power of the community.
The Influence of Service Quality, Hospital Reputation, and Promotion Strategies on Patient Loyalty Puji Tenriangka, Andi Aulya; Resky Aulia, Andi Thalia; Melindah MR, Febi; Bernarto, Innocentius
Economos : Jurnal Ekonomi dan Bisnis Vol. 8 No. 3 (2025): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v8i3.4096

Abstract

This study explores the influence of service quality, hospital reputation, and promotion strategies on patient loyalty in private hospitals in Bone. This topic was chosen because patient loyalty is a key factor in the sustainability of health institutions. Qualitative studies explore patient experiences and management perspectives related to the relationship between these factors are still limited. This study used a descriptive qualitative approach with semi-structured interviews with patients, marketing managers, and medical personnel; service observation; as well as analysis of promotional documents. Thematic analysis of transcripts and observational data revealed three main themes: the dimensions of service quality (reliability, communication, responsiveness) that affect satisfaction; a reputation role built through professional credibility and patient testimonials; and the effectiveness of promotional strategies as determined by the consistency of the message and the credibility of the source. The findings show that the quality of service and reputation are the main determinants of patient return intentions and recommendations, while promotion serves to increase awareness but needs to be supported by service quality to maintain loyalty. These results confirm the importance of integrating service quality improvement, reputation management, and ethical promotional practices to increase patient loyalty and hospital sustainability.
The Influence of Earnings Per Share, Return on Assets, and Debt to Equity Ratio on Stock Prices of Food and Beverage Companies Listed on the Indonesia Stock Exchange (IDX) Salihi, Said Saleh; Hwihanus, Hwihanus
Economos : Jurnal Ekonomi dan Bisnis Vol. 8 No. 3 (2025): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v8i3.4131

Abstract

This study aims to analyze the influence of Earnings Per Share (EPS), Return On Asset, and Debt to Equity Ratio on the Stock Prices of Food and Beverage Companies Listed on the Indonesia Stock Exchange for the 2021-2023 period. The results of this study are expected to serve as a foundation and reference for analyzing the effect of Earnings Per Share (EPS), Return On Asset, and Debt to Equity Ratio on Stock Prices in the capital market. To obtain data, the author used documentation and literature study methods, while the analysis technique employed was multiple linear regression. The research results tested with the Coefficient of Determination (R Square) showed that Earnings Per Share (EPS), Return on Asset, and Debt to Equity Ratio contribute to Stock Prices by 63.6%. The t-test results indicated that the variables Earnings Per Share (EPS), Return on Asset, and Debt to Equity Ratio do not have a significant individual effect on Stock Prices. The F-test results showed that the variables Earnings Per Share (EPS), Return on Asset, and Debt to Equity Ratio collectively have a significant effect on Stock Prices.
The Influence of Leadership Style and Knowledge Sharing on Employee Performance at the Mamuju Regency Transportation Service Office Nur Indah Rukmana; Suwanti; Roshita Amalyah Rasyid
Economos : Jurnal Ekonomi dan Bisnis Vol. 8 No. 3 (2025): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v8i3.4198

Abstract

This study examines the influence of leadership style and knowledge sharing on employee performance at the Mamuju Regency Transportation Service Office. Employee performance in public organizations plays a strategic role in ensuring service quality, yet initial observations indicated issues related to coordination, discipline, and task implementation. Using a quantitative approach, data were collected through questionnaires distributed to all 38 civil servants using a saturated sampling technique. Data analysis employed validity and reliability testing, multiple linear regression, and hypothesis testing using t-tests and F-tests. The results reveal that leadership style partially has no positive and significant effect on employee performance, indicating that existing leadership behaviour has not optimally contributed to improving individual performance. Conversely, knowledge sharing shows a positive and significant effect on employee performance, demonstrating the critical role of knowledge exchange in enhancing work quality and problem-solving capacity. Simultaneously, leadership style and knowledge sharing significantly influence employee performance, implying that these variables collectively contribute to organizational effectiveness. These findings support prior research highlighting the importance of knowledge sharing in public sector performance, yet differ from studies that emphasize leadership as a primary determinant. The study provides theoretical implications for strengthening human resource management in government institutions and practical recommendations for improving collaborative work culture and knowledge dissemination.
Profitability and Company Value with Good Corporate Governance as a Moderating Variable Bachtiar, Yusran; Putri, Ananda
Economos : Jurnal Ekonomi dan Bisnis Vol. 8 No. 3 (2025): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v8i3.4204

Abstract

This study aims to examine the effect of profitability, proxied by Return on Assets (ROA) and Return on Equity (ROE), on firm value, proxied by Tobin's Q, with Good Corporate Governance (GCG) as a moderating variable represented by the proportion of independent commissioners. The research is quantitative, using a sample of 18 companies in the food and beverage sub-sector listed on the Indonesia Stock Exchange (IDX) from 2022 to 2024, selected through purposive sampling. Data analysis used panel data regression with the Fixed Effect Model (FEM) and Moderated Regression Analysis (MRA). The results show that ROA has a negative and significant effect on firm value, while ROE has a positive and significant effect. GCG does not moderate the relationship between ROA and firm value but significantly moderates the relationship between ROE and firm value. These findings indicate that the effectiveness of GCG, particularly the proportion of independent commissioners, has not been optimal in strengthening the relationship between profitability and firm value as a whole .
The Influence of Financial Literacy Aspects In Supporting Marketing Patterns of UMKM In Parepare City With Financial Technology As A Moderation Variablev Wijaya, Ilham; Naninsih, Nur; Kurniawaty, Kurniawaty
Economos : Jurnal Ekonomi dan Bisnis Vol. 8 No. 3 (2025): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v8i3.4215

Abstract

This study aims to find out (1) the influence of knowledge, attitudes, behaviors and the use of financial technology on the marketing pattern of UMKM in Parepare City (2) the influence of knowledge, attitudes, and financial behavior on the marketing pattern of UMKM in Parepare City after being moderated by the use of financial technologyThis research was carried out on the development of MSMEs in Soreang District, Parepare City from July to August 2023. The type of research used was the observation method, the distribution of questionnaires/questionnaires and literature studies by taking a sample of 98 MSMEs as respondents determined based on the Slovin Formula with an error rate interval of 10%. The data was analyzed by the Partial Least Square (PLS) Data Analysis method and Inferential Statistical Analysis.The results of the study show that Financial Knowledge and Technology has a positive influence but does not have a significant impact on the Implementation of Marketing Patterns by UMKM actors in Parepare City. Financial Attitudes and Behaviors have a positive and significant influence on the Implementation of Marketing Patterns by UMKM actors in Parepare City. Financial Knowledge has a positive and significant influence on the Implementation of Marketing Patterns by UMKM actors in Parepare City after being strengthened by the use of financial technology. Financial Attitudes and Behaviors have a positive influence but do not have a significant impact on the Implementation of Marketing Patterns by UMKM actors in Parepareh City even though they have been mediated by the Utilization of Financial Technology

Page 15 of 15 | Total Record : 148

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