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Contact Name
DEDDY IBRAHIM RAUF
Contact Email
deddyibrahim09@gmail.com
Phone
+6285299931836
Journal Mail Official
deddyibrahim09@gmail.com
Editorial Address
Jl. Batua Raya IX Lr. 3 No. 18a
Location
Kota makassar,
Sulawesi selatan
INDONESIA
(JUMPER)
ISSN : -     EISSN : 29883784     DOI : 10.59971/jumper
Journal Management & Economics Review : JUMPER is a journal for publishing research results on business decisions, processes and activities in actual business settings. Theoretical and empirical advances in buyer behavior, finance, organizational theory and behavior, marketing, risk and insurance and international business are regularly evaluated. Published for executives, researchers and scholars, the Journal helps apply empirical research to practical situations and theoretical findings to the realities of the business world.
Articles 169 Documents
The Impact of Transformational Leadership on Employee Performance and Job Satisfaction Gde Bayu Surya Parwita; Hermin Nainggolan; Noorhani Dyani Laksmi; Ilyas
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1028

Abstract

This study aims to examine the impact of creativity, market orientation, and competitive strategy on startup performance. In This study aims to examine the impact of transformational leadership on employee performance and job satisfaction, as well as the mediating role of job satisfaction in the relationship between transformational leadership and employee performance. A quantitative research approach with a causal design was employed, and data were collected from 200 employees using a structured questionnaire based on a five-point Likert scale. The data were analyzed using Structural Equation Modeling with the Partial Least Squares (SEM-PLS) method. The results indicate that transformational leadership has a positive and significant effect on employee performance and job satisfaction. Furthermore, job satisfaction is found to have a significant positive effect on employee performance. The mediation analysis reveals that job satisfaction partially mediates the relationship between transformational leadership and employee performance, indicating that transformational leadership enhances performance both directly and indirectly through improving employee satisfaction. These findings highlight the importance of transformational leadership in fostering a supportive work environment that enhances employee attitudes and performance outcomes. The study provides practical implications for organizations to invest in leadership development programs and improve job satisfaction to achieve sustainable organizational performance.
The Effect of Digital Marketing Adoption, Customer Engagement, and Brand Awareness on SME Sales Growth Andriya Risdwiyanto; Helmi Azahari; Dewi Silvia; Evi Meidasari M
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1029

Abstract

The rapid development of digital technology has significantly transformed the way small and medium-sized enterprises (SMEs) conduct their marketing activities and interact with customers. In the digital era, adopting effective digital marketing strategies has become essential for SMEs to enhance competitiveness and achieve sustainable sales growth. This study aims to examine the effect of digital marketing adoption, customer engagement, and brand awareness on SME sales growth. A quantitative research approach was employed using primary data collected through structured questionnaires distributed to SME owners and managers who utilize digital platforms in their marketing activities. A total of 200 respondents participated in the study. The data were analyzed using Structural Equation Modeling with Partial Least Squares (SEM-PLS) to test the proposed hypotheses. The results reveal that digital marketing adoption has a positive and significant effect on SME sales growth, indicating that the use of digital marketing tools such as social media, online advertising, and digital platforms enhances marketing effectiveness and expands market reach. Furthermore, customer engagement is found to significantly influence sales growth, suggesting that active interaction and relationship-building with customers contribute to higher customer loyalty and increased purchasing behavior. The findings also demonstrate that brand awareness positively affects SME sales growth, as higher levels of brand recognition and familiarity among consumers increase the likelihood of product selection and purchase decisions. Overall, the results highlight the importance of integrating digital marketing strategies, customer engagement initiatives, and brand-building efforts to improve SME performance. This study contributes to the growing body of literature on digital marketing and SME performance while providing practical insights for SME owners and managers seeking to leverage digital technologies to enhance sales growth in the competitive digital marketplace.
The Influence of Transformational Leadership, Job Satisfaction, and Organizational Commitment on Employee Performance Setia Permana; Firman Dera; Ramdan Yusuf; Noorhani Dyani Laksmi
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1030

Abstract

This study aims to examine the influence of transformational leadership, job satisfaction, and organizational commitment on employee performance. In today's competitive organizational environment, improving employee performance is essential for achieving organizational effectiveness and sustainability. Transformational leadership is considered an important leadership approach that inspires employees to achieve higher levels of performance, while job satisfaction and organizational commitment are key psychological factors that influence employees’ attitudes and behaviors in the workplace. This study employs a quantitative research approach with an explanatory research design to analyze the relationships among the variables. Data were collected through a structured questionnaire distributed to employees using a Likert scale measurement. A total of 200 respondents participated in this study. The data were analyzed using Structural Equation Modeling with the Partial Least Squares (SEM-PLS) technique. The results indicate that transformational leadership has a positive and significant influence on employee performance. Job satisfaction also shows a positive and significant effect on employee performance, indicating that satisfied employees tend to demonstrate higher productivity and effectiveness in their work. Furthermore, organizational commitment significantly contributes to employee performance by strengthening employees’ loyalty and dedication toward organizational goals. The coefficient of determination results show that transformational leadership, job satisfaction, and organizational commitment collectively explain a substantial proportion of the variance in employee performance. These findings highlight the importance of effective leadership practices and positive employee attitudes in improving organizational performance. Therefore, organizations should focus on fostering transformational leadership, enhancing job satisfaction, and strengthening organizational commitment in order to improve employee performance and achieve sustainable organizational success.
The Influence of Financial Literacy, Risk Perception, and Investment Behavior on Individual Financial Performance Adrian Handa; Rina Nopianti; Achmad Choerudin; Muchamad Bachtiar
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1031

Abstract

This study aims to analyze the influence of financial literacy, risk perception, and investment behavior on individual financial performance, as well as to examine the mediating role of investment behavior. A quantitative research approach with a causal design was employed, and data were collected through a structured questionnaire distributed to 218 respondents who have experience in financial management and investment activities. The data were analyzed using Structural Equation Modeling (SEM) with Partial Least Squares (PLS) to test both direct and indirect relationships among variables. The results indicate that financial literacy and risk perception have positive and significant effects on individual financial performance. Additionally, both variables significantly influence investment behavior, which in turn has the strongest positive effect on financial performance. The mediation analysis further reveals that investment behavior significantly mediates the relationship between financial literacy and financial performance, as well as between risk perception and financial performance. These findings suggest that improving financial knowledge and risk awareness alone is not sufficient; individuals must also adopt appropriate and disciplined investment behavior to achieve optimal financial outcomes. This study contributes to the literature by providing a comprehensive model integrating cognitive, psychological, and behavioral factors in explaining individual financial performance. The results also offer practical implications for policymakers and financial educators in designing effective financial education programs to enhance financial well-being.
The Impact of Working Capital Management, Cash Flow Volatility, and Leverage on Financial Sustainability Sri Mulyono; Zamhuri Rachman; Aziz Septiatin; Hadi Peristiwo
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1032

Abstract

This study aims to examine the impact of working capital management, cash flow volatility, and leverage on financial sustainability. In an increasingly uncertain and competitive business environment, financial sustainability has become a critical objective for firms seeking long-term stability and growth. This research adopts a quantitative approach using panel data collected from companies listed on the Indonesia Stock Exchange (IDX) over the period 2020–2024. The sample was selected using purposive sampling, resulting in firm-year observations that meet the research criteria. Data were analyzed using panel data regression with the Fixed Effect Model, following the results of model selection tests. The findings reveal that working capital management has a positive and significant effect on financial sustainability, indicating that efficient management of short-term assets and liabilities enhances liquidity and supports long-term financial stability. In contrast, cash flow volatility has a negative and significant effect, suggesting that fluctuations in cash flows increase financial uncertainty and weaken a firm’s ability to sustain operations. Similarly, leverage is found to have a negative and significant impact on financial sustainability, implying that excessive reliance on debt increases financial risk and reduces resilience. Additionally, control variables such as firm size, profitability, and growth are shown to positively influence financial sustainability. Overall, this study highlights the importance of effective financial management practices in achieving financial sustainability. Firms are encouraged to optimize working capital efficiency, stabilize cash flows, and maintain prudent leverage levels to enhance long-term performance and resilience. This research contributes to the literature by providing an integrated analysis of key financial determinants of sustainability and offers practical implications for managers and policymakers in improving financial decision-making.
The Impact of Creativity, Market Orientation, and Competitive Strategy on Startup Performance Susi Arijanti; Tukkot Hamonangan Immanuel; Noorhani Dyani Laksmi; Muh Zulkifli Tahir
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1033

Abstract

This study aims to examine the impact of creativity, market orientation, and competitive strategy on startup performance. In an increasingly dynamic and competitive business environment, startups are required to leverage internal capabilities and external market insights to achieve sustainable growth. This research adopts a quantitative approach using a cross-sectional survey design, with data collected from 187 startup founders and managers in Indonesia through structured questionnaires. The data were analyzed using multiple linear regression analysis to test the proposed hypotheses. The results indicate that creativity, market orientation, and competitive strategy each have a positive and significant effect on startup performance. Among these variables, creativity emerges as the most influential factor, highlighting the importance of innovation and idea generation in enhancing business outcomes. Furthermore, the findings reveal that the three variables simultaneously contribute significantly to startup performance, suggesting that an integrated approach is essential for achieving optimal results. This study provides both theoretical and practical contributions by emphasizing the need for startups to align creative capabilities with market understanding and strategic positioning. The findings offer valuable insights for entrepreneurs and managers in developing effective strategies to improve performance and ensure long-term sustainability.
Legal Protection for Consumers in E-Commerce Transactions: Analysis of Business Law Compliance in Digital Marketplaces Pitriani; Adrian Handa; Muhammad Rafli Mawla Rakhman; Erni Yoesry
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1034

Abstract

This study aims to examine the influence of transformational leadership, job satisfaction, and organizational commitment on employee performance. In today's competitive organizational environment, improving employee performance is essential for achieving organizational effectiveness and sustainability. Transformational leadership is considered an important leadership approach that inspires employees to achieve higher levels of performance, while job satisfaction and organizational commitment are key psychological factors that influence employees’ attitudes and behaviors in the workplace. This study employs a quantitative research approach with an explanatory research design to analyze the relationships among the variables. Data were collected through a structured questionnaire distributed to employees using a Likert scale measurement. A total of 200 respondents participated in this study. The data were analyzed using Structural Equation Modeling with the Partial Least Squares (SEM-PLS) technique. The results indicate that transformational leadership has a positive and significant influence on employee performance. Job satisfaction also shows a positive and significant effect on employee performance, indicating that satisfied employees tend to demonstrate higher productivity and effectiveness in their work. Furthermore, organizational commitment significantly contributes to employee performance by strengthening employees’ loyalty and dedication toward organizational goals. The coefficient of determination results show that transformational leadership, job satisfaction, and organizational commitment collectively explain a substantial proportion of the variance in employee performance. These findings highlight the importance of effective leadership practices and positive employee attitudes in improving organizational performance. Therefore, organizations should focus on fostering transformational leadership, enhancing job satisfaction, and strengthening organizational commitment in order to improve employee performance and achieve sustainable organizational success.
The Influence of Business Networking, Digital Capability, and Innovation on Entrepreneurial Success Eka Sutisna; Franciscus Dwikotjo Sri Sumantyo; Enggar Widianingrum; Noorhani Dyani Lakssmi
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1035

Abstract

This study aims to examine the influence of business networking, digital capability, and innovation on entrepreneurial success in the context of small and medium-sized enterprises (SMEs). In the rapidly evolving digital economy, entrepreneurs are required to leverage not only traditional resources but also strategic capabilities to achieve sustainable business performance. This research adopts a quantitative approach using a cross-sectional survey design. Data were collected from 200 SME owners and managers through structured questionnaires, and the analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results indicate that business networking, digital capability, and innovation all have a positive and significant effect on entrepreneurial success. Among these variables, digital capability shows the strongest influence, highlighting the critical role of technology adoption and digital skills in enhancing business performance. Innovation also demonstrates a substantial contribution by enabling firms to create value, differentiate offerings, and respond to market changes. Meanwhile, business networking plays a significant role in providing access to resources, information, and opportunities that support business growth. Furthermore, the combined effect of these variables explains a substantial proportion of the variance in entrepreneurial success, indicating their complementary and synergistic relationships. This study contributes to the entrepreneurship literature by integrating business networking, digital capability, and innovation into a comprehensive research model. The findings provide practical implications for entrepreneurs to prioritize digital transformation, strengthen networking activities, and foster continuous innovation to achieve long-term success. Additionally, policymakers are encouraged to support entrepreneurial ecosystems by enhancing digital infrastructure, facilitating collaboration, and promoting innovation-driven initiatives.
The Role of Organizational Culture, Knowledge Sharing, and Innovation Capability on Firm Performance Tri Cicik Wijayanti; Nur Faliza; Rahmat Ramdhani; Sarlianus Poma
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1037

Abstract

In the modern business environment, organizations must effectively manage internal resources such as organizational culture, knowledge, and innovation in order to enhance firm performance and maintain competitiveness. This study aims to examine the role of organizational culture, knowledge sharing, and innovation capability in influencing firm performance. A quantitative research approach was employed using a cross-sectional survey design. Data were collected from 200 employees and managers working in various organizations through a structured questionnaire using a five-point Likert scale. The data were analyzed using descriptive statistics, reliability testing, correlation analysis, and multiple regression analysis. The results indicate that organizational culture has a positive and significant effect on firm performance, suggesting that a supportive organizational environment encourages collaboration and improves organizational outcomes. Knowledge sharing also demonstrates a significant positive influence on firm performance by facilitating the exchange of information, expertise, and experiences among employees, which enhances organizational learning and decision-making. Furthermore, innovation capability shows the strongest positive effect on firm performance, indicating that organizations with strong innovation capabilities are better able to develop new ideas, products, and processes that contribute to competitive advantage. The findings highlight the importance of integrating organizational culture, knowledge sharing practices, and innovation capability to improve overall organizational performance. This study provides theoretical and managerial implications by emphasizing the role of intangible organizational resources in driving firm performance and sustaining long-term competitiveness in dynamic business environments.
The Role of Social Media Marketing, Brand Awareness, and Customer Engagement in Enhancing MSME Competitiveness Gesty Ernestivita; Euphrasia Suzy Suhendra; Subagyo
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.1042

Abstract

This study aims to examine the role of social media marketing, brand awareness, and customer engagement in enhancing the competitiveness of Micro, Small, and Medium Enterprises (MSMEs). A quantitative research approach was employed, utilizing a cross-sectional survey design, with data collected from 200 MSME owners who actively use social media platforms for business activities. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test the proposed hypotheses. The results reveal that social media marketing has a significant positive effect on MSME competitiveness, both directly and indirectly. Furthermore, social media marketing significantly influences brand awareness and customer engagement, which in turn positively affects competitiveness. The findings also confirm that brand awareness and customer engagement act as significant mediating variables in the relationship between social media marketing and MSME competitiveness. These results highlight the importance of adopting integrated digital marketing strategies that focus not only on promotional activities but also on building strong brand identity and fostering customer relationships. This study contributes to the existing literature by providing a comprehensive framework that explains how digital marketing practices can enhance MSME competitiveness. Practically, the findings offer valuable insights for MSME owners and policymakers in developing effective strategies to improve business performance in the digital era.