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EkoBis ( Ekonomi & Bisnis )
ISSN : 14112280     EISSN : 26854767     DOI : -
Core Subject : Economy,
Jurnal Ekonomi dan Bisnis (EKOBIS) is published by the Department of Management, Faculty of Economics, Sultan Agung Islamic University (Unissula) on a regular basis (every six months). The purpose of this journal is to publish the results of research in the field of management which includes: - Human Resource Management - Financial Management - Marketing Management - Operational Management - Strategic Management
Articles 230 Documents
PERAN VALUE CO-CREATION DALAM MENINGKATKAN MARKETING PERFORMANCE Ken Sudarti; Nurul Hidayah
Jurnal Ekonomi dan Bisnis Vol 23, No 1 (2022): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.1.1.1-15

Abstract

The purpose of this study is to analyze social value creation and economic creation in relational interaction skills and ethical interaction capabilities with market performance in the beauty salon creative service industry. This type of research is Explanatory Research with the research population, namely customers of beauty salons in Central Java. The sample selected in this study were 150 respondents. Analysis of research data using Partial Least Square (PLS) method with SmartPLS. The results of the study show that this research has succeeded in proving that social value creation and economic value creation are able to mediate between relationships and ethics with market performance.
EMOSI PELANGGAN: ANTESENDEN DAN KONSEKUENSI Ken Sudarti
Jurnal Ekonomi dan Bisnis 2013: EKOBIS (Vol.14 No.1 2013)
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.14.1.105-113

Abstract

This article explains how important the role of customer emotions on consumer behavior andits influencing variables. During this time, the role of emotion is not so much revealed, but thedecision-making without the role of emotions is not possible. There are many variables thataffect and are affected by customer emotions, but in this article only described about serviceenvironment and employees behavior as an antecendence variables and complaints behavior,customer satisfaction and customer loyalty as a consequence variables. Employee behavior isinfluenced by the environment service itself, the mood of the team work and the emotions of the employee.
KESEDIAAN, PERILAKU DAN KONSISTENSI ADOPSI E-COMMERCE KONSUMEN SAYURAN DI KOTA SEMARANG Atik Maritasari; Marno Nugroho
Jurnal Ekonomi dan Bisnis Vol 22, No 1 (2021): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.22.1.12-26

Abstract

The purpose of this study was to determine the main factors that influence the willingness, behavior and consistency of consumers in adopting vegetable consumer e-commerce in Semarang City. A total of 138 valid questionnaires were collected online from 16 sub-districts in Semarang City, resulting in a response rate of 92%. Data analysis used binary logistic regression. The results of this study indicate that 64% of vegetable e-commerce consumers have the same willingness and behavior, and 46% of consumers have willingness and behavior deviations. The main factors affecting willingness, behavior and consistency of e-commerce adoption of different vegetable consumers. The variables used consisted of perceived usefulness, perceived quality of logistics services, and distance to the nearest vegetable market which had a significant and positive effect on consistency of willingness to adopt, behavior and consistency of vegetable e-commerce behavior. The limitation of this research is only on vegetable consumers in the city of Semarang as the research object. Other cities in the vicinity can be used as a comparative study in further research. The main factors affecting differences in willingness and e-commerce behavior of vegetable consumers can be investigated. The implications of the results of this study can optimize the adoption of e-commerce in vegetable trade and contribute to an understanding of how to increase consumer awareness and participation in vegetable e-commerce. This research suggestion can be used to increase the e-commerce of vegetables in other cities that have the same problem.Keywords: e-commerce, willingness, behavior, consistency.
PENGARUH JUMLAH PENDUDUK DAN PENDAPATAN PERKAPITA TERHADAP INDEKS PEMBANGUNAN MANUSIA (IPM) (Provinsi Jawa Timur Periode 2017-2019) Abd Adim
Jurnal Ekonomi dan Bisnis Vol 22, No 1 (2021): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.22.1.1-11

Abstract

During the era of regional autonomy and fiscal decentralization, local governments were given the authority to increase their revenues and to carry out an allocative function in setting regional development priorities. This study aims to examine the effect of government spending, per capita income on the Human Development Index (HDI) at the district / city level of East Java Province. The study population consisted of 38 districts and municipalities, using secondary data from the Central Statistics Agency of East Java Province and the Regency / City level of East Java Province in the 2017-2019 period. Data analysis was performed using the Fixed Effect Model (FEM) with the Eviews software program. The results of this study indicate that the first per capita income has a positive and significant effect on the human development index in districts / cities at the level of East Java Province. Second, the population has not had a significant effect on the human development index at the district / city level in East Java Province.
PERAN PENGETAHUAN PRODUK HALAL DAN RELIGIUSITAS TERHADAP KEPUTUSAN PEMBELIAN MELALUI KESADARAN LABEL HALAL Muhammad Romi Dian Sukma; Budhi Cahyono
Jurnal Ekonomi dan Bisnis Vol 22, No 2 (2021): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.22.2.22-32

Abstract

This study aims to analyze the role of halal product knowledge and religiosity in purchasing decisions for halal label products through awareness of halal labels. The population in this study were consumers who often consume halal food and beverage products in Kabupaten Semarang. The type of data collection method used was purposive sampling, then the questionnaire was distributed to 100 respondents who consumed halal foods and drinks. Based on the results of the data analysis studied, it can be concluded that halal product knowledge and religiosity had a significant positive effect on halal label awareness and purchase decisions of halal products, and awareness of halal labels also had a significant positive effect on purchasing decisions for halal products. Meanwhile, the halal label awareness variable was able to mediate between knowledge of halal products and religiosity on purchasing decisions for halal products.
Kebutuhan Berprestasi dan Kompetensi: Pengaruhnya Terhadap Prestasi Kerja SDM Tulus Gangsaringsih; Widodo Widodo; Nurhidayati Nurhidayati
Jurnal Ekonomi dan Bisnis Vol 22, No 2 (2021): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.22.2.33 - 43

Abstract

Artikel ini bertujuan untuk menganalisis anteseden dan konsekuensi pengembangan karir. Responden penelitian ini adalah karyawan kontraktor yang berjumlah 120 orang dengan teknik analisis menggunakan analisis jalur. Temuan penelitian ini menunjukkan bahwa pengembangan karir, kebutuhan berprestasi, dan kompetensi berpengaruh signifikan terhadap peningkatan prestasi kerja. Kebutuhan berprestasi dan kompetensi juga terbukti berpengaruh signifikan terhadap bahwa pengembangan karir, kebutuhan berprestasi, dan kompetensi berpengaruh signifikan terhadap peningkatan prestasi kerja. Kebutuhan berprestasi dan kompetensi juga terbukti berpengaruh signifikan terhadap pengembangan karir. Hasil dari penelitian diharapkan menjadi acuan dari pengambil kebijakan perusahaan untuk memperhatikan kebutuhan berprestasi dan kompetensi SDM.
PENDEKATAN KUALITATIF: MODEL PENYALURAN ZAKAT YANG EFEKTIF DI LEMBAGA AMIL ZAKAT Sasti Anjana Widhyasti
Jurnal Ekonomi dan Bisnis Vol 22, No 1 (2021): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.22.1.59-64

Abstract

Kemiskinan di Indonesia masih menjadi masalah besar yang membutuhkan penanganan serius. Islam memiliki instrumen khusus untuk mengatasi masalah ini melalui zakat. Manfaat zakat bsa dirasakan jika disalurkan dengan baik. Tujuan penelitian ini adalah menemukan model penyaluran zakat yang efektif melalui pendekatan kualitatif beruapa wawancara mendalam. Penelitian ini menggunakan metode purposive sampling untuk menentukan jumlah sampel yang terdiri dari 9 Lembaga Amil Zakat (LAZ) di Kota Semarang, Jawa Tengah. Hasil penelitian menunjukkan bahwa selain berbasis program, peningkatan kualitas hidup mustahik dapat ditingkatkan melalui penyaluran zakat yang efektif, yaitu tidak ada zakat zakat yang mengendap, waktu penyaluran tidak lebih dari tiga bulan setelah pengumpulan, pemberian zakat dan desain program sesuai dengan kebutuhan mustahik, zakat dan programnya. Berharga, adanya penghematan uang untuk program-program produktif yang telah berjalan, berbasis data, terealisasi sesuai rencana, tepat sasaran dengan menerapkan strategi kolaborasi, sesuai arahan BAZNAS, sesuai SOP, survei dan wawancara, controlling, dan evaluasi.
PENINGKATAN KUNJUNGAN WISATAWAN DI JAWA TENGAH BERBASIS E-CONTENT MARKETING DAN INFLUENCER SOCIAL MEDIA SERTA E-TRUST (Studi pada Pengunjung Destinasi Wisata di Jawa Tengah) Sri Ayuni
Jurnal Ekonomi dan Bisnis Vol 23, No 1 (2022): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.23.1.28-40

Abstract

Penelitian ini dilatarbelakangi lumpuhnya industri pariwisata akibat pandemi covid-19 pada awal tahun 2020. Banyak pelaku usaha yang terkait sektor pariwisata menutup usahanya dan banyak pekerja kehilangan pekerjaannya.Untuk memulihkan kembali industri pariwisata, khususnya di Jawa Tengah, diperlukan marketing communication yang tepat. Komunikasi pemasaran yang dahulunya biasa disebut dengan promosi. Komunikasi pemasaran lebih mengedepankan interkasi dua arah antara pengelola destinasi wisata dengan target pelanggan. Prakteknya komunikasi pemasaran kini dapat dilaksanakan dengan dua cara yakni komunikasi secara offline dan komunikasi secara online. Penelitian ini dilakukan untuk mengetahui pengaruh e-content marketing, social media influencer (pemandu digital) dan e-trust terhadap keputusan mengunjungi tempat tempat wisata di Jawa Tengah. Focus utama contentĀ  adalah isi, gambar, desain grafis serta bentuk informasi dll. dan dari Influencer (peran pemandu digital). Sedangkan e-trust (kepercayaan konsumen) sebagai variabel mediasi untuk menggali apakah keputusan berkunjung wisatawan memang didasarkan pada kepercayaan konsumen atas kontenĀ  dan peran influencer yang diterimanya.Hasil penelitian menyimpulkan bahwa e-Content Marketing dan Influencer social media berpengaruh signifikan terhadap e-trust, namun keduanya tidak berpengaruh signifikan terhadap Keputusan Berkunjung. Hasil penelitian juga menyimpulkan bahwa e-trust memang benar-benar memediasi e-Content Marketing dan Influencer social media terhadap Keputusan Berkunjung. Perlunya penyedia jasa wisata lebih berfokus pada e-trust yaitu meyakinkan konsumen akan kebenaran informasi, kebenaran foto, gambar dan desain grafis. Selain itu penyedia jasa harus lebih teliti dalam memilih influencer social media.
Analisis Perceived Organizational Support, Dukungan Atasan dan Work Engagement terhadap Kinerja Karyawan selama Masa Pandemi Covid-19 Willi Erika Rahmayani; Tri Wikaningrum
Jurnal Ekonomi dan Bisnis Vol 23, No 2 (2022): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.23.2.71-85

Abstract

Tujuan penelitian ini adalah untuk menganalisis pengaruh Perceived Organizational Support (POS), dukungan atasan, dan work engagement terhadap kinerja karyawan. Sampel yang digunakan pada penelitian ini sebanyak 100 responden yang bekerja sebagai PNS di Kabupaten Jepara. Teknik analisis dalam penelitian ini adalah uji validitas, uji reabilitas, uji asumsi klasik, dan uji hipotesis dengan menggunakan SPSS. Metode pengumpulan data dalam penelitian ini adalah survei menggunakan kuesioner. Hasil penelitian menunjukkan bahwa POS dan dukungan atasan berpengaruh positif dan signifikan terhadap work engagement. Selain itu, work engagement juga berpengaruh positif dan signifikan terhadap kinerja karyawan. The purpose of this study was to determine the effect of Perceived Organizational Support (POS), Supervisor Support, and work engagement on employee performance. The sample used in this study were 100 respondents who worked as PNS at Jepara District. The analysis technique in this research is validity test, reliability test, classical assumption test, and hypothesis test using SPSS. The data collection method in this study used survey with questionnaire. The results of this study indicate that POS and supervisor support have a positive and significant effect on work engagement. In addition, work engagement also has a positive and significant effect on employee performance.
PERUBAHAN DISTRUPTION MELALUI RASIO KEUANGAN DAN FLUKTUASI NILAI TUKAR yesa cahayaning ramadhani
Jurnal Ekonomi dan Bisnis Vol 22, No 1 (2021): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.22.1.%p

Abstract

This study aims to examine and analyze the effect of changes in distruption through the effectiveness of financial ratios and the risk of exchange rate fluctuations. The population in this study are all retail companies listed on the Stock Exchange. The sampling technique was carried out using a purposive sampling technique, which is based on the following criteria: companies that published financial reports as of December 31 have been completed consecutively, especially in 2014 - 2018, companies that always use exchange rates in their operating companies sequentially during 2014 - 2018. The sample to be selected is the financial statements of Indonesian retail companies which are stated in Rupiah, the data obtained is in the form of secondary data from the Annual Stock Exchange Report. The research hypothesis was tested using multiple linear regression analysis techniques and Residual MRA. The results showed that: Proxy of profitability through gross profit margin has a positive and significant effect on free cash flow; Leverage that is proxied through the level of operating leverage does not have a significant positive effect on free cash flow; The activity ratio that proxies total asset turnover does not have a significant positive effect on free cash flow; The entry of the exchange rate was not able to significantly moderate the influence of the profitability structure and the ratio of activities to cash flows