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Master Manajemen
Published by Universitas Nusa Nipa
ISSN : 30257441     EISSN : 30257433     DOI : 10.59603
Core Subject : Science,
Decision Sciences, Operations Research & Management
Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 176 Documents
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Pengaruh Beban Kerja dan Lingkungan Kerja terhadap Kinerja Pegawai pada Dinas Lingkungan Hidup Provinsi DKI Jakarta Syafitriyani Syafitriyani; Natal Indra
Master Manajemen Vol. 2 No. 3 (2024): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v2i3.434

Abstract

Employee performance is very important for the success of an agency because it determines whether the agency will succeed in achieving its goals or not. This study uses a quantitative approach to investigate the effect of workload and work environment on employee performance at the DKI Jakarta Provincial Environmental Agency. Data was collected through questionnaires, with 70 employees of the DKI Jakarta Provincial Environmental Agency as respondents. Using SPSS 24, the results of the analysis show that by 66.5%, workload and work environment have a simultaneous influence on employee performance and the rest is influenced by other factors not examined in this study.
Pengaruh Lingkungan Kerja dan Disiplin Kerja terhadap Kinerja Pegawai di Kantor Dinas Pendidikan Provinsi DKI Jakarta Ade Apriliyani; Natal Indra
Master Manajemen Vol. 2 No. 3 (2024): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v2i3.435

Abstract

This research aims to determine the influence of the work environment and work discipline on employee performance at the DKI Jakarta Provincial Education Service. This research uses a quantitative approach with non-probability data collection techniques with a population of 150 employees using the Slovin formula, so the sample taken was 60 employees. The data obtained is the result of a questionnaire that has been distributed. Data processing was carried out using the SPSS version 21 program. For the data tested, namely data quality tests consisting of validity and reliability tests, classical assumption tests consisting of normality tests and multicollinearity tests, hypothesis tests consisting of t tests and f tests. and finally the coefficient of determination test. The research results found that the work environment and work discipline had a positive and significant effect on employee performance.
Pengaruh Promosi dan Kualitas Produk Terhadap Loyalitas Pelanggan di Shopee Salsabila Nur Azizah; Natal Indra
Master Manajemen Vol. 2 No. 3 (2024): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v2i3.436

Abstract

The purpose of this study was to determine how much influence promotion and product quality have on loyalty at Shopee. The research method used is a quantitative method approach with data collection techniques using purposive sampling with a population of 100 and samples taken using the slovin formula, namely 50 respondents. Data collection using SPSS 25 for instrument testing, multiple regression analysis, hypothesis testing. Based on the results of partial hypothesis testing, it shows that the promotion variable has a significant value of 0.001 T table, namely 1.678, which means that it has a significant value and the T table value has an effect on customer loyalty. And the product quality variable has a significant effect on customer loyalty. Simultaneously, promotion and product quality have a significant effect on customer loyalty. The most dominant variable influencing is product quality.
Determinan Likuiditas Pasar di Bursa Efek Indonesia Sundari Oktaviana; Adler Haymans Manurung; Wirawan Widjanarko; Muhammad Richo Rianto; Jhonni Sinaga
Master Manajemen Vol. 2 No. 3 (2024): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v2i3.443

Abstract

One of the barometers used by investors to invest in the capital market is by looking at the high level of liquidity. The higher the liquidity of a market, the easier it will be for investors to sell and buy assets according to their portfolio needs and market developments. By evaluating and analyzing the determinants of market liquidity in Indonesia, it can be concluded which factors can affect market liquidity positively or negatively. This study aims to analyze whether variables such as return volatility, market return, and foreign ownership have an influence on market liquidity recorded in the Indonesia Stock Exchange (IDX) from January 2012 to December 2023. This research uses secondary data as a data source and a quantitative approach method. The population used in this study is companies listed in the Business-27 index. The sampling technique used in this study is a purposive sampling method. The results of this study show that return volatility has a positive and significant effect on market liquidity, market return has a negative and insignificant effect on market liquidity, and foreign ownership has a negative and significant effect on market liquidity.
Analisis Pembuatan Desain Warna pada Kemasan Masker, Shoecover dan Mobcap di PT. Medika Maesindo Global Temanggung Menurut Standar Surat Edaran Alat Kesehatan dalam Negeri untuk Meningkatkan Minat Customer Muhammad Roqy Murohman; Ari Siswati
Master Manajemen Vol. 2 No. 3 (2024): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v2i3.461

Abstract

The development of packaging design in Indonesia continues to increase quite significantly, especially in products that are used daily such as packaging and other products in circulation. Nowadays, packaging also functions as a very effective and efficient promotional medium because the information on the packaging will be conveyed directly to consumers when a product is seen or purchased by a consumer. In product packaging design, color changes often occur, where the color changes do not comply with the standards of the AKD (Domestic Medical Devices) circular , which sometimes means designers or related parties may misunderstand or interpret the instructions contained in the Domestic Medical Devices circular. . This can result in color changes that are not as expected. The formulation of the research problem is how to use color in the packaging design for Mask, ShosCover , MobCap products according to the standards of the Domestic Medical Devices circular at PT. Medika Maesindo Global?. The aim of this research is to determine and assess color suitability which involves evaluating whether the colors used in the packaging design comply with the standards of the Domestic Medical Devices circular at PT. Medika Maesindo Global.
Pengaruh Persepsi Harga, Kualitas Pelayanan, Cita Rasa Terhadap Kepuasan Konsumen Restoran Pawon Sangit Colomadu Karanganyar Ghanim Permana Putra; Adcharina Pratiwi
Master Manajemen Vol. 2 No. 3 (2024): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v2i3.467

Abstract

This research was conducted with the aim of analyzing the factors of price perception, service quality, taste on consumer satisfaction at the Pawon Sangit Colomadu Karanganyar Restaurant. This research uses quantitative research types. The data source used is data acquisition in the form of primary data. The population in this study were all customers who had consumed food from the Pawon Sangit Colomadu Karanganyar Restaurant, so the sampling technique was purposive sampling and a sample of 100 respondents was determined. The data analysis techniques used in this research are descriptive analysis, multiple linear regression analysis, t test, f test and coefficient of determination. The results of this research show that the t test, the price perception variable has no significant effect on consumer satisfaction at Pawon Sangit Colomadu Karanganyar Restaurant with a significance value of 0.473 > 0.05, so H0 is accepted, service quality has a significant effect on consumer satisfaction at Pawon Sangit Colomadu Karanganyar Restaurant with a significance value 0.000 < 0.05, then H0 is rejected and Ha is accepted, taste has a significant effect on consumer satisfaction at the Pawon Sangit Colomadu Karanganyar Restaurant with a significance value of 0.006 < 0.05, so H0 is rejected and Ha is accepte.
Pengaruh Financial Knowledge, Financial Attitude dan Self Control terhadap Perilaku Menabung Siswa Kelas XI SMAN 1 Wringinanom Riska Firdatus Samadiyah, Nur; Nersiwad, Nersiwad; Verlandes, Yuliasnita
Master Manajemen Vol. 2 No. 3 (2024): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v2i3.469

Abstract

Saving behavior is an important aspect in individual financial management. This study aims to investigate how financial knowledge, attitudes towards finances, and self-control influence saving behavior in class XI students at SMAN 1 Wringinanom. This type of research is quantitative. The population studied was all class XI students of SMAN 1 Wringinanom, totaling 400 students. A sample of 80 students was selected using the Slovin formula method and purposive sampling. Data was collected through the use of questionnaires, and data analysis was carried out using multiple linear regression with the help of the SPSS version 27 application for Windows. The results of the research show that the financial knowledge variable has a positive and significant influence on saving behavior, financial attitude has a positive and significant influence on saving behavior, and self-control has a positive and significant influence on saving behavior as well as the financial knowledge, financial attitude and self-control variables. simultaneously have an influence on saving behavior.
Pengaruh Modal dan Penggunaan Online Food Delivery terhadap Pendapatan di CV. Fada Food Riski Fardatus Samadiyah, Nur; Baidlowi, Imam; Verlandes, Yuliasnita
Master Manajemen Vol. 2 No. 3 (2024): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v2i3.470

Abstract

This study aims to evaluate how capital and utilization of online food delivery services affect CV Fada Food's revenue. This study applies a quantitative method using multiple linear regression analysis with the help of SPSS version 27 for Windows. The data analyzed came from CV Fada Food's financial transactions in the period 2021 to 2023. The results of the study show that capital has a positive and significant effect on CV Fada Food's revenue. The greater the amount of capital invested, the higher the income generated by the company. In addition, the use of online food delivery services also has a significant positive impact on revenue. By utilizing the food delivery application platform, CV Fada Food can increase customer reach and effectively increase their income.
Analisis Pembentukan Portofolio Optimal di Bursa Efek Indonesia dengan Menggunakan Model Markowitz : (Indeks IDX30 Periode 2019-2023) Tamam Zaidan Rizqullah; Wastam Wahyu Hidayat; Supardi Supardi; Ridwan Ridwan
Master Manajemen Vol. 2 No. 3 (2024): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v2i3.473

Abstract

The purpose of this study is to utilize the Markowitz Model to build an optimal portfolio of stocks on the Indonesia Stock Exchange in 2019 to 2023, focusing on stocks in the IDX30 index. Based on information from KSEI, the public premium in capital market speculation continues to increase. On that basis, this study is important to be conducted in order to provide a reference for the public to invest. The IDX30 index was chosen as the subject of the study because it includes stocks with large market capitalization, high liquidity, and stable financial conditions. This study determines the optimal fund allocation for each stock and examines stocks in the IDX30 index from 2019 to 2023 that are worthy of consideration for inclusion in the optimal portfolio. In this test, it produces four stocks that become the optimal portfolio with the most extreme profits, namely ADRO 16.12%, BBCA 65.97%, BBRI 4.13%, and ICBP 13.76% with a return of 1.01% and a risk of 0.22%. In contrast, the minimum risk consists of ADRO of 5.29%, BBCA of 26.14%, CPIN of 13.91%, ICBP of 16.17%, INDF of 8%, KLBF of 0.48%, TLKM of 13.47%, and UNVR of 16.55%, with a risk of 0.1% and an expected portfolio return of 0.11%.
Pengaruh Gaya Kepemimpinan dan Disiplin Kerja terhadap Kinerja Karyawan pada PT Telkom Indonesia Witel Bogor Najwa Nabila; Ade Sri Mulyani
Master Manajemen Vol. 2 No. 4 (2024): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v2i4.474

Abstract

PT Telkom Indonesia (Persero), Tbk is a State-Owned Enterprise (BUMN) that provides telecommunication network services and information and communication technology (ICT) in Indonesia. The focus of this research is on the performance of employees of PT Telkom Indonesia Witel Bogor. Employee performance is estimated to be influenced by leadership style and work discipline of PT Telkom Indonesia Witel Bogor. The method of collecting data in the preparation of the thesis is the observation method and questionnaire with the analysis method in the form of quantitative analysis with data collection techniques using the Slovin formula. The population used was 43 respondents using a questionnaire in the Likert scale unit. In data processing for analysis, the application of the SPSS 20 program was used with multiple linear regression analysis techniques with the results Y = 1.022 + 0.034 X1 + 0.804 X2 which included data quality tests, classical assumption tests, partial hypothesis tests with T results of 7.337 (X1) and 10.016 (X2). Simultaneously the two independent variables obtained an F calculated of 49.023. In the determination coefficient test, the two independent variables had an effect of 70.5% on employee performance.

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