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INDONESIA
Jurnal Kewirausahaan dan Inovasi
Published by Universitas Brawijaya
ISSN : -     EISSN : 29645611     DOI : 10.21776/jki
Core Subject : Science, Social,
Decision Sciences, Operations Research & Management Environmental Science Social Sciences
Publish all forms of quantitative and qualitative research articles and other scientific studies related to the field of Entrepreneurship Management and Innovation.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Menejemen Teknologi dan Inovasi
Articles 25 Documents
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Search results for , issue "Vol. 2 No. 2 (2023)" : 25 Documents clear
PENGARUH PENERAPAN PROGRAM KESELAMATAN DAN KESEHATAN KERJA (K3) DAN GAJI TERHADAP KINERJA KARYAWAN TETAP Safirazzahra, Adelia; Setiawan, Margono
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2023.02.2.16

Abstract

Employee performance is the work results attained by an employee from carrying out his job according to the assigned responsibility. His performance contributes his contribution to organization. Employee performance can be improved by paying attention to several factors, such as workplace safety and health and employee’s wage. The objective of this research is to identify the effects of the application of workplace safety and health program and wage on the performance of permanent employees at PT Serim Indonesia in Pasuruan. Using saturated sampling, 108 permanent employees of the company were selected to be the sample of this quantitative explanatory research. The data of this study was harvested from primary data sources, questionnaires, and library research and was analyzed using instrument test, classical assumption test, and multiple linear regression in SPSS version 26. This study finds that (1) the application of workplace safety and health program and wage simultaneously have a positive and significant effect on the performance of the permanent employees PT Serim Indonesia, that (2) the application of workplace safety and health program partially have a positive and significant effect on the employee’s performance, and that (3) wage has a positive and significant effect on the employee’s performance.
PENGARUH JOB INSECURITY, LINGKUNGAN KERJA DAN MOTIVASI KERJA TERHADAP KEPUASAN KERJA PADA KARYAWAN TETAP Nurcahyati, Alfina; Irawanto, Dodi Wirawan
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2023.02.2.03

Abstract

This research was conducted based on the fact that the number of layoffs in Indonesian bottled water companies are high despite the increasing demand. The objective of this research is to identify the effects of job insecurity, workplace environment, and work motivation on the job satisfaction of employees at PT Atlantic Biruraya Pasuruan, a company located in Pandaan of Sukorejo sub-district of Pasuruan Regency. The data of this quantitative explanatory study was harvested from questionnaires distributed to the company’s employees. Using saturated sampling, all 61 employees were selected as the respondents. The results of the multiple linear regression analysis indicate that job insecurity and work motivation have no significant effect on job satisfaction and that workplace environment positively and significantly influences the job satisfaction. Therefore, the company is suggested to improve its performance assessment system, pay more attention to the workload of their employees, and optimize employee empowerment to increase job satisfaction.
ANALISIS PENGUKURAN KINERJA DENGAN BALANCED SCORECARD Fabian, Muhammad Rauf; Prabandari, Sri Palupi
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2023.02.2.15

Abstract

Performance is often still measured from a financial perspective, even though financial performance is heavily influenced by non-financial factors. The purpose of this study was to describe and analyze the performance of Siti Aisyah Madiun Islamic Hospital based on 4 perspectives of Kaplan & Norton's Balance Scorecard (1996). This type of research is descriptive quantitative. The data were obtained from documents, a survey of 65 outpatients and 240 employees, field observations, and consensus with the manager of Siti Aisyah Madiun Islamic Hospital. The results of the study show that the financial performance of the Siti Aisyah Madiun Islamic Hospital is not good in terms of operational cost control, the customer perspective performance is not good, the internal business process performance is good, and the overall growth and learning is good but the Siti Aisyah Madiun Islamic Hospital has not succeeded in controlling employee retention. The overall performance assessment of Siti Aisyah Madiun Islamic Hospital with a balanced scorecard based on four perspectives is in the good category. Performance appraisal with a balanced scorecard can be applied to non-profit organizations, especially Islamic-oriented hospitals.
ANALISIS BMC, SOCIAL BUSINESS CANVAS, DAN CUSTOMER DEVELOPMENT PADA STARTUP EDUKASI BERBASIS SOSIAL Hanifah, Salma; Handrito, Radityo Putro
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2024.02.2.02

Abstract

Many cases of sexual violence in Indonesia has recently drawn public attention. Teaching young people about sexuality is one way to lessen the incidence of sexual violence. The first Islamic-based sexuality education curriculum and module are created by Taulebih, an Indonesian social startup. Taulebih has been in operation for over a year, but it has never developed a thorough business plan. The operational actions that occurred within Taulebih between June 2022 and January 2023 are mapped using Business Model Canvas and Social Business Canvas analysis in this descriptive qualitative study. The outcomes of Taulebih's BMC analysis were then put to the test using a customer development procedure that resulted in the creation of a customer archetype. The result are six customer archetypes which leads to the conclusion that Taulebih targets a niche market where its products are well recognized to general customers but are tailored to meet more specialized needs by incorporating Islamic principles into the curriculum and lesson plans.
REFORMULASI STRATEGI BISNIS Mahameru, Luky Sanjaya; Hapsari, Raditha Dwi Vata
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2023.02.2.14

Abstract

JD.ED Production is a photo and video business from Malang. This research explores the reformulation of the company’s business model and strategies, aimed at identifying the current challenges faced by the company and propose a new business strategy to overcome the problems. Using analyses on the company’s internal and external environment, this research recommends measures to improve their competitiveness in the market. This study uses the Internal-External (IE) matrix; Strength, Weakness, Opportunity, and Threat (SWOT) matrix, and Quantitative Strategic Planning Matrix (QSPM). Based on the research results, this study uses QSPM as the tool of analysis to determine business strategies to be recommended. This research finds that market penetration is the appropriate strategy for JD.ED Production, by which the company is suggested to strive for bigger market share and to improve their business through expansion towards better and larger programs.
PENTINGNYA DIVERSIFIKASI PRODUK PADA PERUSAHAAN Al Farisi, M. Naufal Hilmy; Anggraeni, Rila
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2023.02.2.01

Abstract

SUPERBLOCK is a business engaged in the paving block industry focusing on paving in Malang City. This study aims to identify internal and external conditions and formulate appropriate business strategies using the QSPM matrix analysis technique. This study uses the Internal External (IE) matrix, the Strength, Weakness, Opportunity and Threat Matrix (SWOT) and the Quantitative Strategic Planning Matrix (QSPM). The results of this study are that the internal and external environment in the SUPERBLOCK is strong enough to respond to the opportunities and threats in the SUPERBLOCK. Based on the environmental analysis, a strategy was obtained to create standard operating procedures and improve workflow to improve the quality of SUPERBLOCK operational performance.
IMPLEMENTASI BUSINESS DEVELOPMENT PADA UMKM BERBASIS DIGITAL (STARTUP) Prasetya, Muhammad Dwiky Ilham; Pradana, Bayu Ilham
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2023.02.2.13

Abstract

This study finds that (1) the company’s goal definition refers to its vision of the six-dimensional milestone of smart city, (2) the company’s start refers to the initiation of its business model, (3) the company’s idea phase starts from the board of directors and market demand, (4) the project plan consists of project-based business activities and mainstream business activities, (5) the business model is based on the Business Model Canvas, (6) the business plan was divided into two: for each product and for the overall business, (7) the development phase was conducted both in-house and through cooperation with other companies, (8) the prototyping was carried out by creating the Minimum Viable Products, (9) the test phase involves both internal and external parties, (10) the realization phase consists of Smart City Master Plan, Information and Communication Technology Blueprint, and Smart Branding Blueprint, (11) the lesson learned is marked by the decision-making queues and double positioning, (12) the communication and internal marketing was held by conducting weekly and biweekly meetings, (13) documentation refers to the company’s grand design, and (14) the company’s continuous improvement refers to the development of the next version.
PENERAPAN FAULT TREE ANALYSIS (FTA) TERHADAP FAKTOR KETERLAMBATAN PENYELESAIAN PROYEK RENOVASI INTERIOR Denata, Fian Azis; Puspaningrum, Astrid
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2023.02.2.24

Abstract

PT Prima Daya Nugraha is a contractor specialized in mechanical, Electrical & HVAC, established in 2013. The satisfaction of partners and customers is its business strategy for growth and development. As the company progresses, it opened a new business area in 2022, i.e., interior project. The company has taken an interior job and renovation project for Matahari Department Store Festival Citylink in Bandung and Matahari Department Store Uptown in Semarang. The object of this qualitative descriptive research is the interior renovation project of Matahari Department Store Festival Citylink in Bandung. The completion of this project was delayed, but the contractor company faced difficulties in analyzing factors that had caused the delay. Therefore, fault Tree Analysis (FTA), a qualitative analytical tool, is needed. The analysis was conducted in stages of identifying problems that had caused the delay, making the fault tree construct diagrams along with the logic gate from the basic event to the top event. The stages have enabled the analysis on factors causing the delay, the identification of fault event combination, i.e., the minimal cut set, that had led to the occurrence of the top event, the qualitative fault tree analysis using the Boolean algebra to acquire the minimal cut set, and the identification of events causing the top event.
PENGARUH STRATEGI BISNIS DAN INOVASI TERHADAP KEUNGGULAN KOMPETITIF PERUSAHAAN Firanda, Brilian Setia; Moko, Wahdiyat
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2023.02.2.11

Abstract

Micro, Small, and Medium Enterprises (MSMEs) have become one of the most rapidly growing industries in several ASEAN countries. The increase in the number of MSME units has resulted in increased business competition. The potential issue is the risk of MSMEs being pushed out of the competition. Therefore, competitive advantage is essential for MSMEs to remain competitive in the industry. Some researchers believe that competitive advantage is influenced by business strategy and innovation. This study aims to determine the influence of business strategy and innovation on competitive advantage among owners of culinary MSMEs in the snack and pastry sector. The research utilizes a non-probability sampling technique called purposive sampling. The sample size used consists of 150 respondents from culinary MSMEs in the snack and pastry sector in Malang City. The data analysis method employed is multiple linear regression analysis using SPSS 26 software. The research instrument is tested for validity, reliability, and classical assumptions. Hypothesis testing is conducted using the F-test and t-test. Based on the analysis results, it shows that (1) business strategy has a significant influence on competitive advantage, and (2) innovation has a significant influence on competitive advantage.
GAYA KEPEMIMPINAN KEPALA SATUAN KERJA DALAM MENINGKATKAN EFEKTIVITAS KINERJA TENAGA KERJA Feralda, Aulia A`yunina; Aryati, Ana Sofia
Jurnal Kewirausahaan dan Inovasi Vol. 2 No. 2 (2023)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2023.02.2.22

Abstract

The Housing-Provision Work Unit is an organization established by the Ministry of Public Works and Housing. The organization works at the municipal level under the Directorate General of Housing. This research examines the performance gap between field workers in Gianyar and filed workers in Klungkung. The workers are field facilitators in technical and empowerment department. The objective of this research is to describe the style used by the work unit leaders from both regencies to enhance the effectiveness of the workers’ performance. The primary data of this qualitative descriptive research was harvested from observations and interviews with seven informants; they are field facilitators, assistant to field facilitators, and municipal coordinators, while the secondary data was acquired from relevant documents that help the accomplishment of this study. This research finds that the work unit leaders use participative leadership style. However, in order to improve performance effectiveness, they should apply two leadership styles that suit the real working situation and condition. Here participative and delegative styles need to be applied due to the complexity and the dynamics of the actual work.

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