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Menawan : Jurnal Riset dan Publikasi Ilmu Ekonomi
Published by Asosiasi Riset Ekonomi dan Akuntansi Indonesia
ISSN : 30255899     EISSN : 30254728     DOI : 10.61132
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Ilmu bidang Ekonomi dan Akuntansi, sebagai media bagi para dosen, guru, peneliti dan para praktisi dalam bidang Ekonomi dan Manajemen
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 259 Documents
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Analisis Laporan Keuangan Serta Tata Cara Pengelolaannya Pada Yayasan Galang Bersama Kami Sebagai Lembaga Filantropi Islam Zia’ul Bati Pradiksa; Vitayanti Fattah; Muhammad Yunus Kasim; Risnawati Risnawati
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 2 No. 2 (2024): Maret : MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v2i2.368

Abstract

The main objective of this research is to analyze the financial reports managed by the Galang Bersama Kami Foundation (YGBK) as a non-profit institution that focuses on raising funds from donors in the form of Zakat, Infaq, Alms and Waqf (ZISWAF) funds. Which is about where the Foundation's funds come from, and how the Foundation provides the allocation flow. For this purpose, the author used quantitative descriptive research methods, with direct observation techniques to related parties, followed by interviews and special documentation during data collection. After conducting interviews, the author found that the entire set of YGBK funds came from 3 things, namely from ZISWAF funds, CSR funds from agencies/companies, and potential businesses from our Joint Business Institutions. The funds raised will be channeled to the Foundation's program and operational funds, the distribution percentage of which is based on BAZNAS regulation Number 1 article 8 of 2016 specifically for ZISWAF funds. The percentage of CSR distribution depends on the Foundation's agreement with the CSR provider company. Meanwhile, the proceeds from our Joint Business will be distributed in full to the Foundation's operational costs. The percentage of the Foundation's financial reports shows a decrease in income from 2022 to 2023 of 49%. All of this is done to provide transparent and open financial management for the people in order to maintain their sense of trust in the Galang Bersama Kami Foundation.
Analisis Kualitas Produk Skincare HN Lisa Julianti; Siti Sutihat; Syamsul Hidayat
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 2 No. 2 (2024): Maret : MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v2i2.370

Abstract

The concept of beauty currently circulating in society is having white skin. There are a number of whitening products that contain dangerous ingredients such as mercury and hydroquinone that are not permitted by BPOM. Beauty products are currently being discussed, not only because of the products that are flooding the market, but also because of the impact of using these products. This research aims to analyze the quality of HN skincare products based on student perceptions in a business context. This research method uses descriptive quantitative. The sample used was 181 Bina Bangsa University students who were willing to become respondents and were taken randomly. The results of this research show that as many as 8 questions significantly show that Bina Bangsa University students do not use and are less interested in using HN products on the grounds that they are dangerous.
Strategi Pemasaran Dalam Meningkatkan Minat Siswa Baru Pada SD Negeri 17 Palu Syerina Evayanti; Ponirin Ponirin; Maskuri Sutomo; Farid Farid
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 2 No. 2 (2024): Maret : MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v2i2.379

Abstract

This research aims to examine in depth the marketing strategy in increasing the interest of new students at SD Negeri 17 Palu, what are the supporting and inhibiting factors for educational marketing carried out by the school principal. The type of research method used is a qualitative research method with a descriptive approach. The location used as an object by researchers is SD Negeri 17 Palu. Data collection techniques in this research are through observation, interviews and documentation. Data analysis was carried out in three stages, namely data reduction, data display, and conclusion drawing/verification. The results of interviews with school principals revealed that in marketing or promoting the school, they continued to maintain the existence of the school by prioritizing the quality of the products and services offered. However, as time went by, the quality of the school decreased due to inadequate marketing strategies, which led to a decline in the quality of the school. Interview results from school operators show that from 2022 to 2024, there will be a significant decline in the number of students enrolling at Palu 17 Public Elementary School. Data analysis shows that in 2022, the number of registrants reaches its peak, but then decreases by 15% in 2023 and 10% in 2024. Recommendations that can be given involve increasing focus on a more specific target audience, improving the quality of marketing campaigns, and strengthening collaboration with related parties, such as local communities.
Pengaruh Pajak Bumi Bangunan, Bea Perolehan Hak Atas Tanah Dan Bangunan Terhadap Pendapatan Asli Daerah Kabupaten Sumenep Nasrullah Wahyu Maulana; Muhammad Yasin
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 2 No. 2 (2024): Maret : MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v2i2.389

Abstract

In this era of globalization, economic growth is increasingly rapid. As an effort to improve people's welfare based on justice and prosperity which are the goals of national development, the Indonesian economy will also be followed by policies in the tax sector. 1. Based on the background of the problem above, the problem can be formulated as follows: Does PBB and BPHTB revenue have an effect on PAD in Sumenep Regency? 2. Does PBB revenue have a significant effect on PAD in Sumenep Regency? 3. Does BPHTB revenue have a significant effect on PAD in Sumenep Regency?. From the results of the data analysis and discussion that have been described, the following conclusions can be drawn: 1. The influence of PBB's contribution to PAD in Sumenep Regency 2013-2022. Where PBB partially has a positive and significant effect on PAD with a calculated T value of 28.518 and a significance level of 0.000 < 0.05. 2. Influence of BPHTB Contribution to PAD of Sumenep Regency 2013-2022. Where BPHTB partially has a positive and significant effect on PAD with a calculated T of 2.318 and a significance level of 0.000 <0.05. 3. Effect of PBB Contribution, BPHTB on PAD of Sumenep Regency 2013-2022, Based on the results of the F test simultaneously the PBB contribution variable and the BPHTB contribution variable have a positive and significant effect on PAD with an F table value of 2113.398 > 3.16 and a Sig. 0.000 < α = 0.05.
Dampak Peran Pendamping Terhadap Pengembangan UMKM Di Kelurahan Kabonena Kota Palu Sulawesi Tengah Astrid Widya Ningsih; Harnida Wahyudi Adda; Niluh Putu Evvy Rossanty; Faruq Lamusa
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 2 No. 2 (2024): Maret : MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v2i2.391

Abstract

This research aims to identify and describe the impact and benefits of the role of companion on the development of MSMEs in Kabonena Village. The role of MSME assistants will be analyzed using the four roles and skills presented by Jim Ife and Frank Tesoreiro (2006), namely the facilitative role, educational role, representational role and technical role. The type of research that the author uses in this writing is qualitative research with data collection techniques, namely: observation, in-depth interviews and documentation studies related to the research problem. The results of the research found that through a facilitative role, MSME actors will have the enthusiasm to run a business, the group is facilitated through various ideas and concepts in running a business, and there is a personal approach for each group member when there are problems within the group. In an educational role, the mentor will increase the awareness of all group members regarding the importance of the business they are running and provide information that is important for the development of their business. The third, in the role of accompanying representation, will help the group in using the right media in developing their business, building working networks with other parties, and sharing knowledge and experience. And finally, the role and technical skills, the assistant helps the group to use computers, and make verbal and written presentations, in running and developing their business.
Pengaruh Kualitas Pelayanan, Kualitas Produk, Dan Persepsi Harga Terhadap Kepuasan Konsumen Pada Usaha Julietta Fried Chicken Di Bekasi Utara Feby Lenny Ardiati; Dhian Tyas Untari; Andrian Andrian
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 2 No. 2 (2024): Maret : MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v2i2.397

Abstract

This study aims to determine the simultaneous influence between Service Quality, Product Quality, and Price Perception on Customer Satisfaction which has an impact on Julietta Fried Chicken's business in North Bekasi. The population in this study were all buyers at the Julietta Fried Chicken business in North Bekasi. This research method is quantitative research and to obtain samples in this study the authors used purposive sampling method and hair formula. Data collection through distributing questionnaires to 105 customers at the Julietta Fried Chicken business in North Bekasi. Data is processed using SPSS data analysis software version 26. This can be seen that the sig value is 0,002 <0,05 and the t-count value is 3,118> t-table 1,98326. The Product Quality variable has a positive and significant effect on Customer Satisfaction. It can be seen that the sig value is 0,000 <0,05 and the t-count value is 10,066> t-table 1,98326. The Price Perception variable has a positive and significant effect on Customer Satisfaction. This can be seen that the sig value is 0,024 <0.05 and the t-count value is 2,298> t-table 1,98326. From the research results obtained that partially and simultaneously the three independent variables are proven to be significant and have an effect on the Y variable. Therefore, the application of Service Quality, Product Quality, and Price Perception provided by the company can minimize the level of customer satisfaction at the Julietta Fried Chicken Business in North Bekasi.
Pengaruh Gaya Kepemimpinan, Motivasi, Dan Disiplin Kerja Terhadap Kinerja Karyawan Muhammad Faizal Rizky; Sugeng Suroso; Ery Teguh Prasetyo
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 2 No. 2 (2024): Maret : MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v2i2.398

Abstract

This research was conducted with the aim of knowing partially and simultaneously the independent variables, namely Leadership Style, Motivation and Work Discipline, on the dependent variable, namely Employee Performance. This research was conducted at PT. Champ Resto Indonesia Bekasi branch. The data analysis used is the classical analysis test and multiple regression analysis, to test and prove the research hypothesis using the SPSS Version 26 application. Data collection was carried out by distributing questionnaires to 51 employees at PT. Champ Resto Indonesia Bekasi branch. Partially the results show that the Leadership Style variable has a significant effect on Employee Performance, with the results showing t-count (4.017) > t-table (2.012) sig (0.01) < (0.05) the Motivation variable has a significant effect on Performance Employees, with the results showing t-count (3.045) > t-table (2.012) sig (0.03) < (0.05). And the Work Discipline variable has a significant effect on Employee Performance, with t-count results (4.496) > (2.012) sig (0.00) < (0.05). Simultaneously, the results obtained from this research are that the Leadership Style, Motivation and Work Discipline variables simultaneously have a significant effect on the Employee Performance variable with results showing f-count (7.998) > f-table (2.80) sig (0.00) < (0.05). Contribution of Leadership Style, Motivation and Work Discipline to PT Employee Performance. Champ Resto Indonesia Bekasi Branch 68.1%.
Pengaruh Transformasi Digital Terhadap Kinerja Produk Aplikasi Low-Code No-Code B-Pro Bisnis Mahasiswa Dwi Lailatun Nisa; Irsal Fauzi
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 2 No. 2 (2024): Maret : MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v2i2.402

Abstract

Current information technology developments enable UMKM and creative endeavours to improve their business performance through the LCNC (Low-Code, No-code) Platform, as well as offer great potential for improving productivity and business development processes. The study aims to identify and analyze the impact of Privacy, Rapidity, Cost Reduction, Complexity Reduction, Easy Maintenance, Involment of Business Profile, and Minimalisation of Unstable on the performance of the Low-code No-code B-Pro Business Student application at Ngudi Waluyo University. The influence we want to know is whether it's direct or indirect. This type of research is quantitative, using 113 populations with purposive sampling techniques. The test tools used are statistical analysis methods of multivariate development of regression and path analysis. The results of this study showed that significant influence on the variables Rapidity and Involment of business profile significantly affected the performance of low-code no-code applications.
Pengaruh Content Marketing, Sosial Media, Dan Word Of Mouth (WOM) Dalam Meningkatkan Brand Awareness Pada Digital Print Finsa Studi Kasus Digital Print Finsa Samban Erla Julian Ferdiana; Jaya Ramadaey Bangsa
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 2 No. 2 (2024): Maret : MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v2i2.403

Abstract

This research aims to determine the influence of content marketing, social media and word of mouth (WOM) in increasing brand awareness among Finsa Samban Digital Print consumers. The influences you want to know are direct and indirect influences. This research uses a quantitative method with a descriptive research model which presents an accurate, systematic and factual description of a situation or phenomenon on variables through hypothesis testing by distributing questionnaires. This research used a sample of 96 respondents. Samples were taken using a purposive sampling method using non-probability with characteristics of a minimum age of 17 years and having used a product or service from Digital Print Finsa at least once. The test tools used are research instrument tests, classical assumption tests and multiple regression analysis tests. From the results of this test it can be concluded that marketing content has a significant direct influence on brand awareness. Social Media has an indirect influence in the research results in the T Test which is stated to have no significant effect on brand awareness. The results of the study on word of mouth (WOM) have a significant direct influence on brand awareness on Digital Print Finsa Samban.
Pengaruh Shopee Live, Brand Ambassador K-Pop EXO, Dan Brand Image Terhadap Keputusan Pembelian Pada Produk Scralett Whitening Di E-Commerce Shopee Studi Kasus Pada Konsumen Scralett Kota Semarang Yunita Tri Arviani; Jaya Ramadaey Bangsa
MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi Vol. 2 No. 2 (2024): Maret : MENAWAN: Jurnal Riset dan Publikasi Ilmu Ekonomi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/menawan.v2i2.404

Abstract

The aim of this research is to determine the influence of Shopee Live, EXO's k-pop Brand Ambassador, and Brand Image on purchasing decisions for Scarlett Whitening products on Shopee e-commerce. The location of this research was conducted on Scarlett Whitening consumers in Semarang City. This type of research uses quantitative research and the methods used are survey research and associative approach research. The main instrument of this research is a questionnaire with 100 respondents using the Slovin formula. Data collection was obtained by distributing questionnaires to Scarlett Whitening consumers in Semarang City who were selected using purposive sampling. Data processing uses Microsoft Excel and IBM SPSS Version 25 software. The data analysis used is multiple linear regression analysis. The research results concluded from the data analysis of the F test results showing that Shopee Live, Brand Ambssador K-Pop EXO, and Brand Image simultaneously had a positive influence on purchasing decisions for Scarlett Whitening products on e-commerce Shopee. Furthermore, data analysis of the T test results shows that Shopee Live does not have a partial positive influence on the decision to purchase Scarlett Whitening on Shopee e-commerce, while the K-Pop EXO Brand Ambassador and Brand Image have a partial positive influence on the decision to purchase Scarlett Whitening on e-commerce. Shopee commerce.

Page 9 of 26 | Total Record : 259

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