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Jurnal Ekonomi dan Pembangunan Indonesia
Published by Asosiasi Riset Ekonomi dan Akuntansi Indonesia
ISSN : 30313414     EISSN : 30313406     DOI : 10.61132
Core Subject : Economy,
Economics, Econometrics & Finance
Misi dari Jurnal Ekonomi dan Pembangunan Indonesia adalah untuk menyebarluaskan, mengembangkan dan menfasilitasi hasil penelitian mengenai Ilmu bidang Ekonomi dan Akuntansi
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 178 Documents
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Strategi Pemasaran Jasa Dalam Meningkatkan Daya Minat Terhadap Kun Anta Presschool Sardini Sardini; Zakiyah Zahara; Syamsul Bachri; Risnawati Risnawati
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 2 No. 1 (2024): Februari : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v2i1.358

Abstract

This research aims to explore the service marketing strategies implemented by Kun Anta Preschool, Kasturi Branch, Palu City in increasing parents' interest in this school. Kun Anta Preschool is an Islamic-based Early Childhood Education (PAUD) institution with the Montessori learning method. The research method used is descriptive with a qualitative approach. Data was collected through in-depth interviews with parents and teaching staff at Kun Anta Preschool Kasturi Branch. Direct observations were also carried out to understand practices in schools. The population of this study involved parents and teaching staff at Kun Anta Preschool, Kasturi Branch, Palu City. The research results showed that Kun Anta Preschool used several effective marketing strategies. They utilize social media such as Instagram and Facebook to create interesting content that increases the school's visibility in the community. One of the unique things about Kun Anta is the application of the Montessori learning method which is only applied by this school, which is a special attraction for parents. The obstacles faced by Kun Anta Preschool include the large school fees, but they are proportional to the facilities provided. However, the school's good reputation and the quality of early childhood education are strong factors that make parents interested in enrolling their children. This marketing strategy succeeded in increasing parents' interest in Kun Anta Preschool. In conclusion, the marketing strategy implemented by Kun Anta Preschool, Kasturi Branch, Palu City, especially through social media and unique learning methods, played an important role in increasing parents' interest. Positive factors such as the school's reputation and the quality of early childhood education also determine parents' decisions to enroll their children at Kun Anta Preschool. This research provides an in-depth understanding of how marketing strategies can influence parents' perceptions of a PAUD institution.  
Strategi Pengembangan Usaha Mikro Kecil Dan Menengah (UMKM) Untuk Meningkatkan Perekonomian Masyarakat Dihuntap Pombewe Kabupaten Sigi Fani Fani; Elimawaty Rombe; Syamsul Bachri; Mohammad Riswandi Palawa
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 2 No. 1 (2024): Februari : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v2i1.359

Abstract

Pombewe Huntap is a relocation place for residents affected by disasters in Sigi Regency, Central Sulawesi, especially for residents from Oloboju, Jono Oge, Loru, and Pombewe Villages. The majority of Pombewe Huntap residents work in the agriculture, livestock and Micro, Small and Medium Enterprises (MSMEs) sectors. MSMEs have a vital role in national economic growth, but their development in Pombewe Huntap still faces obstacles. The purpose of this research is to find the best way to develop MSMEs to improve the economy of the Pombewe Huntap community in Sigi Regency. The results showed that Pombewe Huntap MSMEs face major problems related to capital, marketing, and production. This study suggests the village government to improve existing programs to support MSMEs, including training, financial assistance, and provision of equipment, as well as consistent evaluation of results.  
Penerapan Strategi Packaging Dan Sales Promotion Pada Usaha Dezato Brownie Dwina arum muninggar; Harifuddin Thahir
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 2 No. 1 (2024): Februari : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v2i1.360

Abstract

This research aims to examine the application of modern packaging and sales promotion strategies in the dezato brownie business. The method used is a case study with a qualitative approach. data was collected through observation, interviews and analysis of related documents. The research results show that the implementation of packaging and sales promotion strategies has had a positive impact on the development of the dezato brownie business. The use of attractive and functional packaging has succeeded in increasing the attractiveness of the product and expanding the market. Apart from that, creative and effective sales promotions can increase consumer awareness and speed up the purchasing process. The practical implication of this research is the importance of adopting modern strategies in packaging products and implementing innovative sales promotions to increase the competitiveness and growth of culinary businesses.
Pengaruh Resiko Kerja, Upah Dan Pengalaman Kerja Terhadap Produktifitas Kerja Pada PT. Sinar Niaga Sejahtera Achmad Nizar Zulmy; Zaenul Muttaqien; Heru Sutapa
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 2 No. 1 (2024): Februari : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v2i1.362

Abstract

This research aims to determine the influence of work risk variables (X1), wages (X2) and work experience (X3) on work productivity (Y). The analysis techniques used are Validity Test, Reliability Test, Classical Assumption Test, Multiple Linear Regression Analysis, T Test, F Test and Coefficient of Determination Test. The results of the research obtained the multiple linear regression equation Y= 0.908 + 0.331X1 + 0.474X2+ 0.337 t test results: The wage variable has a partially significant effect on work productivity with a sig result of 0.002 <0.05. t test results: The work experience variable has a partially significant effect on work productivity with a sig result of 0.002 <0.05. The results of the F test obtained an Fcount of 116,338 with a significance value of 0.000 < 0.05.
Pengendalian Proses Produksi Untuk Meningkatkan Kualitas Produk Pada Usaha Out Of The Box Di Kota Palu Devi Nurfatimah; Asngadi Asngadi; Sulaeman Miru; Syamsuddin Syamsuddin
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 2 No. 1 (2024): Februari : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v2i1.363

Abstract

Controlling the production process is very important in improving product quality, especially in out of the box businesses. This research aims to find out how to control the production process in this business to improve product quality. To be able to answer the problem formulation in the research, qualitative analysis techniques were used, namely the data reduction stage, data presentation and drawing conclusions. The results of data analysis show that the company has not been able to control the production process properly.    
Peran Digital Marketing Dalam Menarik Minat Calon Donatur Untuk Berdonasi Di Yayasan Galang Bersama Kami Ryan Agung Ramadhan; Maskuri Sutomo; Syamsul Bachri ; Risnawati Risnawati
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 2 No. 1 (2024): Februari : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v2i1.364

Abstract

yayasan Galang Bersama Kami Foundation is an Islamic philanthropic humanitarian organization that is engaged in empowering poor people who use digital marketing as an online medium to attract potential donors to donate. The aim of this research is to find out how important the role of digital marketing is in attracting potential donors to donate to yayasan Galang Bersama Kami Foundation. This research approach uses a qualitative approach, which aims to interpret the data that has been collected, so as to obtain a general and comprehensive picture of the actual situation. Data collection techniques through interviews and observation. The data analysis technique uses interactive data analysis techniques. The results of this research are that digital marketing has the potential to attract potential donors to donate because it is very efficient in disseminating information about what is needed and to whom the donations are distributed. This research emphasizes the important role of the right digital platform to promote programs being run by foundations that are in need of potential donors. Using company digital marketing can increase trust and attract potential donors to donate to yayasan Galang Bersama Kami Foundation by using elements in digital marketing such as content marketing, social media, websites, digital advertising, CRM systems.
Analisis Value Added Olahan Cokelat Batangan Pada CV. Rapoviaka Simple Di Kota Palu Sintya Puspita Sari; Sulaeman Miru; Asngadi Asngadi; Wiri Wirastuti
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 2 No. 1 (2024): Februari : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v2i1.366

Abstract

CV. Rapoviaka Simple is one of the MSMEs in the chocolate processing industry that processes semi-finished products into finished products in the form of chocolate bars with various flavors. This shows an effort to increase the added value in the chocolate processing process. This study aims to determine and analyze the amount of added value obtained from processing semi-finished chocolate (block paste) into chocolate bars at CV. Rapoviaka Simple. Data collection techniques in this study through observation and interviews. The data analysis method used is using the hayami method. Based on the results of the study, it shows that processed chocolate bars at CV Rapoviaka Simple provide high added value and profits for producers, with an input of 4kg /day, an output of 4kg/ day is obtained. The amount of added value obtained is Rp 157,188/kg with a value-added ratio of 49.9%, while the profit obtained is Rp 157,188/kg. The return to the owner of the production factor of labor and the contribution of other inputs is 22.72% and 4.73%, so that the company's profit is 72.53%.
Analisis Kelayakan Usaha Toko Bahan Bangunan (Keramik) Di Desa Bambe Kecamatan Driyorejo Kabupaten Gresik Dimas Tri Cahyono Putra; I Made Suparta
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 2 No. 1 (2024): Februari : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v2i1.371

Abstract

This research aims to analyze the acceptance, profits and feasibility of a 6 ceramic shop business in Bambe Village, Driyorejo District, Gresik Regency. This research uses descriptive qualitative research. Data was collected through interviews, and the analytical methods used in this research were fixed costs, variable costs, total costs, revenues, profits and business feasibility and using calculations of Return On Investment (ROI), Revenue Cost Ratio (R/C) and Benefit Cost Ratio (B/C Ratio). The results obtained from this research are by using calculations of Return On Investment (ROI), Revenue Cost Ratio (R/C) and Benefit Cost Ratio (B/C Ratio) resulting in high figures obtained in ROI, B/C Ratio, R/ The C Ratio exceeds the predetermined number or value. The results show that the 6 ceramic shop business in Bambe Village, Driyorejo District, Gresik Regency is worthy of business and development.
Analyzing the Correlation Between Inflation Rates and Economic Growth: A Case Study in Central Kalimantan Province Muhammad Farras Nasrida; Sabirin Sabirin; Dedi Takari; Ringgo Saprianto; Yuliana Hellen E; Dina Lorensa; Sutri Trisna Dahlia; Enzelly Robby Rangkap; Naya Deswity Pasha E; Widya Ayu Safitri
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 1 No. 4 (2023): November : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v1i4.381

Abstract

Inflation in Central Kalimantan is a rise in the cost of products and services that occurs generally in all countries or regions. Inflation can have a major impact on Central Kalimantan's economic expansion. It seeks to look into how inflation and economic growth are related in Central Kalimantan from 2011-2021. Simple regression is used in this study. The inflation variable (X) has a positive regression coefficient (B) of 0.320 in the t-test, or partial significance test, with a significance threshold of 0.076 or greater than the 0.05 significance level. Inflasi variable greater than 0.556, or 55.5%, has a detrimental effect on economic expansion, and 100 percent less than 55.5% equals 44.5%. According to these findings, rising inflation will have an adverse effect on Central Kalimantan's economic growth from 2011 to 2021. In other words, economic growth will slow down when inflation increases.
Peran Kepala Desa Sebagai Motivator Untuk Meningkatkan Kreativitas Pembangunan Ekonomi Desa Kloangpopot Kecamatan Doreng Kabupaten Sikka Fransiskus Risaul; Muhamad Taufik Arifin; Muhamad Syahrun
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 1 No. 4 (2023): November : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v1i4.383

Abstract

The purpose of this study was to find out the role of the village head in increasing the creativity of the economic development of the people of Kloangpopot village, Doreng sub-district. the people of Kloangpopot Village, Doreng District, Sikka Regency. Jenins research uses qualitative research, and data collection techniques, namely interviews, observation, and documentation. The results showed that the role of the village head in increasing the creativity of the economic development of the Kloangpopot village community, Doreng subdistrict, Sikka district, had been carried out. This can be seen from community participation in the implementation of Kloangpopot village economic development going well according to 3 indicators, namely through motivator indicators that encourage or motivate the community to involved in implementing economic development in the village such as carrying out the programs that have been given, the indicator of the facilitator is that the village head as a facilitator always provides supporting facilities such as meeting places. such as the village hall facilitated by the village head to discuss economic development in the village kloangpopot, the mobilizing indicator moves or invites the community to participate in taking concrete actions to develop the village, for example mobilizing the community in village meetings. While the obstacle to the role of the village head in increasing the creativity of the economic development of the people of Kloangpopot village, Doreng sub-district, Sikka district, is the lack of availability of human and community resources that are not yet professional in building creative villages.

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