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Penerbit: CV. Kampus Akademik Publising Jl.pedurungan kidul IV rt.03/01 No.62 Kel. Pedurungan Kidul/ Kec.Pedurungan
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JURNAL RUMPUN MANAJEMEN DAN EKONOMI
Published by CV Kampus Akademik Publising
ISSN : 30467411     EISSN : 30467144     DOI : ttps://doi.org/10.61722/jrme.v1i2.1064
Core Subject : Economy, Science, Education, Social,
Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Mathematics Social Sciences
JURNAL RUMPUN MANAJEMEN DAN EKONOMI (JRME) berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek Ekonomi, Bisnis dan Akuntansi. Jurnal ini memberikan ruang bagi para peneliti untuk berdiskusi, mengejar dan meningkatkan pengetahuan di bidang Ilmu Ekonomi Bisnis dan Akuntansi yang terus berkembang. Artikel dapat ditulis dalam bahasa Inggris atau bahasa Indonesia Jurnal ini terbit 1 tahun
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 442 Documents
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ANALISA TERHADAP PERAN UMKM DALAM PEREKONOMIAN INDONESIA Baginda C L S; Dea Alfianti; Ira Fitriani; Zaskia R L S
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 5 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i5.2831

Abstract

Small and Medium Enterprises (MSMEs) are productive businesses owned by individuals or single business entities and qualify as micro businesses. MSMEs are businesses that operate independently and have no direct or indirect links with medium or large scale companies. This research aims to determine the role of MSMEs in participating in developing the Indonesian economy. The research method used is the literature review research method which is carried out by searching, collecting and analyzing data sources from various previously published scientific works. From the results of this research, MSMEs in Indonesia play a very important role in the economy, functioning as providers of employment, supporters of local products, and significant contributors to GDP. As well as supporting the stability of the Indonesian economy. MSMEs also experienced development from 2020 – 2023. When Indonesia experienced the Covid-19 pandemic, the economy which occurred this year declined so drastically that several MSMEs experienced losses. But in 2021 the Indonesian economy will begin to experience slow improvement.
PENGARUH LINGKUNGAN KERJA DAN KOMPENSASI TERHADAP MOTIVASI KERJA GURU DI SEKOLAH MENENGAH PERTAMA NEGERI 21 BATANG HARI Anjuna Cahya Azzahra; Sukatin Sukatin; Zilawati Zilawati
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 5 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i5.2832

Abstract

This research aims to describe, test and analyze the influence of the work environment and compensation on teacher work motivation at the 21 Batang Hari State Junior High School. This type of research is quantitative using a survey approach. To obtain the researched data, researchers took population data, namely all 33 teachers at Batang Hari 21 State Junior High School. The methods used were questionnaires and documentation, then the researchers carried out multiple linear regression analysis using the Statistical Package for the Social Sciences (SPSS). The results of this research can be concluded that there is a significant influence of the work environment on teacher work motivation of 55.6%, meaning that the better the work environment at the Batang Hari 21 State Junior High School, the better the teacher's work motivation. There is a significant influence of compensation on teacher work motivation of 43.1%, meaning that if compensation is carried out clearly and appropriately, the teacher's motivation will be even better. This shows that the work environment and compensation both have a significant influence on teacher work motivation by 94.2%. Based on the results of this research, it can be concluded that the research hypothesis which states "The Influence of the Work Environment and Compensation on Teacher Work Motivation" is acceptable.
Strategi komunikasi pemasaran terintregasi dalam kredit usaha rakyat syariah (Studi KCP BSI Mojoagung Jombang): Komunikasi Pemasaran Terintegrasi, KUR Syariah, Strategi Pemasaran Anggun Safira; Peni Haryanti
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 5 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i5.2861

Abstract

Abstrak: Penelitian ini bertujuan untuk menganalisis strategi komunikasi pemasaran terintegrasi dalam penerapan Kredit Usaha Rakyat (KUR) Syariah. Fokus utama dari studi ini adalah untuk memahami bagaimana pendekatan komunikasi pemasaran terintegrasi (Integrated Marketing Communication/IMC) diterapkan oleh lembaga keuangan syariah dalam mempromosikan KUR Syariah, ser ta mengidentifikasi efektivitas strategi tersebut dalam menarik nasabah. Metodologi penelitian yang digunakan adalah pendekatan kualitatif dengan analisis studi kasus. Hasil penelitian menunjukkan bahwa penerapan strategi komunikasi pemasaran terintegrasi yang melibatkan periklanan, promosi penjualan, hubungan masyarakat, pemasaran langsung, dan digital marketing telah mampu meningkatkan kesadaran nasabah terhadap produk KUR Syariah, memperluas jangkauan pasar, dan meningkatkan kepercayaan terhadap lembaga keuangan syariah. Kata Kunci: Komunikasi Pemasaran Terintegrasi, KUR Syariah, Strategi Pemasaran
EFEKTIVITAS PENERAPAN MARKETING MIX DALAM LAYANAN M-DIN PADA PROSES TRANSFORMASI DIGITAL (STUDI KASUS MAHASISWA EKONOMI): Digitalisasi Perbankan; Kepuasan Pengguna; Marketing Mix; Perbankan Syariah; Transformasi Digital. Wakhidah, Alfina Rahmaniyah; Peni Haryanti
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 5 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i5.2862

Abstract

Abstrak. Perbankan syariah di Indonesia mengalami perkembangan pesat, dengan Bank Muamalat sebagai pionir yang terus berinovasi melalui transformasi digital. Penelitian ini bertujuan untuk menganalisis efektivitas penerapan strategi marketing mix (produk, harga, tempat, dan promosi) dalam meningkatkan kualitas layanan Muamalat Digital Islamic Network (M-DIN) serta mengidentifikasi elemen marketing mix yang paling berpengaruh terhadap kepuasan pengguna, khususnya mahasiswa ekonomi. Metode yang digunakan adalah pendekatan kuantitatif dengan survei kepada pengguna M-DIN, menganalisis hubungan antara variabel-variabel marketing mix dan kepuasan pengguna. Hasil penelitian menunjukkan bahwa elemen produk dan promosi memiliki pengaruh signifikan terhadap kepuasan pengguna, sedangkan elemen harga dan tempat juga berperan penting meskipun dengan tingkat pengaruh yang lebih rendah. Temuan ini memberikan wawasan strategis untuk meningkatkan kualitas layanan digital berbasis syariah di masa depan. Kata Kunci: Digitalisasi Perbankan; Kepuasan Pengguna; Marketing Mix; Perbankan Syariah; Transformasi Digital.
PENGARUH LITERASI KEUANGAN DAN LITERASI DIGITAL TERHADAP PERTUMBUHAN UMKM DI KECAMATAN RAPPOCINI KOTA MAKASSAR Nurjannah Nurjannah; Hikmayani Subur
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 5 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i5.2892

Abstract

This study aims to analyze the influence of financial literacy and digital literacy on the growth of Micro, Small, and Medium Enterprises (MSMEs), specifically in the culinary sector in Rappocini District, Makassar City. The research method used is a quantitative approach with data collection techniques through surveys and questionnaires distributed to MSME actors in the Rappocini District, Makassar City. The research sample consists of 102 informants, calculated as 25% of the total population of 408 MSMEs in the area. The results of the study indicate that financial literacy and digital literacy have a significant impact on the growth of MSMEs. Financial literacy helps MSME owners manage their finances better, while digital literacy enables them to utilize technology for more efficient marketing and operations. The conclusion of this study is that increasing financial and digital literacy can substantially promote the growth of MSMEs. Therefore, it is recommended to have training and education programs focusing on these two aspects to support the sustainability and expansion of MSMEs in the Rappocini District.
Analisis Penggunaan E Commerce Dalam Meningkatkan Usaha Mikro Kecil Menengah Di Kota Makassar Studi Kasus Omorfoo Shop Nurjannah Nurjannah; Ratnah S
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 4 (2024): September
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i4.2893

Abstract

This research aims to analyze the influence of e-commerce in improving Micro, Small and Medium Enterprises (MSMEs) in Makassar City. E-commerce has become an important tool in this digital era, providing wider market access and higher operational efficiency for MSMEs. The research method used is a quantitative approach by collecting data through questionnaires distributed to MSMEs in Makassar who have adopted e-commerce. The research results show that e-commerce significantly increases income, expands market reach, and reduces MSME operational costs. Apart from that, the use of e-commerce also contributes to increasing the competitiveness and sustainability of MSME businesses. These findings indicate that the adoption of e-commerce is an effective strategy to overcome market challenges and maximize the growth potential of MSMEs in Makassar City.
Analisis Prosedur Revisi Daftar Isian Pelaksanaan Anggaran Satuan Kerja Kepada Kantor Wilayah Direktorat Jenderal Perbendaharaan Provinsi Jawa Barat Totoh Abdulfatah; Runita Arum Kanti
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 5 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i5.2898

Abstract

Budgets are important for the sustainability of a country. Budgets are used for economic policy and also finance government activities. When the economy is down and the private sector is not functioning well, government spending can help boost the economy. Government expenditure is contained in the State Budget (APBN). Good budget absorption must be accompanied by good budget planning. Budget absorption can be used as an indicator to show the effectiveness of programs that have been carried out by the government. budget revision is a change in the details of the budget made based on the APBN in one fiscal year and has been approved in DIPA per fiscal year. the methods used are literature study, observation and interviews with staff in the field of Budget Implementation Development 1 (PPA-1) and the Head of the Budget Implementation Development Section 1 (PPA-1). Based on the results of interviews conducted with the Head of Section PPA 1C explained that budget revisions can occur due to several factors including changes in government policy, contractual and self-management budget leftovers without reducing planned outputs and there have also been a number of problems, including the use of priority budgets, operational cost deficits, changes in government policy, and unclear priorities for the budget implementation period.
PENGARUH GAYA KEPEMIMPINAN DAN PELATIHAN KERJATERHADAP KINERJA KARYAWAN PADA PT GEMA RORINDO ANUGERAH Ivan Dean Satriani; Bambang Sutarto
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 5 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i5.2964

Abstract

The purpose of this study was to determine the effect of leadership style and work training both partially and simultaneously on employee performance at PT Gema Rorindo Anugerah with a sample of 50 employees. The method used is a quantitative method. Data analysis used in this study is data instrument testing, classical assumption testing, linear regression analysis, correlation coefficient analysis, determination coefficient analysis, t test and F test. The coefficient of determination X2 is 46.8% while the remaining 53.2% is caused by other variables not examined in this study. Leadership Style and Job Training simultaneously have a significant effect on Employee Performance with the regression equation Y = 10.737 + 0.258 X1 + 0.499 X2. The results of testing the first hypothesis obtained a value of t count> t table or (5.127> 1.678). Based on the results of testing the second hypothesis, the value of t count> t table or (6.493> 1.678) was obtained. Based on the results of the third hypothesis test, the F count value was obtained 23.273 > F table 3.195. This shows that simultaneously the variables of leadership style and work training have a significant influence on employee performance.
Efektifitas Sistem Absensi Fingerprint dan Manual dalam Menerapkan Kedisiplinan : (Studi Komparatif pada Karyawan Tetap dan Magang) Baitulloh, Sabit; Andriani; Ghofur, Muh. Abdul
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 5 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i5.2970

Abstract

This study is intended to analyze the difference in the effectiveness of fingerprint and manual attendance systems in implementing discipline, a comparative study on permanent employees and interns at Pusat Oleh-Oleh Gudange Tahu Takwa / CV. GTT Kediri. The research method used is qualitative with a case study approach and a comparative study on permanent employees and interns. Data collection instruments used observation, interviews, and documentation. The application of fingerprint attendance for permanent employees and manuals for interns has differences. The fingerprint system can be said to be very effective in implementing discipline, while the manual system can be said to be effective but must be closely monitored by related parties. The results of the effectiveness research were analyzed with four indicators of effectiveness, namely: 1) program understanding, 2) target accuracy, 3) timeliness, and 4) goal achievement. The application of discipline on the part of both permanent employees and interns can be said to be disciplined, this can be seen in the following three discipline indicators: 1) attendance rate, 2) punishment, and 3) reward/compensation.
ANALISIS DAMPAK KENAIKAN TARIF PAJAK PERTAMBAHAN NILAI (PPN) TERHADAP MASYARAKAT DAN INFLASI DI INDONESIA Hikmayani Subur; Wahyu Muh Syata
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 5 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i5.3045

Abstract

This research aims to analyze the impact of increasing value added tax (VAT) rates on society and inflation in Indonesia. The method used is a literature review with a library study approach, utilizing secondary data sources such as books, articles, scientific works, previous research and other related literature. The research results show that the increase in the VAT rate from 10% to 11% and the planned increase to 12% in 2025 have caused various responses among the consumer community, the business community, the macro economy and towards inflation. That this increase will increase the expenditure burden, resulting in an increase in the prices of goods and services, as producers or service providers will most likely adjust their prices to cover the additional VAT costs they have to pay to the government. However, based on the law on harmonization of tax regulations, there are certain criteria regarding goods and services that are subject to VAT. This increase also aims to increase state revenue, expand the tax revenue base, reduce the state budget deficit, and maintain long-term fiscal stability. The increase in VAT from 10% to 11% has a direct impact on inflation with a contribution of around 0.4–0.5%. However, this impact tends to be short-term because it is limited to the initial adjustment phase. The impact on inflation tends to be limited, because the main factor for inflation in Indonesia is more influenced by global commodity prices, namely the sharp increase in commodity prices such as cooking oil and fuel oil (BBM). The government seeks to maintain price stability through a policy of sending taxes on essential goods and subsidies, so that the impact on society can be minimized.

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