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JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI
Published by CV Kampus Akademik Publising
ISSN : 30476232     EISSN : 30476240     DOI : https://doi.org/10.61722/jemba.v1i2.45
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek Ekonomi, Manajemen, Bisnis dan Akuntansi. Jurnal ini memberikan ruang bagi para peneliti untuk berdiskusi, mengejar dan meningkatkan pengetahuan di bidang Kategori Ilmu Ekonomi , Manajemen, Bisnis dan Akuntansi yang terus berkembang. Artikel dapat ditulis dalam bahasa Inggris atau bahasa Indonesia. Ekonomi: Ekonomi Publik, Ekonomi Internasional, Perbankan dan Lembaga Keuangan Ekonomi Pembangunan, Ekonomi Moneter, Ekonomi Keuangan. Manajemen bisnis dan perbankan: Manajemen keuangan dan kekayaan, Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Strategis, Operasi, Kewirausahaan, Etika Perbankan, Operasi dan Manajemen Perbankan. Akuntansi: Akuntansi Sektor Publik, Perpajakan, Akuntansi Keuangan, Akuntansi Manajemen, Auditing, dan Sistem Informasi Akuntansi. Jurnal ini terbit 1 tahun 6 kali (Januari, Maret, Mei, Juli, September, November)
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 513 Documents
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STRATEGI PENGEMBANGAN BISNIS TAMMY MART MENGGUNAKAN ANALISIS GENERAL ELECTRIC MATRIX: USAHA RITEL DI KABUPATEN BANYUMAS Apriza Dika Trikusuma; Ilham Musyafa; Laila Tsamrotul Fuadiah; Wardah Aliya; Yoiz Shofwa Shafrani
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 4 (2026): JULI
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i4.2540

Abstract

This research is motivated by the importance of formulating appropriate business development strategies for local retail businesses in an increasingly competitive market environment. Tammy Mart, as a local retail business in Banyumas Regency, needs to understand its strategic position to maintain business sustainability and improve competitiveness. This study aims to analyze Tammy Mart's strategic position using the General Electric (GE) Matrix, identify the condition of industry attractiveness and business strength, and formulate appropriate business development strategies. The study employed a descriptive qualitative approach with data collected through interviews, observations, and documentation. Data collection was conducted on May 4, 2026, at Tammy Mart, located on Jl. Letjend Pol. Soemarto, Karangjambu, Purwanegara, East Purwokerto District, Banyumas Regency, with Mrs. Utami Dewi as the main informant and business owner. The findings indicate that Tammy Mart possesses moderate to high industry attractiveness and moderate to strong business strength. Based on the General Electric Matrix analysis, the business is positioned in the selective growth area. Recommended strategies include strengthening price competitiveness, optimizing digital marketing, enhancing customer loyalty, expanding product variety, and improving operational efficiency. This study provides practical contributions as a strategic decision-making reference for the development of local retail businesses
Analisis Kemitraan Lembaga Publik-Private Posyandu Dan PT Pasangkayu Dalam Program Pemberian Makanan Tambahan Di Desa Merta jaya, Kabupaten Pasangkayu, Sulawesi Barat I Made Nopita Sari; Afriani; Sulfiana; Lidiana Rerung; Sardilo A. Batuani; Inda Christi Ntauru; Ni Made Manda Setiawati; Dr.Nawawi Natsir, M.Si; Fiki Ferianto, S.Sos.,M.P.A; Dr Nuraisyah, S.Sos., M.Si
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 4 (2026): JULI
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i4.2541

Abstract

Salah satu strategi penting untuk meningkatkan program gizi di tingkat desa adalah kerja sama antara lembaga publik dan sektor privat. Tujuan dari penelitian ini adalah untuk mempelajari pola kerja sama antara Posyandu Desa Marta Jaya dan PT Pasangkayu dalam program Pemberian Makanan Tambahan (PMT), dan juga untuk menemukan faktor-faktor yang memengaruhi keberhasilan kerja sama tersebut. Penelitian ini dilakukan melalui pendekatan kualitatif, studi kasus, dan observasi partisipatif. Kader Posyandu, pengelola program CSR PT Pasangkayu, kepala desa, dan tenaga kesehatan Puskesmas Pasangkayu adalah informan yang dipilih secara acak. Hasil penelitian menunjukkan bahwa kolaborasi melewati tiga tahap: inisiasi, implementasi, dan evaluasi. Sementara PT Pasangkayu memberikan dana untuk operasional PMT dan menyediakan makanan bergizi lokal, Posyandu menjalankan distribusi dan memantau status gizi balita. Komitmen kelembagaan, kejelasan peran, dan komunikasi yang intens adalah komponen yang mendukung kemitraan. Keterbatasan kapasitas kader, fluktuasi pasokan bahan pangan, dan kurangnya perjanjian kemitraan formal secara tertulis adalah beberapa masalah yang dihadapi. Menurut penelitian, kemitraan publik-privat ini efektif dalam memperluas jangkauan PMT, tetapi untuk berkelanjutan, mereka memerlukan formalisasi kelembagaan yang lebih kuat.
Peran Program Bunda Mandiri Sejahtera Dalam Meningkatkan Kemandirian Ekonomi Keluarga Yatim (Studi Kasus LAZ Yatim Mandiri Purwokerto) Aulia Rahman; Nabila Putri Khairunnisa; Syafril Firman Syah; Mahardhika Cipta Raharja
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 4 (2026): JULI
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i4.2554

Abstract

Poverty remains a problem faced by many orphaned families due to the loss of the household’s primary source of income. This situation underscores the need for economic empowerment programs that go beyond providing consumptive aid and are capable of fostering sustainable economic self-reliance. This study aims to analyze the role of the Bunda Mandiri Sejahtera (BISA) Program, organized by LAZ Yatim Mandiri Purwokerto, in enhancing the economic self-reliance of orphaned families and to identify the factors supporting the program’s success. The study employs a qualitative method using a case study approach. Data were collected through semi-structured interviews, documentation, and literature review, and were analyzed using the Miles and Huberman model, which includes data reduction, data presentation, and drawing conclusions. The results indicate that the BISA Program plays a significant role in enhancing the economic self-reliance of orphaned families through the provision of business capital, entrepreneurship training, business mentoring, and spiritual guidance. This program has had a positive impact in the form of increased income, the growth of productive businesses, improved business management skills, and the development of a sense of independence and productivity among beneficiaries. In addition, ongoing mentoring has been a key factor in the program’s success, as it helps participants overcome various business challenges and strengthens their motivation to engage in entrepreneurship. The findings of this study indicate that productive zakat can function not only as an instrument for distributing aid but also as a means of economic empowerment capable of improving the long-term well-being and self-reliance of orphaned families. Therefore, efforts to strengthen mentoring, training, and capacity building for beneficiaries must continue to enhance the effectiveness of productive zakat-based empowerment programs.

Page 52 of 52 | Total Record : 513

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