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JUMANDIK
Core Subject : Economy, Education,
Jurnal Manajemen & Pendidikan [JUMANDIK] membahas secara rinci berbagai penelitian empiris tentang topik bisnis, manajemen, dan pendidikan. Jurnal ini menyediakan wadah pertukaran keilmuan bagi akademisi, praktisi, dan peneliti mandiri dengan menerbitkan penelitian empiris yang berkualitas, yang berfokus pada Bidang Manajemen (Sumber Daya Manusia, Pemasaran, Keuangan, Bisnis dan Pendidikan) yang mengeksplorasi praktik terbaik, materi pembelajaran, modul, dan Penelitian Class Action. Jurnal Manajemen & Pendidikan [JUMANDIK] diterbitkan Lembaga Aspirasi, Pendidikan, Penelitian dan Pengabdian Putra Bangsa (LAP4B ) Jl. H. Hamzah No.32 Pamulang Kota Tangerang Selatan. JUMANDIK tersedia versi Cetak (p-ISSN: 2963-8755) dan versi Online (e-ISSN: 2963-2684), secara teratur diterbitkan 3 (tiga) kali dalam 1 (satu) tahun, yaitu pada bulan September, Januari, dan Mei. JUMANDIK terbit perdana Volume 1 Nomor 1 bulan September 2023.
Articles 141 Documents
KONSTRUKSI MAKNA KEPEMIMPINAN DIGITAL PADA ERA KECERDASAN BUATAN: KAJIAN FENOMENOLOGI TERHADAP PEMIMPIN PERUSAHAAN TEKNOLOGI DI INDONESIA paeno paeno; Sutrisno Sutrisno; Hadi Winata
Jurnal Manajemen & Pendidikan [JUMANDIK] Vol 4 No 3 (2026): Jurnal Manajemen dan Pendidikan
Publisher : LAP4B

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58174/078gqp97

Abstract

The artificial intelligence era introduces profound transformations in organizational leadership practices, particularly within the technology sector operating at an unprecedented pace of disruption. This study aims to explore and understand the construction of digital leadership meanings from the subjective perspectives of technology company leaders in Indonesia who directly face challenges of AI integration in decision-making processes, team development, and organizational culture transformation. This research adopts a qualitative approach with Husserl's transcendental phenomenological design as its methodological foundation, enabling researchers to capture the essence of participants' lived experiences deeply and authentically. Data were collected through semi-structured in-depth interviews with twelve senior leaders of medium-to-large technology companies in Indonesia who have implemented AI solutions in their business operations for at least two years. Data analysis followed Moustakas's (1994) procedures encompassing epoche, phenomenological reduction, imaginative variation, and meaning synthesis. Findings reveal five essential meaning themes of digital leadership in the AI era: (1) leadership as navigation of algorithmic uncertainty; (2) data-based authority versus human intuition; (3) reconstruction of leader-subordinate relations in AI ecosystems; (4) leader identity at the crossroads of technology and humanism; and (5) leadership as a curator of AI ethical values. These findings enrich contemporary leadership theory by providing contextual indigenous perspectives on digital leadership dynamics in developing countries, while offering practical implications for AI-based leadership capacity development in Indonesia.
MAKNA KESEIMBANGAN KEHIDUPAN KERJA BAGI GENERASI MILENIAL DALAM KONTEKS BUDAYA ORGANISASI INDONESIA: KAJIAN ETNOGRAFI Ratnawati Ratnawati; Enny Savitri; Pancagaluh Ratnasih
Jurnal Manajemen & Pendidikan [JUMANDIK] Vol 4 No 3 (2026): Jurnal Manajemen dan Pendidikan
Publisher : LAP4B

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58174/cyhm1413

Abstract

This study examines the meaning of work-life balance for millennial employees within Indonesian organizational culture, which is deeply characterized by collectivism and hierarchical values. Although work-life balance has been extensively studied through quantitative lenses in Western contexts, understanding of how Indonesian millennials interpret, negotiate, and internalize this concept within local organizational culture frameworks remains limited. Using an ethnographic approach over eight months across three medium and large organizations in Jakarta and Surabaya, data were collected through participant observation, in-depth interviews with 24 millennial informants, and analysis of company policy documents. Findings reveal that work-life balance for Indonesian millennials is relational and contextual in nature — not merely a time-division between work and personal life, but rather a pursuit of social harmony, identity recognition, and expressive freedom within the frame of collective responsibility. This study contributes to the development of culturally sensitive work-life balance theory in non-Western contexts, while offering practical implications for human resource management in Indonesian organizations.
KONSTRUKSI KEPERCAYAAN KONSUMEN TERHADAP INFLUENCER MARKETING DI ERA KECERDASAN BUATAN: KAJIAN FENOMENOLOGI PADA GENERASI Z INDONESIA Syabrina Fitriyani; Amelia Amelia
Jurnal Manajemen & Pendidikan [JUMANDIK] Vol 4 No 3 (2026): Jurnal Manajemen dan Pendidikan
Publisher : LAP4B

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58174/3veed847

Abstract

This study examines how Generation Z in Indonesia constructs trust toward influencer marketing amid the increasingly massive penetration of artificial intelligence (AI) in the social media ecosystem. The phenomenon of AI-based influencers, synthetic content, and machine learning-powered recommendation algorithms has fundamentally altered the landscape of consumer trust. Using a hermeneutic phenomenological approach with in-depth interview and Focus Group Discussion (FGD) methods, this research involved twenty-three informants aged 18-27 from five major cities in Indonesia who are active users of Instagram, TikTok, and YouTube. Thematic analysis revealed three main themes: (1) skepticism toward the authenticity of AI-generated content, (2) trust reconstruction based on perceived authenticity, and (3) negotiation of consumption identity in AI-saturated digital spaces. The findings indicate that Generation Z's consumer trust is no longer linear and static but dynamic, contextual, and heavily influenced by digital literacy and prior experiences with disappointing content. The theoretical implications of this research enrich the elaboration likelihood model (ELM) and source credibility theory within the context of AI-mediated communication.
PENGALAMAN ADAPTASI KARYAWAN TERHADAP IMPLEMENTASI ARTIFICIAL INTELLIGENCE DALAM PROSES KERJA: STUDI INTERPRETATIVE PHENOMENOLOGICAL ANALYSIS Yanurianto Yanurianto; Lilis Suryani; San Ridwan Maulana
Jurnal Manajemen & Pendidikan [JUMANDIK] Vol 4 No 3 (2026): Jurnal Manajemen dan Pendidikan
Publisher : LAP4B

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58174/1mqphb25

Abstract

This research aims to explore in depth the life experiences of employees in the process of adapting to the implementation of artificial intelligence (AI) in the workplace. The phenomenon of work digitalization accelerated by the dynamics of industry 4.0 has prompted organizations to integrate AI systems into their daily operational workflows, but individual employee responses to these changes are still very poorly explored qualitatively. This study uses the Interpretative Phenomenological Analysis (IPA) approach developed by Smith, Flowers, and Larkin as the main methodological framework to understand the subjective meaning of the adaptation experience. Data collection was conducted through in-depth semi-structured interviews with eight purposively selected participants based on criteria of direct involvement with AI systems in their work for a minimum of six months. The data analysis yielded four superordinate themes, namely: (1) the shock of professional identity, (2) the negotiation of new competencies, (3) ambivalence towards work autonomy, and (4) the reconstruction of the meaning of work post-AI. The findings of the study indicate that adaptation to AI is not just a technical process, but rather a complex psychological journey that involves cognitive, emotional, and social dimensions simultaneously. This research makes a theoretical contribution to the development of an AI-based work adaptation model as well as practical implications for human resource management in designing a more humanistic change assistance program centered on the subjective experience of employees.
PENGARUH MEDIA SOSIAL INSTAGRAM DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA KONVEKSI JERSEY WAYSPORT APPAREL JOMBANG KOTA TANGERANG SELATAN Jiana Dwi Arianti; Mahnun Mas’adi
Jurnal Manajemen & Pendidikan [JUMANDIK] Vol 4 No 2 (2026): Jurnal Manajemen dan Pendidikan
Publisher : LAP4B

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58174/818rfv98

Abstract

This study aims to determine the influence of Instagram Social Media and Service Quality on consumer Purchasing Decisions at Konveksi Jersey Waysport Apparel Jombang, South Tangerang City. The research method used is a quantitative and associative approach. The number of respondents in this study was 97 people selected using a purposive sampling method. Based on the results of the partial test (t test), the Instagram Social Media variable (X1) was proven to have a positive and significant influence on Purchasing Decisions (Y), with a calculated t value of 8.172> t table 1.985, and a significance value of 0.000 <0.05. Likewise, the Service Quality variable (X2) showed a positive and significant influence on Purchasing Decisions (Y), with a calculated t value of 9.298> t table 1.985 and a significance value of 0.000 <0.05. Meanwhile, the results of the simultaneous test (F test) showed F count of 62.769 > F table 3.093, with a significance value of 0.000 < 0.05. Thus, simultaneously Instagram Social Media and Service Quality have a significant effect on consumer Purchasing Decisions. The results of this study indicate that the utilization of Instagram Social Media and improving Service Quality play an important role in driving Purchasing Decisions. Therefore, Waysport Apparel Jersey Convection is advised to continue optimizing the use of Instagram Social Media as a marketing and communication tool and improving the quality of service in serving consumers. By focusing on these two aspects, the company can be more effective in driving consumer purchasing decisions and increasing business competitiveness amidst the tight competition in the convection industry.
PENGARUH RETURN ON ASSET DAN EARNING PER SHARETERHADAP HARGA SAHAM PADA PT ADHI KARYA TbkPERIODE 2013 – 2023 Hendri Prabowo; Supatmin Supatmin
Jurnal Manajemen & Pendidikan [JUMANDIK] Vol 4 No 2 (2026): Jurnal Manajemen dan Pendidikan
Publisher : LAP4B

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58174/6qqxqx80

Abstract

This study aims to analyze the effect of Return on Asset (ROA) and Earning per Share (EPS) on the stock price of PT Adhi Karya Tbk during the period 2013 to 2023. The rapid growth of the construction sector in Indonesia, particularly in the context of national infrastructure development, makes state-owned construction companies such as PT Adhi Karya Tbk a highly relevant object of study from the perspective of financial performance and capital market dynamics. The research method used is a quantitative approach with an associative design, utilizing secondary data in the form of audited annual financial reports and closing stock price data from the Indonesia Stock Exchange (IDX). The analytical techniques applied include classical assumption tests (normality, multicollinearity, heteroscedasticity, autocorrelation), multiple linear regression analysis, coefficient of determination test (R²), partial test (t-test), and simultaneous test (F-test), all processed using SPSS software version 25. The results show that ROA partially does not have a significant effect on stock prices (t-count 0.495 < t-table 2.365; sig. 0.636 > 0.05), and EPS also does not have a significant effect (t-count 0.174 < t-table 2.365; sig. 0.867 > 0.05). Simultaneously, ROA and EPS also do not have a significant effect on stock prices (F-count 1.136 < F-table 4.74; sig. 0.374 > 0.05), with a coefficient of determination of 24.5%, meaning 75.5% of stock price movements are influenced by other variables outside this model. These findings indicate that investors in the Indonesian capital market consider broader fundamental factors in making investment decisions on PT Adhi Karya Tbk shares.
PENGARUH AFFILIATE MARKETING DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK FLORAL.ID OFFICIAL DI TIKTOKSHOP (Study Pada Gen Z yang merupakan Followers Tiktok Floral.id Official di Desa Pangaur Kecamatan Jasinga) Karina Putri Utami; Mahnun Mas’adi
Jurnal Manajemen & Pendidikan [JUMANDIK] Vol 4 No 2 (2026): Jurnal Manajemen dan Pendidikan
Publisher : LAP4B

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58174/jj2mde19

Abstract

This study aims to examine the influence of Affiliate Marketing and Product Quality on Purchase Decisions of Floral.id Official products on TikTok Shop (A Study on Generation Z followers of the TikTok account Floral.id Official in Pangaur Village, Jasinga District). The research employs a quantitative approach using an associative research method. A total of 96 respondents were selected through purposive sampling. The results of the t-test show that Affiliate Marketing (X1) has a positive and significant influence on Purchase Decision (Y), with a t-value of 5.945 > t-table 1.985 and a significance level of 0.000 < 0.05. Likewise, Product Quality (X2) also has a positive and significant effect, indicated by a t-value of 7.970 > t-table 1.985 and a significance level of 0.000 < 0.05. The F-test results further support these findings, showing an F-value of 41.833 > F-table 3.09 with a significance level of 0.000 < 0.05. In other words, both Affiliate Marketing and Product Quality simultaneously have a significant impact on Purchase Decision. This study confirms that consistent affiliate marketing and high product quality can drive Generation Z’s purchase decisions toward Floral.id products on TikTok Shop. Therefore, it is recommended that the company strengthen its collaboration with affiliates who align with the target market and maintain product quality to remain relevant to Gen Z consumers in the digital era.
PENGARUH  PROMOSI DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN BAKSO SAM CIPONDOH PADA CV. SURYA ARTHA MUTIARA CIPONDOH, DI KOTA TANGERANG Muhammad Mahudi; Reza Khairul Hadi
Jurnal Manajemen & Pendidikan [JUMANDIK] Vol 4 No 1 (2025): Jurnal Manajemen dan Pendidikan
Publisher : LAP4B

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58174/fytjas11

Abstract

This istudy iaims ito idetermine ihow imuch iinfluence ipromotion iand iservice iquality ihave ion ipurchasing idecisions ifor iSAM iCipondoh imeatballs iat iCV.Surya iArtha iMutiara iCipondoh, iIn iTangerang iCity. iused iis ia iquantitative imethod. iThe isampling itechnique iused iis inon-probability isampling iusing ithe iChocran iformula, inamely ithe inumber iof isamples iis i99 irespondents. iThe idata ianalysis iused iis ivalidity itest, ireliability itest, isimple ilinear iregression, icorrelation icoefficient, idetermination icoefficient, iand ihypothesis itesting. iThe iresults iof ithis istudy iare ithe imoderate ieffect iof ipromotion i(XI) iand iservice iquality i(X2) ion ipurchasing idecisions i(Y) iat ithe iCV.Surya iArtha iMutiara iCipondoh, iTangerang. iPromotion iwith iregression iY i= i16.974 i+ i0.695X1, ithe icorrelation icoefficient ivalue iis i0.629 imeaning ithat ithe itwo ivariables ihave ia imoderate irelationship iwith ia idetermination icoefficient iof i39.6% iand ithe ihypothesis itest iis iobtained it icount i> it itable i(7.967 i> i1.98498). iService iquality ihas ia isignificant iinfluence ion ipurchasing idecisions iwith ithe iregression iequation iY i= i22.907 i+ i0.386X2, ithe icorrelation icoefficient ivalue iis i0.447 imeaning ithat ithe itwo ihave ia ilow irelationship iwith ia icoefficient iof idetermination iof i20% iand ihypothesis itesting iobtained it icount i> it itable i(4.927 i> i1.98498). iPromotion iand iservice iquality isimultaneously ihave ia isignificant ieffect ion iPurchasing iDecisions iwith ithe iregression iequation iY i= i13.801 i+ i0.597X1 i+ i0.155X2. iValue icorrelation icoefficient iobtained iby i0.648 imeans ithat ithe iindependent ivariable iwith ithe idependent ivariable ihas ia imoderate irelationship iwith ia idetermination icoefficient iof i42% iwhile ithe irest iis ias ibig ias iinfluenced iby iother ifactors. iHypothesis itesting iobtained iFcount i> iFtable ior i(34.761 i> i3.090). iThis iis ialso ireinforced iby ithe isignificance iprobability iof i0.000 i<0.05. iThus iH0 iis irejected iand iH1 iis iaccepted. iThis imeans ithat ithere iis ia ipositive iand isignificant iinfluence isimultaneously ibetween ipromotion iand iservice iquality ihave ion ipurchasing idecisions ifor iSAM iCipondoh imeatballs iat iCV.Surya iArtha iMutiara iCipondoh, iIn iTangerang iCity
Pengaruh Promosi dan Kuaitas Pelayanan Terhadap Keputusan Pembelian Pada PT King Express Solution Tangerang Selatan Muhammad Gandung; Adjie Nurrohman
Jurnal Manajemen & Pendidikan [JUMANDIK] Vol 4 No 1 (2025): Jurnal Manajemen dan Pendidikan
Publisher : LAP4B

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58174/1wbfbx16

Abstract

The purpose of this study is to determine the influence of promotion and service quality on purchasing decisions at PT King Express Solution. The sample in this study was 89 respondents. Data analysis techniques used include data instrument tests consisting of (validity tests, reliability tests), classical assumption tests consisting of (normality tests, multicollinearity tests, autocorrelation tests, heteroschidasticity tests), simple and multiple linear regression analysis tests, correlation coefficient analysis tests, determination coefficient analysis tests, and partial and simultaneous hypothesis tests. Simple regression equation, Y = 5.313 + 0.547 X1, Y = 6.639 + 0.458 X2, the result of multiple regression equation Y = 6.639 + 0.458 X1 + 0.312 X2. The effect of partial promotion with a value of t = 6.337, there is an influence of partial service quality with a value of t = 7.041, there is an influence of promotion and service quality simulta with a value of F = 30.340. Overall promotions and service quality influenced purchasing decisions by 41.1% while 36.3% were influenced by other variables. It can be concluded that promotion and service quality affect purchasing decisions at PT King Express Solutio South Tangerang
PENGARUH INTELLECTUAL CAPITAL TERHADAP KINERJA KEUANGAN PERUSAHAAN: STUDI KASUS PERUSAHAAN SEKTOR PERTANIAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2017-2021 Farhatun Fauziah; Sari Karmiyati
Jurnal Manajemen & Pendidikan [JUMANDIK] Vol 4 No 1 (2025): Jurnal Manajemen dan Pendidikan
Publisher : LAP4B

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58174/v1cw0137

Abstract

This research aims to determine the influence of employee value added capital (VACA), human capital value added (VAHU) and structured capital value added (STVA) on the financial performance of agricultural sector companies on the Indonesia Stock Exchange for the 2017-2021 period. The method used in this research is a quantitative approach. The data used is secondary data in the form of the company’s annual financial report. The data analysis techniques in this research are descriptive analysis, classical assumption testing, model feasibility testing, multiple regression analysis, hypothesis testing and model testing measured using SPSS. The partial analysis results show that value added capital employed (VACA) has a t value of -1.724 where -1.724 < 2.024 with a significance value of 0.093 > 0.05, which means that value added capital employed (VACA) has no significant effect on the company’s financial performance. Value added human capital (VAHU) has a calculated value of -1.415 where -1.415 < 2.024 with a significance value of 0.166 > 0.05, which means that value added human capital (VAHU) has no significant effect on the company’s financial performance. Meanwhile, the structure capital value added (STVA) t value is 2.165, where 2.165 > 2.024, which means that the structure capital value added (STVA) has a positive and significant effect on the company’s financial performance. The results of the simultaneous analysis obtained a value of Fcount (2.118) < Ftable (2.852) with a significant level of 0.115 > 0.05, meaning that value added capital employed (VACA), value added human capital (VAHU) and structure capital value added (STVA) simultaneously did not influence the company’s financial performance. The coefficient of determination (R2) is 0.150 or 15%, which means that value added capital employed (VACA), value added human capital (VAHU) and structure capital value added (STVA) contribute 15% to the company’s financial performance, while the remainder is 85% can be explained by other variables outside the research