al-Balagh : Jurnal Dakwah dan Komunikasi
Sub themes and scope in the scientific publications of al-Balagh include: 1. Dawa and Islamic preaching/ propagation: a. Studies in the science of dawa/ Islamic preaching or propagation, such as history of dawa, philosophy of dawa, and methodology of dawa, include in culturally, economically, and politically. b. Management of dawa that related to make a plan and strategy for Islamic proselytizing, Islamic global tourism, and Islamic management and religious tourism. c. Dawa/ Islamic preaching or propagation, especially in the analysis of social and psychological, Islamic counseling, and the relationship between dawa and socio-cultural studies. 2. Communication science: a. Studies in communication science in general, communication theory, and approaches in communication, interpersonal communication, group communication, and organizational communication. b. Political communication, including the strategies of political communication, political campaigns, political marketing, governance, public policy, and political parties. c. Development of communication, such as the communication planning, communication and contemporary issues, and communication management. d. Communication science in the study of psychology and social culture, include in the field of sociology of communication, psychology of communication, communication and local wisdom, and intercultural communication. e. Media studies, including the scope of journalism, mass communication, mass media management, media content analysis, and new media studies. f. Public Relations (PR), consisting of human relations, corporate social resposibility (CSR), media relations, public affair, marketing communications, and advertising.
Articles
139 Documents
THE CONSTRUCTION OF AGENDA SETTING IN THE DA’WAH BROADCASTING OF SALAM TV
Farid, Ahmad Salman;
Manda, Vijaya Kittu
al-Balagh : Jurnal Dakwah dan Komunikasi Vol. 10 No. 2 (2025): December 2025 (Issue in progress)
Publisher : Fakultas Ushuluddin dan Dakwah UIN Raden Mas Said Surakarta
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DOI: 10.22515/albalagh.v10i2.12019
Islamic media platforms such as Salam TV have reshaped religious broadcasting, influencing both public discourse and religious identity. However, research has largely emphasized audience impact, with little attention given to how editorial and institutional processes shape da’wah content, particularly in campus-based platforms. This study adopts a qualitative case study approach to explore agenda-setting within Salam TV’s da’wah programming. Data were collected through in-depth interviews, document analysis, and focus group discussions involving 140 informants, including broadcasting managers, content producers, Islamic scholars, and viewers. Thematic analysis was employed to identify recurring patterns in editorial decision-making and institutional influence. Findings reveal that Salam TV’s editorial priorities are strongly shaped by theological imperatives rooted in the Salafi tradition. Programming themes consistently emphasize aqidah, akhlak, and Islamic jurisprudence, supported by structured mechanisms for theme selection, script development, and theological review. While audiences value the program’s theological precision, younger viewers express a preference for more inclusive language and contemporary framing. The study highlights the tension between theological rigor and communicative adaptability in campus-based Islamic media. To remain relevant and credible across diverse audiences, Islamic broadcasters must integrate theological accuracy with responsive communication strategies.
ISLAMIC JOURNALISTIC ETHICS IN REPORTING STUDENT SUICIDES ON DETIK.COM: A SOCIAL RESPONSIBILITY PERSPECTIVE
Labiba, Fikriya;
Salama, Nadiatus
al-Balagh : Jurnal Dakwah dan Komunikasi Vol. 10 No. 2 (2025): December 2025 (Issue in progress)
Publisher : Fakultas Ushuluddin dan Dakwah UIN Raden Mas Said Surakarta
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DOI: 10.22515/albalagh.v10i2.12147
The reporting of suicide cases poses the risk of triggering copycat behavior, known as the Werther Effect. While many studies have examined media compliance with reporting guidelines and the impact on audiences, few have explored how Islamic journalistic values can offer ethical alternatives. This study introduces a new perspective by integrating Islamic journalistic ethics with social responsibility theory to evaluate the quality of suicide case reporting in online media. Using a qualitative, descriptive approach within a constructivist paradigm, data were collected through interviews with journalists and editors from Detik.com’s Central and East Java offices, alongside an analysis of student suicide news published between August and October 2024. Findings show that Detik.com emphasizes accuracy, neutrality, and verification through credible sources. Articles include warnings to reduce the risk of imitation and protect victims’ privacy, while also providing space for family clarification. These practices align with Islamic values such as ṣidq (truthfulness), tabayyun (verification), ‘adl (justice), amar ma’rūf nahī munkar, and amanah (trustworthiness). The study recommends journalist training on mental health issues and developing a comparative analysis across online media platforms to gain a more comprehensive overview.
INTEGRATING GENERATIVE AI IN JOURNALISM EDUCATION THROUGH ISLAMIC COMMUNICATION ETHICS
Marwantika, Asna Istya;
Ajhuri, Kayyis Fithri;
Dauda, Kazeem Olewaseun
al-Balagh : Jurnal Dakwah dan Komunikasi Vol. 10 No. 2 (2025): December 2025 (Issue in progress)
Publisher : Fakultas Ushuluddin dan Dakwah UIN Raden Mas Said Surakarta
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DOI: 10.22515/albalagh.v10i2.12482
Research on Artificial Intelligence in journalism is rapidly expanding, but studies on adoption in Islamic higher education remain limited. In practice, students actively utilize various generative AI tools, but often without sufficient ethical understanding. This condition creates potential risks such as misinformation, cultural insensitivity, and weakened professional accountability. This study examines the integration of generative AI in the Islamic Communication and Broadcasting (KPI) program at UIN Ponorogo through a qualitative case study approach. The analysis using Rogers’ Diffusion of Innovation theory alongside the framework of Islamic communication ethics, encompassing the principles of ṣidq (truthfulness), amānah (responsibility), maṣlaḥah (public benefit), ʿadl (justice), tabayyun (verification), wasatiyya (moderation), and tablīgh (ethical communication). Findings reveal distinct adoption patterns: students adopt AI rapidly with minimal ethical filtering, lecturers adopt selectively with oversight, while practitioners prioritize authenticity. These differences highlight gaps in digital ethics, institutional readiness, and curriculum design. The study proposes a conceptual framework to align AI adoption with Islamic communication ethics, thereby fostering more responsible journalism practices.
THE DIALECTIC OF GENDER AND RELIGIOUS AUTHORITY: THE CONSTRUCTION OF DISCOURSE ON WOMEN IN NING IMAZ'S DIGITAL DA'WAH
Hasyim, Nanang Mizwar
al-Balagh : Jurnal Dakwah dan Komunikasi Vol. 10 No. 2 (2025): December 2025 (Issue in progress)
Publisher : Fakultas Ushuluddin dan Dakwah UIN Raden Mas Said Surakarta
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DOI: 10.22515/albalagh.v10i2.12493
Previous research on gender discourse in digital da'wah has not thoroughly analysed the mechanisms of gender discourse construction through a sophisticated critical discourse analysis approach on digital platforms. This study analyses the construction of women's discourse in Ning Imaz's digital da'wah on YouTube NU Online using Sara Mills' critical discourse analysis model on five da'wah videos from the 2022-2023 period. The findings reveal that Ning Imaz successfully builds personal religious authority through digital platforms, transforming the authority mechanism from a hierarchical-institutional model to a participatory-digital one. However, this discourse construction operates within the ‘Digital Islamic Feminism Paradox’—a fundamental dialectic between the empowerment and restriction of women through the naturalisation of the concept of ‘fitrah’ that legitimises gender hierarchy and the redefinition of terminology from “equality” to ‘gender justice.’ The transformation of digital religious authority does not result in radical gender emancipation but creates a space for negotiation that allows women to build influence while operating within theological boundaries. The implications are that female preachers need to develop more emancipatory discursive strategies, religious institutions must integrate critical gender perspectives, and audiences need to develop critical literacy for more progressive participation in the construction of contemporary religious meaning.
FROM UMMAH TO USERNAME: HOW DIGITAL PLATFORMS RESHAPE ISLAMIC SOLIDARITY AND STRATIFICATION
Khoiruz Zaman, Wahyu;
Ansori, Miswan;
Saefudin, Ahmad
al-Balagh : Jurnal Dakwah dan Komunikasi Vol. 10 No. 2 (2025): December 2025 (Issue in progress)
Publisher : Fakultas Ushuluddin dan Dakwah UIN Raden Mas Said Surakarta
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DOI: 10.22515/albalagh.v10i2.12623
While numerous studies have examined how digital media mediate religious expression, few have addressed how online platforms actively reshape Islamic solidarity while generating new forms of social stratification. Existing literature often highlights da‘wah or online communities in general but rarely connects algorithmic logics, visual aesthetics, and performative religiosity to the transformation of the ummah. This article fills that gap by analyzing hijrah communities, Muslim influencers, and visual Islamic preaching on Instagram and TikTok. Employing qualitative digital ethnography and drawing on Bourdieu’s concepts of habitus, field, and symbolic capital, the study shows that Islamic solidarity is increasingly segmented by algorithmic visibility, symbolic capital, and performative piety. Three key findings emerge: first, solidarity is filtered by digital literacy and visual conformity; second, performative religiosity supplants communal substance; and third, algorithmic logic reinforces symbolic exclusion. The article contributes to debates on Islamic identity, digital religiosity, and representation politics, advocating more inclusive and ethical digital Islamic spaces.