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INDONESIA
Nusantara : Jurnal Ilmiah Pariwisata dan Perhotelan
Published by Akademi Pariwisata Dharma Nusantara Sakti
ISSN : 25975323     EISSN : 30908825     DOI : 10.63986
Core Subject : Economy, Humanities, Education, Social,
Humanities Economics, Econometrics & Finance Education Social Sciences Other
Jurnal NUSANTARA diterbitkan oleh institusi Akademi Pariwisata Dharma Nusantara Sakti (AKPARDA) yang berisi Kajian Pariwisata dan perhotelan, memuat berbagai gagasan, temuan mutakhir isu-isu kepariwisataan dan perhotelan tanah air. NUSANTARA dimaksudkan sebagai media publikasi dan pertukaran gagasan kepariwisataan maupun perhotelan guna memperkaya khasanah keilmuan pariwisata dan perhotelan yang tengah berkembang dewasa ini. Redaksi menerima tulisan ilmiah dari kalangan intelektual yang mempunyai visi sejalan dengan NUSANTARA.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 82 Documents
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Pengalaman Wisatawan dalam Konsumsi Jamu Tradisional sebagai Produk Wellness Tourism di Yogyakarta: Pendekatan Memorable Tourism Experience Azis Fitri Profita Aznam; Setya Mukti Mahanani
JURNAL NUSANTARA Vol 8 No 2 (2025): Edisi 16 Sep 2025
Publisher : AKPARDA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63986/nsn.v8i2.121

Abstract

The growth of wellness tourism has encouraged the development of tourism products based on health and local cultural heritage. Traditional herbal drink known as jamu represents an Indonesian cultural asset with potential to support wellness tourism in Yogyakarta. This study aims to analyze tourist experiences in consuming traditional jamu as a culture-based health product. The research applies a descriptive quantitative approach using questionnaires based on seven dimensions of the Memorable Tourism Experience (MTE). The findings show that tourists have positive experiences when consuming jamu, reflected through enjoyment, physical refreshment, cultural engagement, and increased knowledge of traditional herbal drink. The presence of traditional jamu stalls and modern jamu cafés reflects sustainability and innovation in developing jamu as a culture-based wellness tourism product.
Eksplorasi Peran Front Office dalam Menciptakan Kepuasan dan Loyalitas Tamu di Hotel The Manohara Yogyakarta Fera Dhian Anggraini; Fendi Kurniawan
JURNAL NUSANTARA Vol 8 No 2 (2025): Edisi 16 Sep 2025
Publisher : AKPARDA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63986/nsn.v8i2.122

Abstract

The hospitality industry positions the Front Office department as the frontline of service that interacts directly with all guests. This study aims to explore the role of the Front Office in creating guest satisfaction and loyalty at The Manohara Hotel Yogyakarta using a qualitative case study approach. Data were collected through in-depth interviews, observations, and documentation, and were analyzed through data reduction, data display, and conclusion drawing. The results indicate that the role of the Front Office department is highly complex, encompassing administrative responsibilities, interpersonal communication, empathy, complaint handling, and service personalization. Responsive and professional interactions significantly contribute to the formation of guest satisfaction, which in turn impacts loyalty, as reflected in revisit intentions and positive recommendations.

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