cover
Contact Name
Muhamad Farhan
Contact Email
aan.himura@gmail.com
Phone
+6285715942018
Journal Mail Official
jmbk@unkris.ac.id
Editorial Address
Gedung Fakultas Ekonomi Universitas Krisnadwipayana Jalan Kampus UNKRIS Jatiwaringin Jakarta Timur
Location
Kota bekasi,
Jawa barat
INDONESIA
Jurnal Ekonomi dan Industri
ISSN : 08535248     EISSN : 26563169     DOI : https://doi.org/10.35137/jei.v26i1.193
Core Subject : Economy, Science,
Jurnal Ekonomi dan Industri yang lebih dikenal dengan sebutan JEI mulai dipublikasikan sejak bulan Januari 1996 oleh Pusat Penelitian dan Pengembangan Ekonomi (P3M) Fakultas Ekonomi Universitas Krisnadwipayana Jakarta. Jurnal Ekonomi dan Industri terbit 3 (tiga) kali dalam setahun, yakni pada bulan April, Agustus, dan Desember, yang memuat berbagai hasil penelitian berupa kajian ekonomi dan bisnis sesuai isu-isu yang berkembang saat ini. Diharapkan hasil penelitian yang dipublikasikan melalui JEI dapat memberikan berbagai manfaat, yaitu bagi pengembangan ilmu ekonomi dan bisnis, sebagai referensi bagi para mahasiswa dan peneliti untuk melakukan penelitian selanjutnya, dan bagi praktisi didalam menentukan strategi dan bisnis. Fokus dan ruang lingkup pada Jurnal ini adalah Manajemen Produksi dan operasi, sumber daya manusia, pemasaran, dan manajemen keuangan sesuai isu-isu bisnis yang berkembang saat ini.
Articles 170 Documents
Pengaruh Kualitas Produk dan Pemasaran Digital terhadap Keputusan Pembelian Pelanggan Kopi Arabika Provinsi DKI Jakarta dengan Harga sebagai Variabel Mediasi Austin Natama; Ismail Razak; Guswandi
Jurnal Ekonomi dan Industri Vol 26 No 3 (2025): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v26i3.959

Abstract

This study aims to analyze the influence of product quality and digital marketing on Arabica coffee purchasing decisions in Jakarta, with price as a mediating variable. The method used was a quantitative approach through a survey of 100 respondents, and data analysis using path analysis techniques. The results showed that product quality and digital marketing had a positive and significant effect on price and purchasing decisions. Price was also shown to have a positive influence on purchasing decisions and acted as a mediating variable between product quality and digital marketing on purchasing decisions. These findings suggest that improving quality and appropriate digital marketing strategies can encourage the formation of appropriate price values ​​and support increased purchasing decisions. Therefore, Arabica coffee business actors are advised to maintain product quality and optimize the use of digital channels in their marketing activities.
Pengaruh Pendidikan dan Pelatihan dan Kompetensi Penyuluh KB Terhadap Kinerja Penyuluh KB Dengan Dukungan Organisasi Sebagai Variabel Mediasi Dinas Pengendalian Penduduk Dan Keluarga Berencana Kota Bekasi Indri Purwanti Hapsari; Harry Indratjahyo; Muhammad Harri
Jurnal Ekonomi dan Industri Vol 26 No 3 (2025): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v26i3.980

Abstract

This study aims to analyze the influence of education and training and competence on the performance of Family Planning instructors, with organizational support as a mediating variable at the Bekasi City Population and Family Planning Control Office. The research method used was a quantitative approach with path analysis techniques. The sample in this study consisted of 46 family planning instructors determined by simple random sampling. Data were collected through a closed-ended questionnaire using a Likert scale, supported by semi-structured interviews. The results showed that education, training, and competence had a positive and significant effect on the performance of family planning instructors. In addition, organizational support proved to be a significant mediating variable in strengthening the influence of education, training, and competence on performance
Kredibilitas Tasya Farasya sebagai Influencer terhadap Minat Pembelian Produk Skincare melalui Kepercayaan Konsumen Pada Gen Z Diva Intan Jelita S Putri; Ida Bagus Raka Suardana
Jurnal Ekonomi dan Industri Vol 26 No 3 (2025): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v26i3.981

Abstract

This study is motivated by the growing use of social media as a primary channel for beauty product promotion, where influencers play a crucial role in shaping consumer perception and purchase intention, particularly among Generation Z. Influencers such as Tasya Farasya possess high credibility, which can significantly influence audience trust and buying behavior. The originality of this study lies in its focus on examining the relationship between influencer credibility, consumer trust in influencers, and purchase intention in the skincare context, with trust serving as a mediating variable. The aim of this research is to analyze the effect of influencer credibility on consumer purchase intention and to test the mediating role of trust among Gen Z followers. A quantitative method was employed through a survey of Tasya Farasya’s social media followers, and the data were analyzed using Partial Least Square-Structural Equation Modeling (PLS-SEM). The empirical findings reveal that influencer credibility has a positive and significant impact on consumer trust, and that trust partially mediates the relationship between influencer credibility and purchase intention. Thus, higher perceptions of influencer expertise, integrity, and attractiveness enhance consumer trust and subsequently increase purchase intention toward the promoted skincare products. Tactically, this study implies that beauty industry practitioners should optimize their influencer marketing strategies by emphasizing authenticity, transparency, and trust-building to effectively engage the more critical and selective Gen Z market.
Pengaruh Visual Dagangan dan Rambu Promosi Signage Terhadap Pembelian Impulsif Store Decathlon Mall Kota Kasablanka Agung Ihza; Imam Wibowo; Richard Saragih
Jurnal Ekonomi dan Industri Vol 26 No 3 (2025): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v26i3.982

Abstract

This study aims (1) to determine the effect of visual merchandising partially on impulsive buying at the Decathlon Mall Kota Kasablanka store. (2) the effect of promotional signage partially on impulsive buying at the Decathlon Mall Kota Kasablanka store. (3) to determine the influence of visual merchandising and promotional signage simultaneously against impulsive buying at the Decathlon Mall Kota Kasablanka Store. This study uses primary data through the distribution of questionnaires to visitors to the Decathlon Mall Kota Kasablanka store. The analysis method used is simple and multiple linear regression analysis. The results of this study show that (1) Visual Merchandising has a positive and significant effect on Impulse Buying. (2) Promotional Signage has a positive and significant effect on Impulse Buying. (3) Visual Merchandising and Promotional Signage simultaneously have a positive and significant effect on Impulse Buying.
Kinerja Guru SMP Negeri 6 Kota Bekasi dipengaruhi oleh Disiplin Kerja melalui Lingkungan Kerja Vidia Novianti; Eddy Sanusi Silitonga
Jurnal Ekonomi dan Industri Vol 26 No 3 (2025): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v26i3.983

Abstract

This study aims to determine the performance of teachers at SMP Negeri 6 Bekasi City is influenced by work discipline through the work environment. The research method used is a quantitative approach. The population in the study were teachers at SMP Negeri 6 Bekasi City using a general sample, namely all members of the population were sampled. The analysis method used path analysis. The results of the study indicate that 1) Work discipline has a significant effect on teacher performance; 2) The work environment has a significant effect on teacher performance; 3) Work discipline has a significant effect on the work environment; and 4) Teacher performance is not affected by work discipline through the work environment.
Keputusan Pembelian Produk Handphone Samsung Mahasiswa Fakultas Ekonomi Universitas Krisnadwipayana dipengaruhi oleh Promosi melalui Minat Beli Sebagai Variabel Mediasi Nugraha, Naufal Surya; Silitonga, Eddy Sanusi
Jurnal Ekonomi dan Industri Vol 27 No 1 (2026): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v27i1.1019

Abstract

The purpose of this study was to determine whether the purchasing decision of Samsung mobile phone products among students of the Faculty of Economics, Krisnadwipayana University was influenced by promotions through purchase intention as a mediating variable. The method used in this study was a quantitative method. The sample used in this study was selected using a probability sampling technique with a simple random sampling approach, where the sample consisted of each individual in the population having an equal opportunity to be selected. The data collected were analyzed using path analysis techniques. The results of the study showed that: (1) Promotion has a positive and significant influence on purchasing decisions. (2) Purchase intention has a positive and significant influence on purchasing decisions. (3) Promotion has a positive and significant influence on purchase intention. (4) Promotion is not influenced by purchasing decisions through purchase intention, with the coefficient of direct influence being greater than the indirect influence.
Pengaruh Current Ratio dan Return On Equity terhadap Dividend Payout Ratio (Studi Kasus Pada Perusahaan yang Konsisten terdaftar dalam Indeks Saham LQ45 Periode 2019 – 2023) Andini, Mellynia Tari; Maulana, M. Kausar
Jurnal Ekonomi dan Industri Vol 27 No 1 (2026): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v27i1.1020

Abstract

This study aims to determine Current Ratio and Return on Equity simultaneously and partially affect the Dividend Payout Ratio on companies that consistently listed in LQ45 stock index in the 2019 – 2023 period. This study uses annual financial report data. The type of data used is quantitative and obtained secondary data taken from www.idx.co.id. The sample in this study was obtained using purposive sampling, resulting 16 company samples from 26 company populations. The analysis method used is multiple linear regression analysis and data processing using SPSS 23 for windows. The results of this study indicate that simultaneously, Current Ratio and Return on Equity have a positive and significant effect on Dividend Payout Ratio. Partially, Current Ratio has negative and insignificant effect on Dividend Payout Ratio while Return on Equity has positive and significant effect on Dividend Payout Ratio.
Pengaruh Pelatihan dan Pengembangan Karir terhadap Kinerja Karyawan Bank Central Asia KCP Kalimalang 1 Jakarta Timur Pertiwi , Anggraheni Puspa; Dwi Syahputra, Arry
Jurnal Ekonomi dan Industri Vol 27 No 1 (2026): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v27i1.1028

Abstract

The purpose to analyze the influence of training and career development on employee performance at BCA KCP Kalimalang 1 Jakarta Timur. This research is included in the category of causal associative research using a quantitative approach. The population in this study were all 30 employees of BCA KCP Kalimalang 1 Jakarta Timur. The sampling technique uses a saturated sampling technique, where all members of the population are sampled. The analytical method uses simultaneous and partially linear regression analysis. The results showed that in simultaneous or partially ways the training and career development have a positive and significant on employee performance at BCA KCP Kalimalang 1 Jakarta Timur.
Pengaruh Gaya Kepemimpinan dan Komunikasi terhadap Kinerja Karyawan dengan Kepuasan Kerja sebagai Variabel Intervening di PT. Cipta Selera Semesta Banten Kodir; Noor, Muhammad Irawan
Jurnal Ekonomi dan Industri Vol 27 No 1 (2026): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v27i1.1029

Abstract

This study aims to determine the leadership style and communication on employee performance with job satisfaction as an intervening variable at PT. Cipta Selera Semesta Banten. The study was conducted at PT. Cipta Selera Semesta with a sample of employees of PT. Cipta Selera Semesta Banten. The sampling technique used in this study used a saturated sampling technique. The data analysis method used path analysis. The results of the study indicate that: 1) There is a positive and significant influence of leadership style on employee performance at PT. Cipta Selera Semesta; 2) There is a positive and significant influence of communication on employee performance at PT. Cipta Selera Semesta; 3) There is a positive and significant influence of job satisfaction on employee performance at PT. Cipta Selera Semesta; 4) There is a positive and significant influence of leadership style on job satisfaction at PT. Cipta Selera Semesta; 5) There is a positive and significant influence of communication on job satisfaction at PT. Cipta Selera Semesta; 6) Job satisfaction is unable to mediate the influence of leadership style on employee performance; and 7) Job satisfaction is unable to mediate the influence of communication on employee performance.
Pengaruh Kepemimpinan dan Motivasi Kerja terhadap Kinerja Organisasi Melalui Kepuasan Kerja Di Laboratorium Lingkungan PT. Medialab Indonesia Kusworo, Hery; Indratjahyo, Hary; Harri, Muhammad
Jurnal Ekonomi dan Industri Vol 27 No 1 (2026): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v27i1.1030

Abstract

This study aims to analyze the influence of leadership and work motivation on organizational performance through job satisfaction as a mediating variable at PT Medialab Indonesia. The research employed a quantitative, non-experimental, and non-comparative approach. analyzed using path analysis to examine both direct and indirect relationships among variables. The population consisted of all permanent employees of PT Medialab Indonesia, selected through a census technique. The results show that leadership and work motivation have a positive and significant effect on organizational performance. Job satisfaction also has a positive and significant effect on performance and mediates the relationships between leadership and performance, as well as between work motivation and performance. These findings indicate that effective leadership and high work motivation not only have a direct impact on organizational performance but also influence it indirectly through increased job satisfaction. Therefore, PT Medialab Indonesia should focus its human resource development strategies on enhancing leadership quality and implementing sustainable motivation systems to optimize organizational performance.