INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE)
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) is a scientific journal that publishes articles in the Business field includes conceptual ideas in the fields of Economics, Accounting, Management, business. The scopes are Human Resource Management, Marketing Management, Financial Management, Production/Operational Management, Strategic Management, Islamic Business Management, Halal Industry Management, Hajj and Umro Management, Zakat and Waqf/ Islamic Philanthropy Management, Tourism Management, Banking Management, Industrial Management, Agribusiness Management, Business Administration.
Articles
565 Documents
<![CDATA[THE INFLUENCE OF PERCEIVED EASE OF USE AND PERCEIVED USEFULNESS ON INTEREST IN USING PAYLATER ]]>
<![CDATA[Ni Made Maharani Cahya Gita]]>;
<![CDATA[I Made Pande Dwiana Putra]]>
<![CDATA[ INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 4 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) ]]>
Publisher : <![CDATA[Adisam Publisher ]]>
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<![CDATA[Paylater service is one of the financial technology innovations that can change the way people make financial transactions. Behind the development of technology, of course, there are dangers that accompany cybercrime, such as the rampant cases of pay later user data leakage. However, pay later users continue to increase. The purpose of this study was to determine the effect of perceived ease of use on interest in using paylater and to determine the effect of perceived usefulness on interest in using paylater. The research was conducted at the Undergraduate Accounting Study Program, Faculty of Economics and Business, Udayana University with a population of active undergraduate accounting students class of 2020. Determination of the sample in this study using purposive sampling technique so that 157 samples were obtained. Data collection was carried out using a questionnaire distribution method in the form of a Google form distributed via social media such as Whatssap. The data collected will be analyzed using multiple linear regression analysis techniques. The results found that perceived ease of use has a positive and significant effect on interest in using paylater and perceived ease of use has a positive and significant effect on interest in using paylater and perceived usefulness has a positive and significant effect on interest in using paylater. The implications of this research are the application of the technology acceptance model theory, as well as providing input to companies providing pay later services, and also encouraging the government to provide an education for financial technology services.]]>
<![CDATA[THE INFLUENCE OF INDEPENDENCE RATIO AND EFFECTIVENESS RATIO ON ECONOMIC GROWTH THROUGH CAPITAL EXPENDITURE ]]>
<![CDATA[Ni Made Santi Dewi Pradnyani]]>;
<![CDATA[Ni Putu Santi Suryantini]]>
<![CDATA[ INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 4 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) ]]>
Publisher : <![CDATA[Adisam Publisher ]]>
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<![CDATA[Indonesia's economic growth over the last few years has experienced quite significant fluctuations. The large economic growth rate cannot be separated from the large influence of regional income for each province in Indonesia, one of which is Bali Province. This research aims to determine the effect of the independence ratio and effectiveness ratio on economic growth through capital expenditure in districts/cities in Bali Province for the 2018-2022 period. This research method uses an associative type of quantitative research. The data in this research is secondary data, consisting of data on economic growth, independence ratio, effectiveness ratio, and capital expenditure with the population of all Regencies/Cities of Bali Province. The data analysis technique in this research uses panel data regression using EViews version 10.0 because EViews has special capabilities for processing panel data, namely data that combines cross-section and time series data. The research results show thatthe independence ratio has a significant positive effect on capital expenditure, the effectiveness ratio has a significant negative effect on capital expenditure, the independence ratio has an insignificant negative effect on economic growth, the effectiveness ratio and capital expenditure have a significant positive effect on economic growth, while capital expenditure is unable to mediate the effect of the independence ratio and ratio of effectiveness to economic growth. This research contributes to local governments in districts/cities in Bali Province in designing effective and sustainable economic development policies.]]>
<![CDATA[THE INFLUENCE OF GREEN MARKETING ON PURCHASING DECISIONS WITH GREEN BRAND IMAGE AS A MEDIATION VARIABLE(Study of IKEA Consumers in Denpasar City) ]]>
<![CDATA[Ni Made Widi Anjani]]>;
<![CDATA[I Wayan Santika]]>
<![CDATA[ INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 4 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) ]]>
Publisher : <![CDATA[Adisam Publisher ]]>
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<![CDATA[Companies are starting to increase their concern for the environment by starting to implement new trends in carrying out their marketing strategies related to environmental issues, namely by implementing green marketing concepts that are environmentally friendly or known as green marketing. Companies that apply the green marketing concept by producing environmentally friendly products are considered to have a green brand image because the company is considered to care about environmental sustainability. This research aims to determine the influence of green marketing on purchasing decisions with green brand image as a mediating variable. This research was conducted on IKEA consumers in Denpasar City and the number of samples in the research was 100 people. The research method used is quantitative. Data collection was carried out using a survey approach, where the research instrument used was a questionnaire. The data analysis techniques used in this research are validity test, reliability test, classical assumption test, path analysis and sobel test. The result of this research shows that green marketing has positive and significant influence on purchasing decisions, green marketing has a positive and significant influence on green brand image, green brand image has a positive and significant influence on purchasing decisions andgreen brand image able to mediate the influence of green marketing on purchasing decisions. The advice that can be given in this research is that IKEA is expected to always use environmentally friendly places to distribute its products, always look after good reputation for the environment and always offering quality and environmentally friendly products.]]>
<![CDATA[ANALYSIS OF THE INFLUENCE OF POOR CULTURE, NUMBER OF FAMILY MEMBERS, AND WORK SKILLS ON POVERTY GAPS IN ABANG DISTRICT ]]>
<![CDATA[Ni Putu Meira Sri Widiyantari]]>;
<![CDATA[I Gusti Wayan Murjana Yasa]]>
<![CDATA[ INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 5 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) ]]>
Publisher : <![CDATA[Adisam Publisher ]]>
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<![CDATA[Poverty is a situation where individuals or groups of men and women are unable to fulfill their basic rights to develop and maintain a dignified life. This research aims to determine the influence of several factors such as poor culture, number of family members and work skills on the poverty gap in Abang District. This research was carried out in Karangasem Regency, precisely in Abang District, in May 2024 until completion. The method used is observation and interviews. The sample determination method uses non- probability sampling and purportive sampling so that respondents are selected deliberately based on considerations by taking the entire sample of 100 samples. The data obtained was then processed tabulatedly and continued with descriptive analysis tests, moderated regression analysis, classical assumption tests, simultaneous influence (F-test), and partial influence tests (t-test). The research results found that poor culture, number of family members, work skills and perceptions of poverty conditions simultaneously have a significant influence on the poverty gap in Abang District. Poor culture and work skills partially have a positive and significant effect on the poverty gap in Abang District. The number of family members partially has a negative and insignificant effect on the poverty gap in Abang District. Perception of poverty conditions as a moderating variable that strengthens the influence of work skills in Abang District.]]>
<![CDATA[THE INFLUENCE OF MACROECONOMIC VARIABLES ON THE RUPIAH EXCHANGE RATE FOR THE UNITED STATES DOLLAR ]]>
<![CDATA[Ni Putu Yuni Sundari]]>;
<![CDATA[I Made Endra Kartika Yudha]]>
<![CDATA[ INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 5 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) ]]>
Publisher : <![CDATA[Adisam Publisher ]]>
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<![CDATA[The exchange rate serves as a crucial economic indicator due to its broad impact on various facets of a nation's economy. This study aims to investigate the impact of key macroeconomic variables on the Indonesian rupiah's exchange rate vis-à-vis the US dollar. Specifically, it examines inflation, Bank Indonesia's interest rates, and the Federal Reserve's interest rates using secondary data from official sources spanning from 1990 to 2022. Employing a quantitative approach with associative modeling, the study utilizes the Autoregressive Distributed Lag (ARDL) analysis technique for data analysis. The results indicate that inflation, Bank Indonesia's interest rates, and the Fed's interest rates collectively influence the rupiah's exchange rate against the US dollar. These variables demonstrate short-term impacts on the exchange rate, with persistent effects observed in the long term, emphasizing their role in maintaining exchange rate stability. This research underscores the importance of continuously monitoring and evaluating these macroeconomic factors to ensure stability in the rupiah's exchange rate against the US dollar.]]>
<![CDATA[THE INFLUENCE OF REGIONAL ORIGINAL INCOME, GENERAL ALLOCATION FUNDS, SPECIAL ALLOCATION FUNDS ON ECONOMIC GROWTH AND HUMAN DEVELOPMENT INDEX (Study on Regency/City Government of East Java Province Year 2020-2022) ]]>
<![CDATA[Nur Indah Mukaromah]]>;
<![CDATA[Made Kembar Sri Budhi]]>
<![CDATA[ INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 5 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) ]]>
Publisher : <![CDATA[Adisam Publisher ]]>
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<![CDATA[The aim of this research is to determine the effect of Regional Original Income (PAD), General Allocation Funds (DAU), and Special Allocation Funds (DAK) on the Human Development Index (HDI) with Economic Growth as a mediating variable. The sample used in this research was 38 districts/cities in East Java during the period 2020 to 2022. The research method used was path analysis. The results obtained show that: (1) PAD has a positive and significant effect on economic growth, DAU has a negative and significant effect on economic growth, DAK has a positive and significant effect on economic growth; (2) PAD has a positive and significant effect on HDI, DAU has a negative and insignificant effect on HDI, DAK has a negative and significant effect on HDI, economic growth has a positive and significant effect on HDI; (3) PAD has an indirect and significantly positive effect on HDI through economic growth, DAU has an indirect and significantly negative effect on HDI through economic growth, and DAK has an indirect and significantly positive effect on HDI through economic growth.]]>
<![CDATA[THE EFFECT OF PRICE DISCOUNTS, STORE ATMOSPHERE AND VISUAL MERCHANDISING ON IMPULSE BUYING ]]>
<![CDATA[Putu Rara Puspita]]>;
<![CDATA[Gede Bayu Rahanatha]]>
<![CDATA[ INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 5 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) ]]>
Publisher : <![CDATA[Adisam Publisher ]]>
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<![CDATA[This study aims to determine the effect of price discount, store atmosphere, and visual merchandising on impulse buying behavior of Transmart retail consumers in Denpasar. Stimulus-Response Theory is used in this study. The method of determining the sample in this study is non probability sampling using purposive sampling technique in a total of 112 respondents. The data were gathered through distributing research questionnaires to respondents. The analysis was conducted using statistic descriptive analysis and statistic inferential analysis that includes multiple linear regression analysis, classical assumption test, F- test and t-test. The result showed that price discount has a positive and significant effect on impulse buying; store atmosphere has a positive and significant effect on impulse buying; visual merchandising has a positive and significant effect on impulse buying; and those variables were simultaneously affecting the impulse buying behavior. The implication of this study suggests that price discount, store atmosphere, and visual merchandising can be considered as stimuli to increase impulse buying on Transmart retail consumers in Denpasar.]]>
<![CDATA[ANALYSIS OF THE INFLUENCE OF FOREIGN DIRECT INVESTMENT, LABOR PRODUCTIVITY AND TECHNOLOGYON ECONOMIC GROWTH ]]>
<![CDATA[Loso Judijanto]]>;
<![CDATA[Ajeng Faizah Nijma Ilma]]>;
<![CDATA[Gautama Sastra Waskita]]>
<![CDATA[ INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 5 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) ]]>
Publisher : <![CDATA[Adisam Publisher ]]>
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<![CDATA[Foreign investment, labor productivity and technology are key factors that can significantly influence economic growth. An important factor in a nation's economic development is foreign direct investment. This involves investing foreign assets into domestic structures, equipment, and organizations. Research on the Indonesian economy shows that FDI has a significant impact on economic growth. FDI can also increase the productivity and macroeconomic stability of the recipient country so that this source of funds is considered to have great potential as a driving force for the economy and is believed to be relatively safe for a country because it is a long-term investment. Macroeconomic indicators like unemployment, pricing levels, and economic growth can be used to assess a nation's economic performance. Economic growth is mostly driven by labor productivity. Therefore, policies and strategies that aim to increase productivity are essential for achieving sustained and inclusive economic development. The influence of technology on economic growth can be seen from various perspectives. Based on available information, technology has a significant impact in driving a country's economic growth.]]>
<![CDATA[PRINCIPLES OF FINANCIAL MANAGEMENT: OPERATIONAL LEVERAGE AND FINANCIAL LEVERAGE ]]>
<![CDATA[Muhammad Haekal Yunus]]>;
<![CDATA[Ni Komang Septia Noriska]]>;
<![CDATA[Sri Hartati]]>;
<![CDATA[Devia Septyani]]>
<![CDATA[ INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 5 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) ]]>
Publisher : <![CDATA[Adisam Publisher ]]>
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<![CDATA[Understanding and mastering the principles of financial management is not only the key to success in running a business, but also very vital in our personal lives. In this world full of uncertainty, the ability to manage finances wisely can determine financial stability in the future. With good financial management, companies can allocate expenditure and income funds appropriately. Understanding the principles of operational leverage and financial leverage is very important in financial management. Both can be used to maximize profits, but also carry risks that need to be managed properly. With the right strategy, companies can use leverage to achieve their financial goals. In financial management, leverage is an important concept used to increase the company's profit potential. The utilization of fixed costs in the business's cost structure is associated with operational leverage. Leverage in finance is the process of using debt to fund a company's operations and assets. The performance of the business as a whole may be impacted by these two interrelated forms of leverage. Nevertheless, the amalgamation of these two categories of leverage can also increase risk, so financial managers need to be careful in planning the company's cost and financing structure.]]>
<![CDATA[PRODUCT INNOVATION STRATEGY AND ITS IMPACT ON SME COMPETITIVENESS IN THE ERA OF THE DIGITAL ECONOMY ]]>
<![CDATA[Yussi Ramawati]]>;
<![CDATA[Harmiaty Bahar]]>;
<![CDATA[Muh. Husriadi]]>
<![CDATA[ INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 5 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) ]]>
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<![CDATA[This research examines product innovation strategies and their impact on the competitiveness of small and medium enterprises (SMEs) in the food and beverage sector in Kendari City, in the context of the digital economy. The aim of this research is to explore effective innovation strategies, analyze the impact of innovation on increasing competitiveness, and evaluate available support and resources. The research method uses mixed methods with survey design and in-depth interviews. The respondents were 50 small and medium businesses in the food and beverage industry in Kendari City. The research results show that the use of digital technology and the frequency of product development are key factors that help increase the competitiveness of SME businesses. In addition, external government support and access to financial resources greatly influence SMEs' ability to innovate. The implications of this research indicate the need for policies that support the integration of digital technology into SME innovation strategies and increase access to external resources and support.]]>
