cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Agus Supriyanto
Contact Email
agussupriyanto@iainkudus.ac.id
Phone
+6281228473079
Journal Mail Official
jurnalbisnis@uinsuku.ac.id
Editorial Address
The Sharia Business Management Study Program, Faculty of Islamic Economics and Business, Universitas Islam Negeri Sunan Kudus Jl. Conge Ngembalrejo PO BOX. 51, Bae, Kudus, Jawa Tengah, Indonesia.
Location
Kab. kudus,
Jawa tengah
INDONESIA
BISNIS : Jurnal Bisnis dan Manajemen Islam
Published by Universitas Islam Negeri Sunan Kudus
ISSN : 24423718     EISSN : 24775533     DOI : http://dx.doi.org/10.21043/bisnis.v13i2
Core Subject :
Focus Jurnal Bisnis UIN Sunan Kudus focuses on the publication of scholarly articles in the field of Sharia-based business, integrating Islamic values with contemporary business practices. Scope of Journal The journal covers studies in Islamic management and business, including Islamic marketing, human resource management, financial management, entrepreneurship, business ethics, and digital business from a Sharia perspective.
Arjuna Subject : -
Articles 217 Documents
 14   15   16   17   18 
Analisis Strategi Differensiasi Citra Perusahaan dalam Pemasaran Sebagai Upaya Untuk Menciptakan Keunggulan Bersaing ( Studi Pada PT. Ar Tour & Travel) Hakim, Muhammad Arif; Faizah, Nur
BISNIS Vol 5, No 2 (2017): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v5i2.3020

Abstract

This research is to know: (a) how the image of PT. AR Tour & Travel by service users, (b) how the efforts of PT. AR Tour & Travel in build the image as a form of differentiation marketing, (c) marketing advantages by use dimension of image done by PT. AR Tour & Travel. This research uses descriptive qualitative research method. Data source used is primary data and secondary data. Technique of collecting data with observation, interview, and documentation. Test of data validity use triangulation. The results are: First, some images that apply to the PT. AR Tour & Travel by service users, (a) PT. AR Tour & Travel has an expensive package price, (b) PT. AR Tour & Travel provides the best facilities, (c) PT. AR Tour & Travel is able to provide a manasik that is easily understood and followed by the pilgrims, (d) PT. AR Tour & Travel has a variety of packages that can be adapted to the needs of pilgrims, (e) The employees of PT. AR Tour & Travel has a friendly attitude in service. Second, the efforts made by PT. AR tours & Travel in image building are, (a) utilizing the charismatic image of the leader of the AR Foundation, (b) varying product packages, (c) applying work traditions and culture, (d) maintaining good communication with service users. Third, the advantages of marketing differentiation using image dimension is quite effective, the indication can be seen from the data of the number of service users who always show well.
Ethnocentrism and Purchase Intention of Foreign and Domestic Products: A Systematic Review to a Conceptual Framework Kartikasari, Dwi; Almunawar, Mohammad Nabil; Anshari, Muhammad; Sumardi, Wardah Haki Haji
BISNIS Vol 12, No 1 (2024): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v12i1.20072

Abstract

Globalization prompts manufacturers of both international and local products to devise marketing strategies to stimulate the purchase intentions. This research aims to review the underlying theories applied to explain ethnocentrism and purchase intention of foreign and domestic products, as well as the independent and mediating variables, the relationship direction (sign) of major variables to the dependent variables, and the conceptual framework development based on this systematic review. We source the Scopus database and conclude with 31 articles under consideration. We apply a qualitative approach and find that the major theories include the social identity theory and the theory of planned behavior. The central independent variables are consumer ethnocentrism (CET), attitude (ATT), perceived behavior control (PBC), and subjective norms (SUB). The main mediating variable is ATT. We also discover support for relationships between CET, ATT, PBC, SUB, and purchase intentions of domestic or foreign products. We propose a conceptual framework consisting of the major variables. The study implies that CET is more important than ATT to drive the purchase intention of domestic products but not that of foreign products. The study is limited in the context of the countries, product types, and constructs that future research should address.
Pengaruh Iklan Islami Terhadap Minat Beli Calon Konsumen Matahari Dept. Store di Jawa Tengah Saifudin, Saifudin
BISNIS Vol 7, No 2 (2019): Bisnis: Jurnal Bisnis dan Manajemen Islam
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v7i2.5724

Abstract

The purpose of this research is to find out the influence of Islamic advertising (Islamic advertising messages, Islamic story illustrations and Muslim advertising stars) Mahatahari Dept. Store against the buying interest of prospective Mahatahari Dept. Store in Central Java. This research was conducted in Central Java Province with a sample size taken as many as 120 respondents with a purposive sampling method. Data was collected by distributing questionnaires using the Likert scale to measure 13 indicators. The analysis technique used is multiple linear regression analysis. The results of the study found that Islamic advertising messages, illustrations of Islamic stories and Muslim advertising stars had a positive and significant effect on consumers' buying interest. Based on the calculation of the coefficient of determination, it can be explained that the simultaneous influence of Islamic advertising message variables, illustrations of Islamic stories and Muslim advertising stars on consumer buying interest. While the partial results of the illustrative variable of Islamic stories and Muslim advertising stars have a positive and significant effect on consumer buying interest, but Islamic advertising message variables have no effect on buying interest.
MERETAS AKTUALITAS ISLAMIC SOCIAL REPORT: SEBAGAI CORPORATE SOCIAL RESPONSIBILITIES FRAMING BERBASIS SYARIAH (DALAM PENDEKATAN FILOSOFIS) Cahya, Bayu Tri; Hanifah, Umi
BISNIS Vol 4, No 1 (2016): BiSNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v4i1.1693

Abstract

This article analysed the concept of islamic social developmentreport as a frame of sharia-based corporate socialresponsibilities. The study was conducted by library researchbased on previous studies and related literature. The resultsindicated that the concept of social islamic report was based onthe philosophy of good governance and corporate socialperformance reporting standard that takes into account theaspects of material, moral, and spiritual in reporting. Inparticular, this index is an extension of social performancereporting standards which include society's expectations notonly about the role of corporations in the economy, but also thecompany's role in the spiritual perspective. Besides the indexalso places emphasis on social justice related to theenvironment, the rights of minorities, and employees.Finally,syariah framework is part of a corporate strategy aimed at thesustainability of the company, providing benefits to thecommunity and participate in the social interest.
The Impact of Online Consumer Reviews, E-Service Quality, and Content Marketing on Purchasing Decisions on the Shopee Seller Marketplace, with Islamic Business Ethics as a Moderation Variable Hana, Kharis Fadlullah; Miranti, Ajeng Rizki
BISNIS Vol 9, No 2 (2021): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v9i2.13477

Abstract

Today, there is a lot of interest in Indonesian spending on the market; in 2021, overall Indonesian expenditure on the market climbed by 26%. Shopee is an Indonesian marketplace app with 93,440,300 monthly users. Sellers in the Shopee marketplace, on the other hand, are still learning how to effectively handle the platform. As a result, the goal of this research is to see if OCR (Online Consumer Review), E-Service Quality, and Content Marketing influence purchasing decisions, and if so, whether implementing OCR, E-Service Quality, and Content Marketing with Islamic business ethics strengthens or weakens the influence of purchasing decisions. The quantitative technique was employed in this investigation. Students from IAIN Kudus, UMK, and UMKU who utilize the shopee marketplace are the focus of this study. Because the population in this study was unlimited, researchers utilized the lemeshow method to determine the sample size and acquired 96 research samples. This study employs nonprobability sampling methods using purposive sampling. The data gathering approach is done through disseminating questionnaires. SPSS version 2.3 is used to process the data obtained. Validity tests, reliability tests, statistical tests, and traditional assumption tests are all used in data analysis techniques. The findings of this study revealed that online consumer reviews, e-service quality, and content marketing all influenced purchase decisions on shopee seller marketplaces and MRA tests, indicating that Islamic business ethics is a pure moderator variable that has a positive impact on online consumer reviews, e-service quality, and content marketing.
Menilai Tingkat Religiusitas dan Pengetahuan pada Perilaku Beli Generasi Muda Terhadap Produk Pangan Halal Purnasari, NUrwulan; Hasyim, Fuad; Sabarisman, Iman
BISNIS Vol 6, No 2 (2018): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v6i2.4569

Abstract

Halal food products are a necessity for a Muslim. However, not all food circulating in the market is halal products, so people must be smart in choosing food products. This study aims to determine the relationship between knowledge and the level of religiosity of young people towards the decision to buy halal food products. Based on the sample of young people from various universities in the Yogyakarta and Surakarta areas the results showed that the level of religiosity and knowledge about halal food products had an influence on purchasing decisions for halal products, except that the level of religiosity had a higher influence. This shows that the level of religiosity is an important factor that needs to be considered especially in promoting halal food products.
Optimalisasi Strategi Bisnis Syariah: Pengaruh Sinergi Orientasi Pasar Syariah dan Pengetahuan Produk Syariah terhadap Keunggulan Bersaing Berkelanjutan Isnawati, Setya Indah; Nurcahyo, Satria Avianda; Anis, Muhammad
BISNIS Vol 12, No 2 (2024): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v12i2.29544

Abstract

Penelitian ini bertujuan untuk mengoptimalkan Sharia Business Strategy dengan menganalisis efek sinergis antara Sharia Market Orientation dan Sharia Product Knowledge terhadap Sustainable Competitive Advantage di PT Bank Muamalat Kanwil Jawa Tengah. Penelitian ini menggunakan pendekatan kuantitatif dengan metode Structural Equation Modeling (SEM) berbasis Partial Least Squares (PLS) untuk menganalisis data. SEM PLS dipilih karena kemampuannya dalam menangani model yang kompleks dan hubungan kausal antar variabel. Seluruh karyawan PT Bank Muamalat Kanwil Jawa Tengah yang berjumlah 260 orang digunakan sebagai sampel jenuh.Hasil penelitian menunjukkan bahwa Sharia Business Strategy, Sharia Market Orientation, dan Sharia Product Knowledge memiliki pengaruh signifikan terhadap Sustainable Competitive Advantage. Lebih lanjut, Sharia Product Knowledge berperan sebagai mediator yang signifikan antara Sharia Business Strategy dan Sharia Market Orientation terhadap Sustainable Competitive Advantage. Ini menunjukkan bahwa pengetahuan yang mendalam tentang produk syariah dapat memperkuat hubungan antara strategi bisnis syariah dan orientasi pasar syariah yang dimiliki perusahaan, yang pada akhirnya meningkatkan keunggulan bersaing yang berkelanjutan.Temuan ini menyoroti pentingnya investasi dalam pengembangan kompetensi karyawan terkait produk syariah, karena pengetahuan ini secara langsung mempengaruhi kemampuan perusahaan dalam memenuhi kebutuhan pasar dan mempertahankan daya saingnya.Kata Kunci : Sharia Market Orientation, Sharia Product Knowledge, Sharia Business Strategy, Sustainable Competitive Advantage
Kontribusi Istri Nelayan Terhadap Pendapatan Keluarga Pada “Musim Baratan” Candrakuncaraningsih, Venomena
BISNIS Vol 8, No 1 (2020): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v8i1.7391

Abstract

The moment’s in order to help her husband’s work to meet family need’s, a fishermen’s wife has a multiple roles in the family, namely as housewife and also as breadwinner. It was done especially in the western seasons, because at this time the husband’s income is greatly reduced compared to normal days. The purpose of this paper is to examine how much the fishermen’s wife’s contribution to family income in the western season from an islamic perspective in The District of Kragan in Rembang Regency. As for the data used in this study are primary data and secondary data. The variable used is the income of fishermen and fishermens wifes in the wester seasons (Desember 2019 and January 2020). Determination of the method used is “Simple Random Sampling” with the data collected analyzed with “Multiple Linear Regression” models for the income of fishermen’s wifes, then the result are compared with the income of the fishermens. The result of the study showed that the contribution of the fishermen’s wifes was very large in the western season, compared to husband’s income that is equal 68 %. This contribution is said to be high because > 30%. Age, education, number of dependents of famlily and work simultaneously do not significantly affect to income. And partialy also does not affect the income of fishermen’s wives. So this is very helpfull in meeting family needs when the situation occurs. Women in islamic perspective have an important role in the economy, they are given the rights to own wealth. Islam allow women to work, because work is worship. As long as they do neglect their responsibilities in managing household.
Analisis Pemeringkatan Sukuk: Perspektif Keuangan Pramesti, Wahyu
BISNIS Vol 5, No 1 (2017): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v5i1.2948

Abstract

The aims of this study is to analysed sukuk rating from financial perspective. Financial perspective used in this research is profitability, likuidity, and firm size. Sample used in this study is sukuk listed in BEI during 2010 – 2015. Used multiple regression to analysis model both partially and simultanly. Used financial performance to analyse sukuk rating. The result of this study show that profitability, likuidity, and firm size have significant effect to sukuk rating
Job Embeddedness sebagai Variabel Mediasi Pengaruh Leader Member Exchange dan Perceived Organizational Support terhadap Job Insecurity Karyawan di Beberapa Bank Syariah Zakiy, Muhammad; Aeni, Farikha
BISNIS Vol 10, No 2 (2022): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v10i2.10987

Abstract

The adaptability of the relationship between leader-member and organizational support effect of job insecurity that appears in employees. This adaptability can be seen from the influence of leader-member exchange and perceived organizational support which can lead to job insecurity. This study aims to examine the effect of leader-member exchange and perceived organizational support on job insecurity with job embeddedness as an intervening variable. The objects of this research are 3 syariah banking such as Bank Syariah Indonesia, Bank Muamalat and Bank Madina Syariah. This research is quantitative. The sample used in this study was 257 respondents obtained by the non-probability sampling method. Data were collected using a questionnaire, analyzed using SmartPLS version 3.2.8. The results of this study indicate that there is a positive influence between leader-member exchange on job embeddedness, perceived organizational support has a positive effect on job embeddedness, job embeddedness has no effect on job insecurity, the leader-member exchange has no effect on job insecurity, and perceived organizational support has a negative effect on job insecurity.

Page 16 of 22 | Total Record : 217

 14   15   16   17   18 

Filter by Year

2013 2025


Reset
Filter By Issues
All Issue Vol 13, No 2 (2025): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 13, No 1 (2025): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 12, No 2 (2024): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 12, No 1 (2024): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 11, No 2 (2023): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 11, No 1 (2023): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 10, No 2 (2022): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 10, No 1 (2022): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 9, No 2 (2021): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 9, No 1 (2021): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 8, No 2 (2020): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 8, No 1 (2020): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 7, No 2 (2019): Bisnis: Jurnal Bisnis dan Manajemen Islam Vol 7, No 1 (2019): Bisnis: Jurnal Bisnis dan Manajemen Islam Vol 6, No 2 (2018): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 6, No 1 (2018): Bisnis Vol 5, No 2 (2017): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 5, No 1 (2017): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 4, No 2 (2016): BiSNIS: Jurnal Bisnis dan Manajemen Islam Vol 4, No 1 (2016): BiSNIS: Jurnal Bisnis dan Manajemen Islam Vol 3, No 2 (2015): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 3, No 1 (2015): BISNIS: Jurnal Bisnis dan Manajemen Islam Vol 2, No 2 (2014): Bisnis: Jurnal Bisnis dan Manajemen Islam Vol 2, No 1 (2014): Bisnis: Jurnal Bisnis dan Manajemen Islam Vol 1, No 2 (2013): BISNIS: Jurnal Bisnis dan Manajemen Islam More Issue