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Jurnal Ilmu Administrasi Bisnis

jiab
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Published by Universitas Diponegoro

ISSN : - EISSN : 27461297 DOI : 10.14710/jiab

Core Subject : Economy,

Economics, Econometrics & Finance

Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.

Arjuna Subject : -

Articles 1,396 Documents

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Pengaruh Current Ratio dan Debt to Equity terhadap Harga Saham, dengan Return on Equity dan Return on Assets sebagai Variabel Intervening (Studi Kasus pada Perusahaan Food and Beverages yang Terdaftar di BEI pada Periode 2013-2017) Nana Adnan Rahmanto; Ngatno Ngatno
Jurnal Ilmu Administrasi Bisnis Vol 7, No 4 (2018)
Publisher : Universitas Diponegoro

The purpose of this research is to analyze the effect of CR and DER on stock price with ROE and ROA as intervening variable in food and beverages companies listed in BEI period 2013 - 2017. CR represents liquidity ratio, DER represents leverage ratio ROE and ROA represent profitability ratios. Stock Price used in this research is the closing price. This research uses quantitative method and explanatory research type. In this research there are 8 companies taken as research unit. The data in this research were taken from IDX. Data analysis in this study used multiple linear regression analysis and sobel test used to test the influence of mediation from intervening variable. The results of this research show that in partial CR and DER have a significant effect to ROE. CR have a significant effect to ROA, while DER have an effect and not significant to ROA. CR, ROE and ROA have a significant effect on Stock Price, while DER have an effect and not significant to Stock Price. The test results of the influence of mediation, ROE and ROA can mediate the effect of CR on Stock Price significantly. Then ROE and ROA can mediate the effect of DER on Stock Price but not significant.

PENGARUH BRAND AWARENESS DAN KUALITAS PRODUK TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING PADA KARTU GSM PRABAYAR SIMPATI (STUDI KASUS PADA KONSUMEN KECAMATAN PEDURUNGAN) Amalia, Aida Zahrotu; Waluyo, Handoyo Djoko; Dewi, Reni Shinta
Jurnal Ilmu Administrasi Bisnis Volume 3, Nomor 4, Tahun 2014
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (481.54 KB)

This research was motivated by the phenomenon of the mobilephone technologyâ€™s development which makes the growth of the cellular network companies, where the competition between mobile networks increasingly stringent. SimPATI Prepaid GSM Card is a prepaid card from PT. Telkomsel which is very well known and always strives to provide the best quality in order to meet the needs and expectations of its customers. SimPATI proves that customer satisfied with the products by obtaining the first rank in the ICSA index, but from 2010 to 2012 the percentage continues to decline. In addition, simPATI is a top brand in relation to GSM prepaid card products, but the percentage of top brand index from 2010 to 2012 continued to decline.The objective of this research is to examine the influence of brand awareness and product quality on customer loyalty through customer satisfaction with simPATI GSM Prepaid Card. The type of this research is explanatory research, with technique of collecting data through questionnaires, interviews and a literature study. The technique of sampling using multistage area sampling and purposive sampling. The sample in this research were 100 respondents who are the users of simPATI GSM Prepaid Card in Pedurungan District. This research uses qualitative and quantitative analysis techniques. Quantitative analysis uses validity test, reliability test, correlation coefficient, simple and multiple regeression analysis, the coefficient of determination, a significant test (t and F) and path analysis using SPSS for windows version 20.0.The results of this research approved that brand awareness (X1), and product quality (X2) partially or simultaneously can influenced customer satisfaction (Z) and customer loyalty(Y). According the result of path analysis, the influence of brand awareness and product quality toward customer loyalty will be greater if through customer satisfaction.Based on the research results, the researcher suggests that the company has to improve the provisionâ€™s information on the productsâ€™s diversity, provide new innovations on features / facilities, and allows users to use the features / facilities so that the products can improve customer satisfaction to create customer loyalty on the simPATI GSM Prepaid Card.

Pengaruh Brand Image dan Perceived Quality Terhadap Loyalitas Pelanggan Melalui Kepuasan Pelanggan Sebagai Variabel Intervening Pada Honda Vario (Studi Kasus Pada Pengguna Honda Vario di Kota Semarang) Inti Megadewi
Jurnal Ilmu Administrasi Bisnis Vol 6, No 1 (2017)
Publisher : Universitas Diponegoro

Automotive industry development in indonesia very rapidly including motorcycle industry. Honda motorcycles issued its pedestal automatic motorcycles with the name Honda Vario. Loyalty consumers occurred because consumers feel satisfied , customer satisfaction can be influenced by the brand image that well as guaranteed perceived quality. Problems in this research is the declining sales of Honda Vario in 2015 within the Semarang City. The research results show that there is influence between the brand image to customer loyalty through customer satisfaction correlation obtained the results of 0,769. While the influence perceived quality of customer loyalty through customer satisfaction correlation obtained the results of 0,808. Then, in the analysis sobel test by using preacher tool, there is influence of intervening customer satisfaction in relations brand image and perceived quality of customer loyalty in Honda Vario.

THE INFLUENCE OF DISTRIBUTION COST AND PROMOTION COST TO SALES VOLUME OF CANDY TOLAK ANGIN IN PT MUNCUL MEKAR SEMARANG Arindra Diesnu Hernomo; Apriatni Endang Prihatini; Widayanto Widayanto
Jurnal Ilmu Administrasi Bisnis Vol 1, No 2 (2012)
Publisher : Universitas Diponegoro

This study about the influence of distribution cost and promotion cost to sales volume of candy tolak angin in PT Muncul Mekar Semarang. Companies often experience fluctuations in sales volumes of candy tolak angin. Issues to be discussed is how the promotion cost influence to sales volume, how the distribution cost influence to sales volume as well as how the influence of promotion costs and distribution costs to sales volume. While the purpose of this study is to determine the influence of promotion costs to sales volume, the influence of distribution costs to sales volume and the influence of promotion costs and distribution costs to sales volume. The type of this study is explanatory research that is explained and research the influence of existing variables. The data used is data in period of 2006 to 2011. To get it is used interview techniques to related parties. From the statistical calculations using simple regression analysis was known promotion costs to sales volume Y= 5222,9 + 0,0000193 X1, distribution costs to sales volume Y = 5638,8+ 0,00007478 X2. Through the multiple regression analysis between the cost of promotion and distribution costs to sales volume Y = 5044,6+ 0,0000195 X1 + 0,0000904 X2. By using the F test is known that the value of F count is 18.2 greater than F table (df1 = k= 2 and df2 = n-k-1=72-2-1 = 69) so F table is 3.13. And obtained the values of significance (P value) is 0.001. Since the value of P value less than 0.05 it means Ha is accepted and Ho rejected, so it can be concluded that the promotion costs and distribution costs together may influence sales volume. While the dominant influence is given by the promotion costs. The conclusion is that the promotion costs used to support promotional activities are appropriate because the promotion is interesting.

PENGARUH GAYA HIDUP DAN NILAI PELANGGAN TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING (PADA KONSUMEN KLINIK KECANTIKAN LARISSA AESTHETIC CENTER SEMARANG) Mia Darmianti; Bulan Prabawani
Jurnal Ilmu Administrasi Bisnis Vol 8, No 4 (2019)
Publisher : Universitas Diponegoro

This research was conducted with the aim to find out the influence of lifestyle and values customer loyalty to customers through customer satisfaction as an intervening variable. This research was conducted on products and treatments at the Larissa Aesthetic Center beauty clinic Semarang. The sample of this study was 100 respondents with criteria of made purchases or treatments at the Larissa Aesthetic Center at least twice in the last three months. This study consisted of 4 variables, 23 indicators and 5 hypotheses. The analytical tool used is SPSS 20 for windows with a validity test, reliability test, correlation coefficient test, determination coefficient, simple and multiple regression analysis, significance test (t and F test), and multiple tests. The results of this study indicate that there is a positive influence of lifestyle variables and customer value on customer loyalty through customer satisfaction. The customer value variable has the greatest influence at 40,2.6% while the lifestyle variable has an influence of 19,3% which simultaneously stimulates lifestyle variables and the customer value has a contribution of 45,6% on customer loyalty through customer satisfaction at Larissa Aesthetic Center. Based on these results it is suggested that Larissa Aesthetic Center needs to make improvements in terms of increasing high professionalism by all employees, improving quality in order to compete with other beauty clinics, increasing service level and providing information to customers in a manner periodically regarding the latest info.

PENGARUH KEPEMIMPINAN DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PADA PERUM PERUMNAS REGIONAL V SEMARANG Safitri, Ayu Rizka; Nugraha, Hari Susanta; Widiartanto, Widiartanto
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 3, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (436.625 KB)

Human resource management plays an active role in improving employee performance through a number of variables that influence it, including the leadership, work discipline and employee performance. Perum Perumnas Regional V Semarang is one public company engaged in the construction and housing sales nationwide. However there are still some issues regarding employee performance Perum Perumnas Regional V Semarang who have not reached the standard of performance. So this study can provide a view of the constraints experienced by employees Perum Perumnas Regional V Semarang.This research uses explanatory research type of approach by the number of respondents were 63 employees with sampling probability sampling technique. Data collection techniques in this study using a questionnaire and literature study techniques. The data obtained were analyzed quantitatively by using analytical tools such as cross table, validity, reliability, simple linear regression, multiple linear regression and hypothesis testing by t test and F test.The results showed that the presence of a significant and positive impact between employment and kepemimnan discipline on employee performance. Labor discipline became one of the dominant factors that impact on employee performance. Suggestions can be submitted is the leadership in general has shown a high condition. For the sake defend, managers need to provide a more open opportunity for every employee to argue as well as in making employment decisions. Labor discipline in general have shown a high condition. Efforts to maintain these conditions should continue to be done. In order to improve better work discipline and its application accordingly, should the company give closer scrutiny in any violations committed by employees

PENGARUH KUALITAS PRODUK DAN CITRA MEREK (BRAND IMAGE) TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE SAMSUNG GALAXY SERIES J (Studi Kasus Pada Konsumen Samsung Galaxy Series J Di Kota Semarang) Dungo Aryaty Lumban Gaol; Agung Budiatmo
Jurnal Ilmu Administrasi Bisnis Vol 7, No 1 (2018)
Publisher : Universitas Diponegoro

Product Quality and Brand Image are some factors which can influence of Purchasing Decisionon consumers. So the company is able to offer high quality product and brand image from the consumers needed, it aims to raise a high purchase decision, Samsung Galaxy Series J needs to pay attention to things that affect the Purchase Decision. Problems for market share data Samsung's smartphone in Indonesia continues to decline from 2013-2016 and Samsung's sales in Semarang fluctuate from 2014 to 2016. Every company would expect maximum results from products offered to consumers, namely the amount of production to the product which continues to increase and the sales are also increasing. This type of research is explanatory. Data collection through a questionnaire and interview. The sampling technique using accidental sampling, purposive sampling and area sampling. The sample of this research as many as 100 respondents in Citraland Semarang calculated to analyze data using validity,reability, the coefficient of correlation, simple and multiple regression analysis, the coefficient of determinationand, significance test (t test and F test) with the help of SPSS software version 16.0. The result of research concluded that product quality has a positive and significant influence on partial purchasing decision of 32.7%. Brand imagehas a positive and significant influence on purchasing decision of 36.2%. Through this research indicatesthat product quality and brand image simultaneously have a positive and significant influence on purchasing decision of 41,0, the rest is influenced by another factors. This means thatthe higher product quality and brand image will lead to the higher purchase decisionon Smartphone Samsung Galaxy Series J. Based on the results concludedthat comsumerpreceptions of product quality and brand image is good. Meanwhile, the purchase decisionon Smartphone Samsung Galaxy Series J is high.Suggested to the company to improve product quality andqulity of atteries to fit what consumers need. The company must be able to strengthen the brand image to keep the company’s reputation in a better reputation.

PENGARUH CORPORATE SOCIAL RESPONSIBILITY, PERCEIVED QUALITY DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN ULANG DENGAN CORPORATE IMAGE SEBAGAI VARIABEL INTERVENING STUDI PADA PENGGUNA PRODUK TOLAK ANGIN PT SIDOMUNCUL DI KELURAHAN TEMBALANG SEMARANG Eka, Noviasari Dewi; Farida, Naili; Listyorini, Sari
Jurnal Ilmu Administrasi Bisnis Volume 2, Nomor 3, Tahun 2013
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (175.2 KB)

This study aimed to determine the effect of corporate social responsibility, perceived quality and brand image to purchase decisions with the corporate image as an intervening variable. Type of research used in this research is explanatory research with 100 respondents taken using accidental sampling technique. The method of analysis used in this study is using a simple linear regression two â€“ stage with SPSS for windows. The results shows that corporate social responsibility variables, perceived quality and brand image has a positive and significant effect (partial) to the corporate image of each 19,4%, 30.4% and 34,6%. Corporate image variable also has a positive and significant effect (partial) to the purchase decisions of 16, 9%.

PENGARUH MOTIVASI DAN LINGKUNGAN KERJA TERHADAP KINERJA MELALUI KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING (STUDI PADA PT. TASPEN (PERSERO) KANTOR CABANG UTAMA SEMARANG) Vivi Amanah Harahap; Wahyu Hidayat
Jurnal Ilmu Administrasi Bisnis Volume 5, Nomor 3, Tahun 2016
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (290.341 KB)

The research was conducted due to the fluctuating performance data in PT. TASPEN (Persero) KCU Semarang in the last three years. The occurrence of the up and down performance data the company identified that motivation and work environments that exist in the company during this less noticed by the company. The purpose of this research were to determine the influence of motivation adn work environment agains employee performance and job satisfaction. The Sampling techniques used sampling jenuh means the entirety of the employees be made respondents. The respondents in this research totalled 53 respondents. This research was also using Path analysis techniques supported by SPSS software version 20.3. The validity test, reliability test, coefficient of correlation test, linear and multiple regression, coefficient of determination test, and significance tests (t and F test) with Sobel method beforehand. The results has showed that the independent variable in this study had a variable affect performance motivation through job satisfaction has no relationship mediation, and work environment that affect performance through job satisfaction had partial mediation.

Pengaruh Promosi Kreatif dan Variasi Produk terhadap Keputusan Pembelian pada Konsumen E-commerce Zalora.co.id (Studi Kasus pada Konsumen di Kota Jakarta) Disa Fitri Pradwika; Sudharto Prawata Hadi
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

Business development in the online fashion sector or e-commerce is now developing along with the rapid development of technology. As an online clothing ecommerce initiator, Zalora.co.id has lost competition with the new emerging e-commerce, one of which is a decreasing number of purchases. Purchasing decisions are the goals that must be achieved by every business company. To achieve this goal, Zalora.co.id needs to pay attention to what things that can affect purchasing decisions. This study aims to determine the effect of creative promotion and product variety on Zalora.co.id e-commerce consumers purchasing decisions. The type of research used is explanatory research. Samples taken are 100 respondents who had made purchases on the Zalora.co.id website. The sampling technique used is accidental sampling. Data collection techniques used are questionnaires, observations, and literature studies. Data analysis methods used are validity test, reliability test, correlation test, simple linear regression test, multiple linear regression test, determination coefficient (R2), and significance t test and f test with the help of IBM SPSS program version 22.0. Based on the results of the analysis, it can be concluded that creative promotion and product variety have an effect on purchasing decisions proven through the simple regression test with the result in regression values of 0,432 and 0,791. The advice given to the company is to improve the promotion that has been carried on to make it more unique and different from other e-commerce promotions and re-evaluate the product variation strategy.

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Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

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+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA

Abstract

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Sari Listyorini

Contact Email sariadbis96@gmail.com

Phone +6283848898843

Journal Mail Official jiabundip@gmail.com

Editorial Address Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location Kota semarang, Jawa tengah INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA