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Integra Business Review
Published by PT. Integra Academic Press
ISSN : -     EISSN : 3047261X     DOI : https://doi.org/10.63208/21014
Core Subject :
About the Journal Integra Business Review is a scholarly, peer-reviewed academic journal that presents in-depth analysis and critical reviews of various business-related aspects within a global context. The journal serves as an international platform for researchers, academics, and business practitioners to disseminate high-quality research, insights, and the latest findings in the field of business and management. The primary commitment of Integra Business Review is to contribute to the advancement of business knowledge and professional practice by publishing innovative and rigorous scholarly works that integrate theoretical perspectives and practical applications. Through its multidisciplinary approach, the journal encourages academic dialogue and exploration of contemporary issues shaping business organizations and markets. By fostering knowledge exchange and scholarly engagement, Integra Business Review aims to support the development of business research and practice while enhancing national and international academic recognition.
Arjuna Subject : -
Articles 43 Documents
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Digital Trade and Cross-Border Economic Transformation in the Digital Economy Wulan Nur Afriani; Fadya Intan Rahmawati; Nathania Qoulan Syadida
Integra Business Review Vol. 2 No. 1 (2024): June 2024
Publisher : Integra Academic Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63208/21014-430

Abstract

The rapid expansion of digital economies has significantly transformed international trade systems, cross-border commercial interaction, and globally integrated marketplace participation within contemporary economic environments. Digital technologies increasingly influence how enterprises, consumers, and institutions engage in digitally mediated commerce, platform-based transactions, and internationally connected trade systems. The findings indicate that digital trade contributes positively to global economic integration, cross-border e-commerce expansion, platform-mediated commercial coordination, and internationally connected market participation. In addition, digitally integrated trade systems support enterprise transformation, trade efficiency improvement, and digitally coordinated commercial ecosystems within global digital economies. However, the review also identifies significant capability and governance challenges affecting inclusive participation within digital trade systems, including unequal infrastructure readiness, regulatory fragmentation, digital capability disparities, and participation inequality across economies and enterprises.
International Trade and Economic Growth: A Contemporary Literature Review Diva Besti Aulia; Novianti Novianti; Cipi Nurmala
Integra Business Review Vol. 2 No. 1 (2024): June 2024
Publisher : Integra Academic Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63208/21014-441

Abstract

International trade is one of the most important factors influencing economic growth in the era of globalization. Through export and import activities, countries gain opportunities to expand markets, improve production efficiency, access advanced technologies, and enhance economic competitiveness. This study aims to examine the relationship between international trade and economic growth using a literature review approach. The data were obtained from relevant scholarly articles and academic publications published over the last five years. A qualitative analysis was conducted by identifying, evaluating, and synthesizing previous findings related to exports, imports, trade openness, and economic growth. The results indicate that exports consistently contribute positively to economic growth by stimulating production, investment, and national income. Meanwhile, imports can also support economic growth when utilized to acquire capital goods, technologies, and productive inputs that enhance industrial efficiency. Furthermore, trade openness plays an important role in promoting innovation, technology transfer, and integration into global value chains. The findings suggest that international trade serves as a strategic instrument for supporting sustainable economic growth in an increasingly interconnected global economy.
Dynamic Capability and Marketing Strategy as Determinants of Organizational Performance Wahyu Nia Kurnia Sari; Akmal Bayu Mubarok; Elya Fitrotunnisa
Integra Business Review Vol. 2 No. 1 (2024): June 2024
Publisher : Integra Academic Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63208/21014-450

Abstract

The increasingly dynamic economic environment requires organizations to develop adaptive capabilities and effective strategic initiatives to maintain competitiveness and improve performance. This study aims to examine the relationship between dynamic capability, marketing strategy, and organizational performance through a descriptive qualitative approach. The research employed a literature-based method by analyzing scholarly publications indexed in Google Scholar from the last five years. Data were collected through a systematic review process and analyzed using content analysis techniques to identify patterns, empirical findings, and research gaps related to the investigated variables. The findings indicate that dynamic capability enhances organizational adaptability, innovation, and strategic responsiveness, while marketing strategy strengthens customer value creation, market positioning, and competitive advantage. The study also reveals that the influence of dynamic capability on organizational performance is not always direct and often depends on complementary organizational factors. Furthermore, the integration of dynamic capability and marketing strategy provides a more comprehensive explanation of organizational performance than either factor individually. These findings contribute to strategic management literature and offer practical insights for organizations operating in dynamic economic environments.
Connectivity, Infrastructure, and the New Foundations of Economic Competitiveness Farhan Alfredo; Iwan Priyadi; Girang Fitria Pratiwi
Integra Business Review Vol. 2 No. 1 (2024): June 2024
Publisher : Integra Academic Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63208/21014-461

Abstract

Digital infrastructure has become an important determinant of economic competitiveness in increasingly connected economies. Beyond supporting communication and information exchange, digital infrastructure functions as a strategic economic asset that influences productivity, innovation, and development opportunities. This study examines the relationship between digital infrastructure and economic competitiveness through a qualitative Systematic Literature Review (SLR) guided by the PRISMA 2020 framework. The findings indicate that digital infrastructure contributes to competitiveness by enhancing connectivity, improving productivity, supporting technological innovation, and expanding participation in digitally enabled economic activities. The review further reveals that infrastructure quality and readiness significantly influence economic performance and competitive capability. However, disparities in infrastructure availability and connectivity continue to generate uneven development outcomes across regions and economies. The study concludes that digital infrastructure should be viewed as a form of economic capital that plays a critical role in strengthening long-term competitiveness and supporting sustainable economic development.
The Entrepreneurial Economy in the Digital Age: Pathways to Innovation and Economic Growth Nofiatun Rahmadhaningtyas; Cindi Mutia; Divanisti Wahyuriani
Integra Business Review Vol. 2 No. 1 (2024): June 2024
Publisher : Integra Academic Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63208/21014-470

Abstract

Entrepreneurship plays an important role in promoting innovation, value creation, and economic growth within increasingly digitalized economies. The expansion of digital technologies has transformed entrepreneurial activity by enabling new forms of opportunity recognition, venture creation, and market participation. This study examines the entrepreneurial economy in the digital age through a qualitative Systematic Literature Review (SLR) guided by the PRISMA 2020 framework. Literature published between 2019 and 2024 was collected from major academic databases and analyzed using thematic synthesis. The findings indicate that digital technologies strengthen entrepreneurial activity by supporting entrepreneurial ecosystems, facilitating venture development, and expanding access to market opportunities. The review further reveals that entrepreneurship contributes to economic growth through innovation, value creation, and business formation. However, entrepreneurial outcomes remain influenced by ecosystem quality, institutional conditions, and access to digital resources. The study concludes that entrepreneurship functions as a critical mechanism connecting innovation with economic growth within contemporary digitally enabled economies.
Digital Transformation, Digital Dividends, and Entrepreneurship in Promoting Economic Sustainability Nathania Qoulan Syadida; Wulan Nur Afriani; Muhammad Tajuddin
Integra Business Review Vol. 2 No. 2 (2024): December 2024
Publisher : Integra Academic Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63208/21014-480

Abstract

This study aims to analyze the relationship between digital transformation, digital dividends, and entrepreneurship in supporting economic sustainability through a Systematic Literature Review (SLR). The review examined ten scientific articles published over the last five years and retrieved through Google Scholar, based on their relevance to the research topic. The findings indicate that digital transformation plays a significant role in enhancing organizational efficiency, productivity, innovation, and competitiveness in the digital economy era. Furthermore, digital transformation generates various economic benefits known as digital dividends, including improved market access, transaction efficiency, economic inclusion, and the creation of new business opportunities. The study also reveals that entrepreneurship acts as an enabling factor that allows organizations to utilize digital technologies more effectively in generating sustainable value creation. The review demonstrates that the relationship between digital transformation and economic sustainability is not direct but is influenced by an organization's ability to generate digital dividends and foster entrepreneurial orientation. This study contributes to the literature by synthesizing and integrating these three concepts within a comprehensive economic sustainability framework while identifying future research opportunities for further academic development.
Digital Literacy, Economic Literacy, and Innovation as Determinants of Economic Performance in the Era of Digital Transformation Iis Yulita Nur Fitriastuti; Diva Besti Aulia; Novianti Novianti
Integra Business Review Vol. 2 No. 2 (2024): December 2024
Publisher : Integra Academic Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63208/21014-490

Abstract

Digital transformation has significantly reshaped economic activities and increased the need for greater adaptive capabilities in responding to a rapidly changing environment. This study aims to analyze the relationship between digital literacy, economic literacy, and innovation in supporting economic performance during the era of digital transformation. The research employs a qualitative approach using a library research method through the review of scholarly articles, books, and academic sources published in the last five years. Data were analyzed using content analysis techniques to identify, compare, and synthesize findings from previous studies. The results indicate that digital literacy enhances the ability to utilize technology and access economic information, while economic literacy supports more rational and efficient decision-making processes. Furthermore, innovation serves as a strategic factor that strengthens competitiveness and generates economic value. The findings also reveal that digital literacy, economic literacy, and innovation complement one another in improving economic performance. This study contributes theoretically by providing a more comprehensive understanding of the factors influencing economic performance within the context of digital transformation and offers a foundation for future empirical research in related fields.
The Economics of Digital Consumption: Understanding Value, Behavior, and Market Dynamics in Online Environments Rahma Isya; Lutfi Nuzul Nurkhasanah; Refki Andrean
Integra Business Review Vol. 2 No. 2 (2024): December 2024
Publisher : Integra Academic Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63208/21014-500

Abstract

Digital consumption has emerged as a significant economic phenomenon that influences consumer behavior, value creation, and market interactions within technology-mediated environments. This study examines the economics of digital consumption through a qualitative Systematic Literature Review (SLR) guided by the PRISMA 2020 framework. Literature published over the last ten years was collected from major academic databases and analyzed using thematic synthesis. The findings indicate that digital technologies reshape consumption patterns by influencing value perception, trust formation, customer experience, and consumer decision-making processes. The review further reveals that digital platforms and personalization technologies play an increasingly important role in shaping consumer engagement and marketplace interactions. In addition, evolving digital consumption practices contribute to changes in market structures and competitive dynamics. The study concludes that digital consumption functions as a key driver of contemporary market behavior and highlights the growing importance of consumer-centered digital experiences within increasingly digitalized economies.
Innovation, Competitive Advantage, and Business Sustainability in Enhancing Organizational Performance Cipi Nurmala; Desinta Hafina Sari
Integra Business Review Vol. 2 No. 2 (2024): December 2024
Publisher : Integra Academic Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63208/21014-513

Abstract

This study aims to analyze the role of innovation in improving organizational performance through competitive advantage and business sustainability within the context of the modern economy. The rapid growth of digital transformation, increasing business competition, and changing market demands encourage organizations to develop adaptive strategies oriented toward sustainable value creation. This research employs a descriptive qualitative approach using a literature study method based on scientific articles, national and international journals, and relevant publications issued over the last five years. Data analysis was conducted through data reduction, data presentation, and conclusion drawing to obtain a comprehensive understanding of the relationships among innovation, competitive advantage, business sustainability, and organizational performance. The findings indicate that innovation is a strategic factor that enhances organizational capability in creating added value, strengthening competitive positioning, and supporting long-term business sustainability. Competitive advantage serves as a mechanism linking innovation to organizational performance, while business sustainability reinforces the organization's ability to maintain growth and competitiveness over time. The study concludes that the integration of innovation, competitive advantage, and business sustainability constitutes an essential foundation for achieving superior and sustainable organizational performance in a dynamic economic environment.
Data-Driven Economies: The Strategic Role of Data in Value Creation and Economic Development Dwi Febri Himmatul Khairiyah; Sholihah Sholihah; Zulfa Khairunnisa
Integra Business Review Vol. 2 No. 2 (2024): December 2024
Publisher : Integra Academic Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63208/21014-527

Abstract

Data has emerged as a strategic economic resource that increasingly influences value creation, innovation, productivity, and economic development within digital economies. This study examines the role of data in contemporary economic systems through a qualitative Systematic Literature Review (SLR) guided by the PRISMA 2020 framework. Literature published in the last five years was collected from major academic databases and analyzed using thematic synthesis. The findings indicate that data contributes to economic value through data-driven business models, analytics capabilities, evidence-based decision-making, and innovation processes. The review further reveals that organizations leverage data assets to improve operational efficiency, enhance productivity, and support strategic development. In addition, effective governance mechanisms play a critical role in maximizing the value generated from data resources while addressing emerging sustainability and accountability concerns. The study concludes that data-driven capabilities have become essential foundations of value creation and economic development in increasingly digitalized economies.

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