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Optimal: Jurnal Ekonomi dan Manajemen
Published by Pusat Riset dan Inovasi Nasional
ISSN : 29624444     EISSN : 29624010     DOI : 10.55606
Core Subject :
OPTIMAL: Jurnal Ekonomi dan Manajemen berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. Jurnal ini terbit 1 tahun 4 kali (Maret, Juni September dan Desember)
Arjuna Subject : -
Articles 619 Documents
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Pengaruh Pelatihan terhadap Kinerja Pegawai pada Kantor Pusat Pengembangan Sumber Daya Manusia Regional Kota Makassar Syafrimansyah Syafrimansyah; Irham Irham; Sudirman Sudirman; Rahmi Rahmi
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 3 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i3.7436

Abstract

This study aims to determine and analyze the effect of Training on Employee Performance at the Human Resources Regional Development Center Office in Makassar City. The type of research used is quantitative analysis. The data analysis method used is regression analysis, specifically multiple regression analysis with the SPSS version 26.0 application program. This analysis is used to examine the training variable that affects employee performance. Based on the research results, regarding the Training variable, from 10 questions asked to respondents, it was found that for the item "In working, I prioritize public service over personal/group interests," 8 or 26.7% of respondents stated "strongly agree," and 22 or 73.33% of respondents stated "agree." As for the employee performance variable, from 10 questions asked, for question number 3, namely "I participate in training activities according to established needs," there were 8 or 26.27% of respondents who stated "strongly agree" and 22 or 73.33% of respondents who stated "agree." The Training variable has a strong influence on the employee performance variable. From the output results, it is at a good level, which is evidenced by the "Std. Error of the Estimate" column showing 0.90101.
Pengaruh Rasio TIER dan TATO terhadap ROA pada Perusahaan Besi dan Baja di BEI Resti Ningrum; Aris Munandar; M. Rimawan
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 3 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i3.7461

Abstract

This study aims to analyze the effect of Times Interest Earned Ratio (TIER) and Total Asset Turnover (TATO) on Return on Assets (ROA) in the iron and steel sub-industry companies listed on the Indonesia Stock Exchange (IDX) for the 2020–2023 period. The research uses an associative quantitative approach with multiple linear regression analysis. The population consists of 10 companies, with 6 companies selected as samples based on specific criteria. Data were obtained from annual financial statements and analyzed using SPSS version 23. The results show that partially, both TIER and TATO have a positive and significant effect on ROA. Simultaneously, TIER and TATO also have a significant effect on ROA, as indicated by an F-value of 19.662 and a significance level of 0.000. These findings indicate that asset efficiency and the ability to meet interest obligations are important factors in improving company profitability. This research is expected to provide practical contributions for company management and investors in making financial decisions.
Overconfidence Bias dalam Pengambilan Keputusan Keuangan pada PT Alumindo Light Metal Industry TBK: Studi Komparatif Model Altman Z-Score dan Springate dalam Memprediksi Kebangkrutan Abdul Aziz Fuadi; Lailatul Faizziyah; Alfi Maulidatus Sholihah; Inayatul Maula; Dera Fetrisiya
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 3 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i3.7468

Abstract

This study aims to analyze the influence of overconfidence bias in the financial decision-making of PT Alumindo Light Metal Industry Tbk and to evaluate the company’s financial condition using two bankruptcy prediction models: the Altman Z-Score and the Springate model. Overconfidence bias refers to the managerial tendency to overestimate their abilities and underestimate risks in making strategic decisions. This research adopts a descriptive quantitative approach using a case study method, with data collected from the company’s financial statements from 2019 to 2023. The results show a consistent decline in both Z-Score and Springate scores, placing the company in the distress zone over the last four years. Despite these warning signs, management continued to pursue expansion strategies and increase debt levels, indicating the presence of overconfidence bias. Both models demonstrated consistent results and proved to be effective early warning tools for detecting bankruptcy risk. This study contributes to a deeper understanding of the importance of mitigating psychological bias in corporate financial decision-making.
Pengaruh Likuiditas Terhadap Profitabilitas Pada 4 Bank BUMN yang Terdaftar di Bursa Efek Indonesia Rezki Amaliah Alim; Nurman Nurman; Zainal Ruma; Anwar Anwar; Andi Mustika Amin
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 3 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i3.7470

Abstract

This study aims to determine the effect of liquidity (LDR) on profitability (ROA) in 4 BUMN Banks Listed on the Indonesia Stock Exchange. This type of research is quantitative which is associative in nature. The population of this study is the statement of financial position and comprehensive profit/loss at 4 BUMN Banks. The samples taken were 4 BUMN banks, namely, BRI, Mandiri, BNI, and BTN from the financial position report and comprehensive profit/loss report for the period 2015-2023 per year. Data collection techniques using documentation. The data analysis technique uses simple linear regression with the help of SPSS version 29. The results of this study indicate that liquidity (LDR) has a negative and insignificant effect on profitability (ROA) at 4 BUMN Banks on the Indonesia Stock Exchange.
Pengaruh Blockholder Ownership, Ukuran Perusahaan dan Manajemen Risiko terhadap Financial Distress pada Perusahaan Sektor Pertambangan di Indonesia Periode 2021-2023 Fatwa Nabila F.E; Yuanita Jatu Nilawati
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 3 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i3.7488

Abstract

This study aims to analyze the effect of Blockholder Ownership, Firm Size and Risk Management on Financial Distress in mining sector companies listed on the Indonesia Stock Exchange (IDX). This research uses secondary data and obtained through annual reports published by the company on its official website. The method used in the sampling process is the purposive sampling method. The sample in this study used mining sector companies listed on the Indonesia Stock Exchange for the 2021-2023 period. The data analysis method used in testing the hypothesis in this study is the Multiple Linear Regression method using SPSS 25 software. The results of the study show that: (1) Blockholder Ownership has a negatif and significant effect on Financial Distress, (2) Firm Size has positive effect but not significant on Financial Distress, (3) Risk Management has a negative and significant effect on Financial Distress.
Pengaruh Profitabilitas, Likuditas, Struktur Aktiva, terhadap Struktur Modal Perusahaan Manufaktur yang Terdaftar di Nbursa Efek Indonesia Periode 2019-2023 Lenni Marpaung; Hernawaty Hernawaty
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 3 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i3.7492

Abstract

This study aims to analyze the influence of profitability, liquidity, and asset structure on the capital structure of manufacturing companies listed on the Indonesia Stock Exchange (IDX) during the 2019–2023 period. Capital structure is a crucial decision in corporate financing that can be influenced by various internal factors. The method used in this study is quantitative with a multiple linear regression approach. Data were obtained from the annual financial reports of manufacturing companies selected through a purposive sampling method. The independent variables in this study include profitability as measured by Return on Assets (ROA), liquidity as measured by the Current Ratio (CR), and asset structure as measured by the proportion of fixed assets to total assets. Meanwhile, capital structure is the dependent variable, measured by the Debt to Equity Ratio (DER). The results show that partially, profitability and liquidity have a significant effect on capital structure, while asset structure has no significant effect. Simultaneously, all three independent variables significantly influence a company's capital structure. These findings provide important implications for company management in making optimal financing decisions.
Pengaruh Modal Kerja, Pengguna E-Commerce, dan Sistem Pengendalian Internal terhadap Pendapatan UMKM Dikecamatan Medan Deli Viona Fitriani; Sari Nuzullina Rahmadhani
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 3 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i3.7493

Abstract

This study aims to determine the Effect of Working Capital, E-Commerce Users, and Internal Control Systems on MSME Income in Medan Deli District. This study uses primary data, primary data obtained from answers to a series of statements in the form of questionnaires to MSMEs in Medan Deli District totaling 80 respondents. The research sample uses purposive sampling technique and also in this study is determined by the slovin method in MSMEs in Medan Deli District. The method of distributing questionnaires through several questionnaire sheets is divided into employees, and also through google form. This study uses multiple linear regression analysis techniques. Based on the results of partial testing, it shows that there is a positive and significant influence between Working Capital on MSME Income. Based on the results of partial testing, it shows that there is a positive and significant influence between E-Commerce User Empowerment on MSME Income, Internal control systems have a positive and significant effect on MSME Income. Based on the results of simultaneous testing, there is a relationship between the Effect of Working Capital, E-Commerce Users, and Internal Control Systems on MSME Income.
Akad Sukuk Mudarabah, Praktiknya di Indonesia dan Bagaimana di Negara Kuwait Maryam Batubara; Nislah Khoirunnnisa; Nuraini Nuraini; Khofifah Nurandini Siregar; Putri Sari Arafah Hasibuan; Anjas Juliansyah Siregar
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 3 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i3.7498

Abstract

This study uses a qualitative method to examine the implementation of mudarabah sukuk contracts in Indonesia and Kuwait within the context of Islamic financial instruments development. In Indonesia, mudarabah sukuk has been developed as part of the national and private sector financing strategy, adhering to Sharia principles based on the fatwas of the National Sharia Council (DSN-MUI) and regulations from the Financial Services Authority (OJK). Its implementation focuses on project-based or asset-backed sukuk structures that ensure transparency and accountability, although challenges such as low public literacy and limited Sharia infrastructure remain. In contrast, Kuwait’s practice of mudarabah sukuk is more advanced in the banking and investment sectors, supported by a strong Sharia legal framework and a dominant oil-based economy. The Kuwaiti government applies a more established Islamic financial system with consistent regulations issued by Islamic financial institutions such as the Kuwait Finance House. This comparison shows that although both countries aim to develop similar instruments, their approaches to implementing mudarabah sukuk differ, reflecting their respective economic conditions, fiscal policies, and institutional capacities.
Pemanfaatan Artificial Intelligence (AI) dalam Pemasaran Digital: Tantangan dan Peluang Faridatul Faridatul; M Bambang Purwanto
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 3 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i3.7502

Abstract

The development of Artificial Intelligence (AI) technology has brought significant changes in digital marketing strategies, allowing businesses to increase efficiency, personalization, and market reach. This research aims to identify forms of AI use in digital marketing, analyse implementation challenges, and explore opportunities that can be maximized by business actors, mainly digital MSMEs in the city of Palembang. Using a descriptive qualitative approach, data were collected through literature studies and semi-structured interviews with business actors and digital marketing practitioners. The results show that AI has been utilized in various forms, such as chatbots, product recommendation systems, targeted advertising, predictive analytics, and content automation. However, its implementation still faces challenges, including low technology literacy, limited human resources, infrastructure costs, and data privacy issues. On the other hand, tremendous opportunities are opening up through personalizing consumer experience, operational efficiency, data-driven product development, and expanding the global digital market. This research is expected to make a theoretical contribution to the development of technology-based marketing literature and become a practical reference for business actors in utilizing AI strategically and sustainably.
Analisis Penggunaan Aplikasi Mobile JKN dalam Meningkatkan Efektivitas Pendaftaran dan Kepuasan Pasien Rumah Sakit di Gresik Novia Rosidah; Suaibatul Aslamiyah
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 3 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i3.7515

Abstract

This study uses a descriptive qualitative approach that aims to understand in depth how the use of the Mobile JKN application affects the effectiveness of the patient registration process at PKU Muhammadiyah Sekapuk Hospital. This type of research was chosen because the focus of the study is to explore the experiences, perceptions, and obstacles and conveniences felt by patients and administrative officers in utilizing the Mobile JKN application as a registration medium. This study uses data from interviews, observations of sales interactions and documentation of sales reports are also used to enrich the research data. This study uses a purposive sampling technique. The data obtained were then analyzed using thematic analysis methods, where various main themes related to the effectiveness, obstacles, and impacts of the two strategies were identified. Based on the results of interviews with JKN participant patients and administrative registration staff at PKU Muhammadiyah Sekapuk Hospital, it can be concluded that the use of the Mobile JKN application has a positive contribution to increasing the effectiveness of the patient registration process. This application makes it easier for patients to access online queue services, reduces waiting times at the hospital, and supports efforts to digitize health services more efficiently and quickly.

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