cover
Contact Name
Hary Hermawan
Contact Email
haryhermawan8@gmail.com
Phone
+62274-485115
Journal Mail Official
jurnalmediawisata@gmail.com
Editorial Address
SEKOLAH TINGGI PARIWISATA AMPTA YOGYAKARTA Jalan Laksda Adisucipto Km.6, Yogyakarta, Indonesia Telp. (0274) 485115 Email 1: jurnalmediawisata@gmail.com Email 2: lp2m@ampta.ac.id
Location
Kota yogyakarta,
Daerah istimewa yogyakarta
INDONESIA
Media Wisata
ISSN : 16935969     EISSN : 26858436     DOI : https://doi.org/10.36276/mws
Media Wisata (ISSN: 1693-5969) (EISSN: 2685-8436) published twice a year on May and November by Sekolah Tinggi Pariwisata AMPTA Yogyakarta, Indonesia. Media Wisata has been accredited by the Ministry of Technology Research and Higher Education of the Republic of Indonesia. The publication of this journal is a scientific journal in the field of tourism studies. The manuscript can be research papers, review articles, and conceptual, technical and methodological papers on all aspects, including research findings, experimental design, analysis, and recent application in tour and travel studies. The scope of these areas includes tourism; Community Based Tourism (CBT); hospitality; hotels; tourism marketing; tourism management; travel industry; rural tourism; culture and heritage tourism
Articles 527 Documents
Analisa Perilaku Konsumen terhadap Jasa Paket Perjalanan Wisata di Yogyakarta Prihatno
Media Wisata Vol. 4 No. 1 (2010): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5228.12 KB) | DOI: 10.36276/mws.v4i1.53

Abstract

Learning that there has been a great member of tourists visiting Indonesia is of course giving a big chance to have service industries especially those which have programs with package tours. Tourist as buyers of a package tour has difference conducts among each other. In marketing products, the runner of the package tour must use a customer approach strategy to be well informed about the different conducts of the customers besides other things that might attract and encourage customers to buy the package tour. The things that attract and encourage customers said above are mainly depending on the package tour that includes various tourist objects to visit and price of a package tour and availability of professional tour guides beside facilities and services to give that make the customers feel comfortable during the trip to and their presence at the tourist – object of tourism. This research is looking for reasons what tourist buy the package tour when they were to trip. Customers’ respond said that they got the trip and used a package tour because the package tour assembled by a tour wholesaler and including airfare, accommodations and activities at a set price. All the needs from the trip have included. The buyer of a package tour was the family aged fifty-one years old, a businessman and they're like with the tourist object and low price.
Studi tentang Perbedaan Kinerja Karyawan Hotel Berbintang Santosa
Media Wisata Vol. 4 No. 1 (2010): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (6941.497 KB) | DOI: 10.36276/mws.v4i1.54

Abstract

Studi tentang perbedaan prestasi kerja (kinerja) lulusan Stipar Ampta ini dilakukan di 7 (tujuh) hotel berbintang 4 dan bintang 5 di Yogyakarta, dengan sampel sebanyak 93 (sembilan puluh tiga) responden penelitian. Tujuan dari penelitian ini dimaksudkan untuk memastikan apakah ada perbedaan yang signifikan antara prestasi kerja karyawan lulusan Stipar AMPTA dengan karyawan lulusan Perguruan Tinggi lain pada jenjang diploma III jurusan perhotelan. Adapun hasil dari penelitian ini ternyata tidak terdapat perbedaan secara statistik (menerima Ho dan menolak Ha) dari prestasi kerja karyawan. Hal ini dimungkinkan karena prestasi kerja karyawan di beberapa hotel yang dijadikan obyek penelitian terdapat banyak faktor / elemen penilaian prestasi kerja, yang berada diluar prestasi perguruan tinggi. Akhirnya sampai pada suatu kesimpulan bahwa hotel bisa dengan leluasa memilih / merekrut karyawannya tanpa melihat darimana asal perguruan tingginya.
Makna Simbol-simbol Properti Adat Perkawinan Suku Sasak di Pulau Lombok Nusatenggara Barat Dewa Made Dirga
Media Wisata Vol. 4 No. 1 (2010): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2360.545 KB) | DOI: 10.36276/mws.v4i1.55

Abstract

Setiap daerah memiliki ciri budayanya sendiri, termasuk prosesi dan tata cara pernikahan, baik dari segi religi, tatanan acara, pesta dan lambang-lambang property yang digunakan, demikian halnya suku sasak di pulau lomboq juga memiliki makna setiap lambang property yang digunakan dalam rangkaian upacara pernikahan, terlebih dengan segala keunikan dan keistimewaan tata cara “menarik” yang dianut oleh suku sasak sampai hari ini.
Pengaruh Daya Tarik Wisata, Keselamatan, dan Sarana Wisata terhadap Kepuasan Serta Dampaknya Terhadap Loyalitas Wisatawan: Studi Community Based Tourism di Gunung Api Purba Nglanggeran Hary Hermawan
Media Wisata Vol. 15 No. 1 (2017): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (388.114 KB) | DOI: 10.36276/mws.v15i1.57

Abstract

Loyalty has become a serious concern for the managers of tourist villages because the loyalty of tourists is a guarantee of tourism business be sustainable. The purpose of this study is to examine how the loyalty of tourists can be created by the factors of the tourist attraction, safety, and amenities, with loyalty as an intervening, on the model of Community-Based Tourism development in Gunung Api Purba Nglanggeran Tourism Village. The analytical method used is path analysis with Partial Least Square (PLS). The results showed that tourist attraction is a dominant factor that gives a positive influence on the loyalty of tourists through intervention variable satisfaction. Other factors studied, namely safety and tourist facilities are not proven to affect the loyalty of tourists. This research recommends that loyalty of tourists can be achieved through efforts to improve the quality of tourist attraction
Strategi Pemasaran Hotel Grand Asrilia di Masa Pandemi Covid-19 Yuliana Pinaringsih Kristiutami
Media Wisata Vol. 19 No. 1 (2021): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (88.157 KB) | DOI: 10.36276/mws.v19i1.61

Abstract

The hospitality industry is one of the most significant contributions to the Indonesian economy. Bandung City is one of the areas in West Java that has quite a lot of hospitality companies. One of the hospitality companies in Bandung is Hotel Grand Asrilia. However, lately, it has been found a new type of virus that originated in Wuhan, China which caused the COVID-19 pandemic and brought enormous impact on the Indonesian economy even to the rest of the world. The purpose of this research is to find out the right strategy for Hotel Grand Asrilia in marketing its products during the COVID-19 pandemic. The method used in this study is a qualitative descriptive method with the technique of observation data retrieval, interviews, library studies also interpret and outlines the existing data in conjunction with the current situation. The result of this study proved that the application of marketing through digital marketing has a positive impact on Hotel Grand Asrilia where the use of digital marketing in the think is necessary especially in the middle of the COVID-19 pandemic so that business activities can continue to run and generate economic value.
Ruang Publik sebagai Tempat Wisata Kaum Milenial Kota Ambon August Johannes Ricolat Ufie
Media Wisata Vol. 19 No. 1 (2021): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (477.341 KB) | DOI: 10.36276/mws.v19i1.62

Abstract

An attractive and adequate public space is an attraction for millennials. This research was an aim to find a variety of public spaces in Ambon City, the visits and activities carried out, ending with criticism and expectations about public space. This research is survey research. The results showed a variety of public spaces included parks, fields, monuments, beach open spaces, and landmarks. A triggered visits by visual attractiveness, scheduled activities, availability of infrastructure and facilities, ease of access, distance, motive, and openness. The activities carried out are enjoying the scenery, taking pictures, and resting. The criticism was due to the inadequate management and accompanied by hopes that greening along the roads would be implemented and add other public spaces.
Analisis Faktor Penentu Kompetensi Berbasis Karakteristik di Hotel Novotel Karawang Sofiati
Media Wisata Vol. 19 No. 1 (2021): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (112.939 KB) | DOI: 10.36276/mws.v19i1.63

Abstract

CHARACTERISTIC-BASED COMPETENCY DETERMINANT ANALYSIS IN THE NOVOTEL HOTEL KARAWANG. This study aims to determine the effect of characteristic-based competency in the Novotel Hotel Karawang environment. The sample of this study was 70. Data were collected using a questionnaire that had been tested for validity and reliability. The data analysis technique used is multiple regression. The results showed that part there was a significant effect between skills on employee competencies, there was a significant effect between training towards on employee competencies, there was a significant effect between attitudes towards employee competencies, and there was a significant effect between motivation on hotel employee competencies Novotel in karawang. Together, the skills, training, attitude, and motivation factors have a significant influence on the competency of Novotel Hotel employees in Karawang and motivation has the most the dominant influence on the competency of Novotel Hotel employees in Karawang
Prediksi Jumlah Kunjungan Wisatawan Mancanegara ke Indonesia Aida Meimela
Media Wisata Vol. 19 No. 1 (2021): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (442.377 KB) | DOI: 10.36276/mws.v19i1.64

Abstract

Predict the number of foreign tourist's visit Indonesia. In 2020 the Ministry of Tourism and Creative Economy has targeted the number of foreign tourists visiting Indonesia as many as 17 million visits. However, the number of foreign tourist visits decreased cumulatively (January- July 2020) by 64.64 per cent compared to the same period in 2019. Based on these conditions, it is significant to make accurate predictions to see if the target will be achieved or not in the future. One of the prediction methods used is Seasonal ARIMA (Autoregressive Integrated Moving Average). This model predicted the predictable number of foreign tourists visit in 2020 forecast to pass the target
Pengaruh Electronic Word of Mouth dan Daya Tarik terhadap Keputusan Berkunjung Wisatawan di Pinus Pengger Kabupaten Bantul Yuliyani
Media Wisata Vol. 19 No. 1 (2021): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (173.192 KB) | DOI: 10.36276/mws.v19i1.65

Abstract

This research attempts to learn the influence of electronic word of mouth and location on tourist decisions to visit the Pinus Pengger. The population in this research is the tourists who visited Pinus Pengger. The sample taken was 100 respondents. The method for the sampling is accidental sampling. The data collection technique was a questionnaire. The analysis of data used multiple regression analysis techniques. The results of this study indicate that together, electronic word of mouth, and attractiveness affect the decision to visit tourists in Pinus Pengger. Partially, electronic word of mouth affects the decision to visit tourists, while attractiveness does not affect the decision to visit tourists
Analisis Strategi Pengembangan Situs Cagar Budaya Gunung Padang Sebagai Destinasi Wisata dan Peninggalan Sejarah Kebudayaan Faizal Hamzah; Hary Hermawan; Debi Srinatami
Media Wisata Vol. 19 No. 1 (2021): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (105.534 KB) | DOI: 10.36276/mws.v19i1.66

Abstract

Mountain Heritage Site Padang has a huge potential ranging from its functions, values, and history as a cultural heritage, but behind the potential site of Gunung Padang heritage sites still need to create an optimal development strategy. The research method used in this study is a qualitative research method that whilst the description method, data collection is done by the interview methods of observation and documentation then analysis used in this study using a SWOT analysis so that it will eventually produce a strategy of the analysis results using the SWOT matrix. From the results of the research can be known that the right strategy that must be run on the site of Gunung Padang Cultural Reserve is a strategy that utilizes strengths through opportunities that exist so as to cover the various weaknesses that exist, the strategy can include the development of tourism facilities and infrastructure, service system, preservation site of cultural conservation, and improve the media promotion

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