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INDONESIA
Indonesian Journal of Business and Entrepreneurship (IJBE)
Published by Institut Pertanian Bogor
ISSN : 24075434     EISSN : 24077321     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Indonesian Journal of Business and Entrepreneurship (IJBE) publishes information of empirical research and reviews in business and entrepreneurship. IJBE is published by School of Business, Bogor Agricultural University (SB-IPB) associated with Indonesian Alliance of Magister Management Program (APMMI). IJBE was first published at the beginning of 2015 with three issue per year in January, May, and September. Editor receives articles of empirical research and reviews in business and entrepreneurship.
Arjuna Subject : -
Articles 393 Documents
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MAPPING FINANCIAL POTENTIAL OF SMALL AND MEDIUM ENTERPRISES (SMEs) AND THE ECONOMIC SECTOR OF SERANG DISTRICT Indri Arrafi Juliannisa; Tri Siswantini
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 1 (2021): IJBE, Vol. 7 No. 1, January 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.1.30

Abstract

The existence of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia is considered as an economic buffer for three main reasons: 1) better performance at producing a productive workforce; 2) productivity increase through investment and actively following changes in technology; and 3) flexibility advantage compared to large business. The number of human resources who have the potential to become SME actors in Serang District is currently quite large, and the industrial sector is a superior sector that provides the largest contribution to the GRDP of Serang District. The purposes of this study were to find out how to map the financial potential of SMEs in Serang District and how to grow and map the economic sector in Serang District. This study used quantitative and qualitative analysis techniques (mixed methods), focusing on field conditions and the community in the studied area. This study found things that could increase MSMEs' financial potential in Serang District, namely capital, licensing, and product quality and marketing. Based on LQ analysis, the agricultural sector's outputs could be exported and expand the trade market share in other countries. Besides, Serang District is located in quadrant 3, with five potential economic sectors that could be developed further. Other economic sectors' potentials could be explored by subsector and be developed further. Keywords: SME financial potential, regional economic potential, klassen typology, location quotient, regional economy
CUSTOMER PREFERENCE AND SATISFACTION LEVEL TOWARD ORGANIC VEGETABLE ATTRIBUTE (CASE STUDY ON TOP BUAH SEGAR CIBUBUR) Evy Fausiah; Ma’mun Sarma; Mukhamad Najib
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 1 (2021): IJBE, Vol. 7 No. 1, January 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.1.53

Abstract

With the increasing public awareness of healthy lifestyles, the demand for organic agricultural products, especially vegetable products, currently continues to increase day by day. Therefore, it will require sufficient information and knowledge about the characteristics, preferences, and satisfaction of consumers with the attributes of organic vegetables to be used as a basis for understanding the needs for organic vegetable consumption. This study aimed to analyze consumer preference for organic vegetables and consumer satisfaction with organic vegetables' attributes. The data collection method used was the purposive sampling technique through distributing questionnaires to 140 respondents. Meanwhile, the data processing methods used in this study were conjoint analysis, IPA, and CSI. The result of the calculation of customer preference in this research showed that packaging was an indicator that had the highest level of importance at 28.99 percent. Hence, it needs innovation by describing the benefits and nutritional content of organic vegetables to increase consumer appeal. Based on IPA results, two attributes' performance had the highest priority to be improved by the company: affordable organic vegetable prices and organic vegetable discounts. Thus, the discounted prices are needed on specific days such as the Anniversary of the company and holidays. Furthermore, based on the CSI calculation results, the customers were considered satisfied with the performance of Top Buah Segar Cibubur. Keywords: CSI, IPA, customer preference, customer satisfaction, organic vegetables
SOCIAL NETWORK IN FAMILY BUSINESS: THE PHENOMENON OF PONOROGO CHINESE ETHNIC ENTREPRENEUR Hadi Sumarsono; Khusnatul Zulfa Wafirotin; Slamet Santoso
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 1 (2021): IJBE, Vol. 7 No. 1, January 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.1.18

Abstract

The dominance of Chinese ethnic businesses in Ponorogo is thought to be related to their strong business networks. This study aims to identify the Chinese family business network model. The research method is conducted using a qualitative approach. Based on interviews with several respondents and observations, we found that the business network model has a different pattern on each stage of development and conditions. The network models are increasingly expanding along with business growth. This research has implications for small entrepreneurs to understand the existing model so that it can be used to obtain the resources needed in developing their businesses. Keywords: entrepreneur, social network, family business, chinese ethnic, minority entrepreneur
Strategic of Entrepreneurship Retail Business Sector in Bogor City Intan Azizka; Lindawati Kartika
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 2 (2021): IJBE, Vol. 7 No. 2, May 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.2.180

Abstract

Retail growth as one of the most important distribution chains in the product distribution cycle is a great opportunity for retail businesses. On the other hand, retail growth also brings increasing business competition, so it needs strategic planning. One method that can be used is strategic entrepreneurship which combines two theories, namely strategic management and entrepreneurship to maximize opportunities by creating competitiveness in business processes. This study aims to analyze the characteristic of the retail business sector in Bogor City, strategic entrepreneurial factors and the influence between Input-Process-Output segmentation using descriptive analysis methods and Structural Equation Modeling - Partial Least Square (SEM-PLS). The type of data used in this research is quantitative by using primary data in the form of interviews and filling out questionnaires and secondary data using literature studies and previous research. This research was conducted from December 2019 to May 2020 with a total of 85 retail respondents. The results showed that modern retail in the city of Bogor is included in starting a business and dominated by incorporated company. Retail in Bogor City is also dominated by women as top management and senior high school graduates. There were 6 strategic entrepreneurial factors namely environmental factors, organization resources, individual resources, resource orchestration, consumer value and competitive advantages, creating wealth and other benefits. The variables that have a positive and most significant influence were consumer value and competitive advantages. Variables that did not have a significant effect is individual resources. Keywords: descriptive analysis, input-proses-output, retail, sem-pls, strategic entrepreneurship
ANALYSIS STRATEGIC ENTREPRENEURSHIP MODEL IN BOGOR CITY CULINARY SMEs Intan Widya Pertiwi; Lindawati Kartika
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 1 (2021): IJBE, Vol. 7 No. 1, January 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.1.1

Abstract

The growth of SMEs in Bogor city creates intense competition and requires businesses to be more strategic by utilizing business opportunities and seeking competitive advantage by adopting a strategic entrepreneurial model. The purpose of this study was to identify the management of strategic entrepreneurship in culinary SMEs in Bogor City and analyze the influence between the elements of input, processes, and output of the strategic entrepreneurship model. This research used descriptive analysis and the SEM-PLS method. The implementation of strategic entrepreneurship in Bogor City culinary SMEs has been in an excellent performance. It is based on the average results of each variable more than 3.4, which is categorized as very good. The results of SEM-PLS analysis showed that the environmental factors, organizations, and individuals influenced the orchestration of resources and strategic entrepreneurship affected the output of creating competitive advantage and creating wealth and benefits for individuals, organizations, and society. Keywords: competitive advantage, culinary, opportunities, strategic entrepreneurship, small medium enterprise (SMEs)
CONSTRUCT IDENTIFICATION ON BLOCKCHAIN IMPLEMENTATION IN EMERGING ACCOUNTING AND ASSURANCE DOMAIN Adhi Alfian; Hamzah Ritchi; Zaldy Adrianto; Kharisma Setiono; Larasati Sugianto
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 1 (2021): IJBE, Vol. 7 No. 1, January 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.1.82

Abstract

Blockchain, popularly characterized as a distributed ledger technology, has been perceived as a revolutionary innovation. Due to its rapid development, blockchain has the capabilities to influence many domains, including accounting and assurance. Besides improving the efficiency and effectiveness of a business, blockchain has several features that ensure any information's reliability. Currently, many industries are exploring this emerging technology so that it could be implemented in their organizations. This research tried to identify the constructs on blockchain implementation in the accounting and assurance domain through a Systematic Literature Review (SLR). The five steps conducted in this research are identification, search strategy or study selection, data extraction or quality assessment, data analysis, as well as data synthesis, and report preparation. This research identified blockchain constructs in internal control, accounting, and auditing functions. We also analyzed the private blockchain network is more appropriate to be implemented in these sectors. Subsequently, three aspects need to be considered in implementing blockchain technology, namely technology, business, and environment. This research hopes will contribute to the development of Blockchain-based technology in future accounting and assurance domains. Keywords: blockchain, accounting, assurance, construct, systematic literature review
THE RISK OF SUB-PRIME MORTGAGE CRISIS AND COVID-19 PANDEMIC: LESSON LEARNED FROM INDONESIA Citra Amanda
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 1 (2021): IJBE, Vol. 7 No. 1, January 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.1.73

Abstract

This study aims to analyze the risks in Indonesia's financial sector related to the sub-prime mortgage case in the United States and COVID-19 pandemic. This study uses a comparative analysis of the time series model from 2006 to 2020. The data includes stock index, exchange rate, and interest rate variables collected from Datastream. This study calculates the mean level of the model and the variance level of the model, namely ARMA, GARCH, and EGARCH. The results of this study are, in the three years before the sub-prime crisis, no autocorrelation for all variables, whereas the sub-prime crisis period showed the existence of autocorrelation. However, there is no autocorrelation during the COVID-19 pandemic. The stock index variable's optimal model is the GARCH model, while the exchange rate and interest rate use the EGARCH model. Furthermore, the financial sector's risk increased during the subprime mortgage crisis as indicated by an increase in stock index volatility, exchange rate, and interest rate from the pre-crisis period. Keywords: risk, ARMA, GARCH, EGARCH, sub-prime crisis, COVID-19
ENTREPRENEURSHIP EDUCATION IN HIGHER EDUCATION: OPTIMIZING INNOVATIVE BEHAVIOUR OF Z GENERATION Dodi Wirawan Irawanto; Khusnul Rofida Novianti
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 1 (2021): IJBE, Vol. 7 No. 1, January 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.1.11

Abstract

Generation Z and its contribution in the formal and informal sectors are starting to appear. This is inseparable from the MSME sector, where generation Z brings a new result-oriented work pattern with the optimization of technology and information. In higher education, carrying out a response to the 4.0 industrial revolution requires universities to prepare gen Z students to adapt to this environment. This study aims to explore how the perceptions of gen Z students regarding entrepreneurship education in higher education by seeing whether it has an impact on innovative behavior. Basic research on survey research in tertiary institutions in Malang City has a mission focus on entrepreneurial spirit, namely Brawijaya University, UIN Maulana Malik Ibrahim, and the University of Muhammadiyah Malang 175 respondents and analyzed using multiple regression analysis. The result shows that entrepreneurship education with a pedagogic approach significantly affects innovative behavior, differs from the alternative approach. This research is expected to contribute to the current model of entrepreneurship education formulation. Keywords: entrepreneurship, entrepreneurship education, innovation, generation z, higher education
The Effect of Customer Relationship Management on Customer Satisfaction and Customer Loyalty Dewa Made Haryandika; I Ketut Santra
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 2 (2021): IJBE, Vol. 7 No. 2, May 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.2.139

Abstract

This study aimed to determine the influence of Customer Relationship Management (CRM) which can be indicated as commitment, communication, and quality service, on customer loyalty through customer satisfaction. CRM acted as an independent variable in this study. The sample of this study included 94 respondents who were customers of PT Ritra Cargo Indonesia, Denpasar Branch. The data analysis technique used is path analysis. The result of this study indicated that the coefficient of determination was 0.651 which meant 65.1% of customer loyalty was influenced by CRM and customer satisfaction with a significance value of F (0,000) < α 0,05. This indicated that the effect of CRM on customer satisfaction was significant, the effect of satisfaction on customer loyalty was significant, and the effect of CRM on customer loyalty was significant. Keywords: customer relationship management (crm), customer satisfaction, customer loyalty
HOUSEHOLD CUSTOMER SEGMENTATION BASED ON SATISFACTION USING THE CHAID METHOD Fithriyyah Shalihati; Raden Isma Anggraini; Suhendi; Muchamad Bachtiar
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 6 No. 3 (2020): IJBE, Vol. 6 No. 3, September 2020
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.6.3.249

Abstract

In a nutshell, BUMD (Regional Government-Owned Enterprise) has two main roles, namely economic and social functions. The social function aims to meet the needs of all stakeholders, including the customer. Customer satisfaction is very important to implement this function, and one of the critical aspects is the service provided. In 2018, one of the BUMDs, namely PDAM faced a decreasing performance rating from 4.38 to 4.18 due to the decline in operational service. Therefore, it is very important to determine the customer satisfaction level. The objective of this research is to analyse the satisfaction level for products and services provided by PDAM in Bogor based on customer segmentation. It employs a descriptive analysis approach and the Chi-square Automatic Interaction Detector (CHAID) method. It selects 713 respondents from 148,755 household customers by using Cluster Stratified and Systematically Un-proportionate Sampling (CSUS). The findings capture that the respondents are generally satisfied with the service provided except for complaint handling and dispute. Household customer segmentation is divided into 6 (six) clusters. The cluster that provides unsatisfied scores is mainly due to the quality of water, complaint handling and dispute, as well as tariffs and payments. Whereas, the cluster that provides a satisfying score is also due to the quality of water, complaint handling, and dispute resolution. Keywords: BUMD, household, customer satisfaction, customer segmentation

Page 16 of 40 | Total Record : 393

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