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INDONESIA
JURNAL SOSIAL HUMANIORA (JSH)
Published by Institut Teknologi Sepuluh Nopember Surabaya
ISSN : 19795521     EISSN : 24433527     DOI : -
Core Subject :
Arjuna Subject : -
Articles 250 Documents
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Artificial Intelligence (AI) Adoption as Marketing Tools among Micro, Small, and Medium Enterprises (MSMEs) in Indonesia Santosa, Allicia Deana; Surgawati, Iis
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 1 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.20520

Abstract

Despite MSMEs' crucial role in Indonesia's economy, their utilization of artificial intelligence (AI) remains restricted. This paper investigates the adoption of artificial intelligence (AI) among micro, small, and medium enterprises (MSMEs) in Indonesia, providing a comprehensive analysis of the difficulties and potential advantages. AI implementation is essential for these businesses because it may significantly enhance economic growth through improved productivity, cost reduction, and increased competitiveness. Furthermore, AI facilitates the decision-making process and fosters data-based innovation. The study investigates the correlation between competitive pressure, top management commitment, staff adaptability, perceived utility, and simplicity of use in the adoption of artificial intelligence (AI) among micro, small, and medium enterprises (MSMEs) in Indonesia. By addressing these gaps, we can enhance our comprehension of how MSMEs can utilize AI adoption as a marketing tool, thereby fostering their growth and success. The results emphasize the significance of top management commitment (TMC), employee adaptability (EA), perceived usefulness (PU), and perceived ease of use (PEOU) in encouraging the adoption of AI among micro, small, and medium enterprises (MSMEs) in Indonesia.
Smart Greenhouse Design for Strawberry Cultivation in Pandanrejo, Batu City Bustomi, Muhammad Arief; Indarto, Bachtera; Fatimah, Iim; Suyatno, S; Sudarsono, S; Pramono, Yono Hadi
JURNAL SOSIAL HUMANIORA (JSH) Vol 16, No 2 (2023)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v16i2.14520

Abstract

Batu City, which is famous as a tourist city, is not only an urban area. Most of the Batu city area is a rural area, especially the northern area which is included in the Bumiaji sub-district. As a tourist area, Batu City has a large enough economic potential to improve the welfare of its people. Most of the people of Batu city who live in rural areas are fruit and vegetable farmers. Pandanrejo village in Bumiaji sub-district is an example of a strawberry-producing village in Batu city. Various problems are faced by strawberry farmers in Pandanrejo village. One of them is related to the uncertain weather conditions in their village. The ITS Physics department team provides solutions related to these weather conditions with an innovative climate conditioning technology that can be applied in agriculture. This technology is a smart greenhouse in which there is control of environmental conditions for strawberry plants. With the application of smart greenhouse technology, it is expected to increase the productivity of strawberries and the welfare of the farming community of Pandanrejo village, Batu city.
Pengaruh Fungsi Keluarga, Dukungan Sosial, dan Beban Perawatan terhadap Ketahanan Keluarga yang tinggal bersama Lansia Dewi, Siska Ayu Tiara; Herawati, Tin; Muflikhati, Istiqlaliyah
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 1 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.19922

Abstract

As Indonesia enters the era of an aging society, protecting the elderly becomes increasingly important, particularly for family members who serve as primary caregivers. This study aims to analyze the impact of family characteristics, elderly characteristics, family functions, social support, and caregiving burden on family resilience. The research sample consisted of families with elderly members in the household, focusing specifically on wives as respondents in the Kemang District, Bogor Regency. We collected data through direct interviews with 120 respondents and analyzed them using descriptive and inferential statistical methods. The findings reveal that family function and social support have a significant and positive impact on family resilience. These factors contribute to the family's ability to adapt, cope, and maintain stability despite the challenges of caring for elderly members. Conversely, the burden of caregiving has a significant negative impact on family resilience, indicating that higher caregiving demands can strain family resources and emotional well-being. This study underscores the importance of strengthening family functions and enhancing social support systems to bolster family resilience in the face of aging-related challenges. Addressing these factors can help to improve the quality of care for the elderly and support the well-being of families in Indonesia's aging society. 
Gerakan Sosial Petani Pagar Batu Puspitasari, Yuni; Kinseng, Rilus A; Saharuddin, Saharuddin
JURNAL SOSIAL HUMANIORA (JSH) Vol 16, No 2 (2023)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v16i1.17227

Abstract

The emergence of the Pagar Batu peasant social movement can be attributed to the expression of dissent towards companies involved in oil palm plantations. The conversion of agricultural land into these plantations has posed a myriad of challenges for the peasants. The primary objective of this study was to investigate the underlying issues between the oil palm plantation company and the Pagar Batu Peasant community, while also seeking to comprehend the social movement instigated by the peasants to address the impact of these plantations. The research was conducted using a qualitative method, adopting a case study approach, and gathering primary data through observations, in-depth interviews, and focus group discussions, while secondary data was obtained from documents and profiles. The research findings revealed that the emergence of the social movements primarily resulted from concerns pertaining to conflicting land ownership, monopolization of palm oil, alterations in land utilization, and transformations in people's means of livelihood. The Pagar Batu Peasants openly conducted their social movements to raise awareness and gain attention, employing various strategies such as demonstrations, land reclamation, and, on certain occasions, resorting to physical confrontation
“Yeah, I Know You Always Stay”: Menjelajahi Dunia Virtual ARMY pada Fanbase @bitiesfess Selama Hiatus Grup Rahman, Meilya Syifa Aghniya; Achmad, Zainal Abidin
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 2 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i2.20603

Abstract

Cultural researchers have long been concerned about the development of K-Pop fan activities. ARMY fandom stands out as a unique research subject because this community has its style of expressing feelings and admiration for BTS. Within a virtual community of fans (fanbase), ARMY fandom gathers and interacts actively. ARMY Indonesia actively builds fan closeness, exemplified by the @bitiesfess fanbase. Even when the group undergoes military service (hiatus), ARMY Indonesia actively communicates and supports BTS. Researchers analyzed fan interactions using a virtual ethnographic approach. The research results reveal four key areas of fandom interaction in the @bitiesfess fanbase: 1) The communication area actively segments into four forms: real-time updates, fan jokes, nostalgia, and exposure. 2) The fanbase's creativity field actively comprises various fan edits and memes. 3) The field of knowledge during the hiatus period actively dominates with activity schedules, member updates, education, advice, and fun facts. 4) The organization and civil power field actively invite followers to support movements, e.g., streaming, philanthropy, reporting and blocking, and advocacy campaigns.
The Paradox of E-Office Adoption in Indonesian Public Service with 24.000 Apps: Innovation or Prestige? Safira, Nadia; Hanan, Haris
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 2 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i2.20544

Abstract

This study examines the adoption process of e-office systems in Indonesian government agencies, driven by the ZI WBK/WBBM competition aimed at promoting corruption-free bureaucratic areas. The research reveals that during the confirmation stage of e-office implementation, the focus shifted from assessing true innovation to merely obtaining the WBK/WBBM designation. This emphasis on the title undermines the core goal of e-office—improving public service delivery through e-governance. The study identifies five key stages in the adoption process: knowledge acquisition, persuasion, decision-making, implementation, and confirmation. It suggests that stakeholders may prioritize the incentive of the ZI title over a deeper understanding of the technology’s benefits. Additionally, conflicting regulations present challenges that hinder successful implementation. The study concludes that a revised approach is needed, one that prioritizes user experience, public service improvement, and the core functionalities of the e-office. By focusing on these elements, stakeholders can ensure the system enhances government transparency and efficiency. This qualitative research uses case-based analysis, drawing on interviews with government employees and IT personnel involved in the ZI WBK/WBBM implementation.
Analisis Tantangan Moderasi Beragama di Era Digital melalui Perspektif Teori Filter Bubble dan Echo Chamber Hidayah, Alfi Rohmatul; Nur, Moh. Asaddin
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 2 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i2.22119

Abstract

The digital era has revolutionized social interactions, including discussions on religious issues, through digital platforms. However, platform algorithms often foster filter bubbles and echo chambers, limiting access to diverse information and intensifying social polarization. Filter bubbles expose users only to content aligning with their views, while echo chambers amplify these views without engaging alternative perspectives. These dynamics pose challenges to interfaith dialogue and threaten religious moderation in Indonesia, a nation characterized by its vast religious diversity. This article examines these challenges using the concepts of filter bubbles and echo chambers as analytical lenses, focusing on how algorithms exacerbate polarized religious understanding and hinder openness to differing views. To address these issues, a comprehensive approach involving society, government, and digital platforms is essential. Enhancing digital literacy within society can cultivate critical thinking and openness to diverse perspectives. The government must establish policies promoting interfaith dialogue and curbing divisive content. Simultaneously, digital platforms should design algorithms that prioritize inclusivity, introduce varied perspectives, and foster harmonious interactions. Collaboration among these stakeholders can create a digital environment that upholds religious moderation, supports unity in diversity, and mitigates the risks posed by algorithm-driven polarization.
Determinasi Penyebab Stunting dan Persepsi Sosial terhadap Resiliensi Keluarga di Kecamatan Gadingrejo Pasuruan Yuanda, Baretha; Rozakiyah, Desy Santi
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 2 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i2.20530

Abstract

Stunting as a malnutrition problem signifies a gap in human development, so it is included in the 2nd SDGs indicator. The study aims to determine the influence of the causes of stunting and social perceptions on family resilience in Gadingrejo Subdistrict, Pasuruan City because the prevalence of stunting is 11.7% in 2023. The sample amounted to 80 families of stunted children represented by mothers. Data were collected through questionnaires, multiple regression analysis, and analyzed with Robert Putnam's social capital theory. A total of 373 children (February 2024) in Gadingrejo subdistrict were stunted. The analysis showed that the causes of stunting had a significant effect on family resilience with a p value of 0.000, while social perceptions had no significant effect on family resilience with a p value of 0.115. The causes of stunting and social perceptions have a significant effect on family resilience with a p value of 0.000.
Identifikasi Permasalahan Mahasiswa Evaluasi Semester Program Akademik dan Vokasi di Institut Teknologi Sepuluh Nopember Surabaya Purwanto, Yuli; Setiawan, Setiawan; Sunawi, Sunawi; Iman Nurdjati, Fatkhul; Machmudah, Siti
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 2 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i2.21982

Abstract

This study investigates the issues faced by students with Dispensation, Probation Semester Promotion, and Non-Promotion statuses based on evaluations from the 2021 Even Semester to the 2024 Odd Semester at Institut Teknologi Sepuluh Nopember, Surabaya. Using a quantitative descriptive approach, the research examines problems in semester evaluations. The population consists of 422 active students, with a sample of 252 students selected through Proportioned Stratified Random Sampling. Data was collected via questionnaires and interviews. Analysis employed the Guidance and Counseling Problem Checklist (DCM) in Higher Education, covering 11 topics through 56 Likert-scale statements. Problems were ranked based on Respondent Achievement Level (TCR) percentages. Findings reveal that the most significant issue is in the "Very Problematic" category. The top problem topic is Campus Adjustment (69.78%), with the leading issue being motivation to study (88.73%). The second issue is Future and Ambition (55.94%), with a focus on identifying self-potential (79.60%). Social Life and Organizational Activity ranks third (52.56%), primarily due to lack of organizational participation (60.79%). Lastly, Recreation and Hobbies (51.40%) highlights insufficient time for hobbies to boost enthusiasm (65.56%). These findings underscore key areas for student support interventions.
Strategi Respon atas Digitalisasi Bisnis pada Perempuan Pelaku Usaha Mikro dan Kecil Nasution, Yasmine; Pramesti, Muthia
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 2 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i2.20525

Abstract

Institutional theory highlights that organizational success relies not only on resource availability but also on acceptance within its environment. Institutional isomorphism refers to the tendency of organizations within the same industry to adopt similar structures and strategies due to shared environmental pressures. In the context of micro and small enterprises (MSEs), digitalization has become a pivotal factor influencing business processes. Female MSEs exhibit diverse responses to digitalization, driven by the COVID-19 pandemic and market demands to enter digital commerce. This study investigates the strategies female MSEs employ to adapt to digital technology. Using a qualitative approach, in-depth interviews were conducted in September 2022 with female MSEs in Depok. The findings reveal that normative and mimetic isomorphism are dominant strategies, while coercive isomorphism is absent. Challenges in adopting digitalization stem from both personal and external factors. Despite these obstacles, female MSEs recognize the significance of digitalization for business sustainability. To address adaptation issues, many rely on support from family and community networks, facilitating the integration of digital tools into their operations. This collaborative approach underscores the importance of social support in overcoming barriers to digital transformation within MSEs.

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