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INDONESIA
Jurnal IPTA
Published by Universitas Udayana
ISSN : 23388633     EISSN : 25487930     DOI : -
Core Subject : Humanities, Art, Social,
Arts Humanities Social Sciences
Jurnal IPTA published twice a year on July and December by The Department of Tours and Travel Studies, Faculty of Tourism, Udayana University, Denpasar Bali. The publication of this journal is a scientific journal in the field of tour and travel research. The manuscript can be research papers, review articles, as well as conceptual, technical and methodological papers on all aspects includes research findings, experimental design, analysis and recent application in tour and travel studies. The scope of these areas include tourist, geographical elements, and tourism industry.
Arjuna Subject : -
Articles 312 Documents
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PENGARUH KUALITAS PELAYANAN KERETA COMMUTER INDONESIA TERHADAP KEPUASAN WISATAWAN DOMESTIK PADA ERA KENORMALAN BARU Nosita Elika; I Made Sendra; Ni Putu Eka Mahadewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p01

Abstract

The Indonesian Commuter Train is a favorite mass transportation for traveling in greater Jakarta because of its affordable price, proximity of the station to tourist destinations, and the services provided. In fact, the management has prepared special Passenger Service officers. There was a decline in passengers in 2019 due to passenger dissatisfaction with the services provided, even the ratio of the number of passenger complaints in 2019-2020 was still the same. In fact, as a commitment to the continued operation during the pandemic, the management launched a special Passenger Service officer named C-Ranger to disseminate health protocols during the new normal. This study uses mixed methods data analysis techniques including qualitative and quantitative descriptive analysis. The research sample determination technique uses purposive sampling with a sample size of 100 respondents. The results of the study show services provided by Passenger Service are ticketing, information service, complaint handling, CCTV access information, priority passenger, pregnant wowen, Lost and Found, and C-Ranger. Based on the t test showed that partially, the variables with tangible, assurance, and reliability variables had a significant influence on the satisfaction of domestic tourists. While the variables of empathy and responsiveness do not have a significant effect on the satisfaction of domestic tourists. simultaneously the quality of Passenger Service has a significant and positive influence on the satisfaction of domestic tourists with a coefficient of determination of 50.7%.
TINGKAT KEPUASAN WISATAWAN MANCANEGARA TERHADAP KUALITAS PELAYANAN JASA PEGUYUBAN TRANSPORT BALE AGUNG UBUD IPMM. Manuaba; I Ketut Suwena; NGAS. Dewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p15

Abstract

The increasing number of foreign tourists visiting Ubud, makes local people take advantage of these opportunities for transportation services business. Many people own a car, selling roadside transportation services in Ubud. So came the idea of the local community to form a group called Peguyuban Transport Bale Agung Ubud abbreviated ptbau. Therefore, this study is important to be carried out, in order to help PTBAU to measure the level of satisfaction of foreign tourists who use ptbau services. This study was conducted in Ubud Village using 105 respondents determined based on the concept of J.Supranto (2006) indicator multiplied by 5, samples in this study were selected using purposive sampling method. Data collected through questionnaires distributed when tourists use PTBAU services, then analyzed using Importance Performance Analysis and Customer Satisfaction Index. The results of this study were1) Characteristics of tourists who dominate from Germany, female gender, middle-aged, have the last education of high school equivalent, work as a private employee, married, first visit to Bali and use the services of PTBAU, visiting with friends, with a stay of 4-7 days, modes of transportation used for tours, accommodation used by hotels, and large daily expenses of Rp. <1,000,000. 2) The level of satisfaction of foreign tourists to the quality of services Peguyuban Transport Bale Agung Ubud is in the category of satisfied and priority that takes precedence in the improvement is the appearance and neatness of drivers, the price offered, the response of tourists to tourist questions, and security when tourists tour.
MOTIVASI DAN PERSEPSI WISATAWAN NUSANTARA BERKUNJUNG KE JATILUWIH, TABANAN Ni Made Ayu Diah Utari; NMS. Wijaya; I Putu Sudana
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p06

Abstract

This research is done by four national tourist motivations namely physical motivation, culture motivation, social motivation, and fantasy motivation. Perception of domestic tourists is assessed from the tourism component, namely attraction, accesibility, amenities, ancilary services. This research has a purpose 1) to determine the motivation of Indonesian tourists visiting Jatiluwih tourist attraction, Tabanan regency. 2) to find out the perception of Indonesian tourists about the main components in tourism (4A) in the tourist attraction of Jatiluwih, Tabanan regency. This research uses purposive sampling method with the method of taking informants is accidental sampling and distributing questionnaires to 125 respondents of domestic tourists. The data collection tehniques used were observatio, interview, questionnaires, literature study, documentary study and the data analysis tehniques were descriptive qualitative and quantitative descriptive. The results of this study indicate that the highest motivation for domestic tourists to visit Jatiluwih tourist attraction is to enjoy the natural atmosphere and terraced rice fields, Jatiluwih ia a World Cultural Heritage, to interact with local people or farmers in Jatiluwih, and to seek new experiences. The perception of tourists towards the main components in tourism in the overall research is good. However, tourists feel that they are lacking in ancilary service on the indicator of the availability of ATM because these facilities are inadequate.
EFEKTIVITAS MEDIA SOSIAL INSTAGRAM PARIWISATA JEMBER SEBAGAI MEDIA PROMOSI PARIWISATA ONLINE Windy Ayu Lestari; Ni Putu Eka Mahadewi; LGLK. Dewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p20

Abstract

Promotional activities can be effective if the promotional purpose is achieved. To find out how effective the promotional media, it is necessary to measure the effectiveness of the media. This study aims to find out the effectiveness of Instagram social media @pariwisatajember as an online tourism promotion media by using the EPIC model method. Measurement of promotion effectiveness using EPIC model method is done by calculating first the average value of empathy dimension, persuasion dimension, impact dimension, and communication dimension, the determine the EPIC rate to find out how effective the promotion. The technique of determining samples in this study using the accidental sampling method is as many as 98 respondents. Data collection techniques using observation, interviews, questionnaires, literature, studies, and documentation. Data analysis techniques use descriptive quantitative analysis techniques, validity tests, reliability tests, and EPIC model analysis. The result showed that the effectiveness of Instagram social media @pariwisatajember as an online tourism promotion media showed effective result this shown by the measurement of the average value of the four dimensions and epic rate that within the effective scale range, where each value obtained is in empathy dimension of 3,63, persuasion dimension of 3,53, impact dimension of 3,54, communication dimension of 3,64 and EPIC rate of 3,58.
MINAT GENERASI MILLENIAL UNTUK MEMBELI VIRTUAL TOUR M. Tanggap Sasmita
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p11

Abstract

The Covid-19 pandemic has an impact on the world of tourism due to restrictions on travel activities, resulting in the emergence of alternative virtual travel activities. Virtual tour activities are actually not new, but more popular during the covid-19 pandemic. As a new activity for travel industry needs, it’s need to do basic research for the for marketing activities in the future to be monetize by looking at the quality of service, level of satisfaction, and interest of millennial generation to buy this service. By using cross-tabulation method and descriptive analysis techniques the findings of this study that the quality of good service is in line with the level of satisfaction and interest of millennials to buy virtual tour activities in the future with a range of rp.10.000- Rp .50.000 in each activity. More research is needed to find out the right strategy in marketing virtual tour activities
PERSEPSI DAN MOTIVASI WISATAWAN STAYCATION BERKUNJUNG KE DESA BATUR KINTAMANI DI MASA PANDEMI COVID-19 I Kadek Adi Palguna; NMS. Wijaya; NGAS. Dewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p02

Abstract

Staycation become more of trend during the pandemic COVID, because it does not require a lot of time, money and near home. The purpose of this study was to determine the characteristics, perceptions and motivations of staycation tourist visiting the Batur Kintamani Village during the pandemic COVID-19. The sample in this study were staycation tourist in the Batur Kintamani Village during the pandemic COVID-19. The sampling technique used purposive sampling on 100 respondents. The data collection technique by: observation, interview, questionnaire and literature study. The data analysis technique used in this research is qualitatif descriptive analysis. The results of the study indicate that the characteristics of tourists are dominated by tourists aged between 21 to 30 years old, gender are dominated by female, profession are dominated by students or university students. The perception of staycation tourists getting an average attitude of agree which dominated by factor of the Batur Kintamani Village as a favorite place to take pictures. In staycation tourist motivation, push factor dominated by factor of wanting to relax or refresh during the pandemic COVID-19 and pull factor dominated by factor the beautiful view of mountain and lake are interesting to take pictures. Push factor get a higher average score than pull factor, so that the push factor becomes the dominant factor affecting staycation tourist motivation come to the Batur Kintamani Village during the pandemic COVID-19
EFEKTIVITAS KOMUNIKASI PEMASARAN VIRTUAL TOUR DI MUSEUM KONPERENSI ASIA-AFRIKA KOTA BANDUNG Resta Indah Inayah; I Made Kusuma Negara; NMS. Wijaya
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p16

Abstract

Virtual tours are a form of online communication marketing born in the era of the industrial revolution 4.0 due to the use of the internet of things as the backbone of movement and connectivity between humans and machines. This study aims to analyze the effectiveness of online communication marketing through a virtual tour on the Museum of the Asian-African Conference's website. The operational definition of the variables used was the AIDA variable consists of attention, interest, desire, and action with 14 total indicators. Data collection techniques used were observation, questionnaires, interviews, and literature studies. The researcher used the quota sampling technique by determining the number of samples taken was 100 respondents. The data analysis technique used was a quantitative descriptive analysis using the Customer Response Index (CRI) calculation. The results of this study indicate that the effectiveness of online communication marketing through a virtual tour on the website of the Museum of the Asian-African Conference has an average AIDA score of 3.28, which is on a scale range of 3.25 - 4.0 in a very effective way and has a CRI value of 50.7% of the overall measurement of respondents which means effective.
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN WISATAWAN NUSANTARA KE CURUG LEUWI HEJO, BOGOR PADA ERA NEW NORMAL Evitauli Pangaribuan; I Ketut Suwena; IGPB. Sasrawan Mananda
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p07

Abstract

Curug Leuwi Hejo is taken from the local Sundanese language which is Curug means waterfall, Leuwi means pond, while Hejo means green. The purpose of this study was to determine the effect of service quality on the satisfaction of domestic tourists visiting Curug Leuwi Hejo, Bogor Regency in the new normal era. The sampling technique used purposive sampling with 100 respondents. The data collection techniques used by observation, interviews, questionnaires, documentation, literature studies, and netnography. The data analysis technique used is mixed methods including qualitative and quantitative descriptive analysis. The results of the research using the t test showed that partially the variables of tangible and empathy have a significant effect on the satisfaction of domestic tourists who visit Curug Leuwi Hejo, Bogor Regency in the new normal era. Meanwhile, the variable reliability, responsiveness, and assurance does not have a significant effect on the satisfaction of domestic tourists visiting Curug Leuwi Hejo, Bogor Regency in the new normal era. Based on the results of the F test showed that simultaneously service quality has a significant and positive effect on the satisfaction of domestic tourists visiting Curug Leuwi Hejo Bogor Regency in the new normal era with a coefficient of determination of 51%.
OKPROPERTI.COM BUSINESS STRATEGY FOR VILLA SALES IN BALI DURING THE COVID-19 PANDEMIC IGPB. Sasrawan Mananda; Ida Bagus Made Mahendra; I Wayan Darsana
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p21

Abstract

The Covid-19 pandemic has changed people's habits in carrying out their activities, including in fulfilling their needs from offline to online, even though economic activity had decreased, but the opportunity to earn income is still open, including buying and selling property villas in Bali through an online platform. One of the platforms that are newly formed one is okproperti.com. During the pandemic period around 4 million people in Indonesia every month are looking for property in Bali and two out of three people want to buy property within the next year and for almost two consecutive quarters this year, said the villa price index continued to decline. The demand for property listings continues to tend to increase, even though at the time of the lockdown it was decreasing, but in August 2020 there was an increase, which was a sign that interest in property was starting to rise. The increase in villa sales was driven by various factors, apart from lower prices; the government also provided a 100% discount on value added tax borne by the government for home purchases. Apart from that, Indonesia Bank's policy interest rate is currently at the level of 3.5%. Okproperti.com as a property sales information provider platform has a strategy that is to continue to align what consumers need. Based on search trends on okproperti.com, the most sought-after villas are homes priced below 2 billion Rupiah with complete facilities. Okproperti.com as a property technology company, answers the needs of consumers who are looking for information online, not only presenting villa listings but also a one stop solution including legality, mortgages so that villa seekers get their dream home.
KARAKTERISTIK, MOTIVASI DAN KEPUASAN WISATAWAN ASAL INDONESIA YANG BERWISATA KE VIETNAM Kristina Valentina Br Siregar; IGPB. Sasrawan Mananda; Putu Agus Wikanatha Sagita
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p12

Abstract

Vietnam has the inbound tourism growth in ASEAN within 20% and also Indonesian tourist visits to Vietnam increase every year. This study aims to identify the characteristics, motivation and satisfaction of Indonesian tourists who traveled to Vietnam and expected to be used as a consideration by tourism expertise, especially outbound tourism activities in order to fulfil their needs and expectations. The sample of this research is Indonesian tourists who have visited Vietnam. The sampling technique used purposive sampling method towards 100 respondents. Data collection techniques were conducted in several ways, such as: observation, questionnaires, literature study, and documentation. Data analysis was performed using quantitative descriptive analysis techniques. The results showed that the motivation of influencing most of Indonesian tourists who traveled to Vietnam was cultural motivation with an average value of 4.45 (strongly agree) and the indicator that had the highest value was seeing and knowing the culture in Vietnam with an average value. 4.53. In addition, in terms of the level of tourist satisfaction, it shows that among the four main components of tourism which consist of attraction, amenities, accessibility, and ancillary (4A), the attraction component has the highest satisfaction score of 87,1% (Very Satisfied) and the indicator with the highest score is Vietnam has a good and attractive natural tourism with total score of 88,8% (Very Satisfied). Overall, the satisfaction level of Indonesian tourists visiting Vietnam has score 80,7% (Satisfied), which means that Indonesian tourists visiting Vietnam are satisfied with attractions, amenities, accessibility, and ancillary in Vietnam.

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