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Journal : journal of social science utilizing technology

The Role of Social Media in the Formation of Global Cultural Identity Agnita Yolanda; Ria Wuri Andary; Ilma Saakinah Tamsil; Khalil Zaman; Sun Wei
Journal of Social Science Utilizing Technology Vol. 3 No. 1 (2025)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jssut.v3i1.2102

Abstract

Background. In the contemporary digital era, social media platforms have become a dominant force in shaping cultural identities across the globe. The rapid dissemination of information and interactive communication fostered by platforms such as Instagram, TikTok, Twitter, and Facebook has significantly contributed to the formation of a shared global cultural identity. Purpose. This research explores the role of social media in influencing cultural perceptions, values, and behaviors among diverse communities. The primary objective of this study is to analyze how social media facilitates cultural exchange and contributes to the convergence of cultural norms, while also highlighting the tensions between global and local identities. Method. This study adopts a qualitative approach using content analysis and semi-structured interviews involving 30 active social media users from different cultural backgrounds. Data were analyzed thematically to identify recurring patterns and narratives regarding cultural identity construction. Results. The findings reveal that social media functions both as a platform for cultural homogenization and as a space for cultural hybridity. While global trends and popular content promote a sense of shared identity, users also reinterpret and adapt these influences to fit their local cultures, resulting in the emergence of hybrid cultural expressions. Moreover, the study indicates that social media plays a crucial role in youth identity formation and in promoting cross-cultural understanding. Conclusion. In conclusion, social media acts as a double-edged sword—supporting the development of a global cultural identity while preserving unique cultural elements. Future studies are recommended to further explore this dynamic in different regional contexts.
The Influence of Principal Leadership, Work Motivation, and the Availability of Practical Infrastructure on the Performance of Public Smk Teachers In Pelalawan District Muhammad Qusnul Labib; Slamet Lestari; Khalil Zaman
Journal of Social Science Utilizing Technology Vol. 3 No. 3 (2025)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jssut.v3i3.2254

Abstract

Background. Teacher performance is a crucial factor in determining the quality of education in vocational schools, where the effectiveness of leadership, the level of work motivation, and institutional support are often assumed to influence instructional outcomes. In the context of State Vocational Schools in Pelalawan Regency, challenges related to optimizing teacher performance highlight the need for empirical investigation into organizational and individual factors that shape professional effectiveness. Understanding how leadership, motivation, and infrastructure interact is essential for informing evidence-based education management policies. Purpose. This study aims to analyze the effect of principal leadership, work motivation, and the availability of practical infrastructure on the performance of teachers in State Vocational Schools in Pelalawan Regency, both partially and simultaneously. Method. The study employed a quantitative research approach involving a population of 156 vocational school teachers, from which a sample of 108 teachers was selected. Data were collected through structured questionnaires and analyzed using descriptive and inferential statistical techniques to examine the relationships among the research variables. Results. The results indicate that principal leadership has a significant effect on teacher performance, as shown by a significance value of 0.000 (<0.05), demonstrating the important role of effective school leadership. Work motivation also significantly influences teacher performance, with a significance value of 0.029 (<0.05), suggesting that higher motivation enhances teachers’ professional outcomes. In contrast, the availability of practical infrastructure does not have a significant direct effect on teacher performance, as indicated by a significance value of 0.929 (>0.05). Simultaneously, principal leadership, work motivation, and infrastructure availability significantly affect teacher performance, as reflected by an R-value of 0.660 and an F-count of 26.750 with a significance level of 0.000 (<0.05). Conclusion. The findings indicate that principal leadership and work motivation are the most influential factors in improving the performance of vocational school teachers, while the availability of practical infrastructure alone does not have a significant direct effect. These results suggest that education management efforts should prioritize strengthening school leadership and enhancing teacher motivation to improve overall educational quality.