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All Journal International Journal of Social Science and Business JURNAL MANAJEMEN DAN BISNIS INDONESIA JIMF (JURNAL ILMIAH MANAJEMEN FORKAMMA) Jurnal Sains Manajemen dan Bisnis Indonesia Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik Journal of Management and Bussines (JOMB) International Journal of Business, Technology, and Organizational Behavior (IJBTOB) Bisnis Net : Jurnal Ekonomi dan Bisnis Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Jurnal Ekonomi dan Bisnis GROWTH (JEBG) National Multidisciplinary Sciences eJEBA Jurnal Simki Economic
Haris Hermawan
Universitas Muhammadiyah Jember
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Social Sciences Other

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EXPLORING THE NEXUS BETWEEN CUSTOMER RELATIONSHIP MANAGEMENT (CRM), CUSTOMER BONDING, PATIEN SATISFACTTION AND PATIENT LOYALTY Reni Septa Anggraeni; Haris Hermawan; Mohammad Thamrin
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 4 No. 3 (2024): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v4i3.3597

Abstract

Loyalty is very important because the health center (Puskesmas) is a primary healthcare facility that provides basic services, both for patients enrolled in the BPJS Kesehatan program and for the general public. Patient loyalty depends on the implementation of customer relationship management and the creation of customer bonding, which will foster patient satisfaction. This study aims to examine the influence of customer relationship management and customer bonding on loyalty mediated by satisfaction. The research population consists of all patients visiting the health center from January to December 2024. The number of respondents is determined using Slovin's formula, totaling 100 individuals. The method used is partial least squares for analyzing the outer model and inner model tests. The results of the direct influence tests indicate that: CRM has a positive and significant effect on patient satisfaction, customer bonding has a positive and significant effect on patient satisfaction, CRM has a positive and significant effect on patient loyalty, customer bonding has a positive but not significant effect on patient loyalty, and patient satisfaction has a positive and significant effect on patient loyalty. The indirect effect test shows that patient satisfaction plays a positive and significant role in strengthening the influence of CRM on patient loyalty, and patient satisfaction also plays a positive and significant role in strengthening the influence of customer bonding on patient loyalty.
Pengaruh Pengetahuan Kewirausahaan, Motivasi Berwirausaha, dan Kreativitas terhadap Minat Berwirausaha Mahasiswa Universitas Muhammadiyah Jember M. Alfian Muzammil; Haris Hermawan; Maheni Ika Sari
Jurnal Simki Economic Vol 8 No 2 (2025): Volume 8 Nomor 2 Tahun 2025
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/jse.v8i2.1304

Abstract

Student interest in entrepreneurship is very important to produce a creative and independent young generation. However, the level of interest is still relatively low, which is often caused by lack of funds, fear of failure, and the time needed to launch and operate a company is very short. The purpose of this study was to investigate how students' interest in entrepreneurship at the University of Muhammadiyah Jember is influenced by their entrepreneurial knowledge, motivation, and creativity. By distributing questionnaires, this study used survey techniques and quantitative approaches. Purposive sampling procedures and proportional stratified random sampling were used to select 200 respondents as samples from a total population of 8,362 students. Multiple linear regression was used to examine the data after the classical assumptions were tested. According to the results of the study, students' interest in entrepreneurship at the University of Muhammadiyah Jember is positively and significantly influenced by three independent variables, namely entrepreneurial knowledge, entrepreneurial motivation, and creativity.
Co-Authors Ahmad Izzuddin Ajis Setiawan Arina Robbyatul Maulida Arrahma Elian Tania Bayu Wijayantini, Bayu Bella Citra Ridiana Citra Resmi Dewi Debby Cynthia Dian Sulistiyowati Dining Febri Afiati Dino Angga**, Budi Santoso* Erina Mauidhatul Hasanah Feti Fatimah Iis Sofiati Iis Sofiati Jekti Rahayu Jumratul Rofikah M. Alfian Muzammil Maheni Ika Sari Mochtar Luthfi Effendy Nurul Aisyah Nurul Qomariah Reni Septa Anggraeni Retno Indah Supeni Rifki Prasetyo Ririn Windari Setiawan, Ajis Sonnia Pritantiwi Thamrin, Mohammad Trias Setyowati Widyaningsih Putri Ariyanti