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All Journal SOSIALITA Jurnal Kebijakan dan Pelayanan Publik Administratio : Jurnal Ilmiah Administrasi Publik dan Pembangunan JMK Jurnal Manajemen dan Kewirausahaan Nusantara: Jurnal Pendidikan Indonesia Jurnal Pengabdian kepada Masyarakat Moestopo International Review on Social, Humanities, and Sciences (MIRSHuS) Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Business Perspective Journal Jurnal Cakrawala Ilmiah Jurnal Sosial dan Humanis Sains Jurnal Ilmiah Hukum dan Hak Asasi Manusia International Journal of Economics (IJEC) Dedication: Jurnal Pengabdian Masyarakat Journal of Advances in Accounting, Economics, and Management Journal of Business and Halal Industry Journal of Environmental Economics and Sustainability Jurnal Pengabdian UMKM International Journal of Business and Quality Research International Journal of Economics, Business and Innovation Research Multidisciplinary Indonesian Center Journal International Journal of Multidisciplinary Reseach Jurnal Sekretaris & Administrasi Bisnis
Dora Rinova
Universitas Bandar Lampung
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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THE EFFECT OF SERVICE QUALITY INTEGRATION AND TIMELINESS ON CUSTOMER SATISFACTION AT DAMAR KEBAYA TAILORS IN PERUMNAS WAY KANDIS BANDAR LAMPUNG Dery Dwi Hartanto; Dora Rinova
International Journal of Multidisciplinary Reseach Vol. 2 No. 2 (2026): April
Publisher : International Journal of Multidisciplinary Reseach

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Abstract

This study analyzes how service quality and order processing speed impact customer satisfaction at Damar Kebaya Tailor. A quantitative research approach was employed, with data collection conducted through structured questionnaires distributed to the company's customers. The collected data were then analyzed using multiple linear regression, encompassing both partial hypothesis testing (t-tests) and simultaneous testing (F-tests) using SPSS. The results of the single tests demonstrated that each variable service quality and order processing speed had an independent and statistically significant positive effect on customer satisfaction. Furthermore, the simultaneous test revealed that both variables, when analyzed together, had a significant combined influence on customer satisfaction. These findings indicate that improving service quality and ensuring timely order delivery constitute viable strategies for enhancing overall customer satisfaction at Damar Kebaya Tailor.
Business Development Strategy Analysis to Increase Visitors at Kampoeng Vietnam Tourism Attraction in Bandar Lampung Robby Aji Saputra; Dora Rinova
International Journal of Business and Quality Research Vol. 4 No. 02 (2026): International Journal of Business and Quality Research (IJBQR)
Publisher : Citakonsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijbqr.v4i02.3885

Abstract

Tourism destinations must continuously develop business strategies to remain competitive and attract visitors. Kampoeng Vietnam in Sumber Agung, Kemiling, Bandar Lampung, is a nature-based destination offering mountain views, green hills, sea scenery, cool air, and instagramable photo spots. However, it still faces challenges such as limited attraction variety, undeveloped cultural and special-interest tourism, poor road accessibility, and limited use of digital marketing. This study aims to analyze business development strategies for increasing visitors to Kampoeng Vietnam. Using a descriptive qualitative case study approach, data were collected through observation, interviews with the owner, staff, and visitors, documentation, and visitor data analysis. The analysis applied the 4A tourism concept, consisting of attraction, accessibility, amenities, and ancillary services, supported by SWOT analysis. The findings show that Kampoeng Vietnam has strong natural tourism potential, affordable entrance fees, adequate facilities, live music, and supporting services. Therefore, integrated strategies involving attraction diversification, digital marketing optimization, improved access, better signage, facility enhancement, and community collaboration are needed to increase visitor interest and support sustainable tourism development. These efforts can significantly strengthen competitiveness and encourage repeat tourist visits.
Co-Authors Agustina, Adelli Agustuti Handayani Aldi Dinanjar Alfiyan, Angga Amelia Putri Andoni Fornio Barusman Andriyanto, Agung Appin Purisky Redaputri Berliana Agustin Briggite Loren Panggabean Budhi Waskito Caesar Lorenzo Zulio Delah Gapur Dery Dwi Hartanto Dodi Permadani Putra Dodi Putra Fajri, Ratu Chaterine Febrianto Imanuel.T Fenny Meilani Gunevi, Adetya Putra Hanindyalaila Pienrasmi Hartabela, Dadang Hendri Dunan Ida Farida Idham Sedayu Mahera Indah Satria Indriani, Indriani Irsandi , Irsandi Irsandi, Irsandi Irsandi, Irsandi M. Oktaviannur M.Oktaviannur Masayu Nila Juwita Meyrani Ananta Putri Muhammad Ardiansyah Nababan, Farida Nadia Sepriani Niki Agus Santoso Ningsih, Rima Noning Verawati Novita, Atika Oktavannur, M. Putu Dicky Sandria Ratu Chaterine Fajri Regen, Ronal Rivanda, Anugrah Robby Aji Saputra Santoso, Niki Setyawan, Sabrina Sheva Antalia Siswanto, Hendra Soewito Soewito Soewito Supiati, Tina Tina Miniawati Barusman Toton Yulia Hesti