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All Journal Jurnal Mirai Management Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Almana : Jurnal Manajemen dan Bisnis Jurnal Ilmiah Mandala Education (JIME) JISIP: Jurnal Ilmu Sosial dan Pendidikan Jurnal Administrasi dan Manajemen JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Management Studies and Entrepreneurship Journal (MSEJ) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Manajemen dan Bisnis Kreatif BUDGETING : Journal of Business, Management and Accounting Jurnal Ilmiah Wahana Pendidikan ETNIK : Jurnal Ekonomi dan Teknik Jurnal Sosial dan Abdimas Service Management Triangle : Jurnal Manajemen Jasa Jurnal Ekonomika Dan Bisnis Madani: Multidisciplinary Scientific Journal Enrichment: Journal of Multidisciplinary Research and Development Socius: Social Sciences Research Journal Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Signaling
Suherman, Enjang
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Journal : Jurnal Signaling

 1 
ANALISIS WORK LIFE BALANCE TERHADAP PRESTASI MAHASISWA DAN MOTIVASI MAHASISWA SEBAGAI MODERASI PADA PRODI MANAJEMEN UBP KARAWANG Suherman, Enjang; Suroso, Suroso
Jurnal Signaling Vol 13, No 1 (2024): Jurnal Signaling
Publisher : STMIK Pringsewu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56327/signaling.v13i1.1681

Abstract

The current phenomenon is that quite a few students in private higher education act as workers which will have an impact on the balance of their personal and work lives. This work-life balance will certainly affect student achievement both in terms of time and role. However, student motivation can provide reinforcement for this balance in order to achieve academic achievement. This research aims to analyze the moderation of motivation on the influence of work life balance (WLB) on student achievement. The method used is a descriptive verification method with a purposive sampling technique, namely taking samples of students with worker status only. Meanwhile, the number of samples was 196 with the Lemeshow formula. The data collection used a questionnaire with a Likert scale. And data analysis uses SEM PLS analysis and descriptive statistics. The research results show that student WLB is balanced, student motivation is in the high category, and student achievement is good. WLB can influence student achievement positively and significantly by 23.23%. Student motivation cannot moderate the influence of WLB on student achievement because students' desire to study is not due to job demands. But because of parental demands or just getting a degree. So students don't pay too much attention to their work-life balance. Which has an impact on student motivation and cannot strengthen WLB in influencing student achievement. However, the partial test results are surprising that student motivation can influence student achievement.
PERSONALISASI IKLAN SEBAGAI STRATEGI PEMASARAN ARMINAREKA Sumarni, Neni; Suroso, Suroso; Suherman, Enjang; Pertiwi, Wike
Jurnal Signaling Vol 13, No 1 (2024): Jurnal Signaling
Publisher : STMIK Pringsewu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56327/signaling.v13i1.1683

Abstract

There needs to be a way or strategy to market a product, both goods and services. The marketing strategy through personalized advertising carried out by Arminareka through marketing or its team leaders has succeeded in attracting its pilgrims or customers, and through personalizing WhatsApp media advertising, it has proven that consumer loyalty, in this case Umrah pilgrims, can be created more effectively and optimally in attracting potential pilgrims. The method used in this research uses qualitative methods with triangulation analysis tools. The marketing mix created with the 7 Ps can maximize the satisfaction of the congregation. High prices are a standard benchmark that proves that the facilities and services obtained are in accordance with what the congregation has spent "there is a price and there is quality"
Co-Authors Ade Mubarok Aeni, Naura Nur Alfiansyah, Ilham Ismo Amanda, Resa Anggela, Flora Patricia Arsyka, Tania Azzahra Oktaviani, Tia Epty, Dwi Fadli, Uus MD fauziah, nuraeni Fauzy, Syafira Adinda Febriyanto, Deby Harahap, Nursulnah Haryani, Delimawar Hidayati, Dwi Epty Hidayaty, Dwi Epty Khalida, Laras Ratu Kurniawan, Dodi Laksana, Syafa Ramdila Lukman, Djody Julianto Taufik Nasihin, Ihsan NENI SUMARNI, NENI Netti Nurlenawati Patricia Anggela, Flora Pertiwi, Wike Putri, Mutiara Cantika Putrie, Rena Augia Rahayu, Tarida Ratu, Laras Retmawanto, Irfanadi Rizki Wahyudi Romli, Asep Darojatul Saleh, Intan Noviantika Salsabila, Diana Luthfiyyah Savitri, Citra Sugiarti, Riri Sungkono Sungkono Suroso Suroso . Suroso Suroso Susilowati, Dela Dwi Tambun, Yosiana Kristiani Tiara, Dinda Roro Wadiyastuti, Septiana Yuliati, Naning Yuniar, Devina Zahra