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Journal : Enrichment: Journal of Multidisciplinary Research and Development

Product Layout Determination System Using the Association Rules Method Using the Equivalence Class Transformation Algorithm Haikal, Ahmed; Chrisnanto, Yulison Herry; Abdillah, Gunawan
Enrichment: Journal of Multidisciplinary Research and Development Vol. 1 No. 6 (2023): Enrichment: Journal of Multidisciplinary Research and Development
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/enrichment.v1i6.52

Abstract

Competition in the business world, specifically in the sales industry, requires companies to analyze the purchases made by customers during transactions in order to find effective business strategies. In the competitive fashion industry, merchants devise marketing strategies to increase sales. One strategy that can attract consumer interest is by organizing and arranging product displays, placing them in perfect layouts that align with customers' buying habits, making it easier for them to find and purchase products. Layout arrangement significantly influences customer satisfaction and purchase intent. The algorithm used in this study is Equivalence Class Transformation (ECLAT). The data used consists of transactional data from Aufco Clothing, specifically fashion products. A total of 1041 transactions were analyzed, using variables such as order number and items sold. The data was processed using JavaScript, with a minimum support of 0.2 and a minimum confidence of 0.7, resulting in 16 rules. The rules ranged from a min. confidence of 70% to a maximum confidence of 100%, forming 6 rules with 9 combinations of items.
Identification of Hoax News in the Using Community TF-RF and C5.0 Tree Decision Algorithm Santoso, Enrico Budi; Chrisnanto, Yulison Herry; Abdillah, Gunawan
Enrichment: Journal of Multidisciplinary Research and Development Vol. 1 No. 6 (2023): Enrichment: Journal of Multidisciplinary Research and Development
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/enrichment.v1i6.58

Abstract

News has a great influence on social and political conditions, and news can drive the economy of a country. Identifying hoax news is very important to ensure that the information circulating in society is true and reliable, and helps limit the spread of false information. In the process of reading news spread on social media, people do not know whether it is fact or hoax news because they cannot distinguish whether the news circulating is real news or fake news which if left unchecked can result in the public being misinformed. Therefore, this research process is to create a sistem for identifying hoax news using Decision Tree C5.0, which is an algorithm for the development of the C4.5 algorithm which in a process is almost similar, but the C5.0 algorithm has more value than the C4.5 algorithm which is used for the data mining process with a classification method for 1000 data obtained by web scraping using the keywords "election 2024", "politics" and "checkfaktapilkadamafindo" on the Turnbackhoax.id and Detik.com sites. In this study, what distinguishes it from several previous studies is its existence in several test scenarios, namely classification using feature weighting, which in classification using feature weighting is TF.RF. After testing the confusion matrix on the C5.0 algorithm, it produces accuracy, precision, and recall on each training / test data (70/30) resulting in accuracy 79.33%, precision 80.00%, recall 97.00%, then training / test data (80/20) resulting in accruracy 79.50%, precision 81.00%, recall 95.00%, then training and test data (90/10) resulting in accuracy 72.00%, precision 74.00%, recall 89.00%.
Implementation of Random Forest Using Smote and Smoteenn in Customer Churn Classification in E-Commerce Mubarak, Muhammad Munzir Rizkya; Chrisnanto, Yulison Herry; Sabrina, Puspita Nurul
Enrichment: Journal of Multidisciplinary Research and Development Vol. 1 No. 8 (2023): Enrichment: Journal of Multidisciplinary Research and Development
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/enrichment.v1i8.69

Abstract

The rapid development of the internet is one of the driving factors behind the growth of e-commerce. This has led to the emergence of many e-commerce companies, resulting in intense competition among them. Customers have the right to choose the e-commerce platforms that suit their needs and can switch to competing e-commerce platforms, a phenomenon known as customer churn. This issue can be addressed by classifying customer behavior based on existing data. This study utilizes the Random Forest Classifier method, employing the SMOTE and SMOTEENN resampling techniques to handle data imbalance. From the conducted research, the best results were achieved using the SMOTE implementation, with an accuracy of 96.3%, precision of 87.8%, recall of 87.1%, f1-score of 87.4%, and an AUC score of 93%. These results successfully strike a balance between recognizing the positive class (churn) and controlling false positives. On the other hand, the SMOTEENN implementation yields the best recall value and an increase in AUC score, but it comes with a significant decrease in precision, indicating a challenge in controlling false positives.
Classification of Sentiment Towards BPJS Services Using the C50 Algorithm Cahyaningrum, Amellia Fahezha; Chrisnanto, Yulison Herry; Ningsih, Ade Kania
Enrichment: Journal of Multidisciplinary Research and Development Vol. 1 No. 8 (2023): Enrichment: Journal of Multidisciplinary Research and Development
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/enrichment.v1i8.71

Abstract

This public health insurance program for all Indonesian people is supervised by the Social Security Administering Body (BPJS) for Health, an Air-Owned Enterprise. Thus, it will be easier for the public to find information about what policies the government has implemented to regulate BPJS. One of them is that people can find information on the social network Twitter. Due to its ease and simplicity of use, the number of tweets can easily grow quickly, which is why Twitter is more popular among Indonesians for communicating. Twitter is widely used as a promotional medium as well as a means of expressing opinions regarding criticism, suggestions, issues, and opinions of a public nature such as the views of netizens on new government policies and so on. One of them is in BPJS services, the large number of BPJS users causes BPJS to provide feedback services to users to find out how many good and bad responses to BPJS services. Sentiment classification is a branch of text mining. Sentiment classification is very basic in the evaluation process of a topic problem. Then the sentiment classification has the main objective of finding out the polarity of positive, and negative sentiment. The c50 algorithm method is one of the methods that can be used in the classification of BPJS service sentiment. In this research, the classification of BPJS service sentiment through Twitter media was carried out using the C50 algorithm method.
Co-Authors Adam, Marcellino Ade Kania Ningsih Ade Kania Ningsih Ade Kania Ningsih, Ade Kania Aditya Prakasa Adryansyah Adryansyah Agung Wahana Agus Komarudin Andhika Karulyana Febrian Asep Id Hadianna Asep Saepul Ridwan Ashaury, Herdi Asri Maspupah Azzahra, Cynthia Nur Bania Amburika Benedictus Benny Sihotang Cahyaningrum, Amellia Fahezha Cecep M Zakariya Darmawan, Raja Dewi, Liony Puspita Didik Garbian Nugroho Drl, Indra Raja Eina, Muhammad Fikri Eka Rahmawati Emia Rosta Br. Sebayang Fadilah, Rifal Fahmy Akhmad Firdaus Faiza Renaldi, Faiza Fajar Tresnawiguna Fajri Rakhmat Umbara Fajri Rakhmat Umbara Farhan Naufal Febry Ramadhan Fitaloka, Intan Fuji Astari, Dhea Gerliandeva, Alfin Gita Mahesa Gunawan Abdillah Gunawan Abdillah Gunawan Abdillah Gunawan Abdillah, Gunawan Gunawan Abdullah Gunawan Gunawan Hadiana, Asep Id Haikal, Ahmed Hanafi, Willy Hanief Kuswanto, Muhammad Rafi Hendro Pudjiantoro, Tacbir Herdi Ashaury Herlina Napitupulu Herlinda Padillah Ibadirachman, Rifqi Karunia Id Hadiana , Asep Irma Santikarama Joko Irawan Julian Evan Chrisnanto Kamal, Angga Mochamad Kania Ningsih, Ade Kasyidi, Fatan Kharisma Jevi Shafira Sepyanto Kholidah Syaidah Kukuh Yulion Setia Prakoso Kusumaningtyas, Valentina Adimurti Luthfia Oktasari Mahendra, Lucky Syahroni Melina Melina Melina Melina Melina, Melina Mubarak, Muhammad Munzir Rizkya Muhamad Afnan, Zikri Muhammad Rendy Raihan Mukti Kinani Mulianti, Adhani Musa Asyari Hidayat Jati Nabilla, Ulya Naufal, Farhan Nida Ulhasanah Norizan Mohamed Permana, Hary Permatasari, Nissa Aulia Prawira, Angga Puspita Nurul Sabrina Puspita Nurul Sabrina Puspita Nurul Sabrina Puspita Nurul Sabrina Puspita Nurul Sabrina Puspita Nurul Sabrina, Puspita Nurul Puspo Dewi Dirgantari Putri Alifianti Wiyono, Tiara Putri Eka Prakasawati Raflialdy Raksanagara Rahandanu Rachmat Raja Darmawan Razaki, Adam Rd Muhammad Alfajri Reza Noviandi Rezki Yuniarti Ridwan Ilyas RIDWAN INDRANSYAH Riyadi, Saiful Faris Rizal Dwiwahyu Pribadi Santikarama, Irma Santoso, Enrico Budi Sepyanto, Kharisma Jevi Shafira Siska Vadilah Sukono . Sumantri, Fithra Aditya Taufiq Akbar Herawan Teguh Munawar Ahmad Tiara Rahmawati Umbara, Fajri Rakhmat Valentina Adimurti Kusumaningtyas Wahyu Pratama, Raka Wawan Setiawan Widinastia, Audila Gumanty Widiyantoro, Widiyantoro Wildah Fatma Lestari Wina Witanti Wisnu Uriawan, Wisnu Yosia Oktavian Pailan Zizilia, Regitha