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Analysis Of GC Coffee Product Quality At Pt.X Ardhyani, Ika Widya; Anshori, Moch; Yucha, Nikma; Adriansyah, Gusti; Alfian, Andi; Pramudita, Rezki Aulia
IQTISHADequity jurnal MANAJEMEN Vol. 6 No. 1 (2023): Desember 2023
Publisher : FAKULTAS EKONOMI UNIVERSITAS MAARIF HASYIM LATIF

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51804/iej.v6i1.16408

Abstract

PT. X is a manufacturing company engaged in the processing of coffee beans. In line with its development, PT. X innovates in creating new products, one of which is GC coffee, which is a combination of creamer, coffee powder, milk powder, and sugar. In the production process, the company strives to always provide the best for consumers in terms of quality and price. The quality improvement method is the seven tools, which is a method to find out the root causes of problems. The tools used to analyze this research are flowcharts, check sheets, Pareto charts, control charts, histograms, distribution diagrams, and Root Cause Analysis (RCA). The results of the data analysis revealed that non-standard product types occurred for GC coffee products during January and June—total production from January to June: 2,372,411 sachets, Number of defects: 148,820 sachets. Three factors cause defects: taste mismatch: 7,120 sachets, inappropriate packaging: 73,323 sachets, improper weight: 68,377 sachets. Based on the results of calculations and analysis using the seven tools method and the 5 whys method, the most dominant defect is inappropriate packaging, so the proposed improvements are focused on these defects. The progress made is maintenance and continuous repair of machines with problems, complying with the SOP that has been set by the company correctly, and scheduling machine maintenance.
Examining the Impact of Promotions, CRM, and Consumer Trust on Customer Loyalty Through Consumer Satisfaction: A Path Analysis Study on English Center Students Yucha, Nikma; Hwihanus, Hwihanus
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 7 No 3 (2024): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v7i3.5259

Abstract

This research aims to examine the influence of promotions, CRM, and consumer trust on customer loyalty through consumer satisfaction as an intervening variable. Research was conducted on consumers who were students at the English Center. The sample collection method in this research was a simple random sampling technique of 159 respondents. The research analysis method used is path analysis. The results of this research are direct, namely that promotion has a positive and significant effect on consumer satisfaction. CRM has a positive and insignificant effect on consumer satisfaction. Consumer trust has a positive and significant effect on consumer satisfaction. The promotion has a positive and negligible effect on consumer loyalty. CRM has a negative and insignificant effect on consumer loyalty. Consumer trust has a positive and significant effect on consumer loyalty. and consumer satisfaction has a positive and significant effect on consumer loyalty. Meanwhile, the indirect research results are that promotions positively and significantly affect consumer loyalty through consumer satisfaction. CRM has a positive and insignificant effect on consumer loyalty through consumer satisfaction. Consumer trust positively and significantly affects consumer loyalty through consumer satisfaction.
Pengabdian Masyarakat Peningkatan Kapasitas Usaha Pokdakan Bissiba Melalui Diversifikasi Budidaya Ikan Lele Ekasari, Ratna; Yucha, Nikma; As Syukri, Khoirul Anam; Farkhan, M.
Among : Jurnal Pengabdian Masyarakat Vol. 7 No. 1 (2025)
Publisher : Universitas Maarif Hasyim Latif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51804/ajpm.v7i1.16952

Abstract

Program pengabdian masyarakat dilakukan di Desa Barengkrajan, Kecamatan Krian, Kabupaten Sidoarjo tepatnya bermitra dengan POKDAKAN (Kelompok Pembudidaya Ikan) BISSIBA. Tujuan utama dari kegiatan pengabdian ini adalah untuk meningkatkan kapasitas usaha dari POKDAKAN BISSIBA yang awalnya hanya membudidayakan ikan lele menjadi usaha yang berorientasi pada hulu dan hilir. Dari hulu melalui peningkatan kegiatan budidaya dengan menyediakan pakan secara mandiri, dan hilir sampai pada produk olahan ikan lele. Peningkatan kapasitas usaha juga ditunjang dari pelatihan dan pendampingan mulai dari aspek manajemen SDM, manajemen keuangan, hingga pemasaran. Program ini berhasil meningkatkan pemahaman mitra dalam pengelolaan organisasi usaha, membuat laporan keuangan, dan pemasaran dengan rata-rata peningkatan hingga 82% yang memahami manajemen SDM setelah program. Sebelumnya, tidak ada pembagian jobdesc, namun kini ada pembagian tugas di bagian SDM pada masing-masing divisi, diantaranya divisi SDM, produksi, keuangan, dan pemasaran. Keterlibatan masyarakat Desa Barengkrajan dalam POKDAKAN BISSIBA meningkat dari 9 orang menjadi 25 orang. Pendampingan juga berhasil menghasilkan profil usaha, kemasan produk hingga pendaftaran Nomor Induk Berwirausaha (NIB) dan sertifikat Halal, di samping legalitas SK keanggotaan. Dalam aspek pakan budidaya, sebelumnya pakan dibeli dari pasaran, kini disuplai dari mesin pencetak pelet vertikal secara mandiri. Selain itu, produk “keripik ikan lele Barengkrajan” berhasil dikembangkan, dan akun media sosial untuk usaha kini tersedia di Instagram, Facebook, dan TikTok. Melalui adanya program pengabdian ini diharapkan mampu meningkatkan kapasitas usaha POKDAKAN BISSIBA dari segi kuantitas dan kualitas.
EFFECT E-WOM, E-SERVICE QUALITY AND ONLINE PROMOTION ON STUDENT BUYING IMPULSE: EFFECT E-WOM, E-SERVICE QUALITY AND ONLINE PROMOTION ON STUDENT BUYING IMPULSE Yucha, Nikma; Agvani Putra, Mochammad
Ecopreneur.12 Vol 7 No 1 (2024): April 2024
Publisher : Universitas Maarif Hasyim Latif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51804/econ12.v7i1.70-77

Abstract

Inovasi dalam teknologi berdampak tidak hanya pada kehidupan sehari-hari manusia tetapi juga pada seluruh planet ini. Karena kemajuan teknologi baru-baru ini, sebagian besar tugas sekarang diselesaikan secara online. Penelitian ini bertujuan untuk menunjukkan dan menguji bagaimana word of mouth online, kualitas layanan elektronik, dan iklan online memengaruhi kecenderungan konsumen untuk melakukan pembelian impulsif. Semua anak sekolah bulan Februari dimasukkan dalam sampel. Sampling purposive digunakan dalam penelitian ini, dan total 83 peserta diwawancarai untuk sampel. Regresi linier berganda digunakan untuk menganalisis data. Penelitian ini menemukan bahwa word-of-mouth online, kualitas layanan elektronik, dan iklan online semuanya memiliki efek menguntungkan dan signifikan secara statistik terhadap kecenderungan konsumen untuk melakukan pembelian impulsif.
COST BENEFIT ANALYSIS OF IMPLEMENTING VACUUM FRYING TECHNOLOGY IN PROCESSING RESISTANT CATFISH (CASE STUDY OF BARENGKRAJAN VILLAGE, SIDOARJO) Gama Tengtarto, Jaya Adi; As Syukri, Khoirul Anam; Rosidin, Mochammad Khoirul; Ekasari, Ratna; Yucha, Nikma; Sifa'uddin, Muhammad Nur; Aji Wibowo, Sasongko
Ecopreneur.12 Vol 7 No 2 (2024): Oktober 2024
Publisher : Universitas Maarif Hasyim Latif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51804/econ12.v7i2.162-171

Abstract

The application of vacuum frying technology in the processing of discarded catfish has great potential to increase the economic value of products that have been considered less valuable. This study aims to conduct a cost-benefit analysis of the application of this technology in Barengkrajan Village, Sidoarjo, with a focus on improving product quality, reducing waste, and increasing income for the local community. The research methods used include financial and technical analysis and conducting interviews with some of the required data. Based on the research conducted on the application of vacuum frying machines or vacuum frying machines, several values ????are obtained from the investment feasibility criteria based on Cost Benefit Analysis. The NPV value of the catfish chips industry that has been calculated annually is Rp. 91,754,333 with an interest rate of 6% and an investment period of 10 years with an initial capital of Rp. 53,287,000 is Rp. 622,951,104, -. In addition, the calculation of the Internal Rate of Return (IRR) expressed in% shows the results of the IRR calculation of the catfish chips industry obtained a value of 45.3%. This means that the business meets the criteria for investment feasibility. For the Pay Back Period (PBP) of the catfish chips industry is 6.97 months or 209 days. This means that the business will return its capital before 1 year has passed. While the Break Event Point (BEP) is based on the calculation of the number of units that need to be sold to get the break-even point of the catfish chips product, which is 672 pcs/year or IDR 8,736,000/year. Meanwhile, the Sensitivity analysis of the catfish chips product shows that when the BEP (fixed costs) increases twofold, the annual net profit and NPV of the business decrease. The NPV before the increase in BEP was IDR 558,049,128, while the NPV after the increase in BEP was IDR 491,787,560, with a decrease in NPV of around IDR 66,261,568. Based on the calculation results, it shows that the catfish chips industry by implementing a vacuum frying machine is said to meet investment feasibility
THE INFLUENCE OF RAW MATERIAL INVENTORY, RAW MATERIAL QUALITY, AND PRODUCTION PROCESS ON PRODUCT QUALITY AT CV SA Yucha, Nikma; Wahyuningsih, Intan Indah; Widya Ardhyani, Ika; As Syukri, Khoirul Anam
Ecopreneur.12 Vol 8 No 1 (2025): April 2025
Publisher : Universitas Maarif Hasyim Latif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51804/econ12.v8i1.26-35

Abstract

Penelitian ini bertujuan untuk mengkaji Pengaruh Persediaan Bahan Baku, Kualitas Bahan Baku, dan Proses Produksi Terhadap Kualitas Produk di CV. SA. Pendekatan penelitian yang digunakan adalah kuantitatif dengan mendistribusikan kuesioner melalui Google Form untuk mengumpulkan data dari sampel sebanyak 76 karyawan menggunakan teknik sampel jenuh. Analisis data dilakukan menggunakan SPSSVersi 26 dengan Metode Analisis Regresi Linier Berganda. Hasil penelitian menunjukkan bahwa Persediaan Bahan Baku, Kualitas Bahan Baku, dan Proses Produksi, masing-masing memiliki pengaruh yang signifikan dan positif terhadap kualitas produk. Analisis statistik menunjukkan bahwa pengaruh gabungan dari variabel-variabel ini menghasilkan nilai F sebesar 60,767 yang lebih besar daripada nilai F tabel sebesar 2,70 dengan tingkat signifikansi 0,000 sehingga mengonfirmasi hipotesis penelitian (H?). Hasil ini menekankan pentingnya mengendalikan Persediaan Bahan Baku, meningkatkan Kualitas Bahan Baku yang tinggi, dan melangsungkan Proses Produksi yang lancar untuk menghasilkan produk berkualitas.
Optimalisasi Pemasaran UMKM melalui Digital Marketing Website di Kelurahan Tambak Kemerakan Kecamatan Krian Kabupaten Sidoarjo Ngibad, Khoirul; Yucha, Nikma; Purnamasari, Wulan; As Syukri, Khoirul Anam; Rosidin, Mochammad Khoirul
Jurnal Pengabdian Sosial Vol. 2 No. 8 (2025): Juni
Publisher : PT. Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/swjf4f88

Abstract

Pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kemampuan pelaku UMKM di Kelurahan Tambak Kemerakan, Kecamatan Krian, Kabupaten Sidoarjo dalam memanfaatkan teknologi digital khususnya melalui website store.umaha.ac.id sebagai media promosi dan penjualan produk. Metode yang digunakan meliputi analisis situasi melalui wawancara, persiapan materi dan instrumen kegiatan, serta pelaksanaan pelatihan yang mencakup penyampaian materi, simulasi, dan sesi tanya jawab. Para peserta dikenalkan pada konsep digital marketing, cara kerja website, serta proses pengiriman data produk untuk ditampilkan secara online. Selain itu, dilakukan optimalisasi SEO agar produk UMKM mudah ditemukan melalui mesin pencari Google. Hasil kegiatan menunjukkan bahwa peserta mendapatkan pemahaman baru tentang pentingnya pemasaran digital dan menunjukkan antusiasme tinggi dalam memanfaatkan platform yang disediakan. Kegiatan ini diharapkan dapat membantu meningkatkan visibilitas usaha mitra UMKM secara online, memperluas jangkauan pasar, dan berdampak langsung pada peningkatan penjualan serta keuntungan usaha.
STRATEGI BRANDING DIGITAL UNTUK DESA WISATA DI BANYUWANGI BERBASIS PENDEKATAN PARTISIPATIF DAN INOVASI LOKAL Isnaeni, Fajar; Yucha, Nikma
Semeru: Jurnal Pengabdian Kepada Masyarakat Volume 2 Nomor 1 Tahun 2025
Publisher : LPPM Universitas Bhayangkara Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55499/semeru.v2i1.1548

Abstract

TStrengthening the digital capacity of tourism villages is a strategic need in increasing the competitiveness of local tourism in the digital era. This article aims to formulate a participatory digital branding strategy and local innovation in Banyuwangi tourism villages. Using a descriptive qualitative approach with a participatory method, data was collected through interviews, FGDs, and direct observation of tourism village actors, Pokdarwis, and local MSME actors. The results show that digital training and mentoring have succeeded in improving the community's ability to create promotional content, compile cultural narratives, and manage village social media independently. This strategy contributes to the theory of community empowerment and locally-based tourism, as well as opens up space for model replication for other tourist villages. The conclusion of this activity emphasizes the importance of synergy between technology, culture, and community participation in building strong village tourism destination branding.
PERBEDAAN METODE PRICING, KEBERAGAMAN PRODUK TERHADAP KEPUASAN KONSUMEN PASAR TRADISIONAL Arif, Donny; Yucha, Nikma; Ekasari, Ratna; Purnamasari, Wulan
JURNAL AKUNTANSI DAN MANAJEMEN Vol 3 No 2 (2019): Accounting and Management Journal
Publisher : Universitas Nahdlatul Ulama Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33086/amj.v3i2.1407

Abstract

Pasar tradisional merupakan salah satu titik kumpul perekonomian masyarakat. Sedangkan pasar tradisional identik dengan kumuh, bau, kotor dan sebagainya. Perlunya strategi pengembangan pasar tradisional agar pasar tradisional tetap menjadi pilihan pembeli untuk berbelanja kebutuhan sehari-hari. Pengembangan pasar memang tidaklah mudah, revitalisasi pasar memakan biaya yang tinggi. Pasar yang ingin berkembang dengan bantuan pemerintah melalui kebijakan revitalisasi pasar hendaknya tidak hanya menghasilkan kemajuan yang tampaknya nyaman secara fisik. Jenis penelitian dalam penulisan penelitian ini adalah penelitian lapangan (field research), yaitu penelitian yang dilakukan dilokasi penelitian dengan melakukan pengamatan tentang suatu fenomena dalam keadaan ilmiah. Sedangkan dalam pengumpulan data dalam penelitian menggunakan metode pengumpulan dengan observasi, wawancara dan kuesioner. Penelitian ini menggunakan metode analisis kuantitatif. Lokasi penelitian dilaksanakan di Pasar Krisna Madubronto Kabupaten Sidoarjo. Hasil penelitian ini bertujuan mengetahui dan menganalisis pengaruh persepsi harga, keberagaman produk, dan lokasi terhadap kepuasan konsumen di Pasar digital
PENGENDALIAN KUALITAS PRODUK ELPIJI PSO (Public Service Obligation) DENGAN IMPLEMENTASI STATISTICAL PROCESS CONTROL Arif, Donny; Yucha, Nikma
JURNAL AKUNTANSI DAN MANAJEMEN Vol 5 No 1 (2021): Accounting and Management Journal
Publisher : Universitas Nahdlatul Ulama Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33086/amj.v5i1.2137

Abstract

Domestic Gas Region V is division of the company PT Pertamina Persero which is engaged in providing domestic LPG, especially in the field distribution of PSO and non PSO LPG. Domestic Gas supply LPG through SPPBE (Station for Filling and Transporting LPG Bulk) to agents to direct consumers. Especially for the PSO LPG with a weight 3kg is product of government subsidies with large scale production, it is necessary equalization of good quality for use by the middle to lower class society. In ptactices, many consumers feel that there are several differences between products one another, especially the difference in the weight of the filled tube and the diameter of the valve that is not the same, so ut is difficult to install with the stove regulator and can cause gas leakage which in turn caused a fire. Implementation of statistical process control is carried out to measure the quality of LPG PSO so that it is expected to be able to maintain and improve the quality of PSO LPG products. Statistical process control is done because it exists differences in quality dispersion with the same product this needs to be done to meet the wants and needs of consumers and increase customer satisfaction. This research was conducted to measure the effectiveness/success in controlling and supervision of product quality by implementing statistical process control, the first is to measure the description of the quality of LPG products, the second is to measure how consumer satisfaction with LPG products. The results obtained show that statistical process control analysis illustrates that the performance criteria set by the holding company of PT Pertamina has been very good seen from the P-Chart control which produces the value “P” is in the lower limit of the lower control limit.