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All Journal JPW (Jurnal Politik Walisongo) Solidaritas PROCEEDING ICTESS (Internasional Conference on Technology, Education and Social Sciences) JURNAL PENGABDI Journal of Languages and Language Teaching Sospol : Jurnal Sosial Politik Translitera : Jurnal Kajian Komunikasi dan Studi Media Al Huquq : Journal of Indonesian Islamic Economic Law Jurnal Abdimas Bina Bangsa Jurnal PIKMA : Publikasi Ilmu komunikasi Media dan Cinema Jurnal Komunikasi Islam Legal Protection for the Partnership Agreement Parties Da'watuna: Journal of Communication and Islamic Broadcasting
Sihabuddin, Sihabuddin
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Religion Arts Humanities Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Energy Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Medicine & Pharmacology Social Sciences Other

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ANALISIS PEMANFAATAN MEDIA SOSIAL TIKTOK UNTUK MENINGKATKAN MINAT BELI KONSUMEN SECARA ONLINE PADA BRAND SOMETINC OFFICIAL Anggraini, Nimas Ayu; Hindra H, Nurnawati; Sihabuddin, Sihabuddin
Solidaritas Vol 8 No 2 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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The rapid development of communication technology has also led to the development of communication media from conventional media to a social media platform. This development is then utilized by business actors to carry out promotional activities through social media for products. One of the media that is considered appropriate to use at this time is TikTok, TikTok media is considered to have promising prospects because its users are increasing day by day and is also popular among young people. Based on this description, researchers are interested in conducting research on how the Somethinc official brand strategy increases consumer buying interest through its TikTok account as a marketing tool. The research method used is documentation and interviews with Resellers and female students domiciled in Soloraya. The findings in this study highlight the importance of promoting a product on TikTok to build consumer awareness, and that TikTok has an important role in increasing consumer awareness and buying interest, thus showing the potential of the TikTok social media platform as an effective marketing tool for a business. Keywords: Social media, Marketing, TikTok, Buying Interest
PERSEPSI PELANGGAN SEPERDUA KOPI SOLO TERHADAP KUALITAS PELAYANAN Putri, Nesia Margaretta; Hindra H, Nurnawati; Sihabuddin, Sihabuddin
Solidaritas Vol 8 No 2 (2024): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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Seperdua Kopi is one of the coffee shops located in Solo City, precisely at JL. Yos Sudarso No. 233, Kratonan, Serengan. Seperdua Kopi has a distinctive coffee taste resulting from a mixture of different coffee beans, such as its mainstay menu "Dailly Latte" which has a unique taste characteristic. This study was conducted to determine the perception of Seperdua Kopi Solo customers towards service quality. The theory used in this study is the perception theory according to Dedy Mulyana which states that perception is an internal process that allows us to choose, organize, and interpret stimuli from our environment and this process affects our behavior, the theory of service quality according to Tjiptono, namely service quality is a service or satisfaction service offered for sale. Service is a process consisting of a series of intangible activities that usually occur in interactions between consumers and service employees or physical resources, goods or service provider systems provided as solutions to consumer problems. This study is descriptive with qualitative methods. The results of this study conclude that Seperdua Kopi customer perceptions of service quality are positive and good. Customers are satisfied with the staff's ability to process the drink or food menu served to customers, the fast and responsive menu serving and ordering process, staff service that provides a friendly, polite and courteous attitude, staff concern in prioritizing customer needs and the comfort provided by staff through cleanliness and the atmosphere of the place. Keywords: Perception, Customer, Service Quality, Seperdua Kopi
Komunikasi Pemasaran Desa Wisata Sendang Kun Gerit Gemolong Sragen Dalam Meningkatkan Kunjungan Wisatawan Sixnata, Rulhy Adhy; Suryo, Herning; Sihabuddin, Sihabuddin
Solidaritas Vol 9 No 1 (2025): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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Advances in communication and technology due to globalization have presented opportunitiesand challenges for the tourism sector in Indonesia. One of the developing destinations isSendang Kun Gerit, a natural bathing-based tourist attraction in Sragen Regency. Thisresearch aims to describe the marketing communication strategies implemented to increasethe number of visitors. This research uses a qualitative descriptive method with data collectiontechniques through interviews, observation and documentation. The research results show thatthe marketing communications implemented include online marketing via social media, publicrelations, personal selling, and sales promotions. The strategy contributed to an increase inthe number of tourists, especially during the holiday season. It is proven that every month thenumber of visitors increases and the busiest occurs in December 2024, reaching 35,231 peoplevisiting Sendang Kun Gerit.Keywords: Marketing Communications, tourism, Sendang Kun Gerit
KOMUNIKASI INTERPERSONAL ANTARA GURU DAN MURID TUNARUNGU DAN TUNAWICARA DI SEKOLAH LUAR BIASA AL ISHLAH JATISRONO Putra, Bintang Permata; Sihabuddin, Sihabuddin
Solidaritas Vol 9 No 1 (2025): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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ABSTRACT Communication is one of the most basic human activities in everyday life, which allows people to build relationships with each other. Humans are social creatures who depend on each other for survival. For people with disabilities, such as the deaf and speech impaired, or for those without, communication is very important. In essence, communication is a necessity for every individual. However, those who have disabilities rely on senses that still function well, even though they experience difficulties in communicating. In this research, the focus is on discussing interpersonal communication between teachers and deaf and speech-impaired students in interactions at the Al Ishlah Jatisrono special school. Using a qualitative descriptive method approach. And data is collected through observation, interviews and documentation. This research uses an instructional concept based on teachers' communication patterns with students. The results of this research indicate that interpersonal communication is assessed based on the effectiveness of interpersonal communication that occurs between teachers and deaf and speech impaired students. Keywords: Interpersonal Communication, Teachers, Deaf and Speech Impaired Students
PEMANFAATAN KONTEN INSTAGRAM SEBAGAI MEDIA PROMOSI DALAM MEMBANGUN BRAND AWARENESS PADA EVENT SOLO MARKET FEST Caesario, Much Rizky Dela; Astuti I, Andri; Sihabuddin, Sihabuddin
Solidaritas Vol 9 No 1 (2025): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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This study examines the use of Instagram content as a promotional medium to build brand awwareness for the solo market fest event. In the digital era, social media has become a primary tool in marketing strategies, especially Instagram, which has a wide reach and interactive features. This research employs a qualitative method with a descriptive approach. Data was collected through interviews with Solo Market Fest social media managers, visitors, and UMKM and thrifting tenants. The findings indicate that the promotional strategies implemented through engaging visual content, interactive features such as giveaways and polls, and the use of hashtags effectively enhance brand awareness. The application of the AISAS model (Attention, Interest, Search, Action, Share) in promotional strategies helps attract attention, increase audience interest, facilitate information searches, drive action, and expand promotional reach through content sharing. Thus, Instagram proves to be an effective platform for building brand awareness at the Solo Market Fest event. Additionally, this study finds that active user engagement in digital interactions on Instagram strengthens audience loyalty to the event. Instagram not only functions as a promotional medium but also as an effective communication tool for building a community and enhancing relationships between organizers, tenants, and visitors. Therefore, optimizing digital marketing strategies through Instagram can be a key factor in the success of similar events in the future.
KOMUNIKASI INTERPERSONAL JARAK JAUH MAHASISWA RANTAU ASAL KALIMANTAN FISIP UNISRI DENGAN ORANG TUA DALAM MENJAGA HUBUNGAN HARMONIS MELALUI WHATSAPP Umbaran, Febri; Sihabuddin, Sihabuddin
Solidaritas Vol 9 No 1 (2025): Solidaritas
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta

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The development of communication technology has transformed the way individuals interact, including the relationships between Kalimantan-origin students studying at Slamet Riyadi University Surakarta and their parents. WhatsApp has become the primary medium for maintaining long-distance interpersonal communication between students and parents to preserve a harmonious relationship. This study aims to understand how long-distance interpersonal communication between children and parents helps maintain a harmonious relationship through WhatsApp. The research applies Joseph A. DeVito’s interpersonal communication theory, which emphasizes the importance of openness, empathy, support, a positive attitude, and equality in interpersonal interactions. The research method used is descriptive qualitative with a phenomenological approach. Data were collected through in-depth interviews with Kalimantan-origin students studying at the Faculty of Social and Political Sciences at Slamet Riyadi University Surakarta and their parents. The findings indicate that WhatsApp plays a crucial role in maintaining communication between students and parents. High-intensity communication through text messages, voice calls, and video calls enables students to stay emotionally connected with their parents. Elements of openness, empathy, support, a positive attitude, and equality serve as key aspects in sustaining a harmonious relationship. Despite challenges such as differences in communication patterns and technical disruptions, regular communication through WhatsApp helps students feel closer to their parents. Furthermore, students who engage in open communication with their parents tend to feel more supported and motivated in their lives away from home.komponen yang sama dengan di abstrak dalam versi bahasa Indonesia.
Co-Authors Adi Putra, Guruh Agus Supriyadi Aji Wibisono, Bagas Aji, Haryo Kusumo Anggraeni, Medy Anindia Yulias Putri, Hayu Ardyansyah, Reza Dony Arifa Rahma, Zahwa Zanuba Astuti I, Andri Astuti Itasari, Andri Astuti, Fani Nur Badar Bahaduri, Selya Abyad Setyawa Buddy Riyanto Caesario, Much Rizky Dela Cahyani, Aprilia Wulan Dwi Budi Santoso Dwiki Kurniawan, David Endrat, Bayu Tresna Setya Herawati, Dewi Maria Herning Suryo Hindra H, Nurnawati Hindra Hastuti, Nurnawati Hindra, Nurnawati Itasari, Andri Astuti Kusumawardani, Ria Marfu'ah, Isgiyanti Maya Sekar Wangi Mira Wahyuni, Mira Narwanto, Rohmad Dwi Nimas Ayu Anggraini, Nimas Ayu Putra, Bintang Permata Putri Ismaya, Silvia Putri, Nesia Margaretta Rizqi, Fikriana Mahar Rohmaniyah, Wasilatur Sarjono, Herning Suryo Septiyani, Amita Widi Sixnata, Rulhy Adhy sudarmo sudarmo Suhaidi, Mohammad Suhariningsih Suryo Sarjono, Herning Tara, Juki Danis Umbaran, Febri Valiant Wicaksono, Giovanni Widaningsih Widaningsih, Widaningsih Widiyowati, Estu Widodo Muktiyo, Widodo Yuliana Safitri, Ernawati