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All Journal Tourism Scientific Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences International Journal of Travel, Hospitality and Events Jurnal Sains Terapan Pariwisata Journal of Social Service and Empowerment TRJ (Tourism Research Journal) Jurnal Kepariwisataan Indonesia: Jurnal Penelitian Dan Pengembangan Kepariwisataan Indonesia
FX Setiyo Wibowo
Politeknik Sahid
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Public Health Social Sciences Transportation Veterinary Other

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Rising the Competitiveness of a Cultural Tourist Destination in Banten, Indonesia through Stakeholder Orientation, Strategic Capability, and Shared Value Creation Titus Indrajaya; FX Setiyo Wibowo; Kadek Wiweka
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.5193

Abstract

The objective of this research is to determine the impact of stakeholder orientation, strategic capability, and shared value creation on the competitiveness of cultural tourist destinations. This study was carried out in order to improve the competitiveness of Banten, which has many cultural advantages but has not been fully utilized. This study employs quantitative methods, such as the analysis of structural equation models (SEM), which are supplemented by qualitative data. This research was performed out by distributing electronic questionnaires to 321 respondents from 8 districts and cities, including tourism officials, tour guide associations, tourism pioneer groups, tourism stakeholder’s social media groups, youth groups, and creative entrepreneur’s associations. In addition, focus group discussions with stakeholders were held to balance and strengthen the data collected. According to the results of the concurrent tests, Orientation Stakeholder (OS), Strategic Capabilities (KS), and Shared Value Creation (PNB) all contribute significantly to the competitiveness of cultural tourist destination variables. Remarkably, partial tests revealed that the variety of OS and KS has no effect on the competitiveness variables of cultural tourist destinations (DS). This implies that the indicators of OS, KS, and PNB should be improved in the future, particularly the variable of shared value creation (PNB), which plays an essential role.
Co-Authors Andy Noviadi Anik Yuniati Anik Yuniati Aria Dimas Harapan Asep Parantika Asep Parantika Damanik, Darmawan Darmawan Damanik Dini Murniaty Fadia Azzahra Faidlal Rahman Harapan, Aria Dimas Heru Suheryadi I Gusti Ayu Oka Suryawardani Kadek Wiweka Marhanani Tri Astuti Maryetti Maryetti Muhammad Imam Ghazali Nurhidayati, Hindun Parantika, Asep Ramon Hurdawaty Reni Sulistiyowaty Ria Aryani Ria Aryani Ritasari Sahlan Toro Siti Nurkomala Suci Sandi Wachyuni Sulistiyowaty, Reni Titus Indrajaya Yogi Bachtiart Yulianti Yulianti Yuni Deviyanti