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All Journal Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan JURNAL PENDIDIKAN TAMBUSAI Jurnal Sekretari Universitas Pamulang JURNAL SeMaRaK Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat BUDGETING : Journal of Business, Management and Accounting Economics and Digital Business Review JURNAL ABDIMAS TRIDHARMA MANAJEMEN Jurnal Disrupsi Bisnis Jurnal Arastirma AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Formosa Journal of Multidisciplinary Research (FJMR) Jurnal Ilmiah Mahasiswa (JIMAWA) Journal of Finance and Business Digital (JFBD) Asian Journal of Applied Business and Management (AJABM) Indonesian Journal of Interdisciplinary Research in Science and Technology (MARCOPOLO) West Science Business and Management Jurnal Sosial, Politik dan Budaya (SOSPOLBUD) Indonesian Journal of Entrepreneurship & Startups Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Manager : Jurnal Ilmu manajemen
Pasaribu, Veta Lidya Delimah
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Religion Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : Formosa Journal of Multidisciplinary Research (FJMR)

 1 
Analysis of Customer Satisfaction Based on Product Quality at Segitiga Bermuda Coffee and Eatery Pamulang Tifani, Rachel Angela; Pasaribu, Veta Lidya Delimah
Formosa Journal of Multidisciplinary Research Vol. 3 No. 7 (2024): July 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v3i7.10302

Abstract

This research is motivated by the phenomenon of significant growth in coffee shop businesses that compete with each other to reach consumers. Therefore, it is necessary to formulate an appropriate strategy to survive in attracting market share. The purposes of this research is to: (1) identify the strategies used by companies in determining product quality to create consumer satisfaction, (2) to find out attributes that customers consider important to achieve customer satisfaction of the quality product, (3) to find out strategies for developing consumer satisfaction at Segitiga Bermuda Coffee and Eatery Pamulang. The type of this research is Descriptive Qualitative method. Researchers conducted in depth interviews with Segitiga Bermuda Customers, Observation, and Study Leteratur. The data analysis technique used is SWOT analysis to be able to express the company’s internal and external conditions as well as evalute in order to develop product quality  in order to create consumer satisfaction. The result of research conducted based on data analysis show that consumers have received what they expected from product quality. However, at certain periods the company must carry out monitoring again through surveys because consumers satisfaction with the product must be observed or anlayzed regularly during the specified period.
Co-Authors ., Nurullijah ., Wili Adawiyah, Nurul Afita, Rina Agnes Agnes Agrasadya, Agrasadya Ahmad Syukri Akhna, Anugerah Pratama Alamsyah, Yudha Ali, Mulvi Wilayat Anatasya, Givani Anggela, Septi Anugrah, Angela Aprilia Kurniati, Aprilia Ardiansyah, Fikri Arianti, Fionna Dwy Ariqa, Nida Armasari, Dea Asih, Nur Islam Welas Aufaizah, Aisyah Azzahra, Ameliza Azzahra, Tanzala Darmawan, Muhamad Fikri Desi Ulandari, Desi Dwiyatni, Aulia Dzakwan, Muhamad Hafizh Elburdah, Risza Putri Erriezrano, Kenzie Farhan, Achmad Fatonah, Ambarwati Fauziah, Nespi Fazar, Muhamad Febrianti, Kahlilia Fernando, Jacky firdaus, Angga Firtiayani, Sarah Ramdinna Fitiryani, Bunga Gina Fauziah Gunawan, Deril Dwi Hadi, Reza Khairul Hardiansyah, Novan Fariz Hari Gursida Hasan, Mohamad Aldi Hasanah, Alya Zaharatul Hati, Jasica Asih Hazmi, Muhammad Shidqi Hidayanti, Siti Nur Hidayati, Nabila Ilhamsyah, Dhanang Indriyani, Melinda Irani, Cahya Iryanto, Sutrimo Budi Ismail Ismail Juniar, Sabyla Chandra Kelian, Astuti Krisnaldy, Krisnaldy Maryani, Diana Tri Maulana, Dimas Alfian Metarini, Raden Roro Ayu Miftahul Jannah Mohamad Ridwan Monalisa Monalisa Mukholipah, Nur Mulyadi Mulyadi mustakim, hakki rizki Muttaqin, Ahmad Khoerul Nadya, Najma Wardatun Nasyadilla, Richika Putri Nazlaturrohmah Noviani, Bunga Cahya Nurbayani, Tia Tri Astuti Nurdjati, Isman Nurkamilah Nurkamilah Octavia, Suchi Oktrima, Bulan Pranata, Rizky Pratama, Dimas Haikal Pratiwi, Hanindya Priadi, Andri Purba, Siti Marito Putra, Surya Permana Putri, Dwi Maharani Putri, Intan Febriani Rahayu, Suharni Rahmadani, Muhamad Rizal Rahmawati, Salsabillah Rusilowati, Umi S, Al Jabar L Senandung A. Sabina, Clara Sairin, Sairin Samara, Yesika Saputra, Afin Saputra, Ananda Dwi Saputra, Heri Saputri, Rahmaika Indah Sari, Apila Nabila Sari, Irena Intan savitri, Dhea meylani Sembayu, Royke Senandung A.S, Al Jabar L Senen Senen Septiani, Fauziah Setiawan, Agil Setiawan, Redy Setyawati, Erni Shabrina, Nina Situmorang, Debora H Sofa, Mardiana Sudarso, Eko Suriaman, Maman Syafei, Ahmad Nur Syaharani, Putri Nur Tifani, Rachel Angela tobing, Daniel bagus saputra lumbang Uswatun Hasanah vida, sonya mutiara Virby, Shelby Warasto, Hestu Nugroho Wardani, Windi Gustia Widia Astuti Wihartika, Doni Yanuarso, Bambang Purnomo Yulianty, Indri Nova Yuniati, Helena Lia Zahra, Fadia Az Zidan, Muamar Rizki