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Risk Mitigation Design in the Production Process of Packaged Fruit Juice Drinks Using a Fuzzy Based House of Risk (HOR) Approach Lufika, Raihan Dara; Sentia, Prima Denny; Ilyas; Erwan, Friesca; Andriansyah; Muthmainnah, Annisa
Jurnal Sistem Teknik Industri Vol. 24 No. 2 (2022): JSTI Volume 24 Number 2 July 2022
Publisher : TALENTA Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/jsti.v24i2.8498

Agro-industry is a sector that has quite diverse development potential, especially in the field of processing. One of them is processing fruit into fruit juice drinks. Nozy Juice is classified as an advanced MSME, but its competitive level is still lower than other agro-industry. This is because almost all of Nozy Juice's production activities are still done manually, giving rise to various risks that have an impact on decreasing the company's productivity level. To reduce this risk, a fuzzy-based House of Risk (HOR) approach is used which aims to identify the most critical risk agents. Then the risk mitigation design is carried out as an action plan. The essential risk of the 15 risk agents was a human error with an Aggregate Risk Potential (ARP) percentage of 24.275%. Furthermore, a risk mitigation design is carried out for 10 risk events. This is expected to minimize risks in the production process of packaged fruit juice drinks at Nozy Juice.

Identifikasi Calon Petani Nilam Untuk Pengembangan Budidaya Nilam Berkelanjutan di Kabupaten Aceh Besar Fadilla, Meutia; Putera, Muzakkir; Erwan, Friesca; Ulya, Zaudhatul; Sawitri, Yulia; Maizi, Hazful; Malahayati, Aisyah Juliawulan; Zulfan; Hifnalisa; Muhibbuddin
Kawanad : Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 2 (2024): October
Publisher : Yayasan Kawanad

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56347/kjpkm.v3i2.222

The sustainable patchouli cultivation development program aims to promote community-driven agricultural practices through academic support from higher education institutions. Implemented in Teuladan Village, Aceh Besar Regency, the program utilizes the Triple Helix collaboration model, engaging academia, the community, and industry to ensure long-term sustainability. By employing a participatory approach, the initiative provides mentoring activities, including training on cultivation techniques, land management, and market dynamics for patchouli oil. Prospective farmers are selected through the CFCL (Candidate Farmers and Candidate Locations) questionnaire, which evaluates readiness based on skills, institutional organization, availability of extension workers, use of fuel for oil distillation, and commitment levels. The program aims to enhance farmers' knowledge and skills in producing high-quality patchouli, with a focus on Aceh Besar and extending across the Aceh region. By fostering sustainable agricultural practices and improving production quality, the initiative seeks to elevate community welfare and support the economic resilience of rural areas.

Digital Transformation in Tourism Village Governance: A Case Study of Nusa Village Using IPA and ANOVA Fikri, Ahlul Ipdana; Erwan, Friesca; Izzaty, Nur
Journal of Aceh Studies Vol. 2 No. 2 (2025): Journal of Aceh Studies (JOAS)
Publisher : Winaya Inspirasi Nusantara Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63924/joas.v2i2.242

Background of the problem: The incorporation of digital technologies in rural tourism governance is essential for improving transparency, efficiency, and community involvement. Desa Wisata Nusa, situated in Aceh Besar, Indonesia, exemplifies a tourism town with significant potential for digital transformation under the Smart town paradigm. Purpose: This study seeks to evaluate the degree of digitalization in the governance of Nusa Tourism Village by examining stakeholder perspectives across three dimensions: Smart Governance, Smart Society, and Smart Economy. Method: A mixed-method approach was utilized, gathering data from 50 respondents embodying the Penta helix paradigm, which encompasses academics, business, community, government, and media. The research employed Importance Performance Analysis (IPA) to pinpoint areas necessitating enhancement and Analysis of Variance (ANOVA) to investigate perceptual disparities among stakeholder groups. Result: The findings reveal considerable differences in stakeholder perceptions across all parameters. The preparedness of the workforce for digital tourism has become a crucial issue necessitating urgent focus. Conversely, elements like digital marketing, operational efficacy, and availability of digital educational resources were seen as operating satisfactorily and should be preserved. Implication: The results underscore the significance of focused capacity enhancement and reinforced multi-stakeholder collaboration to facilitate sustainable digital governance in tourism communities. These results enhance the wider discussion on rural digitalization and provide actionable consequences for policy formulation and execution.

Identifikasi Calon Petani Nilam Untuk Pengembangan Budidaya Nilam Berkelanjutan di Kabupaten Aceh Besar Fadilla, Meutia; Putera, Muzakkir; Erwan, Friesca; Ulya, Zaudhatul; Sawitri, Yulia; Maizi, Hazful; Malahayati, Aisyah Juliawulan; Zulfan; Hifnalisa; Muhibbuddin
Kawanad : Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 2 (2024): October
Publisher : Yayasan Kawanad

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56347/kjpkm.v3i2.222

The sustainable patchouli cultivation development program aims to promote community-driven agricultural practices through academic support from higher education institutions. Implemented in Teuladan Village, Aceh Besar Regency, the program utilizes the Triple Helix collaboration model, engaging academia, the community, and industry to ensure long-term sustainability. By employing a participatory approach, the initiative provides mentoring activities, including training on cultivation techniques, land management, and market dynamics for patchouli oil. Prospective farmers are selected through the CFCL (Candidate Farmers and Candidate Locations) questionnaire, which evaluates readiness based on skills, institutional organization, availability of extension workers, use of fuel for oil distillation, and commitment levels. The program aims to enhance farmers' knowledge and skills in producing high-quality patchouli, with a focus on Aceh Besar and extending across the Aceh region. By fostering sustainable agricultural practices and improving production quality, the initiative seeks to elevate community welfare and support the economic resilience of rural areas.

Pengaruh Digital Marketing Terhadap Keputusan Pembelian Produk Lokal Erwan, Friesca; Zuhri, Sarika; Khaila, Nurul
Jurnal Media Teknik dan Sistem Industri Vol 9, No 2 (2025)
Publisher : Universitas Suryakancana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35194/jmtsi.v9i2.5095

Digital marketing is a key strategy in the era of the Fourth Industrial Revolution, aimed at expanding market reach, improving cost efficiency, and boosting sales. Although previous studies have explored the impact of digital marketing on consumer behavior, research focusing on local Acehnese products remains limited. Preliminary observations suggest that digital marketing has the potential to influence consumer purchasing decisions for these products. This study therefore analyzes the factors affecting consumer purchase decisions of local Acehnese products through digital marketing, examining trust, ease of use, information quality, and price. Data were collected via open-ended and closed-ended questionnaires distributed through Google Forms, using a non-probability sampling technique. A total of 30 respondents completed the closed-ended questionnaire, and 174 respondents completed the open-ended questionnaire. Data analysis was conducted using Structural Equation Modelling (SEM) with AMOS software. The results indicate that ease of use, information quality, and price significantly influence digital marketing, while trust does not. Overall, the findings provide empirical evidence of the relationship between digital marketing and consumer purchasing decisions for local Acehnese products, addressing a gap in research on regional product promotion. Keywords— digital marketing; local product; purchasing decision; Structural Equation Modelling (SEM). Digital marketing merupakan salah satu strategi dalam era Revolusi Industri 4.0, yang bertujuan untuk memperluas jangkauan pasar, meningkatkan efisiensi biaya, dan mendorong peningkatan penjualan. Meskipun penelitian sebelumnya telah meneliti pengaruh pemasaran digital terhadap perilaku konsumen, studi yang fokus pada produk lokal Aceh masih terbatas. Observasi awal menunjukkan bahwa pemasaran digital berpotensi memengaruhi keputusan pembelian konsumen terhadap produk-produk tersebut. Penelitian ini bertujuan untuk menganalisis faktor-faktor yang memengaruhi keputusan pembelian konsumen terhadap produk lokal Aceh melalui pemasaran digital, dengan variabel yang diteliti meliputi kepercayaan, kemudahan penggunaan, kualitas informasi, dan harga. Pengumpulan data dilakukan melalui kuesioner terbuka dan tertutup yang disebarkan melalui platform google forms dengan teknik purposive sampling. Sebanyak 30 responden mengisi kuesioner tertutup, dan 174 responden mengisi kuesioner terbuka. Analisis data dilakukan menggunakan Structural Equation Modelling (SEM) dengan bantuan perangkat lunak AMOS. Hasil penelitian menunjukkan bahwa kemudahan penggunaan, kualitas informasi, dan harga berpengaruh signifikan terhadap pemasaran digital, sedangkan kepercayaan tidak menunjukkan hubungan yang signifikan. Secara keseluruhan, temuan ini memberikan bukti empiris tentang hubungan antara digital marketing dan keputusan pembelian konsumen terhadap produk lokal Aceh, sekaligus menjawab kesenjangan penelitian terkait promosi produk regional.

PENGEMBANGAN POTENSI GREEN ECONOMY DI DESA TEBES LUES MELALUI KEGIATAN KEWIRAUSAHAAN PRODUK TURUNAN KOPI DAN MINYAK NILAM Kamaruzzaman, Suraiya; Erwan, Friesca; Amiren, Muslim; Ernawati, Ernawati
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 7, No 1 (2024): MARTABE : JURNAL PENGABDIAN KEPADA MASYARAKAT
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v7i1.%p

Tanaman Kopi merupakan salah satu komoditas unggulan sektor pertanian dan perkebunan di daerah dataran tinggi Aceh. Budidaya tanaman kopi di Desa Tebes Lues, Kecamatan Bies, Kabupaten Aceh Tengah dilakukan disekitar hunian penduduk. Sehingga, desa ini dinobatkan sebagai Kampung Kopi pertama di Aceh dengan konsep â€œFarmerâ€™s Home Stay.â€ Namun, COVID-19 membuat pengembangan wisataÂ di desa ini berhenti total dan belum ada kegiatan lanjutan pasca COVID-19. Untuk mengatasi masalah tersebut, pemerintah desa bekerjasama dengan Universitas Syiah Kuala (USK) melaksakan kegiatan pengabdian penugasan melalui KKN Tematik. Hasil observasi tim pengabdian menyatakan kurangnya pemahaman sumber daya manusia (SDM) di desa terhadap pengembangan potensi wisata. Untuk itu, tim menyusun kegiatan pengembangan SDM yang sesuai dengan kebutuhan dan keahlian masyarakat desa. Kegiatan pengabdian mengusung tema green economy yang terdiri dari edukasi pengembangan agrowisata dan promosi melalui media digital, pelatihan pembuatan website dan sosial media desa, edukasi tentang pelestarian lingkungan melalui kegiatan pemilahan sampah, serta pelatihan pembuatan produk-produk turunan kopi dan minyak nilam. Dari kegiatan ini dihasilkan 4 produk turunan kopi dan minyak nilam diantaranya parfum aroma kopi, balsam cair aroma kopi, lilin aromatherapy kopi, dan sabun cuci piring. Kegiatan ini mendorong motivasi dan keahlian masyarakat desa dalam pengembangan Kampung Kopi Tebes Lues.

Identifikasi Calon Petani Nilam untuk Pengembangan Budidaya Nilam Berkelanjutan di Kabupaten Aceh Besar Fadilla, Meutia; Erwan, Friesca; Putera, Muzakkir; Ulya, Zaudhatul; Sawitri, Yulia; Maizi, Hazful; Malahayati, Aisyah Juliawulan; Zulfan; Hifnalisa; Muhibbuddin
Nawadeepa: Jurnal Pengabdian Masyarakat Volume 3, No 4 (2024): December
Publisher : Pencerah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58835/nawadeepa.v3i4.401

The sustainable patchouli cultivation development program aims to promote community-driven agricultural practices through academic support from higher education institutions. Implemented in Teuladan Village, Aceh Besar Regency, the program utilizes the Triple Helix collaboration model, engaging academia, the community, and industry to ensure sustainability. Employing a participatory approach, the initiative includes mentoring activities such as training on cultivation techniques, land management, and market dynamics for patchouli oil. Prospective farmers are selected through the CFCL (Candidate Farmers and Candidate Locations) questionnaire, which evaluates readiness based on skills, institutional organization, availability of extension workers, use of fuel for oil distillation, and commitment levels. The program aspires to enhance farmers’ knowledge and skills in producing high- quality patchouli, particularly in Aceh Besar and broadly across the Aceh region. By fostering sustainable agricultural practices and improving production quality, the initiative aims to elevate community welfare and support the economic sustainability of rural areas.

Designing a University Batik Motif Based on User Preferences using Conjoint Analysis Zuhri, Sarika; Erwan, Friesca; Ilyas, Ilyas; Suhendrianto, Suhendrianto; Syahputra, Rizki Agam; Cleopatra, Ratu
Dinamika Kerajinan dan Batik: Majalah Ilmiah Vol. 40 No. 2 (2023): DINAMIKA KERAJINAN DAN BATIK : MAJALAH ILMIAH
Publisher : Balai Besar Standardisasi dan Pelayanan Jasa Industri Kerajinan dan Batik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22322/dkb.v40i2.8042

Batik is one of Indonesia favourite outwears and generally used in formal and semiformal events. This study aims to obtain a university batik motif based on its user preferences, which involving Acehnese motif. This study used stratified random sampling technique to determine 186 batik users who involved as the respondent of this study. The users contributed their perspectives by filling up two steps of questionnaire. The first questionnaire aims to identify user preferences on the design attributes, which consist of logo, the position of logo, Aceh batik motif, fabric basic colour, batik motif colour, and additional batik motif. The second questionnaire aims to obtain the most preference of batik design according to the combination of the attributes. Data obtained from the questionnaires will be analysed using conjoint analysis through SPSS® 22 This study revealed 16 combinations of batik design based on user preferences and the main important attribute in choosing the design was the position of the university logo. Amongst the 16 combinations of batik design, one design shows significant utility value as of 0.543 and determine as the most preferable design chosen by the university batik users.

Desa Nilam, Aceh: Model Pemberdayaan Petani Nilam Berbasis Klaster Hulu-Hilir untuk Ekonomi Berkelanjutan Irfan Zikri; Muhammad, Syaifullah; Erwan, Friesca; Zaudhatul Ulya; Ernawati; Sofia Keumalasari; Zubir, Awal Aflizal
Jurnal SOLMA Vol. 14 No. 3 (2025)
Publisher : Universitas Muhammadiyah Prof. DR. Hamka (UHAMKA Press)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/solma.v14i3.20924

Background: Aceh merupakan salah satu daerah penghasil minyak nilam (Pogostemon cablin Benth) terbaik dunia yang memiliki keunggulan kadar patchouli alcohol tinggi dan telah mendapatkan sertifikat Indikasi Geografis. Namun, produktivitas dan kualitas minyak nilam yang dihasilkan petani masih rendah akibat keterbatasan teknologi, lemahnya kelembagaan, dan akses pasar yang belum optimal. Tujuan kegiatan pengabdian ini adalah untuk memberdayakan masyarakat melalui pengembangan Desa Nilam sebagai model peningkatan kapasitas petani dan penguatan ekonomi berkelanjutan. Metode: Metode pelaksanaan menggunakan pendekatan klaster inovasi hulu–hilir dengan kolaborasi academic–business–government–community-media, meliputi pemetaan calon petani dan calon lahan (CPCL), pembentukan kelembagaan petani Nilam Lhoong Aceh Sejahtera (PP NILAS), pelaksanaan sekolah lapang, penerapan Good Patchouli Farming Practices (GPFP), serta alih teknologi pascapanen dan penyulingan. Hasil: Intervensi yang dilakukan telah menujukkan hasil peningkatan kapasitas petani dalam melakukan praktik budidaya nilam yang baik, perbaikan tata kelola dan manajemen kelembagaan petani, serta penerapan teknologi pascapanen yang mampu meningkatkan kualitas minyak nilam dan mendorong pengembangan produk turunan. Kesimpulan: Model Desa Nilam efektif memperkuat kelembagaan petani, meningkatkan keterampilan dan produktivitas, berpotensi menciptakan kemandirian ekonomi masyarakat secara berkelanjutan, serta berpotensi direplikasi untuk wilayah lain dan komoditas sejenis.

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