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All Journal Jurnal Mirai Management Jurnal Menara Ekonomi : Penelitian dan Kajian Ilmiah Bidang Ekonomi Amalee: Indonesian Journal of Community Research & Engagement Jurnal Manajemen Universitas Bung Hatta Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ilmiah Mahasiswa Perbankan Syariah (JIMPA) Jurnal Puan Indonesia Jurnal Pengabdian Masyarakat Akademisi Jurnal Ekonomika Manajemen Dan Bisnis Jurnal Riset Manajemen Indonesia Innovative: Journal Of Social Science Research Maneggio
Ali, Helmi
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Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Pengaruh Komunikasi Internal dan Disiplin Kerja terhadap Semangat Kerja dengan Kepemimpinan Transformasional sebagai Variabel Moderasi Perangkat Nagari di Kecamatan IX Koto Sungai Lasi Kabupaten Solok Zonrioki, Zonrioki; Ali, Helmi
Innovative: Journal Of Social Science Research Vol. 4 No. 4 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i4.13640

Abstract

Tujuan dari penelitian ini adalah untuk melihat keterkaitan pengaruh variabel independen terhadap variabel dependen. Jumlah populasi sebanyak 94 orang sekaligus menjadi sampel dalam penelitian ini dengan menggunakan metode sensus atau sampel jenuh. Data dikumpulkan melalui penyebaran kuesioner dengan model skala likert kemudian diuji ke validan dan kehandalan dari kuesioner tersebut. Teknik analisa data yang digunakan adalah metode Smart PLS. Hasil dari penelitian ini adalah a). komunikasi internal terdapat pengaruh positif dan signifikan Terhadap semangat kerja perangkat Nagari Di Kecamatan IX Koto Sungai Lasi Kabupaten Solok b). Disiplin kerja terdapat pengaruh positif dan signifikan terhadap perangkat Nagari Di Kecamatan IX Koto Sungai Lasi Kabupaten Solok c). Kepemimpinan transformasional terdapat pengaruh positif dan signifikan terhadap perangkat Nagari Di Kecamatan IX Koto Sungai Lasi Kabupaten Solok. d). Komunikasi internal dapat dimoderasi kepemimpinan transformasional terhadap semangat kerja perangkat Nagari Di Kecamatan IX Koto Sungai Lasi Kabupaten Solok e). Disiplin kerja dapat dimoderasi kepemimpinan transformasional terhadap semangat kerja perangkat Nagari Di Kecamatan IX Koto Sungai Lasi Kabupaten Solok r.
Optimizing BUMDes in Improving the Village Economy through Creative Ideas Ali, Helmi; Setrojoyo, Sudarmo Muhammad; Masela, Mesak Yandri; Pratiwi, Ratih; Nur, Muhammad; Nazmah, Nazmah
Amalee: Indonesian Journal of Community Research and Engagement Vol. 4 No. 2 (2023): Amalee: Indonesian Journal of Community Research and Engagement
Publisher : LP2M INSURI Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/amalee.v4i2.2926

Abstract

Many people are experiencing economic difficulties due to decreased income and have lost their jobs, so they no longer have the income to meet their financial needs in the Koto Ranah Traditional Village, Koto Besar Dharmasraya. So, in this case, BUMDes is needed to mobilize village potential and assist in poverty alleviation efforts. The purpose of this service activity is to optimize seven Business Units, namely public service units, leasing units, intermediary units, trading units, finance and loan units, joint business units, and contractor or developer unions in the Koto Ranah Traditional Village to deal with the economic crisis that occurred. The results of the dedication stated that the Trading Unit of the Koto Ranah Sakti BUMDes made a breakthrough by helping the economy through the sale of LPG Gas and Mineral Water at affordable prices, where LPG Gas and Mineral Water are important basic needs in every household that are needed and used every day. With the KKN program, by empowering BUMDes, Koto Ranah Sakti can continue to manage the community's economy amid a pandemic, not so that BUMDes can develop more advanced.
Strategi Digital Marketing Pada Media Sosial Dalam Meningkatkan Kunjungan Pasien RSOMH Bukittinggi Septeria, Doris; Ali, Helmi
Jurnal Ekonomi Manajemen dan Bisnis (JEMB) Vol. 4 No. 2 (2025): Juli-Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jemb.v4i2.3528

Abstract

This study aims to design a digital marketing strategy on social media at the DR. Drs. M. Hatta Brain Hospital in Bukittinggi. Current problems indicate that the social media of the DR. Drs. M. Hatta Brain Hospital in Bukittinggi has not been fully optimized as a means to disseminate information about health services and conduct health promotions to the wider community, does not yet have a framework in digital marketing, and has never been analyzed social media activities, especially Instagram. The main focus of this study is to identify a digital marketing development framework based on the five stages of the maturity model, analyze social media activities, and develop a digital strategy that suits the needs of the institution. The method used is a qualitative approach, where data collection is carried out through field observations, distributing questionnaires, and in-depth interviews with hospital leaders and other relevant informants. The analysis is carried out systematically by identifying the hospital's digital marketing position in each stage of maturity, evaluating the strengths and weaknesses of social media strategies through a SWOT analysis, and designing a concrete development strategy. The results of this study produced a digital marketing maturity model design that reflects the readiness and direction of digital development of DR. Drs. M. Hatta Brain Hospital in Bukittinggi Hospital, and presents an applicable strategy in strengthening the hospital's digital presence, expanding the reach of hospital information services and digital-based health information.
ANALISIS STRATEGI DIFERENSIASI DAN KINERJA OPERASIONAL GADAI EMAS SYARIAH: STUDI KOMPARATIF PADA BANK NAGARI SYARIAH, BANK SYARIAH INDONESIA, DAN PEGADAIAN SYARIAH DI KOTA BUKITTINGGI Delfita, Roslaili; Ali, Helmi
Jurnal Menara Ekonomi : Penelitian dan Kajian Ilmiah Bidang Ekonomi Vol 12, No 2 (2026): VOLUME XII NO. 2 APRIL 2026
Publisher : Jurnal Menara Ekonomi : Pelatihan dan Kajian Ilmiah Bidang Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31869/me.v12i2.7931

Abstract

Penelitian ini bertujuan untuk menganalisis strategi diferensiasi dan kinerja operasional layanan Gadai Emas Syariah serta membandingkan implementasinya pada Bank Nagari Syariah, Bank Syariah Indonesia, dan Pegadaian Syariah di Kota Bukittinggi. Secara khusus, penelitian ini mengkaji karakteristik kelembagaan, bentuk implementasi strategi diferensiasi, tingkat kinerja operasional, perbedaan antar lembaga, serta faktor-faktor yang memengaruhi efektivitas strategi dalam meningkatkan kinerja operasional. Penelitian menggunakan pendekatan kualitatif dengan desain studi kasus komparatif melalui teknik pengumpulan data berupa wawancara, observasi, dan dokumentasi yang dianalisis menggunakan NVivo. Hasil penelitian menunjukkan bahwa strategi diferensiasi pada layanan Gadai Emas Syariah lebih difokuskan pada aspek non-produk, meliputi kecepatan layanan, efisiensi biaya, kualitas layanan, aksesibilitas, dan inovasi. Pegadaian Syariah unggul dalam kecepatan layanan dan efisiensi operasional, Bank Syariah Indonesia menonjol dalam aksesibilitas dan inovasi digital, sedangkan Bank Nagari Syariah memiliki keunggulan pada pendekatan layanan berbasis kearifan lokal. Kinerja operasional antar lembaga menunjukkan variasi yang dipengaruhi oleh karakteristik kelembagaan, struktur organisasi, serta tingkat regulasi. Penelitian ini menyimpulkan bahwa efektivitas strategi diferensiasi sangat ditentukan oleh kesesuaian antara strategi yang diterapkan dengan kapasitas internal lembaga. Integrasi antara strategi diferensiasi dan sistem operasional menjadi kunci dalam meningkatkan kinerja operasional dan daya saing layanan Gadai Emas Syariah secara berkelanjutan. Kata Kunci: Strategi Diferensiasi, Kinerja Operasional, Gadai Emas Syariah, Studi Komparatif
Co-Authors Agustian, Fiori Ahmatang Ahmatang Amelia, Dona Anne Putri Asyrafil Mustaqmah, Sri Delfita, Roslaili Heliyani, Heliyani Istikomah Istikomah Kuliman, Kuliman Lasari, Dezzi Lukiyanto, Kukuh Mera, Yandra Mesak Yandri Masela Muhamad Risal Tawil Muhammad Nur Mumuh Mulyana Muslikan, Ahmad Nazmah Nazmah, Nazmah Neni Widaningsih Nining, Andria Nugraha, Fredi Ari Ratih Pratiwi Romi Permana Septeria, Doris Setrojoyo, Sudarmo Muhammad Suryanto, Dasep Sutiharni, Sutiharni Zonrioki, Zonrioki Zuripal, Zuripal