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Pendampingan dan Penerapan Strategi Digital Marketing UMKM Spikoe Jadoel di Kelurahan Rungkut Kidul Alvian Priambudi; Riko Setya Wijaya; M. Taufiq
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 4 (2023): July
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8173147

Abstract

This research is a type of descriptive research with a qualitative approach. Researchers used data collection techniques in the form of interviews with UMKM partners "Spikoe Jadoel" in Rungkut Kidul Village to understand the progress of these UMKM. The data used in this research can be obtained through recordings, notes, literature review, participation, and interviews. Researchers used two types of data, namely secondary and primary data. The purpose of this research is to describe the results of the research that has been done. The research results were obtained from what was observed, felt, seen, and asked during the progress of the research conducted on the research object. This study aims to describe various matters related to the knowledge of the residents of the Rungkut Kidul Village, especially regarding the assistance and progress of the "Spikoe Jadoel" UMKM. In this context, UMKM is a sector that has a very large impact and influence in the era of digital technology development. UMKM use digital technology for their product marketing activities, one of which is through the marketplace. UMKM have a strategic role in the Indonesian economy. In the Spikoe Jadoel marketing system, there is still word-of-mouth promotion where conditions like this are a challenge for UMKM Al-Ashar in selling their products. The Al-Ashar Foundation produces Spikoe cakes if anyone orders them or made by order. Usually Spikoe Jadoel orders or orders a lot when approaching Eid and if there is a celebration. The Al-Ashar Foundation was able to revive the economy, especially UMKM in the culinary field and became the hallmark of food products in the Rungkut Kidul sub-district through the innovation they made by making fruit grown on the roof garden to make Spikoe Jadoel cake. Therefore, dissemination of digital marketing strategies through social media is important, because it can provide information to UMKM stakeholders about opportunities and steps to expand consumer networks through social media in order to increase the competitive advantage of these UMKM.
Analisis Pengaruh Tingkat Pengangguran, Pertumbuhan Ekonomi Dan Indeks Pembangunan Manusia Terhadap Tingkat Kemiskinan Di Provinsi Daerah Istimewa Yogyakarta Muhamad Krisna Andi Hakim; Riko Setya Wijaya
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 4 (2023): Agustus 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i4.1344

Abstract

Tingginya angka kemiskinan merupakan salah satu masalah yang dapat menghambat pembangunan ekonomi dalam suatu negara. Kepadatan penduduk dan luas daerah yang tergolong kecil menyebabkan berbagai permasalahan di Provinsi Daerah Istimewa Yogyakarta, salah satunya yaitu masalah kemiskinan. Masalah kemiskinan ini termasuk masalah yang harus diatasi dengan serius, karena tinggi atau rendahnya tingkat kemiskinan tersebut akan sangat mempengaruhi kondisi perekonomian suatu daerah. Penelitian ini bertujuan untuk menganalisis pengaruh tingkat pengangguran, pertumbuhan ekonomi dan indeks pembangunan manusia terhadap tingkat kemiskinan di Provinsi Daerah Istimewa Yogyakarta. Penelitian ini menggunakan analisis regresi linier berganda dengan metode kuantitatif dan data sekunder dari Badan Pusat Statistik (BPS) Provinsi Daerah Istimewa Yogyakarta tahun 2012 – 2021. Pada penelitian ini terdapat dua uji yang digunakan yaitu uji asumsi klasik dan uji hipotesis. Hasil yang diperoleh dalam penelitian ini yaitu tingkat pengangguran dan pertumbuhan ekonomi tidak berpengaruh terhadap tingkat kemiskinan di Provinsi Daerah Istimewa Yogyakarta sedangkan indeks pembangunan manusia berpengaruh negatif dan signifikan terhadap tingkat kemiskinan di Provinsi Daerah Istimewa Yogyakarta.
ANALYSIS OF THE INFLUENCE OF TOURISM INDICATORS ON GROSS REGIONAL DOMESTIC PRODUCT IN PROBOLINGGO REGENCY, PASURUAN REGENCY, MOJOKERTO REGENCY, LUMAJANG REGENCY, JEMBER REGENCY AND BANYUWANGI REGENCY Mochammad Bastomi; Riko Setya Wijaya
Jurnal Ekonomi Vol. 12 No. 04 (2023): Jurnal Ekonomi, 2023
Publisher : SEAN Institute

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Abstract

This research aims to analyze the influence of the number of touristattractions, number of hotels, number of restaurants and number of visitors totourist attractions on gross regional domestic product in ProbolinggoRegency, Pasuruan Regency, Mojokerto Regency, Lumajang Regency, JemberRegency and Banyuwangi Regency in a 10-year period. years starting from2012 to 2021. The results of this research show that the number of touristattractions and the number of hotels do not have a significant effect on grossregional domestic product in Probolinggo Regency, Pasuruan Regency,Mojokerto Regency, Lumajang Regency, Jember Regency and BanyuwangiRegency, while the number restaurants and the number of visitors to touristattractions have a positive and significant effect on gross regional domesticproduct in Probolinggo Regency, Pasuruan Regency, Mojokerto Regency,Lumajang Regency, Jember Regency and Banyuwangi Regency. Allindependent variables simultaneously influence regional gross domesticproduct in Probolinggo Regency, Pasuruan Regency, Mojokerto Regency,Lumajang Regency, Jember Regency and Banyuwangi Regency
MEMBANGUN NILAI HEROISME UNTUK KETAHANAN EKONOMI MASYARAKAT SURABAYA MELALUI STUDI KASUS WISATA BARU ALUN-ALUN KOTA SURABAYA Mukhammad Sibghatullah Almujahidin; Arief Bachtiar; Riko Setya Wijaya
Equilibrium : Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi Vol 12, No 2 (2023): September
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah (LPPI) Universitas Muhammadiyah Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35906/equili.v12i2.1607

Abstract

AbstrakSejarah panjang pembangunan Surabaya mencakup banyak bangunan tua bersejarah yang menyimpan kenangan masa lalu dan menjadi bukti perkembangan kota. Salah satunya yaitu alun-alun Kota Surabaya sebagai alun-alun pertama yang dibangun di bawah tanah karena faktor keterbatasan tempat di tengah kota Surabaya. Kini lokasi tersebut sangat stategis untuk terjadinya pusat kegiatan ekonomi masyarakat Surabaya. Penelitian ini bertujuan untuk mengidentifikasi dan menganalisis peranan tempat wisata baru terhadap pertumbuhan UMKM masyarakat Surabaya; dan mengetahui dan menganalisis peranan nilai-nilai heroisme terhadap pengembangan potensi ekonomi di Surabaya. Metode penelitian yang digunakan melalui pendekatan kualitatif yang menggunakan teori paradigma interpretative. Sumber data yang diambil melalui narasumber, dokumen dan aktivitas masyarakat di sana. Teknik pengumpulannya menggunakan wawancara secara mendalam/in-depth interview, observasi, studi dokumentasi, dan studi pustaka. Teknik analisis data yang digunakan dalam penelitian ini mencakup transkrip hasil wawancara, reduksi data, analisis, interpretasi data dan triangulasi. Hasil penelitian menunjukkan bahwa adanya nilai heroisme dan model wisata bawah tanah tergolong mampu menarik minat wisatawan untuk berkunjung di Alun-Alun serta hal tersebut menjadi tampilan baru dalam kalangan wisatawan anak muda yang nantinya dapat berdampak pada para pelaku UMKM melalui adanya SWK juga di Alun-Alun sehingga roda perekonomian dapat berputar dalam jangka panjang, tak hanya itu penelitian ini juga menunjukan dampak pengembangan media sosial terhadap wisata baru sehingga berdampak pada semangat patriotisme para pelaku UMKM karena banyak yang mengetahui merek dagangan lokal warga Surabaya. Hasil penelitian ini diharapkan dapat dimanfaatkan sebagai acuan pengembangan dan optimalisasi pembangunan ekonomi pariwisata di kota atau kabupaten lain untuk memperkuat indeks pertumbuhan ekonomi suatu wilayah.Kata Kunci: ekonomi pariwisata; UMKM; nilai heroismeAbstractSurabaya's long history of development includes many old historic buildings that hold memories of the past and are evidence of the city's development. One of them is Surabaya City Square as the first square to be built underground due to limited space in the center of the city. This research was conducted in Surabaya City Square environment. This research aims to identify and analyze the role of new tourist attractions on the growth of SMEs in Surabaya; and to know and analyze the role of heroism values on the development of economic potential in Surabaya. The research method used is through a qualitative approach that uses interpretative paradigm theory. Sources of data taken through sources, documents and community activities there. The collection technique used in-depth interviews, observation, documentation study, and literature study. The data analysis techniques used in this research include interview transcripts, data reduction, analysis, data interpretation and triangulation. The results showed that the value of heroism and the underground tourism model were classified as being able to attract tourists to visit in Alun-Alun and this became a new look among young tourists which could later have an impact on MSME players through the existence of SWK also in Alun-Alun so that the wheels of the economy could rotate in the long term, not only that this research also shows the impact of social media development on new tourism so that it has an impact on the patriotism spirit of MSME players because many know the local merchandise brands of Surabaya residents. The results of this study are expected to be used as a reference for the development and optimization of tourism economic development in other cities or districts to strengthen the economic growth index of a region.Keywords: tourism economy; UMKM; local wisdom value
Pengembangan potensi UMKM Pucang Sewu melalui hasil produk budidaya ikan lele Anggraini Ananda Widodo; M. Taufiq; Riko Setya Wijaya
Ruang Cendekia : Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 3 (2022): Ruang Cendekia : Jurnal Pengabdian Kepada Masyarakat
Publisher : ARKA INSTITUTE

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Abstract

Usaha Mikro Kecil dan Menengah (UMKM) yang dijalankan oleh Pucang Sewu hanya berupa makanan dan minuman, tetapi warga pucang sewu sebelumnya memiliki pembudidayaan dalam ikan lele untuk memajukan sektor UMKM dan perekonomian daerah pucang sewu. Akan tetapi, adanya kendala dalam budidaya yaitu pemisahan ikan lele yang dapat menyebabkan ikan lele kecil habis dimakan yang besar (kanibal) hingga yang dihasilkan hanya beberapa dari setengahnya dan menyebabkan sebuah kerugian. Tahapan dalam mencapai program ini yaitu Pertama, pengadaan pelatihan serta tentang pentingnya budidaya dan jiwa Kewirausahaan untuk membantu masyarakat dalam pelatihan memperoleh pengetahuan dan motivasi serta menjadikan kampung yang memiliki jiwa berwirausaha. Kedua, penyuluhan serta pelatihan teknis budidaya lele yang benar dan teknik pengolahan produk untuk membudidayakan ikan lele secara efisien dan efektif guna dapat diperoleh ikan lele yang berkualitas. Ketiga, inovasi pengolahan produk lele untuk meningkatkan nilai tambah hasil budidaya serta membuka wilayah usaha baru dan meningkatkan keuntungan dari industri perikanan. Keempat, Keuangan dan Pemasaran Produk Inovasi untuk menambah Ketrampilan pelaku UMKM serta pengetahuan dalam pengelolaan keuangan dan peningkatan pemasaran seperti Instagram, Facebook, media lainnya dalam produk hasil budidaya ikan lele dan makanan olahan, sehingga akan menghasikan keuntungan usaha yang meningkat. Kegiatan tersebut dilakukan untuk mempergerakkan perekonomian yang lebih maju dan mampu bersaing dengan luar sekitaran lainnya.
Pengembangan Usaha Mikro, Kecil, Dan Menengah (UMKM) Di Kelurahan Gebang Putih Melalui Fasilitas Internal Dan Eksternal Dyta Rizky Tamara; Riko Setya Wijaya; M. Taufiq
Bersatu: Jurnal Pendidikan Bhinneka Tunggal Ika Vol 1 No 4 (2023): Juli : Jurnal Pendidikan Bhinneka Tunggal Ika
Publisher : LPPM Politeknik Pratama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/bersatu.v1i4.278

Abstract

Micro, Small, and Medium Enterprises (MSMEs) have the potential to drive community economic activities as well as being the source of income for most people in improving welfare, therefore to explore and encourage this potential it is necessary to analyze development through internal and external facilities. The purpose of this research is to find out, describe, and analyze the development of Micro, Small, and Medium Enterprises (MSMEs) in Gebang Putih Village through internal and external facilities and analyze problem factors in the development of MSMEs. The research method used in this research is descriptive analysis, which describes and describes the situation, conditions, or events observed, namely regarding the development of MSMEs in Gebang Putih Village through internal and external facilities. The data analysis stage in this research uses data collection, data reduction, data presentation and then conclusion drawing. The data that has been obtained in the field is then recorded and analyzed. The results of this study found that the development of MSMEs will not be successful if it only relies on internal facilities. The role of external parties as facilitators has not been maximized. These problems can be overcome with a maximum assistance program because if it is only in the form of coaching and training, it is feared that the knowledge gained is only like a breeze without any implementation in the real world, for example related to technological knowledge and innovation in production.
PENGEFEKTIFAN (Klampid New Generation) KNG MELALUI PROGRAM KALIMASADA di KELURAHAN KARAH Nadila Salsavira; Marseto Marseto; Riko Setya Wijaya
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 1 (2024)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jb.v5i1.7978

Abstract

Kependudukan yang dinamis, jika tidak dikelola dengan baik, akan berdampak pada permasalahan perekonomian, masyarakat, dan bidang lainnya.Oleh karena itu, peran pemerintah memerlukan percepatan kualitas pelayanan publik melalui pembangunan dan pengembangan inovasi pelayanan publik di kementerian dan pemerintah daerah.Sesuatu bisa disebut inovasi atau dengan kata lain, inovasi dalam pengelolaan kependudukan harus mampu menciptakan lingkungan pengelolaan yang tertib apabila menghasilkan sesuatu yang bermanfaat dan dapat dinikmati manfaatnya oleh semua orang.,maka dari itu inovasi administrasi kependudukan harus dapat menciptakan lingkungan yang tertib akan administrasi. Dinas Kependudukan dan Pencatatan Sipil Kota Surabaya berupaya untuk meningkatkan mutu pelayanan pengelolaan kependudukan melalui berbagai inovasi,salah satu inovasi yang dapat dirasakan saat ini adalah peluncururan Aplikasi Klampid New Generation (KNG) dan menjalankan program KALIMASADA guna memberikan kemudahan pengurusan administrasi kependudukan kepada warga yang bersifat transparansi,efisiensi dan efektif.Peningkatan kesadaran masyarakat akan pentingnya pengurusan administrasi kependudukan merupakan hasil dari upaya pengefektifan program KALIMASADA yang dilakukan oleh penulis dan petugas kelurahan Karah
Analisis Faktor–Faktor yang Mempengaruhi Impor Kapas di Indonesia Nevira Refli Yuniandini; Niniek Imaningsih; Riko Setya Wijaya
Jurnal Syntax Admiration Vol. 5 No. 6 (2024): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v5i6.1188

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The purpose of this study is to determine and examine if cotton imports into Indonesia are influenced by cotton prices, cotton consumption, cotton production and exchange rate.. This study falls under the category of quantitative research. Data on cotton prices, cotton consumption, cotton production, exchange rate, and cotton imports make up this study population. The study sample consists of yearly data from Indonesia organized into timeseries that are consecutive and span the years 2003 through 2020. The secondary data documentation approach is the data gathering strategy used in this study. The analysis technique used is multiple linear regression analysis which meets the BLUE (Best Linear Unbiased Estimate) assumption. Based on the statistical t test results, the variable Cotton Prices (X1) 3,299 > ttable 2,160, Cotton Consumption (X2) = 6,398 > ttable 2,160, Cotton Production (X3) = 4,324 > ttable 2,160, and that the Exchange Rate (X4) = 3,128 > ttable 2,160 has an effect on Cotton Imports (Y) in Indonesia. The result of statistical testing indicates that H0 is rejected when Fcount > Ftable. The research found that although the four variables Cotton Prices (X1), Cotton Consumption (X2), Cotton Production (X3), and Exchange Rates (X4) had a simultaneous and limited influence on Imports of Cotton (Y), the Cotton Prices (X1) variable had the most impact.
Analisis Hubungan Sektor Ekonomi Basis dengan Penyerapan Tenaga Kerja di Kabupaten Sidoarjo Eka Aprilia N. Sagita; Niniek Imaningsih; Riko Setya Wijaya
Jurnal Syntax Admiration Vol. 5 No. 6 (2024): Jurnal Syntax Admiration
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jsa.v5i6.1208

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This research aims to examine the relationship between the Basic Economic Sector and Labor Absorption for the 2018-2022 period. This research uses secondary data with a quantitative approach. The population in this study is data from the Annual Gross Regional Domestic Product Report for East Java and Sidoarjo Regency and data on Labor Absorption of Sidoarjo Regency. The sample used is annual Gross Regional Domestic Product data based on constant prices, basic sectors and labor absorption using a sample of the last 5 years, namely 2018 to 2022. The analysis method used in this research is the LQ method and data regression analysis method using SPSS software in carrying out data processing. The results of this research show that the Sidoarjo Regency Base Sector analysis in 2018-2022 produced 3 superior sectors, namely the Processing Industry Sector, the Electricity and Gas Procurement Sector, and the Transportation and Warehousing Sector. Meanwhile, the simultaneous results of the Base Sector variable have a significant effect on Labor Absorption. Partially, the Base Sector has a positive and significant effect on Labor Absorption. The Base Sector variable is able to explain variations in the Cooperative Capital variable of 98.4% and 1.6% is influenced by other factors not included in the research variables
Level of Analysis of Factors Contributing to the High Unemployment Rate in Madiun Regency Oktavia Fauzaturroisiyah; Riko Setya Wijaya
International Journal of Economics, Business and Innovation Research Vol. 3 No. 04 (2024): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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Abstract

The crucial problems in Indonesia include several things, one of which is unemployment. Various efforts have been made by the Indonesian government to overcome the problem of unemployment. Regarding the condition of the population, the average length of schooling, minimum wage, and GDP in Madium Regency, it is necessary to conduct an impact analysis to see factors that can increase open unemployment in Madiun Regency. The approach taken by the researcher utilizes a quantitative approach, by applying the multiple linear regression analysis method through the ordinary least square. The data used is secondary data, namely data on the Open Unemployment Rate, Number of Population, Average Length of Schooling, Minimum Wage, and GDP during the 2008-2022 period. The results of this study are that the number of population has a significant negative effect on open unemployment in Madiun Regency, the average length of schooling has a significant positive effect on open unemployment in Madiun Regency, the minimum wage has no significant effect on open unemployment in Madiun Regency, and the Gross Regional Domestic Product has a significant positive effect on open unemployment in Madiun Regency. With these results, the Government is expected to create policies that can influence efforts to reduce budgeting in Madiun Regency.