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THE INFLUENCE OF CAPITAL LOANS AND WOMEN'S SAVINGS AND LOAN DEVELOPMENT ON THE DEVELOPMENT OF MICRO SMALL AND MEDIUM ENTERPRISES Rosanti, Rosanti; Midesia, Shelly
J-ISCAN: Journal of Islamic Accounting Research Vol. 5 No. 2 (2023): J-ISCAN : Journal of Islamic Accounting Research
Publisher : IAIN Lhokseumawe

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52490/jiscan.v5i2.1966

Abstract

The purpose of this study was to determine the effect of capital loans and women's savings and loan guidance on the development of MSMEs in Meloak Sepakat Village, Gayo Lues Regency. This study uses primary data sourced from a research questionnaire with a sample of 120 respondents. Methods of data analysis using multiple linear regression equations, t test, F test and the coefficient of determination (R2). The results showed that capital loans and women's savings and loan coaching have an effect on the development of MSMEs in Meloak Sepakat Village, Gayo Lues Regency, which is known from the multiple linear regression equation Y = 4.281 + 0.299X1 + 0.692X2. The t test results show that capital loans have a significant effect on the development of MSMEs in Meloak Sepakat Village, Gayo Lues Regency. The development of savings and loans for women has a significant effect on the development of MSMEs in Meloak Sepakat Village, Gayo Lues Regency. Then the results of the F test, simultaneously capital loans and women's savings and loan guidance have a significant effect on the development of MSMEs in Meloak Sepakat Village, Gayo Lues Regency.
Buy Now, Think Later: Impulsive Buying Behavior among Generation Z in Indonesia Fahriansah, Fahriansah; Safarida, Nanda; Midesia, Shelly
Share: Jurnal Ekonomi dan Keuangan Islam Vol. 12 No. 2 (2023)
Publisher : Faculty of Islamic Economics and Business, Universitas Islam Negeri Ar-Raniry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/share.v12i2.17453

Abstract

This study examined how utilitarian value, hedonic value, word-of-mouth communication, and celebrity endorsements influence impulsive buying among Generation Z consumers in Aceh, Indonesia, directly and indirectly through shopping lifestyle. A quantitative approach was employed, with 399 respondents aged 15–24 surveyed via cluster sampling in major Aceh cities. Data was collected through questionnaires and analyzed using path analysis and PLS-SEM. Results revealed hedonic value, word-of-mouth, and endorsements significantly predicted shopping lifestyles, unlike utilitarian value. Additionally, utilitarian and hedonic value, endorsements, and shopping lifestyle directly influenced impulsive buying, but not word-of-mouth. An indirect effect on impulsive buying through shopping lifestyle was found for hedonic value, word-of-mouth, and endorsements, excluding utilitarian value. These findings suggest producers and marketers should strategically leverage value perceptions, communication channels, and influencer marketing to target Generation Z. Consumers must also exercise prudent spending habits to avoid financial issues or abnormal psychology. Overall, the study provides empirical insight for all stakeholders into the drivers of impulsive consumer behavior during the pandemic.==============================================================================================================ABSTRAK - Beli Sekarang, Pikir Nanti: Perilaku Pembelian Impulsif Generasi Z di Indonesia. Penelitian ini bertujuan untuk menguji pengaruh nilai utilitarian, nilai hedonis, komunikasi dari mulut ke mulut, dan endorsemen selebriti terhadap pembelian impulsif di kalangan Generasi Z di Aceh, Indonesia, baik secara langsung maupun tidak langsung melalui gaya berbelanja. Kajian ini menggunakan pendekatan kuantitatif dimana pengumpulan data dilakukan melalui survei terhadap 399 responden yang berusia 15-24 tahun di kota-kota utama di Aceh, yang dipilih dengan teknik cluster sampling. Hasil analisis jalur dan SEM-PLS menunjukkan bahwa selain nilai utilitarian, semua variabel seperti nilai hedonis, komunikasi dari mulut ke mulut, dan endorsemen mempengaruhi gaya berbelanja secara signifikan. Selain itu, variabel nilai utilitarian dan hedonis, endorsemen, dan gaya hidup berbelanja berpengaruh secara langsung terhadap pembelian impulsif, kecuali variabel komunikasi dari mulut ke mulut. Selanjutnya, terdapat pengaruh tidak langsung terhadap pembelian impulsif melalui gaya berbelanja terutama untuk variabel nilai hedonis, komunikasi dari mulut ke mulut, dan endorsemen; hanya variabel nilai utilitarian yang tidak menunjukkan adanya pengaruh. Temuan ini dapat menjadi acuan bagi produsen dan seller untuk secara strategis memanfaatkan persepsi nilai, saluran komunikasi, dan pemasaran influencer jika ingin menargetkan Generasi Z. Untuk konsumen sendiri, hasil ini menjadi reflektor terhadap kebiasaan belanja yang kurang bijaksana agar terhindar dari masalah keuangan atau psikologis. Secara umum, hasil kajian ini memberikan fakta empiris tentang pendorong perilaku pembelian impulsif yang didapat dijadikan acuan bagi seluruh pemangku kepentingan.
Leveraging local assets: Empowering Langsa’s community through mushroom cultivation on palm oil waste Sari, Juli Dwina Puspita; Chalil, Rifyal Dahlawy; Safarida, Nanda; Midesia, Shelly
PERDIKAN (Journal of Community Engagement) Vol. 7 No. 2 (2025)
Publisher : IAIN Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19105/pjce.v7i2.21563

Abstract

Langsa City, a significant palm oil producer in Aceh Province, generates approximately 724,185 tons of waste annually, with empty fruit bunches (EFB) being the primary type of waste. This significant amount of by-side product coexists with a persistent regional poverty rate (10.23%), creating a critical challenge but also a unique opportunity. This article addresses the issue of unexploited economic potential and unemployment by examining the potential of EFB waste as a valuable resource for community empowerment. The initiative applied the Asset-Based Community Development (ABCD) model through a community service program titled “The Langsa Local Community Mushroom Project.” The method involved three key stages: 1) an initial survey to assess community needs, 2) stakeholder socialization to build commitment, and 3) a comprehensive workshop for 40 participants. The workshop provided theoretical and practical training in cultivating mushrooms using EFB as the primary growth medium, utilizing a local waste asset directly. The program yielded significant outcomes. Pre- and post-test assessments revealed a dramatic 37-point increase in participant knowledge, with average scores rising from 45% to 82%. This research demonstrated a successful transfer of skills. Furthermore, the project yielded tangible results, including a functioning community mushroom cultivation site, and fostered a clear behavioral change. Hence, the initiative confirms that the ABCD model is highly effective in transforming a local waste problem into an economic opportunity.[Kota Langsa, sebagai penghasil kelapa sawit utama di Provinsi Aceh, menghasilkan limbah sekitar 724.185 ton per tahun, dengan Tandan Kosong Kelapa Sawit (TKKS) sebagai limbah utama. Kelimpahan produk sampingan ini beriringan dengan tingginya angka kemiskinan daerah (10,23%), yang menciptakan tantangan kritis sekaligus peluang unik. Artikel ini membahas masalah potensi ekonomi yang belum dimanfaatkan dan pengangguran dengan mengeksplorasi penggunaan alternatif limbah TKKS menjadi sumber daya berharga untuk pemberdayaan masyarakat. Inisiatif ini menerapkan model Asset-Based Community Development (ABCD) melalui program pengabdian masyarakat berjudul “Projek Jamur untuk Komunitas Lokal Langsa.” Metode yang dilakukan melibatkan tiga tahap utama: 1) survei awal untuk menilai kebutuhan masyarakat, 2) sosialisasi kepada pemangku kepentingan untuk membangun komitmen, dan 3) workshop komprehensif bagi 40 peserta. Workshop ini memberikan pelatihan teoritis dan praktik mengenai budi daya jamur dengan menggunakan TKKS sebagai media tumbuh utama, yang secara langsung memanfaatkan aset limbah lokal. Program ini menghasilkan luaran yang signifikan. Hasil pre-test dan post-test menunjukkan peningkatan pengetahuan peserta yang signifikan sebesar 37 poin, dengan nilai rata-rata yang naik dari 45% menjadi 82%. Hal ini menunjukkan keberhasilan diadopsinya keterampilan yang baru. Lebih lanjut, proyek ini menghasilkan luaran berupa lokasi budi daya jamur komunitas yang berfungsi dan mendorong perubahan perilaku yang nyata. Dengan demikian, program ini menegaskan bahwa model ABCD sangat efektif dalam mengubah masalah limbah lokal menjadi peluang ekonomi.]