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All Journal English Review: Journal of English Education Jurnal Penelitian Humaniora Journal Sampurasun : Interdisciplinary Studies for Cultural Heritage Jurnal Onoma: Pendidikan, Bahasa, dan Sastra JALL (Journal of Applied Linguistics and Literacy) Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Ethical Lingua: Journal of Language Teaching and Literature International Journal of English Linguistics, Literature, and Education (IJELLE) Jurnal Abdimas Bina Bangsa Linguistic, English Education and Art (LEEA) Journal
Simatupang, Ervina CM
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Religion Arts Humanities Computer Science & IT Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

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TABOO WORDS IN 33 MINUTES OF CHRISS ROCK YOUTUBE VIDEO: SOCIOLINGUISTICS STUDY Sholeha, Siti Umi; Simatupang, Ervina CM
SAMPURASUN Vol 10 No 1 (2024): Sampurasun Vol. 10 No. 1 - 2024
Publisher : Lembaga Penelitian Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/sampurasun.v10i1.13702

Abstract

This research aims to classify types of taboo words and analyze the function of taboo words in Chris Rock's 33-minute YouTube channel; This research aims to classify types of taboo words and analyze their functions in Chris Rock's 33-minute YouTube performance. The study is based on the theories of Batistella (2005) and Raymond D. Liedlich (1973). Using a qualitative descriptive method, the data was sourced from the Laugh Planet YouTube Channel. The findings reveal three types of taboo words: obscenity, epithet, and profanity. Specifically, there were 3 instances of obscenity (1.7%), 1 epithet (5%), and 1 profanity (5%).  Additionally, four functions of taboo words were identified: creating attention, endearment, discredit, and providing catharsis. The analysis found 2 instances of creating attention (2.5%), 1 of endearment (5%), 1 of discredit (5%), and 1 of providing catharsis (5%). Among these, obscenity was the most frequently used type of taboo word, while creating attention emerged as the most common function. The study underscores the prevalence and diverse roles of taboo language in comedic performances, highlighting how such words are strategically employed to engage audiences, express affection, criticize, and release emotions. Chris Rock's skillful use of taboo language not only enhances his comedic impact but also reflects broader linguistic and social dynamics. This research contributes to a deeper understanding of the nuanced ways in which comedians use taboo words to connect with their audiences and convey complex messages, ultimately enriching the discourse on language and humor in contemporary media.
Abbreviations Used in Social Media Named X by Indonesian Comedian Handayani, Wia; Simatupang, Ervina CM
Linguistic, English Education and Art (LEEA) Journal Vol 8 No 1 (2024): Linguistic, English Education and Art (LEEA) Journal
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/leea.v8i1.9949

Abstract

The purpose of this research is to investigate how Indonesian comedians use abbreviations on the social media platform X (formerly Twitter). This research focuses on the ways in which comedians from Indonesia, in particular, use abbreviations to communicate and express themselves on social media. The various forms of abbreviations and their underlying meanings are examined. The data source for this study was the social media platform X, and it employed a descriptive-qualitative methodology. Numerous abbreviations, such as acronyms, contractions, blends, and initialisms, are revealed by the research. In the context of the Indonesian comic community on social media known as X, examples are given to highlight their meanings and ramifications. Based on the type of abbreviation procedure, the result indicates that thirty (30) data are classified. There are 15 data containing an initialism, 6 data containing an acronym, 6 data containing contraction, and 3 data containing blends. Keywords: Abbreviations, Indonesian Comedians, Meanings, Social Media
Figurative Language Found in Mobile Legends Mage Hero Characters’ Voice Lines Signora, Simanjorang La Veccia; Simatupang, Ervina CM
Linguistic, English Education and Art (LEEA) Journal Vol 8 No 1 (2024): Linguistic, English Education and Art (LEEA) Journal
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/leea.v8i1.9950

Abstract

This research aims to define the types of figurative language found and to explicate the functions of the voice lines in a game. The descriptive qualitative methodology is applied in this research, by scrutinizing the voice lines of the hero characters in the game, then inscribing and classifying the data obtained to then drawing conclusion about the data as the end of the steps. The data accumulated from 29 mage hero characters are 47 data. The figurative language found in the voice lines of mage hero characters of Mobile Legends are 11 data (23.40%) on personification, 9 data (19.14%) on metaphor, 5 data (10.63%) on simile, 15 data (31.91%) on hyperbole, and 7 data (14,92%) on paradox. The functions of language from the data analysed are 35 expressive function (75%), 9 informative function (19%), 3 aesthetic function (6%), while there is no data found on directive function and phatic function (0%). Hyperbole is the most used type of figurative language and simile is the least used type of figurative language; while the most used functions of language are expressive function and the least used is aesthetic function. Keywords: Figurative language; Functions of language; Game; Semantics
Analysis of Translation Methods Used in The Subtitle of The Netflix Series Wednesday (2022) Fauziah, Jihan; Simatupang, Ervina CM
Ethical Lingua: Journal of Language Teaching and Literature Vol. 11 No. 2 (2024): Volume 11 No 2 October 2024
Publisher : Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/25409190.725

Abstract

This study analyzes the translation methods used in the subtitle of the Netflix series Wednesday (2022) The series broke the record by reaching 400 million viewers in just a week. The author focuses on finding the factors that caused the subtitle to be translated. This study uses a qualitative textual analysis method. The author describes the data sample descriptively without using data in the form of numbers. Smith (2017) says this method involves examining and generating data from objects like newspaper, film, or blog posts. Based on the data analysis, the type of translation method found in the subtitle of the Netflix series Wednesday are communicative (38.00%), adaptation (34.00%), idiomatic (02.00%), and other translation method (26.00%) which communicative is the most used type of translation method and idiomatic is the least used type of translation method. In addition, based on the data analysis, the type of translation techniques applied in the subtitle are established equivalence (30.00%), calque (30.00%), and other techniques (38.00%). The most commonly used technique are calque and established equivalence, while particularization is the most least used (02.00%).
PEMANFAATAN PENULISAN KREATIF SEBAGAI SARANA PROMOSI UMKM KULINER DI DESA CISONTROL, KECAMATAN RANCAH, KABUPATEN CIAMIS, JAWA BARAT Simatupang, Ervina CM; Rusyan, Susiyanti; Nugraha, Deden Novan Setiawan; Sari , Puspita; Dianita, Dianita; Gunawan, Hero
Jurnal Abdimas Bina Bangsa Vol. 5 No. 2 (2024): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v5i2.1249

Abstract

In the digital era, technology-based marketing or digital marketing is a breath of fresh air for SMEs, the English Study Program conducted Community Service (PKM) in Cisontrol Village, Ciamis Regency, West Java, which was attended by 20 MSME participants. The purpose of this implementation is to open opportunities for MSMEs to transform into a major economic force. Social media has become the most accessible and utilized digital marketing platform for MSME development, allowing them to reach millions of potential consumers and promote products widely. Digital marketing, which combines interactive and integrated marketing, makes it easier for businesses to understand consumer needs and expand market reach without geographical boundaries. In addition, effective visual design in online marketing can increase consumer interest and trust in influencing purchasing decisions. However, in Cisontrol Village, Ciamis Regency, limited knowledge of marketing technology hinders the promotion of MSME products, especially in the culinary field. Therefore, training on digital promotion strategies and creative writing for wider promotional media is planned, while maintaining existing local values.
Register on the Documenter “Becoming”: Sociolinguistics Study Haezar, Rudi Eben; Simatupang, Ervina CM
International Journal of English Linguistics, Literature, and Education (IJELLE) Vol. 6 No. 2 (2024): December
Publisher : Universitas Veteran Bangun Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32585/ijelle.v6i2.5507

Abstract

The purpose of this study is to categorize the various registers and examine the ethnographic communication variables in the documentary movie titled Becoming. A descriptive qualitative analytic strategy was employed in this study. The information is derived from interviews that are featured in the documentary Becoming. The present study employs three theoretical frameworks related to Sociolinguistics: the register type’s theory proposed by Joos (1967), the ethnography of communication components theory from Hymes (1974), and the context theory from Cutting (2002). For around 22 data conducted from the discourse in the documentary Becoming are analyzed in this study. The result shows that one frozen register, seven formal registers, three consultative registers, seven informal registers, and four intimate registers, according to the research. There are 109 communicative ethnography elements identified from 22 data. The elements that are most frequently present in the data are instrumentalities, setting and scene, and setting. Participants, endpoints, acts of sequences, keys, and genres are the other aspects.
VARIATIONS OF SYNONYMS IN THE CULTURAL CONTEXT OF THE SCRIPTURE OF THE HARRY POTTER SERIES FILM BY J.K. ROWLING: A SEMANTIC STUDY Gumilar, Tony Isan; Simatupang, Ervina CM
SAMPURASUN Vol 11 No 1 (2025): Sampurasun Vol. 11 No. 1 - 2025
Publisher : Lembaga Penelitian Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/sampurasun.v11i1.22756

Abstract

This article purposed to: (1) identify and analyze types of synonyms based on Palmer's theory (Alexander, 2018) and (2) examine the meaning relationships contained in each type of synonym by referring to Leech's theory (Feist, 2022). This research employs a qualitative descriptive method through several stages, including watching films and reading dialogue scripts from the Harry Potter series, grouping data according to types of synonyms, analyzing data based on identified problems, and drawing conclusions from the results of the analysis. The findings reveal five types of synonyms with the following distribution: 37.2% overlapping synonyms, 25.7% stylistic synonyms, 25.7% synonyms with emotive or evaluative meaning, 5.7% collocation synonyms, and 5.7% dialect synonyms. Furthermore, based on meaning analysis, the data indicates 40% conceptual meaning, 31.6% affective meaning, 8.5% reflective meaning, 5.7% social meaning, 5.7% collocative meaning, 5.7% thematic meaning, and 2.8% connotative meaning. This study also highlights the cultural context in which these synonymous variations emerge, emphasizing how language choices in the Harry Potter series reflect British cultural nuances, social hierarchy, and magical world-building. The dialogue in the films not only serves a narrative function but also conveys deeper cultural meanings through dialectal variations, stylistic shifts, and emotive expressions, further enriching the linguistic and thematic dimensions of the story.
POSITIVE POLITENESS STRATEGIES IN BUSINESS CORRESPONDENCE BETWEEN DETRACK SYSTEMS AND ITS CLIENTELE Aini, Hilya; Simatupang, Ervina CM
English Review: Journal of English Education Vol. 12 No. 3 (2024)
Publisher : University of Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25134/erjee.v12i3.10837

Abstract

Positive politeness is crucial in business communication as it fosters respectful rapport, enhances trust through assurances, and mitigates conflicts, thereby promoting effective interactions and fostering successful relationships. This study investigates the specific politeness strategies employed in business correspondence between Detrack Systems and its clientele and their roles in facilitating effective communication. The method used is qualitative analysis. Results reveal that several types of positive politeness strategies were used; specifically, strategy 1 was employed in ten cases, strategy 2 in five cases, strategy 3 in one case, strategy 5 in three cases, strategy 6 in six cases, strategy 9 in two cases, strategy 10 in five cases, strategy 11 in three cases, strategy 13 in three cases, strategy 14 in four cases, and strategy 15 in seven cases. In total, these strategies were observed 49 times across the analyzed emails. Through this analysis, it's clear that Detrack Systems and its clients consistently use these strategies. The roles of these positive politeness strategies in effective communication are to foster trust, facilitate collaboration, enhance customer satisfaction, promote transparency, assert reciprocity and help maintain positive relationships.
THE PORTRAYAL OF WOMEN IN NGERI-NGERI SEDAP MOVIE: SOCIOLINGUISTICS STUDY Simatupang, Ervina CM; Zuraida, Ida; Hendar, Hendar
English Review: Journal of English Education Vol. 12 No. 3 (2024)
Publisher : University of Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25134/erjee.v12i3.10845

Abstract

This study investigates the portrayal of women in the Indonesian film “Ngeri-Ngeri Sedap” movie through a sociolinguistics study. The research aims to explore how language and dialogue in the movie reflect and reinforce societal attitudes towards women, examining the representation of female characters and their interactions within the narrative. The collected data are analyzed by applying qualitative and descriptive method. The dialogues undergo thematic analysis to identify recurring themes related to gender roles, power dynamics, and language use. This approach allows for a comprehensive understanding of how women’s speech in the film reflects or diverges from established sociolinguistic patterns. Triangulation is employed by comparing the film's portrayal of women with existing literature on gender roles in Indonesian society and media, ensuring the validity of the findings (Baxter, 2019; Sunderland, 2020). The results indicate that the portrayal of women in Ngeri-Ngeri Sedap is shaped by cultural influences and prominent themes such as 5 Gender Roles as a woman, 5 Emotional Attachment, and 10 Gender Conflict and Tension. However in the film Ngeri-Ngeri Sedap by comparing woman image and man image it can be found that woman are often portrayed as inferior, weak, and marginalized, while men appear as superior, strong, and dominant. There are some symbolic resistances, but man’s power still cannot be fully seized by woman. As an obedient being, Sarma always does whatever her parents told her to do and feels she must obey completely. Never in her life does she disobey her parents. She then compared what her life to her brothers’. The result come to the fact that the brothers were able to do something freely and disobey their arents because they are men, not a woman like Sarma. The film portrays women as individuals expected to obey men’s commands. Women are also portrayed as being of lower status than men. The patriarchy in this movie is also very noticeable. This portrayal reflects and potentially reinforces societal views of patriarchy and gender hierarchy in Indonesian media
Conteptual Metaphor in Manchester United Chants: A Semantics Study Indriyono, Fajar; Simatupang, Ervina CM
JALL (Journal of Applied Linguistics and Literacy) Vol 9, No 2 (2025)
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/jall.v9i2.20866

Abstract

This research examines the use of conceptual metaphors in Manchester United football chants through a cognitive linguistics lens, analyzing how metaphorical language constructs fan identity and collective emotion. Understanding metaphor in sports discourse is crucial for comprehending the psychological and social dimensions of fandom. The study aims to identify the types and cognitive functions of conceptual metaphors in the club’s chants. Using qualitative metaphor analysis, the research analyzes 32 chants from match recordings, fan forums, and official archives (2010–2023), applying Lakoff and Johnson’s (1980) framework of conceptual metaphor theory. Data is categorized into structural, ontological, and orientational metaphors, with additional analysis of their frequency and contextual usage. Findings reveal a predominance of war metaphors , reflecting the conceptualization of football as conflict, alongside kinship and journey metaphors , which reinforce group identity and shared purpose. The study concludes that these metaphorical systems shape fan cognition, emotional engagement, and cultural memory. This analysis enhances our understanding of how language functions in sports communities, offering insights into the cognitive underpinnings of fan behavior and the role of metaphor in constructing collective identity.
Co-Authors Aini, Hilya Andini, Erin Bella Azzahra, Salsabila Shafa Cahyana, Cep Ruly M Dianita, Dianita Effendy, Lestary Jungjunan Fathonah, Pratiwi Nurul Fauziah, Jihan Gumilar, Tony Isan Haezar, Rudi Eben Handayani, Wia Hendar Hendar, Hendar Herlina, Seli Hero Gunawan Heryono, Heri Ida Zuraida, Ida Illana, Mary Ann A. Indriyono, Fajar Nugraha, Deden Novan Setiawan Purnama Aji, Hani Wani Purwandhi, Dwi Puspita Sari Putri Rezkian, Syafira Hasya Ramadhan, Hafsha Fauzia Rodelas, Allan Nicko Rusyan, Susiyanti Safanasyah, Balqis Talula Sari , Puspita Sholeha, Siti Umi Signora, Simanjorang La Veccia Sihaloho, Sundari Mayang Albarusyi Winda Agustina