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DEVELOPMENT AND APPLICATION OF APPROPRIATE TECHNOLOGY TO RECYCLE WASTE PERFORMED Ayu Arwati, I Gusti; Nina Saparina Yuliani, Euis; Endah Retno Wuryandari, Nur; Lutfiana, Diana
Dinasti International Journal of Management Science Vol. 2 No. 4 (2021): Dinasti International Journal of Management Science (March 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v2i4.192

Abstract

The program of development and application of appropriate technology to recycle waste is executed by SMEs Bank Sampah (Waste Bank) Bumi Hijau Cemerlang Desa Suradita Tanggerang. The team was established since 2015. The management of this waste bank foundation is always energetic and productive so as they are competent to collect 200 kg inorganic waste (plastic and paper) in one week. On the other side, they did recycling liquid fertilizer from organic waste by using the used composter. This action is performed by realizing the fact that household waste matter gets heaped and malignant towards environment. The are problems faced by the team. Providing learning assistance in the form of appropriate technology tools and how to use them. In order to ensure the successful of this program, evaluation is carried out in every step of the program’s development.
CONCEPTUAL GREEN DEVELOPMENT IN ORGANIC PRODUCT: A CONSUMER BEHAVIOR APPROACH Lutfiana, Diana; Nur Endah Retno Wuryandari
Dinasti International Journal of Management Science Vol. 1 No. 5 (2020): Dinasti International Journal of Management Science (May - April 2020)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v1i5.296

Abstract

The Indonesian Organic Agriculture Statistics (SPOI) recorded the number of consumer demand for organic products increased 54 percent compared to the previous year. For more detailed, other data shows 18 percent of customers in Southeast Asia are willing to pay more to buy organic products. The purpose of this study is to predict consumer behavior and investigate in purchase intention organic product which became a trend as well as an attractive business opportunity in the future. This research using the shopping at hypermarkets which is located in jakarta. The research objects have attitude, perceived value, and attribute as factors affecting them to buy organic. The result each factor is positive and significant influence towards Intention to Purchase the green product. The Coefficients table in this research showed the value of attribute as the highest score of consumer behavior in purchase the green product Green action can implement a new trend of lifestyle in consumption organic food in Indonesia. Those all need involvement in marketing activities and will become conceptual strategic for green products that examined in this research.
OPTIMALISASI PUBLIC RELATIONS: BAGAIMANA PERAN AI? Lutfiana, Diana; Nur Endah Retno Wuryandari
Journal of Innovation Research and Knowledge Vol. 4 No. 6: Nopember 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jirk.v4i6.8907

Abstract

Penelitian ini bertujuan untuk mengeksplorasi pemanfaatan kecerdasan buatan (AI) dalam pemantauan media sosial dan dampaknya terhadap efektivitas strategi Public Relations (PR). Dengan menggunakan alat pemantauan berbasis AI seperti Brandwatch, Meltwater, dan NVivo, penelitian ini berfokus pada bagaimana AI membantu organisasi dalam mendeteksi krisis, menganalisis sentimen, dan mengelola reputasi secara lebih efektif. Data diperoleh melalui wawancara dengan profesional PR dan dianalisis menggunakan pendekatan kualitatif. Hasil penelitian menunjukkan bahwa AI memperkuat kemampuan PR dalam merespons perubahan tren dengan lebih cepat dan personalisasi komunikasi yang lebih efektif.
Edukasi Seks Bagi Remaja Siswa SMK Melalui Media Sosial: Antara Tabu dan Rasa Ingin Tahu Salihuddin, Yulia HIdayati; Lutfiana, Diana
Jurnal Pengabdian West Science Vol 3 No 08 (2024): Jurnal Pengabdian West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jpws.v3i08.1440

Abstract

Remaja yang sedang mengalami peralihan dari usia kanak kanak menuju usia dewasa,banyak mengalami perubahan fisik, hormonal maupun psikologis. Perubahan hormonal berpengaruh terhadap dorongan seksual dalam diri remaja serta rasa ingin tahu mendorong mereka mencari informasi tentang seks dari media sosial yang tidak semuanya bersifat edukatif. Remaja mendapatkan informasi yang tidak tepat dan menganggap bahwa seks bebas adalah gaya hidup yang patut ditiru  mengakibatkan terjadi kehamilan yang tidak diinginkan bahkan penularan penyakit seksual. Diperlukan literasi tentang edukasi seks yang positif agar mendapatkan akses media sosial yang tepat dengan nara sumber yang kredibel,dapat menjawab     kebutuhan informasi yang diperlukan remaja sehingga terbangun sikap dan perilaku seks yang bertanggung jawab. Menggunakan metode pelatihan,tanya jawab dan simulasi.  Hasil kegiatan menunjukkan timbulnya kesadaran remaja  terhadap literasi media berkaitan dengan edukasi seks yaitu mencari nara sumber yang kredibel serta saluran yang tepat.