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All Journal J-MAS (Jurnal Manajemen dan Sains) Jurnal Manajemen dan Bisnis Kreatif Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam International Journal of Economics and Management Research
Laras Ratu Khalida
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Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

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Strategi Pemberdayaan Masyarakat Melalui UMKM Kelompok Wanita Tani Kenanga Desa Tanjung Tasya Kamilannisa; Enjang Suherman; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 9 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i9.2466

Abstract

The Women Farmers Group is also a forum for self-development for working age women, especially housewives in Tanjung Village, Banyusari District. The Kenanga Women's Farmers Group (KWT) received assistance and assistance from the UPTD of the Banyusari District Agriculture Service and PT. Pertamina. Assistance from the Banyusari District Agriculture Service. The products produced by KWT Kenanga vary, such as herbal food and herbal drinks. The informants in this research were the chairman of KWT Kenanga, members of KWT Kenanga, and the Tanjung Village Community. Based on the research results, the strengths of KWT Kenanga are greater than its weaknesses, namely the overall strength coefficient value is 2.27 and its weaknesses are 1.67 in IFAS, so KWT Kenanga's opportunities are also greater than its threats. According to EFAS, the overall score is 3.14 for opportunities and 1.24 for threats. Based on the results, the SWOT chart of KWT Kenanga indicates its position in quadrant I, indicating a highly favorable situation. The strategy applied in the first quadrant supports an aggressive growth policy (growth-oriented strategy). The situation at KWT Kenanga reinforces the SO strategy, which leverages internal strengths by exploiting external opportunities.
Pengaruh Peran Kepemimpinan Terhadap Kinerja Karyawan Melalui Motivasi Kerja Pada PT. Central Motor Wheel Indonesia Karawang Division Maharani Aulia Anggraeni; Enjang Suherman; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 9 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i9.2467

Abstract

One of the many variables that may affect employee performance is the role of leadership, but there is a discrepancy in the effect of leadership roles on employee performance. Therefore, a mediating variable is needed that links leadership roles and employee performance, namely work motivation. To form a strong and productive team, a leadership role is needed. Thus, the purpose of this study is to determine the significance of the relationship between leadership roles on performance through work motivation at PT Central Motor Wheel Indonesia Karawang Division. This research uses quantitative methodology with descriptive and verification analysis. The analysis method used is SEM Smart Pls. There are 419 workers at PT. central Motor Wheel Karawang Division. The sample of this study was selected by collecting 81 respondents who fit the criteria. The process of collecting research data by distributing questionnaires. The results of the study state that the role of leadership significantly affects work motivation, the role of leadership has no significant effect on performance, work motivation has a significant effect on increasing performance, employee performance is strongly influenced by the role of leadership through motivation as mediation.
Analisis Swot dalam Menentukan Strategi Pemasaran pada Toko Nadhifa Cake Karawang Sri Intan Nuraeni; Enjang Suherman; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 9 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i9.2488

Abstract

Nadhifa Cake cake shop is one of the cake shops operating in Karawang. This research aims to determine and analyze the marketing strategies used by the Nadhifa Cake cake shop, as well as to determine the position of the Nadhifa Cake cake shop using SWOT analysis. The first analysis was carried out through IFAS and EFAS analysis contained in Nadhifa Cake. Next, use the SWOT matrix to analyze Nadhifa Cake's strengths, weaknesses, opportunities and threats. The results of this analysis are used to determine the position of the Nadhifa Cake quadrant.The method used in this research is descriptive qualitative to analyze internal and external factors using the SWOT matrix. Data was obtained from interviews with the owner and a survey of 6 consumers using Google Form to get an assessment.The research results show that Nadhifa Cake is in quadrant II. This means that Nadhifa Cake has sufficient internal strength to face external threats. The right strategy for Nadhifa Cake is a diversification strategy, namely utilizing its internal strengths to develop products that can meet the needs and desires of a wider range of customers.
Pengaruh Harga dan Kualitas Produk Terhadap Keputusan Pembelian pada Kentucky Fried Chicken (KFC) di Cabang Karawang Galuh Mas Sefina Titi Aisa; Enjang Suherman; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 9 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i9.2489

Abstract

The purpose of the study was to analyze purchasing decisions at Kentucky Fried Chicken (KFC) at the Karawang Galuh Mas branch which can be influenced by price and product quality. Using quantitative methods, through a focus on price and product quality variables. For sampling techniques, this study used purposive sampling, selecting samples based on specific criteria in accordance with research needs. Namely KFC consumers at the Karawang Galuh Mas branch. Data for this study were obtained through a questionnaire distributed to 96 respondents, then with a sample selection based on the Lemeshow formula. Data analysis was carried out through multiple regression to understand the relationship between variables thoroughly. While the classical assumption tests used in this study include normality test, multicollinearity test, and heteroscedasticity test with the help of the SPSS (Statistical Product and Service Solutions) version 27 program. The results of this study indicate that price and product quality have a positive and significant effect on purchasing decisions at Kentucky Fried Chicken (KFC) at the Karawang Galuh Mas branch.
Pengaruh Kompensasi Terhadap Turnover Melalui Kepuasan Kerja Barista pada Coffeeshop Didaerah Hollywood Boulevard Cikarang Utara Dikha Septiani Dewi; Enjang Suherman; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 9 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i9.2505

Abstract

This research aims to determine the effect of compensation on level turnover by considering their level of job satisfaction in several ways, such as coffee shops around Hollywood Boulevard and North Cikarang. The research methodology used is a quantitative descriptive approach using a Likert scale and questionnaires to collect data. The population of this study consisted of all baristas who worked at Hollywood Boulevard Cikarang Utara. Sampling was carried out using the saturated sampling technique. The results of the analysis using SmartPls version 3.2.9 showed that job satisfaction (M) has a negative effect of -0.256 on turnover (Y) and is significant with a t value of 2.517 greater than 1.96, Compensation (X) has a positive impact of 0.394 on job satisfaction (M) and is substantial with a t value of 3.505 greater than 1.96, Compensation (X) has an effect negative of -0.470 against turnover (Y) and significant with a t value of 5.752 greater than 1.96, compensation (X) for turnover (Y) through job satisfaction (M) has a positive effect of -0.101 and is significant with a t value of 2.254 which is greater than 1.96.
Pengaruh Disiplin dan Kepatuhan Kerja Terhadap Kinerja Pegawai PT. Marugo Rubber Indonesia Cabang Karawang Dandi Rizaldi; Enjang Suherman; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 9 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i9.2534

Abstract

Implementing good work discipline and compliance with Work Instructions (WI) is very necessary in order to avoid or reduce the risk of Not Good (NG) goods. The aim of the research is to determine the relationship between discipline and work compliance on the performance of PT employees. Marugo Rubber Indonesia Karawang branch. Using quantitative research methods, the sample for this research is employees of PT. Marugo Rubber Indonesia Karawang branch has 175 employees. Management of the data available in this research uses calculations with the help of the Statistical Product and Service Solution (SPSS) version 27 program. The results in this research are that most employees are disciplined and obedient in carrying out work processes according to Work Instructions (WI), namely 43.3%. The results of the hypothesis test in this study produced 0.001 < 0.05, so partially there is quite a significant relationship between work discipline (X1) and work compliance (X2) on employee performance (Y).
Pengaruh Karakteristik Pekerjaan dan Budaya Kerja Terhadap Work Life Balance pada Karyawan Yoehan Busana Purwasukasi Dina Nurlia Fajar; Enjang Suherman; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 9 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i9.2550

Abstract

This study investigates the influence of job characteristics and work culture on work-life balance among Yoehan Busana Purwasukasi employees. The research method employed is a quantitative descriptive approach. This study's data collection method uses a questionnaire with a Likert measurement scale. The population in this study included 84 employees of Yoehan Busana Purwasukasi. In this study, sampling used Random Sampling with Slovin 5%, resulting in 69 samples for data analysis research—multiple Linear Regression Analysis Technique with a significance level of 0.05. The overall calculation of the analysis used the SPSS version 25 program. The results of the research revealed that (1) Partially Job Characteristics had a significant and positive impact on Work-Life Balance in Yoehan Busana Purwasukasi employees (2) Partially Work Culture had a significant and negative impact on Work-Life Balance in Yoehan Busana Purwasukasi employees (3) Simultaneously Job Characteristics and Work Culture have a significant and positive impact on Work-Life Balance for Yoehan Busana Purwasukasi employees.
Pengaruh Kompetensi dan Kreativitas Montir Terhadap Keunggulan Bersaing pada Pelaku Usaha Bengkel Motor Kec. Cikarang Timur Dede Wahyudin; Enjang Suherman; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 9 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i9.2551

Abstract

This research investigates the influence of mechanic competency and creativity on competitive advantage in motorbike repair shops in East Cikarang District. The method of research applies a quantitative descriptive approach. The data collection method in this research is the questionnaire and Likert scale. In this study, the population was 50 motorbike repair shop business actors in East Cikarang. The sampling technique in this study used a saturated sampling technique where all population members became research subjects in data analysis. Multiple linear regression analysis techniques with a significance level of 0.05. Comprehensive analysis calculations using the SPSS version 27 program. The results of the research reveal that (1) partial competence has a significant positive effect on competitive advantage in East Cikarang motorbike repair shop business actors, (2) partial creativity has a significant positive impact on competitive advantage in repair shop business actors motorbikes in East Cikarang District, (3) simultaneously the competency and creativity of mechanics have a significant positive effect on the competitive advantage of motorbike repair shops in East Cikarang District. Motorbike repair business operators must develop the competency and creativity of existing mechanics to increase their competitive advantage.
Penerapan Sistem Penilaian E-Kinerja dalam Perspektif Indeks Kepuasan Masyarakat pada Kantor Imigrasi Kelas I Non TPI Karawang Dwi Rahmadia Putri; Enjang Suherman; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 9 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i9.2563

Abstract

Employee performance assessment serves as a crucial tool in gauging individual effectiveness and contribution, while also providing feedback and development strategies to enhance future performance and productivity. The Karawang Immigration Office has implemented an e-performance appraisal system that takes into account the public satisfaction index. This system incorporates data from public satisfaction surveys, employee performance data, and regulatory data as inputs. The assessment process utilizes a scoring method tailored to the employee's performance indicators. This research aims to explore the e-performance appraisal system at the Karawang Immigration Office from the public satisfaction perspective. Employing a qualitative descriptive approach, the study utilizes three data collection methods: interviews, observations, and document studies. The findings indicate that the implementation of the e-performance appraisal system based on the public satisfaction index at the Karawang Immigration Office has been successful. The system encourages improved employee performance and public satisfaction with the Karawang Immigration Office.
Strategi Pemasaran untuk Meningkatkan Penjualan Mahalona Kopi Karawang Rievansyah Adhitiasaputra; Enjang Suherman; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 10 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i10.2587

Abstract

The implication for Mahalona Kopi is that it needs to design more competitive marketing strategies and offer products or services to potential markets. This research aims to formulate a marketing strategy for Mahalona Kopi and take advantage of opportunities and overcome challenges so that the coffee shop business can continue to operate and generate profits. The data processing method used in this research is descriptive qualitative method, with the analysis process using SWOT analysis. Data sources include primary data and secondary data, obtained through direct observation and in-depth interviews related to opportunities and challenges in the coffee shop business. The matrix results show that Mahalona Kopi is in cell IV (Grow and Build). The appropriate strategy for this cell position at Mahalona Kopi is an intensive strategy, such as market penetration, product development, and market development.
Co-Authors Aji Tuhagana Arumsari Arumsari Bintang Dwi Cahya Citra Savitri Dandi Rizaldi Dede Wahyudin Devi Puspita Sari Dicky Sulistiya Harta Wijaya Dika Ariyatna Dikha Septiani Dewi Dina Nurlia Fajar Dwi Rahmadia Putri Dwiki Abastian Hasanah, Mila Ushwatun Maharani Aulia Anggraeni Rievansyah Adhitiasaputra Rio Firmansyah Riyandi Rahman Hidayatulloh Robby Fauji Robby Fauji Sefina Titi Aisa Siti Sabira Azzahra Janah Sri Intan Nuraeni Syifa Pramudita Faddila Tasya Kamilannisa Uus MD Fadli Uus Mohammad Darul Fadli